Altogether Better
Altogether Better is an NHS-hosted programme that delivers the Collaborative Practice model, integrating volunteer Health Champions into UK GP practices and Primary Care Networks to reduce clinical demand through community-based social support. It is commissioned by NHS bodies and public health organisations across the UK, with selective international work in Canada.
- Company typePrivate
- Founded-
- HeadquartersWakefield, United Kingdom
- Headcount1–10
- GTM typeB2B
- OfferingServices
What Altogether Better does
Altogether Better is an NHS-hosted programme operating as part of the South West Yorkshire NHS Partnership Foundation Trust, headquartered in Wakefield, UK. Its core offering is the Collaborative Practice model, an evidence-based operational framework that integrates volunteer Health Champions into GP practices and primary care services to deliver non-clinical social support, activities, and connection that reduce demand on clinical resources. The model has been deployed across more than 200 health and care services in the UK, with documented outcomes including a 30% fall in frequent GP attenders, a 57% patient-list expansion without referral growth, and a 10% reduction in A&E usage at adopting practices.
The product portfolio centres on Collaborative Practice and extends into the Health Equity Programme for Primary Care Networks and Integrated Neighbourhood Teams, alongside a suite of CPD-certified leadership development programmes covering leadership skills, Collaborative Practice implementation, widening access, and social prescribing. Underlying technology is principally a codified methodology, training curriculum, and implementation playbook rather than a software platform; no proprietary digital product, app, or API is disclosed.
Revenue is generated through NHS and public-sector commissioning. Altogether Better is funded by organisations such as NHS England, Public Health Dorset, the NHS South East Leadership Academy, and international partners including the Alliance for Healthier Communities in Ontario. The go-to-market is sales-led through direct commissioner relationships, supplemented by community-led engagement with citizens and volunteer champions. Customer segments are NHS commissioners, GP practices, Primary Care Networks, and citizens-as-volunteers, all operating within the UK public health system with selective international extension.
Altogether Better firmographics
Firmographics- Name
- Altogether Better
- Legal name
- Altogether Better
- Website
- https://altogetherbetter.org.uk
- Company type
- Private
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Altogether Better is an NHS-hosted programme that delivers the Collaborative Practice model, integrating volunteer Health Champions into UK GP practices and Primary Care Networks to reduce clinical demand through community-based social support. It is commissioned by NHS bodies and public health organisations across the UK, with selective international work in Canada.
- Ownership category
- akta.pro rank
Altogether Better industry classification
Industry- Product category
- Primary Care Transformation Services
- NAICS
- Other Individual and Family Services (624190), Civic and Social Organizations (813410)
- SIC
- Services-Health Services (8000), Services-Social Services (8300)
- akta.pro primary industry
- Community Health, Prevention & Health Education (BPAGACAC)
- akta.pro secondary industries
- Public Health & Health Equity Organizations (BPAGACAL), Public Health Governance, Interagency Coordination & Partnerships (HLAJAMAD)
Keywords
Where Altogether Better is headquartered
LocationHeadquarters
- HQ city
- Wakefield
- HQ country
- United Kingdom
- HQ region
- Europe
Offices1 record
Markets served
Altogether Better business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Technology or R&D, Marketing or Sales, Others
Revenue model
- NHS and Public Sector Commissioning: Altogether Better is an NHS team that receives funding through NHS commissioning arrangements. Programs are commissioned by NHS organizations, Public Health Dorset, NHS South East Leadership Academy, and other NHS bodies to deliver Collaborative Practice implementation and leadership development programs.
Go-to-market motion2 records
Distribution channels1 record
Marketing channels5 records
Altogether Better product offering
Product offeringCore offering
Altogether Better is an NHS team that delivers the Collaborative Practice model, integrating volunteer Health Champions from local communities into GP practices and Primary Care Networks to provide social support, run community activities, and address non-clinical needs. Alongside the core model, the organisation offers CPD-certified leadership development programmes and a Health Equity Programme for PCNs and Integrated Neighbourhood Teams, all commissioned by NHS bodies and public health authorities.
Product overview
Altogether Better offers a portfolio of health service transformation programmes centred on its core 'Collaborative Practice' model. The model reduces demand on health services by engaging volunteer Health Champions from local communities to work alongside GP practices and health services. The portfolio includes the Health Equity Programme for PCNs and INTs, multiple leadership development programmes (Leadership Skills Development Programme, Collaborative Practice Leadership Programme, Widening Access Leadership Programme, and Leadership skills for social prescribing programme), all designed to build capacity for neighbourhood health services delivery.
Differentiator
Problem solved
Functional benefit
Brands
- Collaborative Practice: A model that reduces demand on health services while providing social support and connection to help people improve their own health.
Products and services
- Collaborative Practice
Quantifiable outcome
- 30% fall in frequent GP attenders
- +4 more outcomes
Companies that use Altogether Better
Customer profileNamed customers10 records
Segments4 records
Ideal customer profiles3 records
Altogether Better technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature1 record
Altogether Better partnerships and signals
Strategic signalPartnerships
Eleven partnerships are on record, tiered core, minor and strategic.
- NHS England and NHS ImprovementcoreAltogether Better is an NHS team working within the NHS structure. They collaborate with NHS England and NHS Improvement on coproduction and partnership with people and communities, with their work with over 130 GP practices cited as an example of coproduction in action.
- Public Health DorsetcorePublic Health Dorset commissioned Altogether Better to deliver a Collaborative Practice Leadership and Development Programme as part of Dorset's Prevention at Scale Programme, supporting 27 GP practices across the county.
- Alliance for Healthier Communities, OntariocoreAltogether Better was invited to work with seven community health centres across Ontario, Canada, introducing the Collaborative Practice model. Teams in Ontario won the Transformative Change Award 2020 in recognition of this work.
- West Yorkshire and Harrogate Health and Care PartnershipcorePartnership on action research project 'Making health services better with people who are neurodiverse', co-led by Altogether Better's National Director Alyson McGregor and Fischer Associates.
- NHS South East Leadership AcademycoreNHS South East Leadership Academy commissioned Altogether Better to deliver leadership skills programmes for NHS staff in South East England, with cohorts joining from Southampton Central PCN and other area PCNs.
- University of OxfordminorWhite Horse Medical Centre's social prescribing work was featured in research published by the Oxford Social Prescribing Research Network at The University of Oxford.
- HelpforcestrategicHelpforce is playing a significant leadership role alongside Altogether Better in advancing the national conversation on neighbourhood health and elevating the role of volunteers across health and care.
- PPLstrategicPPL is working alongside Altogether Better in championing neighbourhood health models, helping create strategic conditions for transformation in health and care services.
- MARCH NetworkminorAltogether Better's Director Alyson McGregor participated in the MARCH Network podcast discussing Collaborative Practice and genuine involvement of communities in GP services.
- Fischer AssociatesminorCo-leaders with Altogether Better on the neurodiversity research project, contributing expertise in action research methodology.
- Head in the GameminorMental health charity partnering with PCNs alongside Collaborative Practice work, focusing on improving mental fitness and wellbeing through free, inclusive physical activities.
Scale indicators10 records
Recent moves6 records
Expansion highlights6 records
Altogether Better competitors and assessment
Company assessmentDirect peers
- Helpforce: UK charity working with the NHS to scale volunteer involvement in health and care. Direct peer — Altogether Better's strategic partner on volunteer-driven primary-care models, comparable mission and NHS commissioning base.
- Locality: UK membership body supporting community-led organisations and social prescribing infrastructure. Direct peer in the community-health and neighbourhood-health space, with overlapping PCN and VCSE partnerships.
- PPL: UK consultancy supporting NHS and local government transformation. Strategic partner of Altogether Better; comparable in providing neighbourhood-health and ICS development services to NHS commissioners.
- Social Prescribing Network (University of Westminster): UK-wide network connecting primary care, VCSE, and link workers around social prescribing research and practice. Direct peer — overlaps with Altogether Better's leadership-for-social-prescribing programme and evidence-base focus.
- Alliance for Healthier Communities (Ontario): Canadian association of community-governed primary health-care organisations. Direct peer — Altogether Better's international implementation partner delivering Collaborative Practice across Ontario community health centres.
- National Association of Link Workers (NALW): UK professional body for social prescribing link workers embedded in primary care. Direct peer — both operate in NHS social prescribing, serving PCNs and link workers with training, advocacy, and standards.
Others
- Wellcome Trust: Major UK health research and improvement funder. Adjacent — funds community-health and health-inequalities programmes that may overlap with Altogether Better's Health Equity programme scope.
Emerging players
- Nesta (Health & Wellbeing): UK innovation foundation with health and social prescribing programmes. Emerging player — comparable focus on evidence-based community health interventions, but operating through grants and innovation pilots rather than commissioned delivery.
Broad incumbents
- Royal Society for Public Health (RSPH): UK-wide public health membership and qualifications body. Broad incumbent operating across community health, prevention, and workforce training — overlapping with Altogether Better's health-champion and leadership development remit at a national scale.
- The King's Fund: Independent health policy think tank working on primary care, integrated care systems, and neighbourhood health. Broad incumbent — comparable in shaping NHS primary-care transformation agendas that Altogether Better implements.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
Altogether Better social profiles
Digital presenceAltogether Better financial estimates
Financial estimateRevenue estimate
Valuation estimate
Altogether Better leadership team
Management profileNumber of profiles
Profiles1 record
Altogether Better funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Altogether Better M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Altogether Better
What does Altogether Better do?
Altogether Better is an NHS team that delivers the Collaborative Practice model, integrating volunteer Health Champions from local communities into GP practices and Primary Care Networks to provide social support, run community activities, and address non-clinical needs. Alongside the core model, the organisation offers CPD-certified leadership development programmes and a Health Equity Programme for PCNs and Integrated Neighbourhood Teams, all commissioned by NHS bodies and public health authorities.
Is Altogether Better a public or private company?
Altogether Better is a private company. It is classified as state government owned and is currently operating.
When was Altogether Better founded?
Altogether Better was founded in -1. It employs 1 to 10 people.
Where is Altogether Better based?
Altogether Better is headquartered in Wakefield, United Kingdom, in the Europe region.
How does Altogether Better make money?
One revenue line is on record: NHS and Public Sector Commissioning.
Who are Altogether Better's main competitors?
Direct peers on record are Helpforce, Locality, PPL, Social Prescribing Network (University of Westminster), Alliance for Healthier Communities (Ontario) and National Association of Link Workers (NALW). Wellcome Trust is listed as an others. Nesta (Health & Wellbeing) is listed as an emerging player. Broad incumbents are Royal Society for Public Health (RSPH) and The King's Fund.
Does Altogether Better have an API?
No public API is recorded for Altogether Better.
What industry is Altogether Better in?
Altogether Better's product category is Primary Care Transformation Services. Its primary akta.pro industry code is BPAGACAC, Community Health, Prevention & Health Education, with a secondary code of BPAGACAL, Public Health & Health Equity Organizations. Its NAICS code is 624190 and its SIC code is 8000.