WoodGreen
WoodGreen Community Services is a Toronto-based nonprofit social services agency serving 40,000+ residents annually through 75+ integrated programs spanning affordable housing, employment, childcare, financial counselling, health, and newcomer settlement across 40+ locations.
- Company typePrivate
- Founded1937
- HeadquartersToronto, Canada
- Headcount501–1,000
- GTM typeB2C
- OfferingServices
What WoodGreen does
WoodGreen Community Services is a Toronto-based nonprofit social services agency founded in 1937, serving more than 40,000 residents annually through 75+ integrated programs delivered across 40+ physical locations. Its service portfolio spans affordable and supportive housing (1,846 units at 39 properties), licensed childcare, employment counselling, financial empowerment, mental health and community care, newcomer settlement, youth services, and the award-winning Homeward Bound program for single mothers. Programs are provided free or subsidized to low-income and vulnerable populations, with the Toronto Seniors Helpline (29,437 calls) and walk-in counselling serving as primary access channels alongside in-person delivery.
The organization's revenue is funded through four primary streams: government grants under Ontario Health MSAA agreements and federal/provincial/municipal programs; foundation and donor contributions channeled through The WoodGreen Foundation (including a $4M Sprott Foundation gift, $2M Raymond Chang Foundation gift, $1M TD Ready Challenge grant, and a $25M UNMET Campaign target); professional property management services for over 2,000 units across 40+ buildings; and a developing Social Enterprise portfolio managed by the CFO and a dedicated VP. Distribution is community-led, combining direct walk-in, helpline, virtual, and online channels. The technology stack is described as a community services platform with client management, property management, and data analytics capabilities — no proprietary AI/ML or patented technology is disclosed.
WoodGreen is governed by an independent Board of Directors, operates as a United Way Anchor Agency, and has no parent company. Recent strategic moves include two agency integrations (Community Care East York 2023, Turning Point Youth Services 2024), the launch of the Institute for Social Housing and Health Care Excellence, and senior leadership additions including a Chief Digital Transformation Officer and a VP of Policy (former Senior Policy Advisor to the Prime Minister of Canada). Charitable registration: 891038507 RR0001.
WoodGreen firmographics
Firmographics- Name
- WoodGreen
- Legal name
- WoodGreen Community Services
- Website
- https://woodgreen.org
- Company type
- Private
- Founded year
- 1937
- Operating status
- Operating
- Headcount range
- 501–1,000 employees
- Short description
- WoodGreen Community Services is a Toronto-based nonprofit social services agency serving 40,000+ residents annually through 75+ integrated programs spanning affordable housing, employment, childcare, financial counselling, health, and newcomer settlement across 40+ locations.
- Ownership category
- akta.pro rank
WoodGreen industry classification
Industry- Product category
- Community Social Services
- NAICS
- Other Individual and Family Services (624190), Community Housing Services (62422), Temporary Shelters (624221), Other Residential Care Facilities (6239)
- SIC
- Services-Social Services (8300), Services-To Dwellings & Other Buildings (7340), Services-Nursing & Personal Care Facilities (8050)
- akta.pro primary industry
- Community Centers & Neighborhood Support Services (BPAGAEAL)
- akta.pro secondary industries
- Affordable Housing & Community Development (Housing, Community Land Trusts) (BPAGALAC), Youth Housing, Foster Care & Wraparound Support (Education-Linked) Nonprofits (BPAGADAO), Housing & Neighborhood Services (Local Housing Programs) (BPAIACAJ), Small Residential Care Homes (RCFE/Board & Care) (HLADABAF)
Keywords
Where WoodGreen is headquartered
LocationHeadquarters
- HQ city
- Toronto
- HQ country
- Canada
- HQ region
- North America
Offices2 records
Markets served
WoodGreen business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Infrastructure, Marketing or Sales, Technology or R&D
Revenue model
- Government Funding: Funding from federal, provincial, and municipal government sources including Ontario Health MSAA agreements for health services, and government grants for housing, employment, and settlement programs
- Foundation and Donor Contributions: Charitable donations from individuals, foundations, and corporations through The WoodGreen Foundation. Includes one-time donations, monthly giving, legacy gifts, and major donations such as the $4M Sprott Foundation and $2M Raymond Chang Foundation gifts.
- Property Management Services: Professional property management services for affordable, supportive, and mixed-income housing delivered to third parties, creating revenue through service fees
- Social Enterprise: Revenue-generating initiatives including the Social Enterprise portfolio focused on sustainable revenue beyond traditional government funding sources
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Freemium | Monthly | Free community services for low-income Toronto residents |
Go-to-market motion1 record
Distribution channels5 records
Marketing channels7 records
WoodGreen product offering
Product offeringCore offering
WoodGreen Community Services is a nonprofit charitable organization that delivers integrated community services to low-income and vulnerable Toronto residents. It operates affordable housing across 39 properties (1,846 units), licensed child care, employment counselling, financial empowerment, mental health and wellness programs, newcomer settlement services, and seniors and youth supports through 40+ locations. Services are largely free or subsidized, with funding sourced from government, charitable donations, and a social enterprise arm that includes third-party property management.
Product overview
WoodGreen Community Services is a social services organization offering an integrated platform of community services across Toronto. The organization operates as a unified suite of interconnected programs including Child Care, Disability Services, Employment Services, Financial Empowerment, Health & Wellness, Homeward Bound (an education and employment program for single mothers), Housing Services, Newcomer Services, Property Management, Seniors Services, and Youth Services. These programs work together to provide holistic support to Toronto residents, with services ranging from affordable housing and childcare to employment support and mental health services. WoodGreen serves over 40,000 individuals annually through more than 75 programs delivered at 40+ locations across the city.
Differentiator
Problem solved
Functional benefit
Brands
- Homeward Bound: Award-winning four-year education and employment program supporting homeless or inadequately housed single mothers to earn college diplomas, start careers and achieve financial stability.
Products and services
- Child Care
Quantifiable outcome
- 40,000+ residents served annually
- +4 more outcomes
Companies that use WoodGreen
Customer profileNamed customers7 records
Segments7 records
Ideal customer profiles7 records
WoodGreen technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
WoodGreen partnerships and signals
Strategic signalPartnerships
Nine partnerships are on record, tiered minor and core.
- Building Industry and Land Development Association (BILD)minorCommissioned Arcadis to develop whitepaper proposing Affordable Housing Revolving Fund to address predevelopment capital barriers for affordable housing developers.
- Turning Point Youth ServicescoreWoodGreen joined forces with Turning Point Youth Services to offer joint programming under the WoodGreen banner, ensuring Toronto's youth needs are met. WoodGreen acquired Turning Point as part of integration.
- United Way of Greater TorontocoreWoodGreen is a United Way Anchor Agency, part of a strong network of local agencies developing innovative solutions to critical social needs.
- Michael Garron HospitalcoreHealth partnership with Michael Garron Hospital providing integrated care, crisis intervention, and healthcare access for community members. Dorothy Quon serves jointly at WoodGreen and the hospital.
- Fife HouseminorPartnership to operate Wellesley Central Residences providing supportive housing for people living with HIV/AIDS and seniors.
- Ontario HealthcoreMulti-Sector Service Accountability Agreement (MSAA) governing health service provision funding and performance expectations as a Health Service Provider.
- Pro Bono Students CanadaminorPartnership providing free legal information for newcomers on immigration pathways and processes.
- George Brown CollegeminorEducational partnerships including Early Childhood Education Diploma Program for Newcomers and CNC/Precision Machining Skills Training Program.
- City of TorontocoreHousing Access Centre maintaining coordinated waitlists for affordable, supported, and co-op housing. Child care operated on behalf of the City of Toronto.
Scale indicators16 records
Recent moves13 records
Expansion highlights14 records
WoodGreen competitors and assessment
Company assessmentDirect peers
- COSTI Immigrant Services: Toronto-based nonprofit providing settlement, employment, language training, and newcomer support services. Directly comparable as a GTA newcomer-services specialist competing for the same government settlement contracts and serving overlapping immigrant populations.
- Fred Victor: Toronto-based nonprofit delivering integrated social services including affordable housing, employment support, mental health, and services for people experiencing homelessness. Directly comparable as a Toronto multi-service agency with overlapping housing and employment programs serving similar vulnerable populations.
- Native Child and Family Services of Toronto: Toronto-based nonprofit providing child and family services, youth programming, and community wellness for Indigenous families. Comparable as a GTA multi-service agency competing for overlapping government and donor funding for youth and family programs.
- Toronto Neighbourhood Centres: Network of neighbourhood community centres in Toronto delivering integrated community programs. Comparable as a multi-service community delivery platform; WoodGreen's CEO Anne Babcock serves on its board, underscoring the peer relationship.
- Eva's Initiatives: Toronto-based nonprofit providing housing, employment training, and mental health services for youth aged 16-24. Directly comparable as a GTA youth services specialist in the same segment WoodGreen serves through its recently integrated Turning Point Youth Services portfolio.
- Community Care East York: Toronto-area community support services agency integrated with WoodGreen in 2023. Comparable as a directly merged peer operating community support, seniors services, and mental health programs in adjacent Toronto neighborhoods.
Broad incumbents
- United Way Greater Toronto: WoodGreen is a United Way Anchor Agency. United Way Greater Toronto funds and convenes a network of social service agencies in the same region and overlapping service categories (housing, settlement, youth). Comparable as the umbrella funding body and convener of social services in the GTA.
- YMCA Greater Toronto: Large established nonprofit operating community services including childcare, employment, newcomer settlement, and housing-adjacent programs across the GTA. Comparable as a much larger incumbent in the same integrated community services space with overlapping program lines.
- Habitat for Humanity Greater Toronto: Nonprofit affordable housing developer and service provider in the GTA focused on home ownership pathways for low-income families. Comparable in the affordable-housing sector but with a home-ownership rather than rental/supportive model.
Regional players
- Peel Housing Corporation: Ontario's third-largest municipal affordable housing corporation, previously led by WoodGreen's current VP of Housing. Comparable as an affordable housing operator with portfolio management scale, but operating in Peel Region rather than Toronto.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks5 records
Key highlights8 records
Customer concentration
WoodGreen social profiles
Digital presenceWoodGreen compliance and trust
Trust signalCompliance1 record
WoodGreen financial estimates
Financial estimateRevenue estimate
Valuation estimate
WoodGreen leadership team
Management profileNumber of profiles
Profiles14 records
WoodGreen subsidiaries and ownership
Company hierarchySubsidiaries1 record
WoodGreen funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
WoodGreen M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about WoodGreen
What does WoodGreen do?
WoodGreen Community Services is a nonprofit charitable organization that delivers integrated community services to low-income and vulnerable Toronto residents. It operates affordable housing across 39 properties (1,846 units), licensed child care, employment counselling, financial empowerment, mental health and wellness programs, newcomer settlement services, and seniors and youth supports through 40+ locations. Services are largely free or subsidized, with funding sourced from government, charitable donations, and a social enterprise arm that includes third-party property management.
Is WoodGreen a public or private company?
WoodGreen is a private company. It is classified as nonprofit foundation owned and is currently operating.
When was WoodGreen founded?
WoodGreen was founded in 1937. It employs 501 to 1,000 people.
Where is WoodGreen based?
WoodGreen is headquartered in Toronto, Canada, in the North America region.
How does WoodGreen make money?
Four revenue lines are on record. Government Funding is the primary driver. The others are foundation and Donor Contributions, property Management Services and social Enterprise.
Who are WoodGreen's main competitors?
Direct peers on record are COSTI Immigrant Services, Fred Victor, Native Child and Family Services of Toronto, Toronto Neighbourhood Centres, Eva's Initiatives and Community Care East York. Broad incumbents are United Way Greater Toronto, YMCA Greater Toronto and Habitat for Humanity Greater Toronto. Peel Housing Corporation is listed as a regional player.
Does WoodGreen have an API?
No public API is recorded for WoodGreen.
What industry is WoodGreen in?
WoodGreen's product category is Community Social Services. Its primary akta.pro industry code is BPAGAEAL, Community Centers & Neighborhood Support Services, with a secondary code of BPAGALAC, Affordable Housing & Community Development (Housing, Community Land Trusts). Its NAICS code is 624190 and its SIC code is 8300.