Medcall

What Medcall does

Medcall NZ is a private, New Zealand-headquartered healthcare staffing and recruitment firm founded in 1985 and based in Auckland, operating under the domain medcall.co.nz. The company positions itself as a premium recruitment platform connecting aged care facilities and community healthcare providers with qualified nursing and healthcare staff across New Zealand, addressing persistent staffing shortages in the aged care and community care verticals. Its core product is a unified healthcare recruitment platform with distinct candidate-facing (For Candidates, Jobs, Register) and employer-facing (For Employers, Job Detail) portals, suggesting a two-sided marketplace model that mediates between job seekers and hiring organizations.

Business mechanics are characteristic of a traditional recruitment agency augmented with marketplace tooling. Medcall runs dedicated administrative surfaces for team, blog, enquiries, media, pages, and testimonials, indicating ongoing content, CRM, and employer-branding activity. A Training Benefits extension suggests an adjacent services line intended to deepen candidate engagement and retention. Customer segmentation is vertical (aged care facilities and community healthcare providers), and the geographic footprint is exclusively New Zealand — no international expansion or remote/digital delivery beyond the domestic market is disclosed. Pricing model, fee structure, placement volumes, and revenue figures are not publicly disclosed. There is no evidence of external venture funding, institutional investors, a parent company, or acquisitions; the firm appears to be independently held and grown organically over roughly four decades. CEO David Fleming leads the company.

The company's technology footprint, as disclosed in the available data, is limited to a web-based recruitment portal with no public APIs, no disclosed SDKs, no AI/ML capabilities, and no proprietary data products. There are no patents, certifications, awards, regulatory actions, or strategic partnerships in the source material. Given the absence of named customer logos, revenue, ARR, or contractor counts, the precise economic scale and customer mix cannot be triangulated from public data; the firm should be evaluated as a mature, privately-held NZ vertical specialist with limited external transparency.

Name

Medcall

Legal name

Medcall NZ

Website

https://medcall.co.nz

Company type

Private

Founded year

1985

Operating status

Operating

Headcount range

501–1,000 employees

Short description

Medcall NZ is a private Auckland-based healthcare staffing firm founded in 1985 that operates a two-sided recruitment platform connecting New Zealand aged care facilities and community providers with qualified nursing and healthcare staff.

Ownership category

akta.pro rank

Product category

Healthcare Staffing & Recruitment

NAICS

Nursing and Residential Care Facilities (623), Ambulatory Health Care Services (621)

SIC

Services-Employment Agencies (7361), Services-Health Services (8000)

akta.pro primary industry

Healthcare Clinical & Allied Health Staffing (BPACADAJ)

akta.pro secondary industries

Healthcare Clinical Direct Hire (Nursing/Allied/Physicians) (BPACAFAH), Healthcare Non-Clinical Temp Staffing (BPACACAO)

Keywords

• Healthcare staffing
• Nurse recruitment
• Aged care staffing
• Healthcare recruitment platform
• Community healthcare hiring

Headquarters

HQ city

Auckland

HQ country

New Zealand

HQ region

Oceania

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D

Core offering

Medcall is a healthcare staffing and recruiting company that operates a two-sided recruitment platform connecting aged care facilities and community healthcare providers in New Zealand with qualified nursing and healthcare professionals. The platform features dedicated portals for employers seeking staff and candidates seeking employment, along with job listings, job detail pages, and candidate registration functionality. Founded in 1985 and headquartered in Auckland, the company employs 501-1000 staff to deliver these recruitment services across New Zealand.

Product overview

Medcall offers a single, unified healthcare recruitment platform that connects aged care facilities and community providers with qualified nursing and healthcare staff across New Zealand. The platform includes distinct pages for job seekers (For Candidates) and employers (For Employers), along with features for job listings, job details, and candidate registration.

Differentiator

Problem solved

Functional benefit

Products and services

• Healthcare Recruitment Platform

Ideal customer profiles2 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Recent moves3 records

Expansion highlights3 records

Direct peers

• Medacs Healthcare: Medacs is a global healthcare staffing agency placing doctors, nurses, and allied health professionals into temporary and permanent roles. Comparable to Medcall in healthcare-specific clinical and nursing placement, though operating at much larger scale across multiple geographies.
• Healthcare Australia: Healthcare Australia is one of the largest healthcare staffing providers in Australia and operates in New Zealand, placing nurses, aged care workers, and allied health professionals. Highly comparable to Medcall given trans-Tasman healthcare staffing focus, aged care specialization, and two-sided recruitment model.
• H1 Healthcare: H1 Healthcare is an Australasian healthcare and community services staffing specialist placing nurses, support workers, and allied health professionals across Australia and New Zealand. Comparable to Medcall in targeting aged care and community providers with a similar candidate pool.

Broad incumbents

• Adecco New Zealand: Adecco is a global staffing leader with a New Zealand operation covering healthcare, industrial, and office placements. Comparable to Medcall as a competitor for NZ healthcare and aged care staffing contracts, though healthcare is one of many verticals.
• AMN Healthcare: AMN Healthcare is the largest US healthcare staffing and workforce solutions provider, placing nurses, physicians, and allied clinicians. Comparable to Medcall as a healthcare-only staffing specialist with marketplace dynamics, though operating at vastly greater scale and in a different geography.
• CHG Healthcare: CHG Healthcare is a US-based healthcare staffing leader operating across locums, nursing, and allied health. Comparable to Medcall in healthcare-only placement focus and aged care adjacency, though at materially greater scale and geographic breadth.
• Hays Healthcare: Hays is a global professional staffing firm with a healthcare arm placing nursing, allied health, and medical professionals across Australia and New Zealand. Comparable in healthcare recruitment vertical, but operates as part of a much broader generalist staffing portfolio.
• Randstad Healthcare: Randstad operates a global staffing franchise with a dedicated healthcare vertical serving hospitals, aged care, and allied health clients across Australia and New Zealand. Comparable to Medcall as a healthcare staffing competitor, but with broader generalist staffing capabilities and significantly larger scale.

Emerging players

• Care Talent: Care Talent is a New Zealand-based digital healthcare and aged care job platform connecting employers with care workers. Comparable to Medcall's two-sided marketplace model and aged care focus, but positioned as a younger, digital-native entrant.

Regional players

• AWF New Zealand: AWF is a New Zealand-based staffing provider supplying temporary and permanent workers across industrial, commercial, and healthcare sectors. Comparable as a domestic NZ staffing competitor with healthcare exposure, though healthcare is a smaller share of its book than for Medcall.

Market position

Strengths4 records

Weaknesses3 records

Competitive moat3 records

Key risks5 records

Key highlights5 records

Customer concentration

• Xx.com/medcall_

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Medcall