DJ Courses Online

What DJ Courses Online does

DJ Courses Online is a private online education business founded in 2016 that sells subscription-based video courses teaching DJing and electronic music production. It targets aspiring DJs, intermediate and advanced practitioners, electronic music producers, and professional DJs, with a primary use case of providing structured, professionally-edited video lessons that address the lack of reliable, affordable DJ instruction outside of expensive in-person lessons or unstructured YouTube content. The course catalog is organized into three skill tiers (beginner, intermediate, advanced) and covers industry-standard software including Traktor, Serato DJ and Scratch Live, Ableton Live, and Mixed In Key, along with career-oriented content (DJ Career Tips). Title offerings include the How to DJ Masterclass, Advanced DJ Techniques and Tips I, DJ Techniques I/II/III, and dedicated software courses.

The underlying product is an on-demand video library delivered through the Teachable platform, which handles course hosting, user authentication, subscription billing, and video streaming across desktop browsers, tablets, and smartphones. Members receive HD video quality and downloadable exercise files, supported by a 30-day money-back guarantee. The company's core technology is therefore not proprietary infrastructure but rather its curated, professionally-edited curriculum and the Teachable-powered distribution layer.

DJ Courses Online monetizes exclusively through two recurring subscription tiers: $19/month and $120/year (the annual plan priced at roughly 50% off the monthly run-rate). Distribution is fully self-serve and product-led through the company's own storefronts (djcoursesonline.com and courses.djcoursesonline.com), with marketing limited to organic channels including a DJ-themed blog, an email newsletter, and Facebook and Twitter social profiles. The only disclosed commercial partnership is a mutual arrangement with zipDJ, a DJ pool, offering members music-download discounts. No institutional funding, parent company, management team, or office locations are disclosed.

Name

DJ Courses Online

Legal name

DJ Courses Online

Website

https://djcoursesonline.com

Company type

Private

Founded year

2016

Operating status

Operating

Headcount range

1–10 employees

Short description

DJ Courses Online is a private online DJ school, founded in 2016, offering subscription-based ($19/month or $120/year) video courses on DJing and electronic music production for aspiring, intermediate, and professional DJs.

Ownership category

akta.pro rank

Product category

Online Music Education

NAICS

All Other Schools and Instruction (61169)

SIC

Services-Educational Services (8200)

akta.pro primary industry

Online / Virtual Music Instruction & Platforms (EDAMANAI)

akta.pro secondary industries

Online Learning Content & Course Publishing Platforms (BPAMAJAL), Creator Course Marketplaces (Multi-Instructor Catalogs) (MPACALAA)

Keywords

• Online DJ courses
• DJ video training
• Music production tutorials
• DJ software lessons
• Electronic music education

Headquarters

HQ city

Atlanta

HQ country

United States

HQ region

North America

Markets served

GTM type

B2C

Offering type

Digital Commerce or Content

Cost components

Technology or R&D, Personnel, Marketing or Sales, Operations, Infrastructure

Revenue model

1. Monthly Membership Subscription: Recurring monthly billing at $19/month with full access to video course library. Cancel anytime with no strings attached.
2. Annual Membership Subscription: Recurring annual billing at $120/year offering 50% savings compared to monthly. Full access to entire video course library for 12 months.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels4 records

Core offering

DJ Courses Online is an online DJ school that sells a subscription-based video course library covering DJing fundamentals, advanced turntable techniques, DJ career development, and software-specific training for Traktor, Serato DJ, Ableton Live, and Mixed In Key. Courses are organized into beginner, intermediate, and advanced skill tiers and delivered through the Teachable platform on desktop browsers, tablets, and smartphones with HD video and downloadable exercise files.

Product overview

DJ Courses Online is an online DJ school offering video-based courses for aspiring DJs and electronic musicians. The company provides a subscription-based membership model with two tiers (Monthly at $19/month and Annual at $120/year) that grants unlimited access to its library of DJ courses. The course portfolio includes foundational programs like the How to DJ Masterclass and DJ Techniques I, advanced programs such as Advanced DJ Techniques and Tips I and DJ Techniques III, and software-specific courses covering Traktor, Serato DJ, Ableton Live, and Mixed In Key. Additional offerings include DJ Career Tips for professional development. All courses feature HD video quality, downloadable exercise files, and come with a 30-day money-back guarantee. The platform uses the Teachable infrastructure for course delivery and is accessible via web browsers on desktop and mobile devices.

Differentiator

Problem solved

Functional benefit

Products and services

• How to DJ Masterclass Comprehensive beginner course covering fundamental DJing skills, equipment setup, and basic DJing techniques taught by professional instructors; targeted at newcomers to DJing.
• Advanced DJ Techniques and Tips I First part of advanced DJ techniques covering turntable DJing, backspins, filter scratching, beat scratching, and specialized performance skills; aimed at experienced DJs.
• Traktor Course In-depth course covering Native Instruments Traktor software functionality, settings, features, and preferences for DJ performance; aimed at DJs using Traktor.
• DJ Career Tips Professional development course teaching DJs how to build a career, get gigs, market themselves, and succeed in the DJ industry; aimed at working or aspiring professional DJs.
• DJ Techniques I Beginner-level DJ course covering foundational DJ techniques and basic skills for new DJs; entry point into the structured three-tier curriculum.
• DJ Techniques II Intermediate-level DJ course covering DJing techniques, mixing styles, and performance fundamentals; second tier of the three-tier curriculum.
• DJ Techniques III Advanced-level DJ course covering mixing tips, building mixes, improvisation, effects application, sampling, recording mixes, backspinning, looping, and open fader scratches.
• Serato DJ Course Comprehensive course on Serato DJ software and Scratch Live functionality, covering features, setup, and performance techniques; aimed at DJs using Serato.
• Ableton Live Course Course covering music production and live DJ performances using Ableton Live software; aimed at electronic music producers and live performers.
• Mixed In Key Course Course on analyzing and automating mixing using Mixed In Key software for key and energy analysis; aimed at DJs who want to use harmonic mixing tools.
• DJ Courses Online Membership Subscription membership that grants unlimited access to the entire DJ Courses Online video course library, including HD video quality, downloadable exercise files, and a 30-day money-back guarantee. Available as a $19/month plan or a $120/year plan (50% savings versus monthly).

Named customers6 records

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

Two partnerships are on record, tiered core and minor.

• TeachablecoreTechnology or IntegrationTeachable provides the course hosting, payment processing, and video streaming infrastructure for DJ Courses Online. The platform powers user authentication, membership billing, and course delivery for all online video content.
• zipDJminorGTM or Marketing PartnerAll members of DJ Courses Online qualify for zipDJ discounts. zipDJ is a DJ pool providing music downloads. Details are provided upon signup to members.

Recent moves6 records

Expansion highlights4 records

Broad incumbents

• Skillshare: Broad creator-led course marketplace with a meaningful DJ/music production catalog. Overlaps in target audience (aspiring DJs, hobbyists) but operates a much wider content portfolio at lower per-course price points.
• LinkedIn Learning: Professional development course library that includes music production and audio technology content. Competes for the working-professional learner segment with subscription bundles.
• Udemy: Large-scale course marketplace featuring numerous DJ and electronic music production courses. Competes on breadth and price, often with individual instructors selling directly.
• MasterClass: Premium online education platform offering celebrity-instructor courses including DJing and music production. Competes for the same aspirational learner audience but at a much higher price point and broader content scope.
• Coursera: Higher-education-affiliated online learning platform with music production and technology courses. Indirect competitor for learners seeking accredited or structured music tech education.

Others

• Splice: Music creation platform offering samples, plugins, and production tutorials. Comparable ecosystem participant serving the same producer/DJ audience with adjacent educational content.
• Native Instruments: Manufacturer of Traktor DJ software — the company produces Traktor-specific educational courses. Adjacent ecosystem player that controls a key software platform the courses depend on.
• Beatport: Primary DJ music marketplace and ecosystem platform. Comparable as a DJ-industry ecosystem participant that has expanded into educational content (Beatport DJ Academy) for the same audience.

Direct peers

• Dubspot: Online DJ and electronic music production school historically focused on Ableton, Serato, and Traktor training. Direct predecessor-style peer in the niche online DJ education category.
• Point Blank Music School: Online and in-person DJ and music production school offering structured courses on the same leading DAW/DJ software (Ableton, Serato). Directly comparable as a specialized electronic music education provider.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/DjCoursesOnline
• Xx.com/DjCoursesOnline
• LinkedInlinkedin.com/company/institute-of-digital-music

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about DJ Courses Online