Berliner Schneehasen

What Berliner Schneehasen does

Berliner Schneehasen e.V. is a registered nonprofit sports association (eingetragener Verein) headquartered in Berlin, Germany, originally founded as a ski club in Frohnau in 1952 and now positioned as the largest ski club in Berlin and one of the largest sports clubs in the Reinickendorf district. The organization delivers a multi-discipline sports portfolio spanning Breitensport (recreational sports), Gesundheitssport (health sports), and Schneesport (snow sports), augmented by more recent additions including Pickleball and waterskiing events. Its primary customer segments are families, adults, and children/young adults up to age 25, plus a secondary segment of non-member course participants, all served across the Frohnau and Hermsdorf areas of Berlin using partner school and church facilities.

The business model is built on tiered annual membership subscriptions — €120/year for members up to 25, €140/year for adults, €250/year for families, and €35/year for passive members — supplemented by one-time admission fees of €10 (individual) and €20 (family) and course fees starting at €3.50/hour for non-members. New fee levels were approved on June 24, 2025, taking effect January 1, 2026. Go-to-market is community-led, with the website, email, and phone as acquisition channels and word-of-mouth referrals driving organic member growth. There is no proprietary technology stack; operations run on the association's website, a general mailbox, and a single phone line.

Strategic positioning rests on long-standing community ties built over seven decades, institutional credibility from the Kinderschutzsiegel child protection seal awarded by the Landessportbund Berlin in January 2024, and affiliation with the Skiverband Berlin e.V. Distribution relies on direct membership enrollment and walk-in course participation at partner school facilities (Evangelische Schule Frohnau, Carl-Bosch-Schule) and a church venue (Evangelische Kirchengemeinde Berlin-Hermsdorf). The organization has no disclosed parent company, no venture capital or private equity backing, no subsidiaries, and no M&A activity.

Name

Berliner Schneehasen

Legal name

Berliner Schneehasen e.V.

Website

https://berliner-schneehasen.de

Company type

Private

Founded year

1952

Operating status

Operating

Headcount range

501–1,000 employees

Short description

Berliner Schneehasen e.V. is a Berlin-based nonprofit sports association, founded in 1952, that runs recreational, health, and snow sports programs for families, adults, and youth across the Reinickendorf district, supplemented by Pickleball and waterskiing.

Ownership category

akta.pro rank

Product category

Recreational Sports Club Services

NAICS

Sports Teams and Clubs (711211), Fitness and Recreational Sports Centers (71394)

SIC

Services-Membership Sports & Recreation Clubs (7997)

akta.pro primary industry

Local Amateur Clubs & Community Sports Organizations (MPAKACAE)

akta.pro secondary industries

Winter Sports Teams/Clubs (Ski, Snowboard, Bobsleigh, etc.) (MPAKABAI), Club Sports Programs (EDALAIAB)

Keywords

• Recreational sports programs
• Ski club membership
• Winter sports association
• Health sports programs
• Community sports club

Headquarters

HQ city

Berlin

HQ country

Germany

HQ region

Europe

Offices2 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Others

Revenue model

1. Membership subscriptions: Annual membership fees provide the primary recurring revenue stream. Membership categories include children/young adults up to 25 years (€120/year), adults (€140/year), families (€250/year), and passive membership (€35/year). Additional one-time admission fees apply for new members.
2. Course and program fees: Revenue from sports courses offered to both members and non-members, with pricing starting at €3.50 per hour for certain programs like Pickleball.

Pricing tiers

Go-to-market motion1 record

Distribution channels2 records

Marketing channels4 records

Core offering

Berliner Schneehasen e.V. is a registered nonprofit sports club offering recreational sports (Breitensport), health sports (Gesundheitssport), and snow sports (Schneesport) programs to members and, via its Kursprogramm, to non-members. Membership is sold through tiered annual subscriptions covering children/young adults, adults, families, and passive members, while open course programs (such as Pickleball at partner school facilities and Wasserski events) are priced from less than €3.50 per hour.

Product overview

Berliner Schneehasen e.V. is a sports club offering a unified portfolio of sports programs for children and adults. The club provides Breitensport (recreational sports), Gesundheitssport (health sports), and Schneesport (snow sports) as core offerings. Additional programs include a Kursprogramm (course program) available to both members and non-members, Pickleball sessions in Hermsdorf and Frohnau, and water skiing events. The club operates primarily from locations in the Frohnau and Hermsdorf areas of Berlin, serving as one of the largest sports clubs in Reinickendorf and the largest ski club in Berlin.

Differentiator

Problem solved

Functional benefit

Products and services

• Breitensport-Angebote (Recreational Sports Programs) Broad recreational sports offerings for children and adults including various recreational athletic programs within the Vereinsoffertenportfolio.
• Gesundheitssport (Health Sports Programs) Health-focused sports programs designed for wellness and physical fitness for children and adult members.
• Schneesport (Snow Sports Programs) Snow sports programs that position the club as the largest ski club in Berlin, covering skiing and related winter sports for members and affiliates of Skiverband Berlin e.V.
• Kursprogramm (Course Program) Sports course program delivered at partner school facilities, open to both members and non-members, with affordable pricing starting from less than €3.50 per hour.
• Pickleball Sessions Pickleball sessions offered at Evangelische Schule Frohnau (Thursdays 19:15–20:30) and Carl-Bosch-Schule (Saturdays 10:00–12:00), open to both members and non-members without advance registration.
• Wasserski (Water Skiing Events) Water skiing events with a scheduled event on September 5, 2026 in Velten (11:00–13:00), with registration via email to [email protected].
• Kinder- und Jugendschutz (Child and Youth Protection Program) Child and youth protection framework and program, certified via the Kinderschutzsiegel (child protection seal) from the Landessportbund Berlin since January 2024, supporting safe youth sports participation.

Quantifiable outcome

• Affordable sports access starting from less than €3.50/hour for non-members

Segments4 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Five partnerships are on record, tiered core and minor.

• Landessportbund BerlincoreOthersAffiliation with the Berlin State Sports Association (Landessportbund Berlin) which awarded the club the Kinderschutzsiegel (child protection seal) in January 2024. This membership provides institutional credibility and access to state-level sports association resources.
• Skiverband Berlin e.V.coreOthersOfficial membership in the Berlin Ski Association, making Berliner Schneehasen the largest ski club in Berlin. This affiliation provides competitive advantages in winter sports disciplines and access to regional ski competitions and resources.
• Evangelische Schule FrohnauminorOthersEducational institution partnership providing facilities for sports courses including Pickleball (Thursdays 19:15-20:30) and other programs. Located at Sigismundkorso 11, Berlin.
• Carl-Bosch-SchuleminorOthersSchool facility partnership providing sports hall access for Pickleball and other programs (Saturdays 10:00-12:00). Located at Frohnauer Str. 75, Berlin.
• Evangelische Kirchengemeinde Berlin-HermsdorfminorOthersChurch community partnership providing the Pastor-Ehlers-Haus venue for annual general meetings. Located at Schloßstraße 37, 13467 Berlin (near S-Bahnhof Hermsdorf).

Scale indicators1 record

Recent moves5 records

Expansion highlights4 records

Direct peers

• Berliner TSC: One of Berlin's largest traditional sports clubs, offering a similarly broad multi-sport portfolio across recreational and competitive disciplines. Directly comparable in operating model, nonprofit structure, and target member segments.
• BFC Preussen: A historic Berlin amateur sports club operating as an eingetragener Verein with broad community sports programming. Comparable in nonprofit structure, Berlin geography, and member-driven operating model.
• SC Tegeler Forst: A Berlin-based amateur sports club serving the northern Reinickendorf area. Directly comparable as a community sports club competing for the same district-resident members and recreational sports demand.
• Skiclub Berlin: Another ski-focused sports association operating within Berlin's Skiverband network. Directly comparable as a community ski club competing for the same Berlin members and winter-sports programming.
• Tasmania 1900 Berlin: A traditional Berlin amateur sports club (e.V.) with broad multi-discipline programming. Comparable in governance structure, community-led GTM, and reliance on membership fees as the core revenue stream.
• SC Charlottenburg: A long-established Berlin amateur sports club (SCC) offering a broad recreational and competitive sports program. Comparable as a community-based, membership-funded multi-sport association serving Berlin families.
• Reinickendorfer Füchse: A major amateur sports club based in Berlin-Reinickendorf. Comparable as a multi-sport community club operating in the same district and competing for the same pool of local families and youth athletes.

Regional players

• SC Garmisch-Partenkirchen: A traditional Bavarian ski club based in a real alpine region. Comparable as a community ski association with multi-sport programming, but operating in a different geography with on-mountain facilities unavailable to Berlin-based clubs.

Others

• Deutscher Skiverband (DSV): The national governing body for skiing in Germany. Comparable as the umbrella federation to which Berliner Schneehasen-affiliated clubs belong, providing institutional structure and competitive pathways relevant to the club's ski operations.

Broad incumbents

• TSV 1860 München: A large, well-known German amateur sports club with a much broader multi-sport portfolio. Comparable in nonprofit association structure and community-driven model, though operating at materially larger scale and offering far more disciplines.

Market position

Strengths5 records

Weaknesses4 records

Competitive moat3 records

Key risks5 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/profile.php
• LinkedInlinkedin.com/company/sportverein-berliner-schneehasen-e.v.

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Berliner Schneehasen