Lugasa
Lugasa is a private Mexican fuel retailer founded in 1955 that operates seven PEMEX-branded service stations across San Luis Río Colorado and Golfo de Santa Clara, offering Magna, Premium, and Diesel fuels, lubricants, and the b.loz convenience store sub-brand to individual consumers, agricultural and industrial customers, and commercial fleets.
- Company typePrivate
- Founded1955
- HeadquartersSan Luis Río Colorado, Mexico
- Headcount51–100
- GTM typeB2C
- OfferingServices
What Lugasa does
Lugasa (legal name Lubricantes y Gasolinas, previously Combustibles del Río Colorado S.A de C.V / CRICOSA) is a private Mexican fuel retail and lubricants distributor founded in 1955 in San Luis Río Colorado, Sonora, and operated by the family of founder Gerardo Flores Mendoza. The company operates a network of seven branded service stations across San Luis Río Colorado and Golfo de Santa Clara offering Magna, Premium, and Diesel fuels sourced under PEMEX distribution arrangements, alongside lubricants, additives, and urea. Beyond core fuel dispensing, Lugasa runs the b.loz convenience store and restaurant sub-brand (with Rappi-integrated food delivery) at select locations and is developing Plaza Revolución, a commercial retail real estate project at Av. Revolución 39 y 40. The business accepts more than ten electronic wallet and fleet card networks, including Efectivale, Transfer Gas, Edenred, Pluxee, and Mobil Fleetpro, and operates an online billing portal and customer portal under the NexusFuel platform. The customer base spans individual consumers, agricultural and industrial operators in the Colorado River valley, and commercial fleet accounts, with extended reach through the REDCO (Red de Combustibles) commercial alliance directory covering multiple Mexican states. Headcount is reported at 51–100 employees and revenue is not publicly disclosed; the model is primarily per-liter and per-transaction retail margin.
Lugasa firmographics
Firmographics- Name
- Lugasa
- Legal name
- Lubricantes y Gasolinas
- Website
- https://lugasaonline.com
- Company type
- Private
- Founded year
- 1955
- Operating status
- Operating
- Headcount range
- 51–100 employees
- Short description
- Lugasa is a private Mexican fuel retailer founded in 1955 that operates seven PEMEX-branded service stations across San Luis Río Colorado and Golfo de Santa Clara, offering Magna, Premium, and Diesel fuels, lubricants, and the b.loz convenience store sub-brand to individual consumers, agricultural and industrial customers, and commercial fleets.
- Ownership category
- akta.pro rank
Lugasa industry classification
Industry- Product category
- Fuel Distribution and Gas Station Services
- NAICS
- Gasoline Stations with Convenience Stores (45711), Gasoline Stations (4571), Fuel Dealers (45721)
- SIC
- Retail-Auto Dealers & Gasoline Stations (5500), Wholesale-Petroleum & Petroleum Products (No Bulk Stations) (5172)
- akta.pro primary industry
- Retail Service Station Operations (Company-Owned & Dealer-Operated) (EUALAIAA)
- akta.pro secondary industries
- Non-Fuel Retail & Ancillary Forecourt Services (Car Wash, Auto Care, ATM/Lottery, Parcel Lockers) (EUALAIAJ), Retail & E-commerce Lubricants Sales (Auto Parts, Quick Lube, Online) (EUALAJAF)
Keywords
Where Lugasa is headquartered
LocationHeadquarters
- HQ city
- San Luis Río Colorado
- HQ country
- Mexico
- HQ region
- Latin America
Offices7 records
Markets served
Lugasa business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Supply Chain, Operations, Personnel, Infrastructure, Marketing or Sales, Others
Revenue model
- Fuel Sales: Retail sale of automotive fuels including Magna (regular), Premium, and Diesel at company-owned and affiliated gas stations across San Luis Río Colorado and surrounding regions.
- Lubricants and Aditivos: Sale of automotive lubricants, additives, and urea products at service stations.
- b.loz Minimarket and Restaurant: Convenience store sales of snacks, beverages, and prepared foods. Restaurant services at select locations including Obregón y 30 station. Food delivery available via Rappi.
- Ancillary Services: Currency exchange (Casa de Cambio) at select stations, vending machine services, and automated teller machines (Banorte ATM).
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Magna (Regular) fuel prices |
| Unit Pricing | Pay-as-you-go | Premium fuel prices |
| Unit Pricing | Pay-as-you-go | Diesel fuel prices |
| Unit Pricing | Pay-as-you-go | b.loz food menu pricing |
Go-to-market motion1 record
Distribution channels5 records
Marketing channels4 records
Lugasa product offering
Product offeringCore offering
Lugasa operates a network of retail fuel service stations in San Luis Río Colorado, Sonora and Golfo de Santa Clara, distributing automotive fuels (Magna, Premium, Diesel) and lubricants/additives under the Lugasa brand and formerly Union 76 / PEMEX supply. Stations bundle on-site conveniences including the b.loz minimarket, a restaurant at Obregón y 30, ATMs, currency exchange, air/water, and rest areas. The company also leases commercial space at Plaza Revolución and extends reach through the REDCO affiliate network across multiple Mexican states.
Product overview
Lugasa (Lubricantes y Gasolinas) operates a network of fuel service stations across San Luis Río Colorado, Sonora, Mexico, founded in 1955. The company offers a portfolio of products centered on its core fuel distribution business (Magna, Premium, Diesel), supplemented by the b.loz convenience store sub-brand, on-site restaurants, lubricant and additive services, and commercial real estate leasing through Plaza Revolución. Additional services include electronic invoicing and a customer portal. The company distributes PEMEX products through its subsidiary Combustibles del Río Colorado S.A de C.V (CRICOSA).
Differentiator
Problem solved
Functional benefit
Brands
- b.loz: Convenience store/mini-market offering snacks, beverages, cold drinks, and essential items for travelers. Some locations include restaurant areas. The b.loz brand is marketed as 'B.Loz Minimarket' and also offers food menu including boneless, wings, hamburgers, breakfast items, burritos, and beverages.
Products and services
- Estaciones de Servicio Lugasa Network of retail fuel service stations offering Magna, Premium, and Diesel fuels, plus lubricants, additives, and UREA, with on-site amenities including rest areas, restrooms, ATMs, air and water, and self-service stores across San Luis Río Colorado and Golfo de Santa Clara.
- b.loz Minimarket and Restaurant Convenience mini-market integrated into Lugasa service stations offering snacks, cold beverages, essential travel items, and prepared foods; the Obregón y 30 location includes restaurant service with a hot-food menu available for delivery via Rappi.
- Lubricantes y Aditivos Automotive lubricants, additives, and UREA products available at Lugasa service stations for vehicle maintenance and care.
- Plaza Revolución Commercial Leasing Commercial retail space for lease at the Plaza Revolución location on Av. Revolución 39 y 40 in San Luis Río Colorado, with units of 80, 90, and 100 square meters, air conditioning, and ample parking.
- Portal Clientes Online customer portal for managing accounts, viewing statements, and accessing services related to fuel purchases at Lugasa stations.
- Facturación Electrónica Electronic invoicing (CFDI) service for fuel and related purchases made at Lugasa stations, accessible via the lugasa.nexusfuel.com.mx portal.
Companies that use Lugasa
Customer profileSegments4 records
Ideal customer profiles4 records
Lugasa technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Lugasa partnerships and signals
Strategic signalPartnerships
13 partnerships are on record, tiered core and minor.
- REDCO (Red de Combustibles)coreCommercial alliance network (REDCO) providing coverage across several states in Mexico. Directory of affiliated gas stations available as PDF. Allows Lugasa to extend geographic reach through partner stations.
- EfectivaleminorElectronic wallet accepted at Lugasa service stations for fuel and product purchases.
- Transfer GasminorElectronic wallet accepted at Lugasa service stations for fuel and product purchases.
- POWERgasminorElectronic wallet accepted at Lugasa service stations for fuel and product purchases.
- XigaminorElectronic wallet accepted at Lugasa service stations for fuel and product purchases.
- UltragasminorElectronic wallet accepted at Lugasa service stations for fuel and product purchases.
- Ticket Car EdenredminorCorporate fleet card accepted at Lugasa service stations for fuel purchases.
- PluxeeminorCorporate benefit card accepted at Lugasa service stations for employee benefits.
- Mobil FleetprominorFleet card accepted at Lugasa service stations for commercial fleet fuel purchases.
- EnergyPointminorElectronic wallet/card accepted at Lugasa service stations for fuel and product purchases.
- EnergexminorElectronic wallet/card accepted at Lugasa service stations for fuel and product purchases.
- RappiminorFood delivery partnership for b.loz restaurant menu items. Customers can order through Rappi app for delivery of prepared foods.
- BanorteminorATM (cajero automático Banorte) available at Rev y 40 station for customer banking services.
Scale indicators3 records
Recent moves4 records
Expansion highlights5 records
Lugasa competitors and assessment
Company assessmentBroad incumbents
- Pemex: Mexican state oil company that controls wholesale supply and operates the dominant franchise station network. Lugasa is a downstream PEMEX distributor/franchisee; Pemex's pricing and franchise policy directly determine Lugasa's cost structure and competitive set.
- Repsol México: International energy company with branded retail and lubricant offerings in Mexico. Comparable to Lugasa as a competing branded forecourt with broader geographic coverage and stronger loyalty programs.
- Shell México: Global fuel brand with a significant Mexican station network and convenience offers. Comparable to Lugasa on retail fuel format but with vastly greater scale, brand, and capital.
- BP México: International integrated oil major operating branded service stations in Mexico. Comparable as a larger competitor with stronger marketing, loyalty, and convenience-store integration than a regional player.
- Mobil (ExxonMobil México): Global oil major with branded retail in Mexico; Lugasa already accepts Mobil Fleetpro. Comparable as a competitor on the forecourt and as a reference for fleet-card economics that Lugasa is plugged into.
- TotalEnergies México: International integrated major with branded fuel retail and lubricant lines in Mexico. Comparable as a competitor on both fuel retail and lubricants, where Lugasa also competes at the station level.
Direct peers
- Hidrosina: Mexican-owned retail fuel chain operating stations across northern Mexico. Directly comparable to Lugasa as a regionally concentrated Mexican branded fuel retailer competing against international oil majors.
- Petro Seven: Mexican PEMEX-licensed franchise fuel brand with broad station footprint. Closely mirrors Lugasa's PEMEX-aligned franchise/own-retail model and competes for the same retail and small-fleet customer.
- OxxoGas (FEMSA): FEMSA's fuel retail format that pairs gasoline stations with Oxxo convenience-store economics. Highly comparable to Lugasa's owned-station + b.loz minimarket model and a benchmark for how Mexican fuel+c-store is being scaled.
Emerging players
- Go Gas: Mexican discount-focused fuel retailer expanding a multi-site network. Comparable as a Mexican-owned, multi-station private operator pursuing scale, and a relevant reference for station-level economics in the same regulatory environment.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat3 records
Key risks6 records
Key highlights6 records
Customer concentration
Lugasa social profiles
Digital presenceLugasa financial estimates
Financial estimateRevenue estimate
Valuation estimate
Lugasa leadership team
Management profileNumber of profiles
Lugasa subsidiaries and ownership
Company hierarchySubsidiaries1 record
Lugasa funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Lugasa M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Lugasa
What does Lugasa do?
Lugasa operates a network of retail fuel service stations in San Luis Río Colorado, Sonora and Golfo de Santa Clara, distributing automotive fuels (Magna, Premium, Diesel) and lubricants/additives under the Lugasa brand and formerly Union 76 / PEMEX supply. Stations bundle on-site conveniences including the b.loz minimarket, a restaurant at Obregón y 30, ATMs, currency exchange, air/water, and rest areas. The company also leases commercial space at Plaza Revolución and extends reach through the REDCO affiliate network across multiple Mexican states.
Is Lugasa a public or private company?
Lugasa is a private company. It is classified as family owned and is currently operating.
When was Lugasa founded?
Lugasa was founded in 1955. It employs 51 to 100 people.
Where is Lugasa based?
Lugasa is headquartered in San Luis Río Colorado, Mexico, in the Latin America region.
How does Lugasa make money?
Four revenue lines are on record. Fuel Sales are the primary driver. The others are lubricants and Aditivos, b.loz Minimarket and Restaurant and ancillary Services.
Who are Lugasa's main competitors?
Broad incumbents on record are Pemex, Repsol México, Shell México, BP México, Mobil (ExxonMobil México) and TotalEnergies México. Direct peers are Hidrosina, Petro Seven and OxxoGas (FEMSA). Go Gas is listed as an emerging player.
Does Lugasa have an API?
No public API is recorded for Lugasa.
What industry is Lugasa in?
Lugasa's product category is Fuel Distribution and Gas Station Services. Its primary akta.pro industry code is EUALAIAA, Retail Service Station Operations (Company-Owned & Dealer-Operated), with a secondary code of EUALAIAJ, Non-Fuel Retail & Ancillary Forecourt Services (Car Wash, Auto Care, ATM/Lottery, Parcel Lockers). Its NAICS code is 45711 and its SIC code is 5500.