coolibri media
coolibri media operates coolibri.de, a free digital leisure and events guide for North Rhine-Westphalia that aggregates over 3.16 million third-party reviews across 11,294 restaurants in 53 cities, applying a proprietary five-category scoring algorithm and serving consumers, tourists and families with venue discovery, editorial content and ticketing.
- Company typePrivate
- Founded1983
- HeadquartersDortmund, Germany
- Headcount11–50
- GTM typeB2C
- OfferingDigital Commerce or Content
What coolibri media does
coolibri media operates coolibri.de, a digital leisure and events guide covering North Rhine-Westphalia (NRW), Germany. The platform aggregates publicly available customer reviews from Google Maps, Tripadvisor, Yelp and other sources and applies a proprietary automated scoring methodology that produces five weighted category scores per venue — Erlebnis (Experience), Service, Atmosphäre (Atmosphere), Preis-Leistung (Value) and Weiterempfehlung (Recommendation). It currently lists 11,294 restaurants and 5,998 leisure offers across 53 cities, including 816 venues in Dortmund, supported by an aggregated base of over 3.16 million reviews, and supplements listings with editorial magazine content on leisure activities, family outings, restaurants and regional travel.
The platform is operated by Verlag Lensing-Wolff GmbH & Co. KG, a Dortmund-based traditional publishing group (general partner: Verlag Lensing-Wolff Verwaltungsgesellschaft mbH), and is led by Managing Directors Hans-Christian Haarmann, Dr. Daniel Süper and Lambert Lensing-Wolff. Coolibri runs as a free, registration-free consumer product (freemium pricing model), monetising through advertising, classifieds (kleinanzeigen@ / anzeigen@), ticketing transactions via the Reservix integration, and content recommendation via Outbrain. Distribution is direct-to-consumer via web, supplemented by Facebook, Instagram, Twitter/X, Pinterest and a MailChimp newsletter.
The underlying technology stack combines automated multi-source review aggregation, a data-freshness engine for periodic re-scoring, and basic anomaly/fake-review filtering. Integrations include Google Analytics, Google Maps, YouTube embedding, MailChimp and Outbrain, with Reservix powering event ticketing. There is no proprietary mobile app, no public API or SDK, and no disclosed patents, certifications or external funding; the company operates as a privately held subsidiary within the Lensing-Wolff group.
coolibri media firmographics
Firmographics- Name
- coolibri media
- Legal name
- Verlag Lensing-Wolff GmbH & Co. KG
- Website
- https://coolibri.de
- Company type
- Private
- Founded year
- 1983
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- coolibri media operates coolibri.de, a free digital leisure and events guide for North Rhine-Westphalia that aggregates over 3.16 million third-party reviews across 11,294 restaurants in 53 cities, applying a proprietary five-category scoring algorithm and serving consumers, tourists and families with venue discovery, editorial content and ticketing.
- Ownership category
- akta.pro rank
coolibri media industry classification
Industry- Product category
- Local Leisure & Events Discovery
- NAICS
- All Other Amusement and Recreation Industries (71399)
- SIC
- Services-Amusement & Recreation Services (7900)
- akta.pro primary industry
- Review-Led Travel Discovery & Booking Platforms (THAKAAAN)
- akta.pro secondary industries
- Travel & Outdoors Magazines (MPAJAEAH), Local Tours, Activities & Attractions Metasearch (THALAEAI)
Keywords
Where coolibri media is headquartered
LocationHeadquarters
- HQ city
- Dortmund
- HQ country
- Germany
- HQ region
- Europe
Offices1 record
Markets served
coolibri media business model
Business model- GTM type
- B2C
- Offering type
- Digital Commerce or Content
- Cost components
- Personnel, Technology or R&D, Marketing or Sales, Operations, Infrastructure
Revenue model
- Free Consumer Platform: coolibri.de is completely free for all users with no registration or subscription required. The platform provides unrestricted access to all information, ratings, and rankings without paywalls.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Freemium | Pay-as-you-go | Free access to all platform features |
Go-to-market motion1 record
Distribution channels1 record
Marketing channels6 records
coolibri media product offering
Product offeringCore offering
coolibri.de is a digital leisure and events guide that aggregates publicly accessible reviews from Google Maps, Tripadvisor, Yelp, and other sources, applies a proprietary five-category scoring model, and presents ranked recommendations for restaurants, hotels, museums, leisure parks, and other venues in North Rhine-Westphalia. The platform also publishes editorial magazine content about regional leisure activities and operates an events calendar with ticket purchasing integration.
Product overview
coolibri media operates coolibri.de, a comprehensive digital leisure and experience guide platform for North Rhine-Westphalia (NRW), Germany. The platform aggregates and analyzes public reviews from multiple sources (Google Maps, Tripadvisor, Yelp, and others) using automated procedures to calculate objective scores across five categories: Erlebnis (Experience), Service, Atmosphäre (Atmosphere), Preis-Leistung (Value), and Weiterempfehlung (Recommendation). The core offering consists of the coolibri.de platform with integrated restaurant listings, an events calendar with ticket purchasing via Reservix, and a magazine section with editorial content about leisure activities. The platform covers 11,294 restaurants across 53 cities with over 3.1 million aggregated reviews. coolibri is owned by Verlag Lensing-Wolff GmbH & Co. KG, a regional media company based in Dortmund.
Differentiator
Problem solved
Functional benefit
Products and services
- coolibri.de Platform The core digital leisure and experience guide for North Rhine-Westphalia, providing aggregated multi-platform review scores and rankings for restaurants, hotels, museums, leisure parks, and other venues across 53 cities.
- Restaurant Listings (Restaurants) Dedicated restaurant listing and review section providing scores across five categories (Experience, Service, Atmosphere, Value, Recommendation), price ranges, locations, and aggregated customer feedback for over 11,000 restaurants.
- Events Calendar (Veranstaltungen) Event discovery section listing regional events in North Rhine-Westphalia, with integrated ticket purchasing via Reservix and a self-service event submission tool for venues.
- coolibri Magazine (Magazin) Editorial magazine publishing articles on leisure activities, regional travel destinations, restaurants, family outings, and entertainment venues across North Rhine-Westphalia.
Quantifiable outcome
- Users can quickly identify quality venues without browsing hundreds of contradictory individual reviews
- +1 more outcomes
Companies that use coolibri media
Customer profileSegments3 records
Ideal customer profiles2 records
coolibri media technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration6 records
AI capability4 records
Feature3 records
coolibri media partnerships and signals
Strategic signalScale indicators5 records
Recent moves5 records
Expansion highlights5 records
coolibri media competitors and assessment
Company assessmentEmerging players
- Restaurant-Kritik.de: German-language restaurant review portal. Provides a comparable regional restaurant-discovery and review-led ranking experience to coolibri.
- Restaurant Guru: Restaurant search engine that aggregates reviews from Google, Tripadvisor, and Yelp into unified scores. Mirrors coolibri's review-aggregation and weighted-category scoring model.
Direct peers
- GetYourGuide: Tours, activities, and experiences marketplace with strong presence in DACH. Comparable to coolibri's leisure activities and attractions coverage and the magazine content layer.
- Yelp: Aggregates user reviews and produces objective local-business scores (restaurants, leisure venues). Coolibri's review-aggregation engine and category-based scoring closely mirror Yelp's core proposition.
- Tripadvisor: Global leader in review-led travel and leisure discovery. Coolibri replicates the review-scoring + restaurant/attraction discovery model at a regional (NRW) level, with a comparable five-category-style ranking approach.
- TheFork: European restaurant-discovery and online-booking platform. Competes with coolibri for restaurant-discovery traffic in the DACH region and operates a similar ranking-plus-transaction model.
- OpenTable: Restaurant discovery, ranking, and reservation platform. Overlaps with coolibri's restaurant listings and integrates with reservation/booking flows (Reservix for coolibri).
Regional players
- meinestadt.de: German regional city portal covering local events, restaurants, and leisure offerings. Direct German competitor to coolibri's regional leisure/events guide model.
- golocal.de: German local-business review and discovery portal with regional coverage. Overlaps with coolibri's review-aggregation and local-venue ranking proposition in Germany.
Broad incumbents
- Google Maps: Dominant local-discovery platform with integrated user reviews, ratings, and venue information. Coolibri depends on Google Maps as a primary review source and competes with it for venue-discovery mindshare.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights7 records
Customer concentration
coolibri media social profiles
Digital presencecoolibri media financial estimates
Financial estimateRevenue estimate
Valuation estimate
coolibri media leadership team
Management profileNumber of profiles
Profiles3 records
coolibri media funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
coolibri media M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about coolibri media
What does coolibri media do?
coolibri.de is a digital leisure and events guide that aggregates publicly accessible reviews from Google Maps, Tripadvisor, Yelp, and other sources, applies a proprietary five-category scoring model, and presents ranked recommendations for restaurants, hotels, museums, leisure parks, and other venues in North Rhine-Westphalia. The platform also publishes editorial magazine content about regional leisure activities and operates an events calendar with ticket purchasing integration.
Is coolibri media a public or private company?
coolibri media is a private company. It is classified as corporate owned and is currently operating.
When was coolibri media founded?
coolibri media was founded in 1983. It employs 11 to 50 people.
Where is coolibri media based?
coolibri media is headquartered in Dortmund, Germany, in the Europe region.
How does coolibri media make money?
One revenue line is on record: free Consumer Platform.
Who are coolibri media's main competitors?
Emerging players on record are Restaurant-Kritik.de and Restaurant Guru. Direct peers are GetYourGuide, Yelp, Tripadvisor, TheFork and OpenTable. Regional players are meinestadt.de and golocal.de. Google Maps is listed as a broad incumbent.
Does coolibri media have an API?
No public API is recorded for coolibri media.
What industry is coolibri media in?
coolibri media's product category is Local Leisure & Events Discovery. Its primary akta.pro industry code is THAKAAAN, Review-Led Travel Discovery & Booking Platforms, with a secondary code of MPAJAEAH, Travel & Outdoors Magazines. Its NAICS code is 71399 and its SIC code is 7900.