Retail Link

What Retail Link does

ENTERSOFTONE is a privately held Greek enterprise software company formed in 2024 through the merger of Entersoft and SOFTONE, two established vendors in the Southeast European business software market. The unified entity offers a comprehensive suite of cloud-, web-, and AI-powered business applications covering ERP, CRM, WMS, HCM/Payroll, Accounting, eInvoicing, eProcurement, eCommerce, Retail, and Food & Beverage (FnB) operations. The portfolio is built on open platforms and is distributed across a multi-brand architecture — including SoftOne Romania, einvoicing.gr, WorkLife, Prosvasis, and ENTERSOFTONE FnB — that addresses both horizontal enterprise needs and vertical-specific requirements such as Greek e-invoicing mandates and hospitality operations.

The company's technology stack emphasizes open-platform interoperability, cloud/web delivery, and artificial intelligence as a stated differentiator, though evidence of proprietary AI/ML capability beyond marketing positioning is not disclosed in source materials. The go-to-market is sales-led, targeting mid-to-large enterprises across Southeast Europe with direct sales engagement and a partner ecosystem accessible via softone.gr/partner-search. The company's headquarters are in Greece with a regional headquarters in Romania, and operations extend across both markets with Greek and Romanian-language web presence.

Revenue is generated primarily through subscription/recurring software licensing, implementation services, and ongoing support and maintenance for enterprise customers. Pricing is not publicly disclosed. The company is led by CEO Antonis Kotzamanidis. No revenue, headcount, funding history, institutional ownership, or named customer logos are disclosed in available source data, limiting financial visibility. ENTERSOFTONE positions itself as a regional one-stop-shop for business digital transformation, with the merger framed as redefining business software for the AI era in Southeast Europe.

Name

Retail Link

Legal name

ENTERSOFTONE

Website

https://retail-link.gr

Company type

Private

Founded year

2003

Operating status

Operating

Headcount range

11–50 employees

Short description

ENTERSOFTONE is a Greek enterprise software provider formed by the 2024 merger of Entersoft and SOFTONE, offering a cloud-, web-, and AI-powered suite of ERP, CRM, WMS, HCM, accounting, e-invoicing, and vertical solutions to mid-to-large businesses across Southeast Europe, including Greece and Romania.

Ownership category

akta.pro rank

Product category

Enterprise Business Software

akta.pro primary industry

Retail ERP (Merchandising, POS Back Office) (HDAEAEAD)

akta.pro secondary industry

E-commerce & Retail CRM (Customer Data, Loyalty & Personalization) (HDAEAFAE)

Keywords

• Enterprise resource planning
• Customer relationship management
• Warehouse management systems
• Human capital management
• Electronic invoicing software

Headquarters

HQ city

Holargos

HQ country

Greece

HQ region

Europe

Offices2 records

Markets served

GTM type

B2B

Offering type

Software

Cost components

Personnel, Technology or R&D, Operations, Marketing or Sales

Revenue model

1. Business Software Solutions: Enterprise software licensing and services covering ERP, CRM, WMS, HCM/Payroll, Accounting, Electronic Invoicing, eProcurement, eCommerce, Retail, and FnB sectors. Revenue derived from software licenses, implementation services, and ongoing support/maintenance.

Go-to-market motion1 record

Distribution channels1 record

Marketing channels2 records

Core offering

Retail Link provides an integrated suite of business software solutions covering ERP, CRM, WMS, HCM/Payroll, Accounting, eInvoicing, eProcurement, eCommerce, Retail, and Food & Beverage management. The platform is built on open Cloud, Web, and AI technologies and serves mid-to-large enterprises across Southeast Europe seeking digital transformation, process optimization, and sustainable growth through reliable and scalable software.

Product overview

ENTERSOFTONE is a unified business software platform resulting from the merger of Entersoft and SOFTONE. The platform offers an integrated suite of enterprise solutions including ERP (core platform), CRM, WMS (Warehouse Management), HCM/Payroll, Accounting, eInvoicing (einvoicing.gr), eProcurement, eCommerce, Retail, and Food & Beverage (FnB) modules. The portfolio is built on open platforms leveraging Cloud, Web, and AI technologies to serve businesses across Southeast Europe.

Differentiator

Problem solved

Functional benefit

Brands

• SoftOne Romania: Romanian subsidiary/branch of the ENTERSOFTONE group
• e-invoicing
• WorkLife
• Prosvasis
• ENTERSOFTONE FnB

Products and services

• ERP (Enterprise Resource Planning)

Segments1 record

Ideal customer profiles1 record

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

One partnership is on record.

• SOFTONEcoreStrategic or Co-development PartnerMerger/combination of Entersoft and SOFTONE creating a powerful new force in the Southeast European business software market. The unification combines two leading companies to redefine business software in the AI era.

Scale indicators1 record

Recent moves6 records

Expansion highlights5 records

Direct peers

• Infor: Industry-specific cloud ERP suites for verticals including retail, manufacturing, and distribution — directly comparable to ENTERSOFTONE's vertical approach across Retail, FnB, and adjacent industries.
• SingularLogic: Greek enterprise software provider offering ERP, CRM, and business applications — a direct regional peer competing with ENTERSOFTONE in the Greek market across similar mid-market segments.
• Sage Group: UK-headquartered mid-market accounting, ERP, and HR/payroll software provider with strong European presence — directly comparable to ENTERSOFTONE's mid-market enterprise focus and integrated suite approach.
• Epicor: Mid-market ERP with strong retail, distribution, and manufacturing verticals — directly comparable to ENTERSOFTONE's mid-market ERP focus and vertical specialization.
• Pylon SA: Greek IT services and enterprise software provider — a direct regional peer competing with ENTERSOFTONE for Greek enterprise software customers with overlapping ERP and business application capabilities.

Emerging players

• Odoo: Open-source/affordable cloud ERP suite with broad modules — competes with ENTERSOFTONE in the mid-market for modular ERP and is increasingly adopted across SE European SMBs.

Broad incumbents

• Salesforce: Global CRM leader with expanding ERP-adjacent capabilities (Sales/Service Cloud, industry clouds) — competes directly with ENTERSOFTONE's CRM module and broader integrated suite positioning.
• SAP: Global leader in enterprise ERP (S/4HANA, Business One) and broader business suite — directly competes with ENTERSOFTONE's core ERP offering across mid-to-large enterprises in SE Europe and sets the benchmark for integrated suites.
• Oracle NetSuite: Cloud ERP/CRM suite targeting mid-market and growing enterprises — directly overlaps with ENTERSOFTONE's integrated ERP/CRM positioning and competes for similar mid-to-large enterprise customers in the region.
• Microsoft Dynamics 365: Microsoft's ERP/CRM suite tightly integrated with Azure and the Microsoft 365 stack — competes with ENTERSOFTONE for enterprise digital transformation deals in SE Europe and bundles strong AI capabilities.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/retail-link-sa

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Retail Link