BSR Services
BSR Services is a Maryland Heights, Missouri-based commercial snow and ice management contractor serving healthcare, pharmaceutical, telecom, logistics, and commercial real estate clients in the St. Louis metropolitan area, operating the largest locally owned snow-specific fleet in the region with 400+ pieces of equipment and 500+ team members.
- Company typePrivate
- Founded1984
- HeadquartersMaryland Heights, United States
- Headcount501–1,000
- GTM typeB2B
- OfferingServices
What BSR Services does
BSR Services Inc. is a privately held commercial snow and ice management contractor founded in 1984 and headquartered in Maryland Heights, Missouri. The company operates exclusively in the St. Louis metropolitan area, serving property managers, facility operators, and enterprise owners of healthcare, pharmaceutical, telecom, logistics, and commercial real estate sites. Its core offerings include snow clearing, anti-icing, de-icing, snow hauling, and sidewalk clearing, delivered through what the company describes as the largest locally owned and operated snow-specific fleet in the St. Louis region — 400+ pieces of equipment including 40+ salt trucks, 100+ plow trucks, 100+ snow pushers, and dedicated sidewalk machinery, supported by more than 500 team members plus a subcontractor partner network.
Operational capability rests on three technical pillars: (1) a hi-tech fleet deployment system used to coordinate large-scale simultaneous storm response; (2) integration with three private weather services providing 24/7/365 meteorological monitoring; and (3) a liquid salt brine pre-treatment program with 48,000 gallons of liquid de-icer capacity, marketed as more effective and less damaging than granular rock salt. BSR holds ISO 9001:2016 and the industry-specific ISO 9001/SN 9001 certification through the Accredited Snow Contractors Association (first Midwest firm, second nationally), maintains multiple Certified Snow Professional (CSP) and Advanced Snow Management (ASM) accredited personnel, and operates BSR University — an internal training program for operators and supervisors.
The business model is based on annual recurring seasonal service contracts with commercial customers, priced via custom quote following free on-site consultations. Revenue streams are (a) commercial snow and ice management contracts (subscription/recurring) and (b) partnership/turnkey arrangements with equipment owners who supply labor and assets while BSR manages client relationships and dispatch. Acquisition channels are primarily direct sales (website estimate forms, phone, on-site consultation) and enterprise field relationships; there is no e-commerce, marketplace, or retail channel. The company is family/founder-led, with Carl Bolm as President and Chris McLean as Director of Operations.
BSR Services firmographics
Firmographics- Name
- BSR Services
- Legal name
- BSR Services Inc.
- Website
- https://bsrservices.com
- Company type
- Private
- Founded year
- 1984
- Operating status
- Operating
- Headcount range
- 501–1,000 employees
- Short description
- BSR Services is a Maryland Heights, Missouri-based commercial snow and ice management contractor serving healthcare, pharmaceutical, telecom, logistics, and commercial real estate clients in the St. Louis metropolitan area, operating the largest locally owned snow-specific fleet in the region with 400+ pieces of equipment and 500+ team members.
- Ownership category
- akta.pro rank
BSR Services industry classification
Industry- Product category
- Commercial Snow & Ice Management
- akta.pro primary industry
- Commercial Snow Plowing (Parking Lots & Campuses) (HSAIAIAB)
- akta.pro secondary industries
- 24/7 Snow & Ice Response / Seasonal Contract Services (HSAIAIAJ), De-Icing & Anti-Icing (Salt, Brine, Sand Application) (HSAIAIAE), Snow Hauling & Relocation (Loader Work, Offsite Removal) (HSAIAIAH), Sidewalk & Walkway Snow Clearing (Shoveling/Plowing) (HSAIAIAC), Snow & Ice Management (De-icing, Plowing) (BPABADAG), Snow & Ice Management (Plowing, Salting, De-icing) (IMAIAIAF)
Keywords
Where BSR Services is headquartered
LocationHeadquarters
- HQ city
- Maryland Heights
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
BSR Services business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Infrastructure, Supply Chain, Marketing or Sales, Technology or R&D
Revenue model
- Commercial Snow & Ice Management Services: Recurring seasonal service contracts for commercial property snow and ice management including parking lots, sidewalks, and building perimeters. Services include snow clearing, anti-icing, de-icing, snow hauling, and sidewalk clearing. Pricing is quote-based following free site consultations.
- Equipment Partnership Services: Partnership arrangements with equipment owners and operators who provide staff and equipment while BSR handles client relationships, scheduling, and operational support. Provides turnkey winter business solutions for partners.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Annual | Custom commercial service contracts |
Go-to-market motion2 records
Distribution channels3 records
Marketing channels5 records
BSR Services product offering
Product offeringCore offering
BSR Services provides commercial snow and ice management services to property owners and facilities managers in the St. Louis metropolitan area. Their service portfolio includes snow clearing, anti-icing, de-icing, snow hauling, and sidewalk clearing using the largest locally owned snow-specific fleet (40+ salt trucks, 100+ plow trucks, 100+ snow pushers) and 500+ team members. They also offer eco-friendly liquid salt brine pre-treatment and proprietary weather monitoring across three private services to support 24/7/365 storm response.
Product overview
BSR Services offers a single, unified snow and ice management service portfolio. Their core services include Snow Clearing (using 100+ snow pushers and 100+ plow trucks), Anti-icing, De-icing, Snow Hauling, and Sidewalk Clearing. They supplement these with an eco-friendly Liquid Salt Brine Treatment option that provides superior ice melting. Additionally, BSR University provides internal training for team members covering equipment operation and safety. The company operates as a snow-only dedicated business focused exclusively on commercial property service in the St. Louis area.
Differentiator
Problem solved
Functional benefit
Products and services
- Snow Clearing Services Snow clearing using a fleet of more than 100 high capacity snow pushers (8'-20') and more than 100 snow plow trucks, clearing snow when accumulation exceeds 1 inch until storm completion.
- Anti-icing Services Pre-treatment with granule and liquid de-icing chemicals applied prior to storm arrival to prevent adhesive bond formation between snow/ice and pavement surface.
- De-icing Services Application of chemicals during or after a storm to melt the final layer left behind by traditional snow clearing, also used for freezing rain and sleet conditions.
- Snow Hauling Services Removal of large snow piles from sites using an expansive fleet of high capacity dump trucks and loaders during major or consecutive storms.
- Sidewalk Clearing Services Clearing of sidewalks using specialized sidewalk broom machines and hand crews, supported by pre-treatment process.
- Liquid Salt Brine Treatment Environmentally-friendly liquid salt brine pre-treatment applied days or weeks in advance that adheres immediately on contact, providing more effective ice melting than traditional rock salt, especially in extreme cold conditions below 10 degrees.
Quantifiable outcome
- Liquid salt pre-treatment is 10 times more effective than placing salt crystals on snow and ice after it has bonded to the pavement
- +1 more outcomes
Companies that use BSR Services
Customer profileNamed customers5 records
Segments4 records
Ideal customer profiles2 records
BSR Services technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature3 records
BSR Services partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- Equipment Owners & Operators (Subcontractor Network)coreBSR Services partners with equipment owners and operators in the St. Louis area to expand their operational capacity during winter seasons. Partners provide staff and equipment while BSR handles client relationships, scheduling, and operational support. Benefits include turnkey winter business, quality accounts, year-round employment for partners' staff, and extensive training and resources.
Scale indicators9 records
Recent moves6 records
Expansion highlights4 records
BSR Services competitors and assessment
Company assessmentDirect peers
- Yellowstone Landscape: Regional commercial landscape and snow & ice management provider serving large commercial properties in the Southeast U.S. Operates a similar vertically-integrated model with proprietary fleet and snow operations, comparable in service mix to BSR.
- Swingle Lawn, Tree & Landscape Care: Colorado-based commercial and residential landscape company with dedicated commercial snow removal operations for large enterprise campuses. Comparable single-metro footprint specialization with snow & ice as a core revenue stream during winter months.
Others
- SiteOne Landscape Supply: Largest U.S. distributor of landscape and snow & ice supplies (including de-icing salt and brine equipment). Adjacent ecosystem participant supplying inputs and equipment that BSR procures at scale (e.g., 8000+ tons of salt annually).
Broad incumbents
- Davey Tree Expert Co. Large tree care and commercial landscape services company that offers commercial snow and ice management to enterprise utility, healthcare, and government clients. Scaled, multi-service peer with overlapping customers but broader geographic footprint.
- BrightView Holdings: Largest commercial landscaping services platform in the U.S., providing snow and ice management as part of multi-service facility maintenance contracts. Comparable in serving enterprise mission-critical properties but operates at national scale across multiple service lines.
- TruGreen: Largest U.S. residential and commercial lawn care company, with a multi-market commercial snow and ice management offering bundled with landscape services. Significantly larger scale than BSR but broader, less specialized in snow-only contracts.
Emerging players
- City Wide Facility Solutions: Facility management and building services franchise model that aggregates snow & ice management across multiple U.S. metros under one enterprise billing relationship. Comparable in serving enterprise property managers but a different delivery structure.
Regional players
- Aspen Property Maintenance: Midwest-based commercial property services firm providing commercial snow plowing, de-icing, and sidewalk clearing to enterprise customers. Similar service portfolio and comparable scale, though operating across multiple Midwest metros rather than concentrated in one.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat5 records
Key risks5 records
Key highlights6 records
Customer concentration
BSR Services social profiles
Digital presenceBSR Services compliance and trust
Trust signalCompliance5 records
BSR Services financial estimates
Financial estimateRevenue estimate
Valuation estimate
BSR Services leadership team
Management profileNumber of profiles
Profiles8 records
BSR Services funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
BSR Services M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about BSR Services
What does BSR Services do?
BSR Services provides commercial snow and ice management services to property owners and facilities managers in the St. Louis metropolitan area. Their service portfolio includes snow clearing, anti-icing, de-icing, snow hauling, and sidewalk clearing using the largest locally owned snow-specific fleet (40+ salt trucks, 100+ plow trucks, 100+ snow pushers) and 500+ team members. They also offer eco-friendly liquid salt brine pre-treatment and proprietary weather monitoring across three private services to support 24/7/365 storm response.
Is BSR Services a public or private company?
BSR Services is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was BSR Services founded?
BSR Services was founded in 1984. It employs 501 to 1,000 people.
Where is BSR Services based?
BSR Services is headquartered in Maryland Heights, United States, in the North America region.
How does BSR Services make money?
Two revenue lines are on record. Commercial Snow & Ice Management Services are the primary driver. The others are equipment Partnership Services.
Who are BSR Services's main competitors?
Direct peers on record are Yellowstone Landscape and Swingle Lawn, Tree & Landscape Care. SiteOne Landscape Supply is listed as an others. Broad incumbents are Davey Tree Expert Co., BrightView Holdings and TruGreen. City Wide Facility Solutions is listed as an emerging player. Aspen Property Maintenance is listed as a regional player.
Does BSR Services have an API?
No public API is recorded for BSR Services.
What industry is BSR Services in?
BSR Services's product category is Commercial Snow & Ice Management. Its primary akta.pro industry code is HSAIAIAB, Commercial Snow Plowing (Parking Lots & Campuses), with a secondary code of HSAIAIAJ, 24/7 Snow & Ice Response / Seasonal Contract Services.