Smart Hustle Magazine
- Company typePrivate
- Founded2015
- HeadquartersNew York, United States
- Headcount1–10
- GTM typeB2C
- OfferingDigital Commerce or Content
Smart Hustle Magazine firmographics
Firmographics- Name
- Smart Hustle Magazine
- Legal name
- ZenBusiness, Inc.
- Website
- https://smarthustle.com
- Company type
- Private
- Founded year
- 2015
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Ownership category
- akta.pro rank
Smart Hustle Magazine industry classification
Industry- Product category
- Small Business Media and Events
- NAICS
- Advertising, Public Relations, and Related Services (5418)
- SIC
- Periodicals: Publishing Or Publishing & Printing (2721)
- akta.pro primary industry
- Business, Finance & Industry Trade Magazines (MPAJAEAM)
- akta.pro secondary industry
- Event & Experiential PR (Launches, Stunts, Press Events) (MPAAADAM)
Keywords
Where Smart Hustle Magazine is headquartered
LocationHeadquarters
- HQ city
- New York
- HQ country
- United States
- HQ region
- North America
Markets served
Smart Hustle Magazine business model
Business model- GTM type
- B2C
- Offering type
- Digital Commerce or Content
- Cost components
- Personnel, Marketing or Sales, Operations, Others
Revenue model
- Business Formation Services: LLC, S-Corp, and C-Corp formation packages with tiered pricing. Packages range from $0 + state fees (Starter) to Premium tiers with faster filing, EIN, registered agent, and compliance services included.
- Registered Agent Services: Ongoing registered agent service for business compliance in all 50 states.
- Compliance Packages: Worry-Free Compliance and Advanced Compliance protection services with annual subscription pricing.
- Business Services: Money Pro bookkeeping, business banking, tax filing and advice, domain names, website builder, business email, logo kit, and document templates.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| One time/ perpetual license | Pay-as-you-go | Starter package with basic LLC formation |
| Subscription | Annual | Pro and Premium tiers with additional services |
Go-to-market motion1 record
Distribution channels3 records
Marketing channels4 records
Smart Hustle Magazine product offering
Product offeringCore offering
Smart Hustle Magazine is a publisher of editorial content and producer of events covering entrepreneurs and small businesses. The company produces a magazine-style publication targeted at the small business and entrepreneur audience and runs live event programming for the same community. It distributes content via its website (smarthustle.com) and engages its audience through events held in the United States.
Product overview
ZenBusiness is a business formation and management platform offering a unified suite of services for starting, running, and growing a business. The core platform centers on Velo® AI, an autonomous AI guide that provides personalized step-by-step guidance throughout the business lifecycle. Core formation products include LLC Formation, S Corp Filing, and C Corp Formation, which handle official business registration and legal formation. Compliance add-ons include Registered Agent Service, Worry-Free Compliance, Advanced Compliance Protection, EIN acquisition, Business License Report, and Business Document Templates. Financial management products include Money Pro Bookkeeping, Business Bank Account, and Tax Filing & Advice. Digital presence tools include Business Website Builder, Domain Name Registration, Business Email Address, and Logo Kit. The platform also offers free planning tools including S Corp Savings Calculator, Break Even Calculator, Business Name Generator, and Entity Type Quiz. Pricing starts at $0 + state fees for basic LLC formation, with Pro and Premium packages adding faster filing, EIN, registered agent, and ongoing compliance services.
Differentiator
Problem solved
Functional benefit
Brands
- Velo®: AI-powered business guidance platform that provides personalized step-by-step plans for entrepreneurs, helping them start and grow their businesses with features including filing assistance, deadline tracking, and business planning tools.
Products and services
- Smart Hustle Magazine Editorial publication producing content for entrepreneurs and small business owners, distributed via the Smart Hustle website.
- Smart Hustle Events Live events and gatherings produced for the entrepreneur and small business community.
Quantifiable outcome
- 950K+ new businesses launched through the platform
- +2 more outcomes
Companies that use Smart Hustle Magazine
Customer profileNamed customers4 records
Segments2 records
Ideal customer profiles1 record
Smart Hustle Magazine technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
AI capability4 records
Feature1 record
Smart Hustle Magazine partnerships and signals
Strategic signalScale indicators5 records
Recent moves1 record
Smart Hustle Magazine competitors and assessment
Company assessmentDirect peers
- Small Business Trends: Small Business Trends is a long-running digital publication focused exclusively on small business owners and entrepreneurs. It shares Smart Hustle Magazine's niche editorial focus and SMB audience, with a similar content + community model.
- AllBusiness.com: AllBusiness.com provides news, advice, and tools for small business owners and entrepreneurs. It competes for the same SMB readership and advertiser base as Smart Hustle Magazine through a content-led digital publishing model.
- Business News Daily: Business News Daily is a digital publication focused on news, advice, and product reviews for small business owners. It is a direct comparable in SMB digital editorial and competes for the same advertiser dollar.
Broad incumbents
- Fast Company: Fast Company is a mainstream business media outlet covering entrepreneurship, technology, and business culture. It competes for SMB and founder mindshare at a much larger scale and competes for premium advertising from brands targeting this audience.
- Inc. Magazine: Inc. Magazine is the dominant U.S. business media brand targeting entrepreneurs and growing companies, with the Inc. 5000 list, SMB editorial, and large-scale events. It competes directly with Smart Hustle Magazine for SMB audience attention and advertiser dollars but operates at significantly larger scale.
- Entrepreneur Media: Entrepreneur Media publishes entrepreneur.com and Entrepreneur magazine, hosts franchises, and runs events targeting founders and small business owners. It is a direct competitor in SMB-focused editorial content and educational events.
Emerging players
- The Hustle: The Hustle is a large newsletter and media brand targeting entrepreneurs and business professionals. It overlaps with Smart Hustle Magazine on SMB audience and digital-first content monetization, but differentiates through daily newsletter distribution rather than magazine + events.
- Fundera: Fundera (a NerdWallet company) produces editorial content and tools for small business owners, particularly around financing. It shares Smart Hustle Magazine's SMB audience and content-driven acquisition model.
Regional players
- Black Enterprise: Black Enterprise is a leading media brand covering Black entrepreneurship, business, and investing. It targets an adjacent SMB audience with comparable content + events programming and competes for culturally-relevant SMB advertising.
- StartupNation: StartupNation is a media and community brand for entrepreneurs and small business owners, with content, contests, and educational resources. It targets a similar niche to Smart Hustle Magazine, with comparable dual content + community programming.
Market position
Strengths4 records
Weaknesses5 records
Competitive moat2 records
Key risks5 records
Key highlights5 records
Customer concentration
Smart Hustle Magazine social profiles
Digital presenceSmart Hustle Magazine compliance and trust
Trust signalCompliance1 record
Smart Hustle Magazine financial estimates
Financial estimateRevenue estimate
Valuation estimate
Smart Hustle Magazine leadership team
Management profileNumber of profiles
Profiles1 record
Smart Hustle Magazine funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Smart Hustle Magazine M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Smart Hustle Magazine
What does Smart Hustle Magazine do?
Smart Hustle Magazine is a publisher of editorial content and producer of events covering entrepreneurs and small businesses. The company produces a magazine-style publication targeted at the small business and entrepreneur audience and runs live event programming for the same community. It distributes content via its website (smarthustle.com) and engages its audience through events held in the United States.
Is Smart Hustle Magazine a public or private company?
Smart Hustle Magazine is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Smart Hustle Magazine founded?
Smart Hustle Magazine was founded in 2015. It employs 1 to 10 people.
Where is Smart Hustle Magazine based?
Smart Hustle Magazine is headquartered in New York, United States, in the North America region.
How does Smart Hustle Magazine make money?
Four revenue lines are on record. Business Formation Services are the primary driver. The others are registered Agent Services, compliance Packages and business Services.
Who are Smart Hustle Magazine's main competitors?
Direct peers on record are Small Business Trends, AllBusiness.com and Business News Daily. Broad incumbents are Fast Company, Inc. Magazine and Entrepreneur Media. Emerging players are The Hustle and Fundera. Regional players are Black Enterprise and StartupNation.
Does Smart Hustle Magazine have an API?
No public API is recorded for Smart Hustle Magazine.
What industry is Smart Hustle Magazine in?
Smart Hustle Magazine's product category is Small Business Media and Events. Its primary akta.pro industry code is MPAJAEAM, Business, Finance & Industry Trade Magazines, with a secondary code of MPAAADAM, Event & Experiential PR (Launches, Stunts, Press Events). Its NAICS code is 5418 and its SIC code is 2721.