Gulf Coast Yacht Group

What Gulf Coast Yacht Group does

Gulf Coast Yacht Group is a privately held yacht brokerage founded in 2013 and headquartered in Orange Beach, Alabama, operating as a subsidiary within the Boats Group ecosystem. The firm operates five sales-marketing offices across Orange Beach AL, Chattanooga TN, New Orleans LA, Panama City FL, and Beaufort SC, with a roster of approximately 10 brokers carrying over 75 years of combined marine industry experience. Tracy Green serves as Employing Broker and Eric Jung as CEO.

The company's core product is yacht brokerage services — facilitating the sale and purchase of new and pre-owned yachts for pleasure cruising and sport fishing use cases. Inventory spans motor yachts, cruisers, sport fishing boats, trawlers, houseboats, and ski/wakeboard boats across manufacturers including Hargrave, Viking, Horizon, Carver, Sea Rey, Chris-Craft, MasterCraft, Monte Carlo Yachts, Dutch American, and Albemarle. Underlying technology is non-proprietary: the firm's website and listings are powered by the Boats Group platform, and the World Wide Yacht Search co-brokerage product exposes the firm to roughly 1,082 vessels globally. Distribution is a sales-led direct model through regional offices supplemented by co-brokerage participation.

Revenue is generated transactionally via commissions tied to yacht sale prices, which range from approximately $105,000 to over $20 million per vessel. Customer segments are horizontal, focused on individual high-net-worth buyers/sellers seeking either pleasure boats for personal use or high-performance vessels for sport fishing, with a secondary luxury-yacht-investor segment served through the international co-brokerage marketplace. Marketing relies on the website, social channels (Facebook, YouTube, Instagram), and the Boats Group listings network for lead generation.

Name

Gulf Coast Yacht Group

Legal name

Gulf Coast Yacht Group

Website

https://gulfcoastyachtgroup.com

Company type

Private

Founded year

2013

Operating status

Operating

Headcount range

11–50 employees

Short description

Gulf Coast Yacht Group is a private yacht brokerage operating five offices across the Gulf Coast, Tennessee, and South Carolina. A subsidiary of Boats Group, it connects individual buyers and sellers of new and pre-owned luxury yachts for pleasure cruising and sport fishing via commission-based transactions.

Ownership category

akta.pro rank

Headquarters

HQ city

Orange Beach

HQ country

United States

HQ region

North America

Offices5 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales

Revenue model

1. Brokerage Commissions: The company earns commissions on yacht and boat sales and purchases. As a yacht brokerage, they facilitate transactions between buyers and sellers, earning transaction-based fees typically calculated as a percentage of the sale price.

Go-to-market motion1 record

Distribution channels2 records

Marketing channels5 records

Core offering

Gulf Coast Yacht Group is a yacht brokerage that facilitates the sale and purchase of new and pre-owned yachts for sport fishing and pleasure cruising. The company connects buyers and sellers through a multi-office regional network and a co-brokerage platform providing access to over 1,000 vessels worldwide. It earns commissions on yacht transactions and supports clients from vessel selection through ownership journey.

Product overview

Gulf Coast Yacht Group is a yacht brokerage operating as a single unified service offering new and pre-owned yacht sales, co-brokerage access, and yacht selling assistance. The company functions as an international marketplace connecting buyers with luxury vessels across the Gulf Coast, Tennessee, and South Carolina. Their portfolio includes boats from manufacturers such as Hargrave, Viking, Horizon, Carver, Sea Ray, Chris-Craft, MasterCraft, Monte Carlo Yachts, Dutch American, and Albemarle, spanning motor yachts, sport fishing boats, cruisers, trawlers, house boats, and ski/wakeboard boats. The company leverages a team of experienced brokers with more than 75 years combined industry experience and maintains offices in Orange Beach (AL), Chattanooga (TN), New Orleans (LA), Panama City (FL), Beaufort (SC), and Hilton Head Island (SC).

Differentiator

Problem solved

Functional benefit

Products and services

• Yacht Brokerage Services International marketplace service for the sale or purchase of new or pre-owned yachts, connecting buyers with luxury vessels for sport fishing or cruising through experienced brokers.
• Used Boats / Pre-Owned Yachts Brokerage of pre-owned yachts and boats including motor yachts, cruisers, sport fishing boats, trawlers, house boats, and ski/wakeboard boats across multiple manufacturers.
• World Wide Yacht Search (Co-Brokerage) International co-brokerage network providing access to over 1,000 boats across various manufacturers and locations worldwide through the Boats Group platform.
• Sell My Yacht Service Service assisting yacht owners in selling their vessels by leveraging the company's broker network and multiple regional sales locations.

Named customers3 records

Segments3 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

One partnership is on record.

• Boats GroupcoreChannel Partner/ Reseller/ DistributorGulf Coast Yacht Group is powered by Boats Group, a leading marine marketplace platform. The company website is built on the Boats Group platform and uses their World Wide Search (co-brokerage) system for listing vessels, providing access to an international network of boat dealers and brokerages.

Scale indicators4 records

Recent moves5 records

Expansion highlights4 records

Direct peers

• Galati Yacht Sales: Multi-office yacht brokerage and dealer with strong presence in the Gulf Coast and Southeast, representing premium motor yacht brands. Comparable in product mix (motor yachts, sport fishing) and Gulf Coast regional positioning.
• InterMarine: Multi-location yacht dealer and brokerage representing premium motor yacht brands in the Southeast US. Comparable in product mix and Gulf Coast regional coverage.
• Worth Avenue Yachts: Luxury yacht brokerage focused on the high-end motor yacht segment with offices in Florida and the Southeast. Comparable in luxury yacht brokerage focus, though it skews to higher price points than Gulf Coast's mixed inventory.
• HMY Yacht Sales: Large yacht brokerage group with multiple offices across the Southeast US and Florida, specializing in sport fishing and motor yacht sales. Closely comparable to Gulf Coast Yacht Group in product mix (Viking, sport fishing focus) and Southeast regional coverage.
• Denison Yachting: National yacht brokerage and dealer with offices across the US, including Gulf Coast and Southeast locations. Comparable as a multi-office yacht brokerage serving the same buyer profile.
• United Yacht Sales: National yacht brokerage network with a co-brokerage platform and multiple regional offices across the US. Closely comparable business model — commission-based brokerage with multi-office regional coverage and shared listing inventory.
• BlueWater Yacht Sales: Multi-location yacht brokerage with offices across the Southeast US, representing both new and pre-owned motor yachts and sport fishing boats. Direct comparable in product mix and Southeast regional footprint.

Broad incumbents

• MarineMax: Largest recreational boat and yacht dealer in the United States with national retail locations and a full-service brokerage platform. Directly comparable as a yacht sales and brokerage competitor, though MarineMax operates at materially greater scale and also offers financing, service, and storage.

Others

• YachtWorld (Boats Group): Operating under the same Boats Group parent as Gulf Coast Yacht Group, YachtWorld is the dominant online yacht listing marketplace. Comparable as a platform/infrastructure peer rather than a brokerage competitor, and a direct channel partner for Gulf Coast's listings.

Regional players

• Russo Marine: Regional yacht dealer and brokerage based in the Southeast US with a focus on motor yachts and sport fishing brands. Comparable in product focus but with more limited regional overlap than the largest peers.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks5 records

Key highlights5 records

Customer concentration

• YouTubeyoutube.com/@gulfcoastyachtgroup510/featured
• Facebookfacebook.com/GCYachtGroup
• Instagraminstagram.com/gulfcoastyachtgroup
• Xx.com/GCYachtGroup
• LinkedInlinkedin.com/company/gulf-coast-hatteras

Revenue estimate

Valuation estimate

Number of profiles

Profiles11 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Gulf Coast Yacht Group