Raynaud

What Raynaud does

Raynaud (legal entity SA A. RAYNAUD & CIE) is a French manufacturer of Limoges porcelain, headquartered at 4 Allée Andrée-Salomon in Limoges, France, with an RCS registration of 757501978 and share capital of €1,668,441.60. Operating for approximately a century (founded circa 1911/1920), the company specializes in handcrafted hard-paste porcelain under the protected "Porcelaine de Limoges" geographic indication and holds the Entreprises du Patrimoine Vivant (EPV) certification for exceptional artisanal know-how. Its product portfolio spans tableware collections (La Table Blanche, La Table en Couleurs, La Table Prestige), thematic collections (Phénix, Mosaïc, Trésor Fleuri, Les Petits Parisiens, Riviera, Minéral Blanc Mat), tea and coffee services, decorative objects, LED porcelain lamps (Lux), gift boxes, birth gifts, and bespoke made-to-order commissions.

Underlying production relies on traditional Limoges hard-paste porcelain manufacturing combined with specialized techniques such as hand-applied gold leaf decoration (as in the Phénix collection) and gold motif detailing (Mosaïc). The company monetizes exclusively through one-time unit sales of physical goods at premium price points ranging from approximately €73 for small plates to €828+ for LED lamps, with no subscription, licensing, or recurring revenue streams disclosed. Go-to-market is direct-to-consumer via the raynaud.fr e-commerce platform (multi-currency EUR/USD, ships to ~30 European countries) and a single flagship boutique shared with Ercuis silversmith at 39 rue des Mathurins, Paris. Customer segments include luxury tableware collectors, gift buyers (personal and corporate), home decor enthusiasts, and bespoke commission clients, with no enterprise contracts or volume B2B customers disclosed.

Name

Raynaud

Legal name

SA A. RAYNAUD & CIE

Website

https://raynaud.fr

Company type

Private

Founded year

1920

Operating status

Operating

Headcount range

11–50 employees

Short description

Raynaud is a French Limoges porcelain manufacturer producing handcrafted hard-paste tableware, decorative objects, and bespoke commissions under the protected Porcelaine de Limoges designation, sold direct-to-consumer via its European e-commerce site and a shared Paris boutique.

Ownership category

akta.pro rank

Headquarters

HQ city

Paris

HQ country

France

HQ region

Europe

Offices2 records

Markets served

GTM type

B2C

Offering type

Hardware or Manufacturing

Cost components

Personnel, Supply Chain, Operations, Marketing or Sales, Others

Revenue model

1. Porcelain tableware sales: Raynaud generates revenue through the sale of Limoges porcelain tableware products including dinner plates, coffee/tea services, mugs, serving dishes, and decorative items. Products are sold individually at various price points ranging from €73 for small plates to over €500 for specialty items like the théière.
2. Gift boxes and sets: Pre-curated gift boxes containing coordinated porcelain pieces (e.g., 4 dessert plates, 2 coffee cups with saucers, etc.) offered at bundled prices. These gift sets serve as prestige gift options for special occasions.
3. Home decor and decorative porcelain: Sale of decorative porcelain items including vases, LUX LED lamps, candle holders, and trinket trays for interior decoration purposes.
4. Bespoke/made-to-order creations: Custom porcelain creation services where customers can commission personalized pieces to their specifications.

Pricing tiers

Go-to-market motion1 record

Distribution channels2 records

Marketing channels6 records

Core offering

Raynaud manufactures and sells authentic 100% Porcelaine de Limoges tableware, tea and coffee services, gift boxes, decorative items (vases, candle holders, LUX LED lamps) and bespoke made-to-order creations. Products are sold under collections such as Phénix, Mosaïc, La Table Blanche, La Table en Couleurs and La Table Prestige through the company's e-commerce site and Paris flagship boutique, with bespoke customization services for individual clients.

Product overview

Raynaud is a French porcelain manufacturer based in Limoges, France, offering a comprehensive portfolio of Limoges porcelain products for table settings and home decoration. The core offering consists of three main tableware collections: La Table Blanche (white minimalist), La Table en Couleurs (colored), and La Table Prestige (premium gold/platinum). Supporting collections include the Phénix collection featuring contemporary gold-decorated designs, the Lux Lamp LED lighting line, the Mosaïc Eastern-inspired decorative collection, and Pépites iridescent decorative objects. The product range spans complete table settings, tea and coffee services, gift boxes, birth gifts, home decor items including candles and vases, and bespoke creations. The company also offers customization services through Créations sur-mesure and Mix & Match programs, allowing customers to personalize their porcelain selections.

Differentiator

Problem solved

Functional benefit

Brands

• Phénix: A collection featuring gold decorative patterns on white Limoges porcelain, representing rebirth and renewal.
• Lux
• Mosaïc
• Les Petits Parisiens
• Trésor Fleuri

Products and services

• La Table Blanche Collection White Limoges porcelain tableware collection featuring clean, minimalist designs for everyday and formal dining, targeted at consumers seeking understated French porcelain.
• La Table en Couleurs Collection Colorful Limoges porcelain tableware collection featuring diverse palette variations and decorative motifs for consumers wanting expressive, colorful table settings.
• La Table Prestige Collection Premium Limoges porcelain tableware collection with platinum and gold finishes and sophisticated designs for high-end table settings and formal dining.
• Phénix Collection Phoenix-inspired Limoges porcelain collection with hand-applied gold decoration and feather motifs, targeted at consumers seeking contemporary luxury tableware with artistic gold detailing.
• LUX LED Lamp Collection Decorative LED lamps combining engraved porcelain covers with oak wood bases, inspired by curiosity cabinet bells, offered in 16cm and 24cm sizes (€719-828) for table, ambiance, desk or bedside lighting in upscale interiors.
• Mosaïc Collection Eastern empire-inspired decorative Limoges porcelain collection with four elegant designs featuring gold motifs, including vases, trays and candle boxes, positioned as prestige decorative pieces and gifts.
• Pépites Collection Iridescent Limoges porcelain decorative pieces including rock sculptures, secret holders and small decorative objects for upscale interior styling and gifting.
• Riviera Collection Summer-inspired Limoges porcelain collection evoking the elegance of the French Riviera with light, breezy designs for seasonal table settings.
• Minéral Blanc Mat Collection Matte white version of the Minéral Limoges porcelain collection with minimalist design, targeted at consumers seeking modern, understated table settings.
• Les Petits Parisiens Collection Limoges porcelain birth gift collection designed by Agnès Ernoult, featuring Parisian landmark motifs (Tour Eiffel, Luxembourg, Montmartre, Notre Dame) on baby plates, cups, egg cups and decorative plates.
• Trésor Fleuri Collection Floral-themed Limoges porcelain collection with turquoise, magnolia and rhododendron patterns designed by Mariela Schwarz Montiel, sold as coordinated pieces and gift boxes for tea and coffee service.
• Gift Boxes Curated Limoges porcelain gift box sets (e.g., 2 espresso cups from €375, 4 dessert plates from €300-650, mug gift boxes from €173) presented in decorative packaging for prestige gifting occasions such as weddings, births and corporate gifts.
• Birth Gifts Porcelain birth gifts including baby plates, cups, egg cups and decorative plates (notably the Les Petits Parisiens collection) targeted at gift buyers celebrating births.
• Thé & Café Service Limoges porcelain tea and coffee service items including teapots (from €395-525), coffee pots, cups, saucers and mugs (from €96) sold individually or as coordinated services.
• Assiettes (Porcelain Plates) Limoges porcelain plates in various sizes and styles for table settings, sold across collections from approximately €73 for smaller plates.
• Photophores & Bougies (Candle Holders) Limoges porcelain candle holders, candle pots and candle accessories used for ambient decoration and as gifts.
• Plateaux & Coupes (Trays and Bowls) Limoges porcelain trays and decorative bowls for table service and display across collections.
• Décoration d'Intérieur (Interior Decoration) Limoges porcelain interior decoration items including decorative vases (from €378) and other ornamental objects for upscale home styling.
• Cadeaux Prestige (Prestige Gifts) Premium Limoges porcelain gift items for special occasions, positioned at the top of the price range and suited for corporate gifting and milestone celebrations.
• Créations sur-mesure (Bespoke Creations) Made-to-order bespoke Limoges porcelain creation service where customers commission personalized pieces tailored to specific requirements, targeted at high-net-worth individuals and organizations seeking unique items not in standard collections.

Segments4 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

One partnership is on record.

• Ercuis (Orfèvrerie d'Auteuil)coreOEM/ Whitelabel/ Licensing PartnerErcuis & Raynaud operate under unified brand identity. Ercuis is a French silversmith company that complements Raynaud's porcelain with silverware and cutlery. The companies share distribution channels, the Paris boutique (Ercuis & Raynaud Shop), and website platforms. Ercuis products (silverware) are sold alongside Raynaud porcelain to enable customers to complete luxury table settings.

Scale indicators3 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Haviland: Haviland is another Limoges porcelain manufacturer producing fine dinnerware, giftware, and decorative porcelain with comparable pricing and heritage positioning. It competes head-to-head with Raynaud in luxury table settings and gift sets across Europe and the U.S.
• Pillivuyt: Pillivuyt is a French porcelain producer specializing in high-fired porcelain tableware for both household and professional hospitality use. It serves a similar premium home-dining and gifts buyer to Raynaud with comparable product breadth in dinnerware and serveware.
• Christofle: Christofle is a French silversmith and luxury tableware brand producing cutlery, silverware, and table accessories. It is highly comparable through its partnership-like complement to Raynaud via Ercuis, and it competes for the same luxury table-setting purchaser in the same Parisian flagship ecosystem.
• Marie Da\u00e2ge: Marie Da\u00e2ge is a contemporary French porcelain tableware brand known for hand-painted collections and artist collaborations, sold through its own boutique and select luxury retailers. It targets the same design-conscious luxury gifting customer as Raynaud with a similarly curated, design-led aesthetic.
• Bernardaud: Bernardaud is a Limoges-based porcelain manufacturer with overlapping product lines in dinnerware, giftware, and decorative porcelain. It is the closest direct competitor to Raynaud, sharing the same geographic indication, craftsmanship heritage, and DTC-plus-flagship-store retail model.
• Revol: Revol is a French porcelain manufacturer based in the Dr\u00f4me region, producing culinary and tableware porcelain for home and professional kitchens. Its product overlap with Raynaud in platters, plates, and decorative porcelain makes it a direct comparable for the tableware segment.
• Rosenthal: Rosenthal is a German premium porcelain manufacturer producing designer tableware and gift porcelain, frequently collaborating with high-profile designers. It competes with Raynaud in the premium gifting and design-led tableware space across European department stores and specialty retail.

Broad incumbents

• Wedgwood: Wedgwood is a heritage British tableware brand with a broad product range from accessible everyday porcelain to high-end collector lines. It overlaps with Raynaud in fine china dinnerware, giftware, and luxury gifting at premium price points.
• Herm\u00e8s (Maison / Tableware line): Herm\u00e8s operates a luxury tableware and home goods line including porcelain and decorative objects at ultra-premium price points. It competes with Raynaud for the same ultra-high-net-worth luxury gifting and home decor buyer in flagship boutiques and select department stores globally.
• Villeroy & Boch: Villeroy & Boch is a large, established European porcelain and tableware brand with a much broader product range spanning mass-market to premium lines. It overlaps with Raynaud in the premium dinnerware segment and competes for the same household gifting and entertaining buyer.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks5 records

Key highlights5 records

Customer concentration

• Facebookfacebook.com/porcelainesraynaud
• Instagraminstagram.com/raynaud_porcelaines/?hl=fr
• Pinterestpinterest.fr/porcelainesrayn
• LinkedInlinkedin.com/company/porcelaines-raynaud

Compliance3 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Raynaud