Synergique
- Company typePrivate
- Founded2010
- HeadquartersHaarlem, Netherlands
- Headcount1–10
- GTM typeB2B
- OfferingServices
Synergique firmographics
Firmographics- Name
- Synergique
- Legal name
- Synergique
- Website
- https://synergique.nl
- Company type
- Private
- Founded year
- 2010
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Ownership category
- akta.pro rank
Synergique industry classification
Industry- Product category
- Museum Exhibition Design Services
- NAICS
- Interior Design Services (54141)
- SIC
- Services-Mailing, Reproduction, Commercial Art & Photography (7330)
- akta.pro primary industry
- Pavilion & Country/Group Exhibit Build-Outs (THAHAHAD)
- akta.pro secondary industry
- Event Signage, Props & Custom Installations (HSACAOAG)
Keywords
Where Synergique is headquartered
LocationHeadquarters
- HQ city
- Haarlem
- HQ country
- Netherlands
- HQ region
- Europe
Offices2 records
Markets served
Synergique business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Technology or R&D, Others
Revenue model
- Custom Exhibition Design Projects: Project-based revenue from designing and implementing complete exhibitions for museums, archives, and cultural institutions. Projects include concept development, spatial design, graphic design, animation production, and installation. Revenue is earned through one-time project fees.
- Film and Animation Production: Production of short animated films and audiovisual content for exhibitions. Films are produced as standalone content pieces that complement exhibition concepts and can include educational animations, promotional content, and documentary materials.
- Branding and Identity Design: Corporate identity and branding services for cultural institutions and events, including visual identity systems, signage, and promotional materials as seen with Liberation Festival Haarlem.
Go-to-market motion2 records
Distribution channels1 record
Marketing channels5 records
Synergique product offering
Product offeringCore offering
Synergique designs and develops exhibition concepts, spatial designs, animations, and interactive installations for museums, archives, and cultural heritage institutions in the Netherlands. The firm delivers complete custom exhibitions from concept development through installation, integrating motion graphics, film, projection mapping, AR sandboxes, and spatial scenography into visitor experiences. Services are delivered as bespoke, project-based engagements for institutional clients such as the Van Gogh Museum, Rijksmuseum van Oudheden, and municipal and national archives.
Product overview
Synergique is an exhibition design company offering a unified suite of services centered on creating challenging, interactive exhibitions for museums and cultural institutions. The core offering combines exhibition design services with film/animation production and interactive installation capabilities. Their portfolio includes family exhibitions, historical presentations, and visitor center designs across Dutch museums. The company creates complete visitor experiences through concept development, spatial design, animation, and interactive elements that transform collections into engaging narratives.
Differentiator
Problem solved
Functional benefit
Products and services
- Exhibition Design Services End-to-end custom exhibition design for museums, archives, and cultural institutions, covering concept development, spatial design, graphic design, animation, and installation. Designed to engage visitors, bring collections to life, and address complex historical/scientific topics accessibly.
- Film & Animation Production Production of short animated films and audiovisual content that enrich exhibition concepts and add narrative depth to collections, including educational animations, quadrophonic and 3D audio installations, and documentary materials.
- Interactive Exhibitions Design of interactive exhibitions featuring touch-enabled experiences, digital feedback systems, and hands-on installations that transform visitors from passive observers into active participants, using projection mapping, interactive games, and AR sandboxes.
- Spatial Design Spatial design services that create immersive exhibition environments and link exhibition campaigns to street-level promotion with attractive, clear design that communicates messages effectively, drawing on architectural and scenographic expertise.
Quantifiable outcome
- 150,000 annual visitors reached through Liberation Festival Haarlem branding over 5 years
- +3 more outcomes
Companies that use Synergique
Customer profileNamed customers16 records
Segments4 records
Ideal customer profiles4 records
Synergique technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature5 records
Synergique partnerships and signals
Strategic signalPartnerships
Five partnerships are on record, tiered minor and core.
- Wondering (Gent, Belgium)minorExhibition design colleague organization in Ghent, Belgium. Met for professional exchange and discussion of industry content matters during a visit.
- Heijmerink WagemakersminorConstruction and installation partner for exhibition projects. Collaborated with Synergique on the Bezoekerscentrum De Hoep project for PWN water company, working alongside XPEX as the team for this 1.8 million water consumer project.
- XPEXminorExhibition installation specialist partner for complex exhibition builds. Part of the team working on Bezoekerscentrum De Hoep renovation project.
- PWN (Waterleidingbedrijf Noord-Holland)coreLong-term collaboration with PWN water company, beginning with renovation of Bezoekerscentrum De Hoep in Castricum. PWN serves 1.8 million water consumers. Synergique handles visitor experience design for multiple PWN visitor centers.
- Local Companies (Haarlem region)minorFor the Het Nieuwe Hoofdstuk project with Bibliotheek Zuid-Kennemerland, Synergique collaborated with local companies for printing and laser cutting services, aligning with the library's community partnership values.
Scale indicators4 records
Recent moves6 records
Expansion highlights3 records
Synergique competitors and assessment
Company assessmentDirect peers
- Northernlight: Amsterdam-based brand and experience design firm working across identity, interior, and exhibition design for cultural and public-sector clients. Comparable multidisciplinary mix and Dutch customer footprint to Synergique.
- Kossmanndejong: Amsterdam-based exhibition architects and experience designers working with major museums and cultural institutions on storytelling-led exhibitions. Directly comparable to Synergique in serving Dutch cultural-heritage clients with integrated spatial and narrative design.
- Tinker imagineers: Utrecht-based creative agency designing museums, attractions, and brand experiences combining storytelling, spatial design, and interactive technology. Similar integrated service model and Dutch cultural-institution client base as Synergique.
- Studio Louter: Dutch design studio specializing in exhibition, spatial, and identity design for museums and cultural institutions. Operates at a similar boutique scale and shares Synergique's primary verticals of museums, archives, and heritage.
- Fast-B: Rotterdam-based experience design studio working in exhibition, event, and brand experience design for cultural and corporate clients. Comparable Dutch-market presence and integrated design offering to Synergique.
- Mather & Co: UK-based museum and visitor-attraction design agency producing permanent and temporary exhibitions for cultural institutions globally. Comparable in turnkey exhibition delivery from concept through installation.
- Quatre Mains: Belgian exhibition and experience design studio with strong credentials in cultural-heritage, museum, and visitor-center projects. Comparable in approach — combining spatial, graphic, and interactive design — and in serving Benelux cultural institutions.
Broad incumbents
- Atelier Brückner: German design studio for exhibitions, museums, and brand worlds, known for large-scale scenography and immersive installations. Comparable integrated discipline mix; larger in scale and oriented toward bigger-budget commissions.
- Ralph Appelbaum Associates: Global leader in museum exhibition and experience design with offices in New York, London, and Beijing. Comparable in scope of museum work but operates at materially larger scale and across a broader geography than Synergique.
Regional players
- Stauber Studio: Swiss design studio producing exhibition, scenography, and experience projects for cultural institutions across Switzerland and internationally. Comparable in boutique scale and museum focus, but primarily serves the Swiss and DACH market.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat3 records
Key risks6 records
Key highlights7 records
Customer concentration
Synergique social profiles
Digital presenceSynergique financial estimates
Financial estimateRevenue estimate
Valuation estimate
Synergique leadership team
Management profileNumber of profiles
Profiles4 records
Synergique funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Synergique M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Synergique
What does Synergique do?
Synergique designs and develops exhibition concepts, spatial designs, animations, and interactive installations for museums, archives, and cultural heritage institutions in the Netherlands. The firm delivers complete custom exhibitions from concept development through installation, integrating motion graphics, film, projection mapping, AR sandboxes, and spatial scenography into visitor experiences. Services are delivered as bespoke, project-based engagements for institutional clients such as the Van Gogh Museum, Rijksmuseum van Oudheden, and municipal and national archives.
Is Synergique a public or private company?
Synergique is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Synergique founded?
Synergique was founded in 2010. It employs 1 to 10 people.
Where is Synergique based?
Synergique is headquartered in Haarlem, Netherlands, in the Europe region.
How does Synergique make money?
Three revenue lines are on record. Custom Exhibition Design Projects are the primary driver. The others are film and Animation Production and branding and Identity Design.
Who are Synergique's main competitors?
Direct peers on record are Northernlight, Kossmanndejong, Tinker imagineers, Studio Louter, Fast-B, Mather & Co and Quatre Mains. Broad incumbents are Atelier Brückner and Ralph Appelbaum Associates. Stauber Studio is listed as a regional player.
Does Synergique have an API?
No public API is recorded for Synergique.
What industry is Synergique in?
Synergique's product category is Museum Exhibition Design Services. Its primary akta.pro industry code is THAHAHAD, Pavilion & Country/Group Exhibit Build-Outs, with a secondary code of HSACAOAG, Event Signage, Props & Custom Installations. Its NAICS code is 54141 and its SIC code is 7330.