Soniclean
Soniclean is a privately held Adelaide-based manufacturer and global exporter of ultrasonic cleaning equipment, using proprietary Pulse Swept Power® technology to serve healthcare, industrial, defense, and food and beverage customers across Australia, Asia, and New Zealand.
- Company typePrivate
- Founded1992
- HeadquartersAdelaide, Australia
- Headcount11–50
- GTM typeB2B
- OfferingHardware or Manufacturing
What Soniclean does
Soniclean Pty Ltd is a privately held Australian designer and manufacturer of ultrasonic cleaning equipment, headquartered in Dudley Park, Adelaide, with an Asia regional office in Kuala Lumpur, Malaysia. The company was registered in April 1992, evolving from Transtek Systems Pty Ltd (established 1983) which received a 1989 Government Industry Research and Development grant that produced its patented Pulse Swept Power® technology. Soniclean sells Digital Bench-Top Ultrasonic Cleaners (1.6L to 80L capacity), the Ultrasonic Irrigator S2800 for cannulated surgical instruments, a modular Ultrasonic Washer, Ultrasonic Stencil Cleaners for electronics, Immersible Transducers, the TGA-approved Ultrasonic Performance Meter validation instrument, and proprietary detergents (Sonic 1, Sonic 2A) and accessories. All products are certified to AS/NZS ISO 9001:2015, hold TGA registrations (ARTG 104498, 141350, 403455), are CE-marked, and comply with AS2773, AS4187, and HTM 2030 standards.
The business serves three primary verticals: healthcare and medical (hospitals, dental clinics, sterile processing departments — the primary segment), industrial and manufacturing (defense, aviation, mining, electronics PCB cleaning), and food and beverage (abattoirs, dairies, fisheries, wineries). Revenue is generated through four streams: hardware sales of cleaning machines and consumables (detergents), recurring service contracts including annual validation, calibration, and IQ/OQ/PQ qualification, and preventative maintenance packages. Go-to-market relies on an authorised distributor network spanning Australia, Malaysia, Philippines, Thailand, Hong Kong, Singapore, and New Zealand, supplemented by direct sales, industry conference participation (Arab Health, AusMedTech, WFHSS, PACSSM, National Manufacturing Week), and digital marketing. Long-tenured customers include the Australian Department of Defence, Queensland and Western Australia Departments of Health, Peter MacCallum Cancer Centre, TATA Memorial Hospital, Cochlear, and YWAM Medical Ships. The company is founder-led by co-founders Susan Lee and WahTong Lee, with Robyn Lee serving as CEO, operating as a small family-owned multicultural team of 11-50 employees with no disclosed external funding.
Soniclean firmographics
Firmographics- Name
- Soniclean
- Legal name
- Soniclean Pty Ltd
- Website
- https://soniclean.com.au
- Company type
- Private
- Founded year
- 1992
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Soniclean is a privately held Adelaide-based manufacturer and global exporter of ultrasonic cleaning equipment, using proprietary Pulse Swept Power® technology to serve healthcare, industrial, defense, and food and beverage customers across Australia, Asia, and New Zealand.
- Ownership category
- akta.pro rank
Soniclean industry classification
Industry- Product category
- Industrial Cleaning Equipment
- NAICS
- Soap and Cleaning Compound Manufacturing (32561), Electronic and Precision Equipment Repair and Maintenance (8112)
- SIC
- Specialty Cleaning, Polishing And Sanitation Preparations (2842), Services-Testing Laboratories (8734)
- akta.pro industry
- Parts Washing & Degreasing EquipmentIndustrials, Manufacturing & Construction/Industrial Machinery & Heavy Equipment/Industrial Cleaning & Maintenance EquipmentHard Surface & Multi-Purpose Cleaners (All-purpose, Floor, Bathroom, Kitchen)Consumer Products & Retail/Consumer Packaged Goods (CPG) Manufacturing & Brands/Home & Fabric Care Products
Keywords
Where Soniclean is headquartered
LocationHeadquarters
- HQ city
- Adelaide
- HQ country
- Australia
- HQ region
- Oceania
Offices2 records
Markets served
Soniclean business model
Business model- GTM type
- B2B
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Personnel, Technology or R&D, Marketing or Sales, Operations
Revenue model
- Ultrasonic Cleaning Equipment Sales: Sale of ultrasonic cleaners including Digital Benchtop Ultrasonic Cleaners, Ultrasonic Irrigators, Ultrasonic Washers, Immersible Transducers, and accessories. Products range from 1.6L to 80L capacity units.
- Detergents and Consumables: Sale of specialized detergents including Sonic 1 (medical grade), Sonic 2A (industrial), and general ultrasonic detergent concentrate. These are validated to work with Soniclean machines.
- Service, Testing, and Calibration: Annual validation, calibration, testing and tag services, plus equipment validation services including Installation Qualification (IQ), Operation Qualifications (OQ), and Performance Qualification (PQ).
- Maintenance Packages: Preventative Maintenance & Service Contracts (PMC) options to help users comply with validation requirements.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Pay-as-you-go | Products sold with standard pricing - quote-based |
Go-to-market motion1 record
Distribution channels1 record
Marketing channels6 records
Soniclean product offering
Product offeringCore offering
Soniclean designs, manufactures, and sells ultrasonic cleaning machines (Digital Bench-Top Cleaners, Ultrasonic Irrigators, Ultrasonic Washers, Stencil Cleaners, and Immersible Transducers) using its patented Pulse Swept Power® technology for healthcare, dental, defence, industrial, and food & beverage customers. The company also supplies validated detergents (Sonic 1, Sonic 2A), the TGA-approved Ultrasonic Performance Meter (UPM) validation instrument, accessories, and recurring service revenue from annual testing, calibration, equipment validation (IQ/OQ/PQ), and preventative maintenance contracts.
Product overview
Soniclean is Australia's leading supplier and exporter of high quality ultrasonic cleaners and equipment. The product portfolio is organized around core ultrasonic cleaning technology platforms including Digital Bench-Top Ultrasonic Cleaners (1.6L to 80L capacity), Ultrasonic Irrigator S2800 (for cannulated surgical instruments), and Ultrasonic Washer (modular multi-chamber systems). These core products share proprietary Pulse Swept Power® technology for enhanced cleaning effectiveness. Supporting the core machines are validation instruments (Ultrasonic Performance Meter UPM), immersible transducers for tank conversion, and a range of specialty detergents (Sonic 1, Sonic 2A, Ultrasonic Detergent Concentrate) plus accessories. Specialized offerings include Ultrasonic Stencil Cleaners for electronics manufacturing. The company also offered discontinued products including Ultrasonic Vapour Degreaser UVD, Modular Cleaning Systems, and Golf Club Cleaner. All products target healthcare, dental, industrial, and food & beverage markets requiring precision cleaning.
Differentiator
Problem solved
Functional benefit
Products and services
- Digital Bench-Top Ultrasonic Cleaners Flagship ultrasonic cleaners ranging from 1.6L to 80L capacity, incorporating Pulse Swept Power® technology, IP66/67 sealing, programmable features, and AS2773, AS4187 and HTM 2030 compliance. Designed for medical, dental, and industrial applications.
- Ultrasonic Irrigator S2800 Machine designed for optimal cleaning of cannulated surgical instruments. Features Adaptive Pulse Swept Power technology, automatic programming, Machine Reporting System for validation, and customisable options for da Vinci Robot instruments.
- Ultrasonic Washer Modular cleaning system configurable from single to double chambers incorporating ultrasonics, irrigation and rinsing, with automatic lifter, Machine Recording System (MRS) for validation, and TGA Class 1 certification (ARTG #104498).
- Ultrasonic Stencil Cleaner
Quantifiable outcome
- Cochlear achieved 100% pass rate cleaning custom ICs with Soniclean ultrasonic cleaner without any damage
- +3 more outcomes
Companies that use Soniclean
Customer profileNamed customers18 records
Segments3 records
Ideal customer profiles3 records
Soniclean technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature4 records
Soniclean partnerships and signals
Strategic signalPartnerships
Eleven partnerships are on record, tiered core and minor.
- BioREX Mannheim Sdn. Bhd. (Malaysia)coreAuthorized distributor in Malaysia for Soniclean products. Contact: Mark Ong/Debra Ho. Represents Soniclean in the Malaysian market.
- Asya Medika, Inc. (Philippines)corePhilippine distributor for the medical market. Contact: Pacita Basa. Participated in PACSSM conference representing Soniclean.
- JEM Quantum Edge Technologies (Philippines)minorPhilippine distributor for the electronic market.
- RNM Dynamics Inc. (Philippines)minorPhilippine distributor for Soniclean products. Contact: Angelie Tatel.
- Technical Win Group Co Ltd (Thailand)coreAuthorized distributor in Thailand. Contact: Tanapapol Sompeerakul.
- Associated Medical Supplies Company Ltd (Hong Kong)coreAuthorized distributor in Hong Kong for medical supplies.
- Labquip (M) Sdn Bhd (Malaysia)minorAuthorized distributor in Malaysia.
- Labquip (S) Pte Ltd (Singapore)minorAuthorized distributor in Singapore.
- CR Kennedy NZ Ltd (New Zealand)coreAuthorized distributor in New Zealand - Medical Division. Contact: Sam Kattan.
- Medspares Pacific Ltd (New Zealand)minorAuthorized distributor in New Zealand. Contact: Ross McDougall.
- Various Australian DistributorscoreExtensive network of authorized Australian distributors including: Rowe Scientific (QLD, SA, VIC, WA), Astir Australia (NSW), Dental Installations (NSW), Independent Dental Supplies (NSW), Livingstone International (NSW), Provet (NSW), Yes Medical (NSW), AMA Products (QLD), Brisbane Dental Equipment Services (QLD), Leading Dental (QLD), Medical and Surgical Requisites (QLD), Adelab Scientific (SA), Asis Scientific (SA), Atlas McNeil Healthcare (SA), City Dental Supplies (SA), Dental Concepts (SA), Medi-Dent (VIC), Oritech (VIC), Thermo Fisher Scientific (VIC), Australian Medical Supplies (WA), West Coast Dental Depot (WA)
Scale indicators4 records
Recent moves7 records
Expansion highlights6 records
Soniclean competitors and assessment
Company assessmentDirect peers
- Bandelin Electronic: Bandelin Electronic is a German manufacturer of ultrasonic cleaners, sonicators, and laboratory/medical cleaning equipment with similar TGA-style regulatory positioning in Europe. Comparable to Soniclean as a specialist ultrasonic cleaning OEM for medical, dental, and laboratory markets.
- BlueWave Ultrasonics: BlueWave Ultrasonics designs and manufactures precision ultrasonic cleaning equipment for industrial and medical OEM applications. Comparable to Soniclean's Ultrasonic Irrigator and Washer product lines for medical/industrial precision cleaning.
- Crest Ultrasonics: Crest Ultrasonics manufactures precision ultrasonic cleaning equipment for industrial, aerospace, medical, and electronics markets. Comparable as a direct competitor in industrial and medical ultrasonic cleaning, particularly in PCB/stencil cleaning where Soniclean also plays.
- SciCan (Coltène/Whaledent): SciCan is a leading manufacturer of infection-control and instrument-processing equipment for dental and medical markets, including ultrasonic cleaners and statim autoclaves. Directly comparable to Soniclean's medical/dental ultrasonic cleaning product line.
- L&R Ultrasonics: L&R Ultrasonics produces ultrasonic cleaning systems for jewelry, dental, medical, and industrial applications, including the Master and Quantrex product lines. A direct peer in benchtop and industrial ultrasonic cleaning equipment for medical/industrial use.
- Ultrawave: Ultrawave is a UK-based manufacturer of ultrasonic cleaning baths, industrial ultrasonic cleaners, and laboratory cleaning equipment. Directly comparable to Soniclean as a specialized mid-sized ultrasonic cleaning equipment OEM serving healthcare and industrial markets.
Broad incumbents
- Tuttnauer: Tuttnauer manufactures autoclaves, washer-disinfectors, and sterilization equipment for medical, dental, and laboratory markets. Comparable to Soniclean as a vendor of validated cleaning/sterilization hardware to hospitals and clinics.
- Branson Ultrasonics (Emerson): Branson Ultrasonics, now part of Emerson, is the largest global manufacturer of industrial ultrasonic cleaning equipment for plastics, electronics, metals, and medical-device applications. It is the broad incumbent that Soniclean benchmarks against in parts washing and precision cleaning.
- Getinge: Getinge is a leading medical-technology company offering sterile processing, infection control, and surgical workflow solutions including washer-disinfectors. It competes with Soniclean in hospital reprocessing and validates against the same AS/NZS 4187 and HTM 2030 standards.
- Miele Professional: Miele Professional (including Steelco) supplies washer-disinfectors and thermal disinfection systems to hospitals, dental clinics, and laboratories globally. It is comparable to Soniclean as a regulatory-grade cleaning equipment vendor serving sterile-services departments.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat5 records
Key risks5 records
Key highlights7 records
Customer concentration
Soniclean social profiles
Digital presenceSoniclean compliance and trust
Trust signalCompliance12 records
Soniclean financial estimates
Financial estimateRevenue estimate
Valuation estimate
Soniclean leadership team
Management profileNumber of profiles
Profiles4 records
Soniclean funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Soniclean M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Soniclean
What does Soniclean do?
Soniclean designs, manufactures, and sells ultrasonic cleaning machines (Digital Bench-Top Cleaners, Ultrasonic Irrigators, Ultrasonic Washers, Stencil Cleaners, and Immersible Transducers) using its patented Pulse Swept Power® technology for healthcare, dental, defence, industrial, and food & beverage customers. The company also supplies validated detergents (Sonic 1, Sonic 2A), the TGA-approved Ultrasonic Performance Meter (UPM) validation instrument, accessories, and recurring service revenue from annual testing, calibration, equipment validation (IQ/OQ/PQ), and preventative maintenance contracts.
Is Soniclean a public or private company?
Soniclean is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Soniclean founded?
Soniclean was founded in 1992. It employs 11 to 50 people.
Where is Soniclean based?
Soniclean is headquartered in Adelaide, Australia, in the Oceania region.
How does Soniclean make money?
Four revenue lines are on record. Ultrasonic Cleaning Equipment Sales are the primary driver. The others are detergents and Consumables, service, Testing, and Calibration and maintenance Packages.
Who are Soniclean's main competitors?
Direct peers on record are Bandelin Electronic, BlueWave Ultrasonics, Crest Ultrasonics, SciCan (Coltène/Whaledent), L&R Ultrasonics and Ultrawave. Broad incumbents are Tuttnauer, Branson Ultrasonics (Emerson), Getinge and Miele Professional.
Does Soniclean have an API?
No public API is recorded for Soniclean.
What industry is Soniclean in?
Soniclean's product category is Industrial Cleaning Equipment. Its primary akta.pro industry code is IMAHALAD, Parts Washing & Degreasing Equipment, with a secondary code of CRADAKAG, Hard Surface & Multi-Purpose Cleaners (All-purpose, Floor, Bathroom, Kitchen). Its NAICS code is 32561 and its SIC code is 2842.