BioThane Coated Webbing

What BioThane Coated Webbing does

BioThane Coated Webbing Corp is a US-based manufacturer founded in 1977 that produces proprietary coated webbing technology — a woven polyester substrate coated with various polymer formulations (TPU, PVC, TPE) to create waterproof, durable, leather-like material. The company's product portfolio spans multiple coating series (Beta 520, Beta 580, Gold 100/300, Diamond 400, Granite 230/280, Griamond 430/480, Foam 961, and 760 Series) offering different hardness grades (30A-90A Shore), finishes (Hi-Gloss, Semi-Gloss, No-Gloss), and break strengths (500-3000 lbs per inch of width). BioThane serves the animal products industry, with applications in dog collars and leashes (pet, hunting, working K9), horse tack (halters, bridles, reins, breast collars), and horse harnesses (racing, buggy, draft, driving).

The company operates a two-tier distribution model: bulk rolled goods are sold through a network of 10+ US distributors and 7+ international distributors spanning over 40 countries (Germany, UK, Spain, Canada, Australia, New Zealand, Hong Kong, Puerto Rico), with 20+ years of channel experience in the equine and canine markets. BioThane also runs a direct-to-consumer sample store on its website (biothane.us) selling 10-foot sample pieces, color cards, DIY kits, and the newly launched Leather Weight waist belt products. The company maintains a separate industrial site (biothaneusa.com) for non-animal applications.

BioThane's business model is primarily B2B hardware sales of raw coated webbing to OEMs and manufacturers (30+ named customers including Ray Allen Manufacturing, Taylored Tack, Pioneer Endurance, BUMAS, and Dogline), supplemented by direct sample sales, DIY kit distribution through partners (The Strap Warehouse, Paracord.shop, Buckleguy), and emerging finished waist belt products. The company holds registered trademarks for BioThane® and its product series, holds compliance documentation for REACH, CPSIA, and Prop 65, and operates from a single manufacturing facility in North Ridgeville, Ohio. BioThane is privately held with no external investment disclosed.

Name

BioThane Coated Webbing

Legal name

BioThane Coated Webbing Corp

Website

https://biothane.us

Company type

Private

Founded year

1977

Operating status

Operating

Short description

BioThane Coated Webbing Corp, founded in 1977 in North Ridgeville, Ohio, manufactures proprietary polymer-coated webbing (TPU, PVC, TPE) sold as bulk rolled goods to OEMs and through a global distributor network for dog collars, horse tack, harnesses, and waist belts.

Ownership category

akta.pro rank

Product category

Coated Webbing Materials

NAICS

Fabric Coating Mills (31332)

SIC

Apparel & Other Finishd Prods Of Fabrics & Similar Matl (2300), Unsupported Plastics Film & Sheet (3081)

akta.pro primary industry

Coated & Laminated Base Fabric Mills (Pre-finish Substrates) (IMAOABAI)

akta.pro secondary industries

Narrow Fabrics & Webbings (Tapes/Ribbons/Straps) (IMAOABAD), Vegan/Alternative Material Goods Manufacturing (PU/Plant-based/Mycelium) (IMAOAHAH)

Keywords

• Coated webbing materials
• Polymer coated straps
• Animal product materials
• Synthetic leather alternative
• Equestrian webbing supplies

Headquarters

HQ city

North Ridgeville

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Personnel, Technology or R&D, Marketing or Sales

Revenue model

1. Coated Webbing Materials (Rolled Goods): BioThane manufactures and sells its proprietary coated webbing in bulk rolled goods (100-foot rolls typically) through authorized distributors. Customers are manufacturers and makers of animal products (dog collars, horse tack, harnesses, waist belts) who purchase webbing by the roll to fabricate finished goods.
2. Direct Sample Sales: BioThane sells sample quantities of its coated webbing directly to end consumers and makers through its own website. Samples include 10-foot pieces, color cards, profile stax, coating stax, and DIY collar/leash kits with hardware included.
3. Waist Belt Products: BioThane has expanded into waist belt finished products made from its Leather Weight profile, sold through third-party retailers including The Super Belt, Monterey Leather Shop, Yonies Harness Shop, Working Horse Tack, Shumate Leash and Collar, and Marty Flint Leather Works.

Pricing tiers

Go-to-market motion2 records

Distribution channels5 records

Marketing channels6 records

Core offering

BioThane Coated Webbing Corp manufactures and sells proprietary coated webbing materials consisting of woven polyester webbing substrates coated with polymer formulations (TPU, PVC, TPE) for use in animal products. The product line includes multiple coating series (Beta 520, Beta 580, Gold 100/300, Diamond 400, Granite 230/280, Griamond 430/480, Foam 961, and 760) sold primarily as bulk rolled goods to distributors and OEM manufacturers who fabricate finished goods such as dog collars, leashes, horse tack, harnesses, and waist belts.

Product overview

BioThane Coated Webbing Corp is a manufacturer of synthetic coated webbing materials serving the animal products industry. The product portfolio centers on multiple coating lines (Beta 520, Beta 580, Gold 100/300, Diamond 400, Granite 230/280, Griamond 430/480, Foam 961, and 760 series) each offering distinct finish characteristics (Hi-Gloss, Semi-Gloss, No-Gloss, Matte) and performance profiles. These webbing materials are sold as bulk rolled goods to distributors and manufacturers who create finished products including dog collars, leashes, horse tack (halters, bridles, reins), horse harnesses, and waist belts. The company operates a distribution network selling directly to OEMs and through US and international distributors. DIY kits, tools, and hardware parts support the maker community in creating custom BioThane products.

Differentiator

Problem solved

Functional benefit

Products and services

• Beta 520 Coated Webbing The flagship leather-like coated webbing line since 1999, available in multiple profiles including Standard, Super Heavy, Adjustable, Leather Weight, and Reflective variants with break strengths ranging from 500-1000lbs per inch width. Targeted at halter makers, tack makers, and pet product manufacturers.
• Gold 100/300 Coated Webbing BioThane's original Hi-Gloss coating introduced in 1977 as a 1/2 inch black webbing for dog collars. Gold 100 offers opaque colors and Gold 300 offers translucent colors. Available in Ultra Thin, Super Flex, High Flex, Standard, Beaded, and Grooved profiles.
• Granite 230 Coated Webbing No-Gloss coated webbing with a rich matte surface finish designed for heavy-duty applications. Available in High Flex and Standard profiles with 1000lb break strength and various width options.
• Griamond 480 Coated Webbing Semi-gloss coating combining the hardness of Diamond with the matte finish of Granite. Designed for applications requiring durability with a dressed leather appearance, including hame straps, shaft loops, and traces/tugs.
• Griamond 430 Coated Webbing No-gloss version of Griamond coating, a harder Granite variant for harness applications. Features break strengths up to 3000lbs per inch of width with the Extra Thick profile and 700lbs buckle pull strength.
• Beta 580 Coated Webbing Leather-like semi-gloss coating that is soft to the hand and supple. Available with grooves or in Super Heavy thickness for harness, tack, and canine products.
• 760 Coated Webbing TPE-based low gloss series developed for applications requiring soft touch and extra grip, replacing the Beta 560 line. Features Super Grip and Quarter Thick profiles for enhanced handling.
• Diamond 400 Coated Webbing 90A TPU Hi-Gloss coating with excellent abrasion resistance. Designed for driving harnesses and adjustable straps requiring high durability.
• Foam 961 Coated Webbing Suede-like aromatic ether TPU surface finish that is lightweight and soft. Available in Super Heavy and Quarter Thick profiles for comfort-focused applications.
• Reflective BioThane Webbing Reflective-coated webbing available across Beta 520, Gold 100/300, and Granite series. Incorporates 3M reflective strip technology and can be combined with any color in the product line. Available in Standard and High Flex profiles for hunting and working dog applications.
• Leather Weight Profile Webbing Newest profile designed specifically for waist belts, mimicking traditional leather belt weight and thickness at 0.115-0.125 inches. Available in 1 1/4 inch and 1 1/2 inch widths in BR526, BR525, BL520, and BL580 colors.
• DIY Collar and Leash Kits Turnkey kits combining BioThane coated webbing samples with hardware (buckles, Chicago screws, clamp buckles, tuck loops) for hobbyists and small businesses to manufacture dog collars, leashes, and waist belts. Available in multiple sizes and configurations including the 1 1/4 inch LW Waist Belt Kit ($24.99) and 3/8 inch Adjustable Dog Collar Kit ($29.99).

Quantifiable outcome

• Beta 520 Series has been trusted by halter and tack makers since 1999
• +3 more outcomes

Named customers31 records

Segments7 records

Ideal customer profiles5 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature7 records

Partnerships

17 partnerships are on record, tiered core and minor.

• Fairview Country SalescoreChannel Partner/ Reseller/ DistributorFairview Country Sales is BioThane's primary US distributor for the animal market, located in Millersburg, Ohio. Stocks the widest variety of BioThane products including a large variety of Beta 520 colors, Beta 560, Gold 100 and 300, Diamond 400, Granite 281, Griamond 481, Foam 961, Reflective, Camo, and Rope. Serves the equine and canine markets in Ohio and surrounding states.
• The Strap WarehousecoreChannel Partner/ Reseller/ DistributorThe Strap Warehouse is a family-owned company in Millersburg, Ohio, and BioThane's primary online e-commerce partner for rolled goods and DIY kits. Stocks Gold 100 and 300 products. Offers a comprehensive range of DIY kits including Small Business Starter Kit, Waist Belt Starter Kit, and Hobbyist Beginner Kit. Also stocks Angelus paints, BioThane loops, and UV printed BioThane.
• Buckleguy.comcoreChannel Partner/ Reseller/ DistributorBuckleguy is a family-run hardware manufacturer and supplier since 1945, located in Newburyport, Massachusetts. Stocks Beta 520 Leather Weight, Granite 230 (Leather Weight), and hardware including solid brass buckles, rivets, snaps, rings, studs, clicker presses, setters, dies, hole punches, mallets, and edge paint. Serves as a key hardware and tools partner for BioThane makers.
• Yonies Harness ShopcoreChannel Partner/ Reseller/ DistributorYonies Harness Shop in Honey Brook, Pennsylvania has been making high quality products with BioThane since the 1990s. Stocks Beta 520, Granite 281 & 231. Also a major finished goods retailer of BioThane harness and tack products for the Amish and Mennonite communities and harness racing community worldwide. Distributes BioThane in the eastern US.
• Strapworks LLCcoreChannel Partner/ Reseller/ DistributorStrapworks LLC in Eugene, Oregon stocks BioThane rolled goods including Beta in Standard profile, Gold in Standard profile, and Granite 230. Allows customers to buy by the foot or in 25/50/100ft rolls. Serves the western US market as a key online and phone-order distributor.
• Worring Leder GmbHcoreChannel Partner/ Reseller/ DistributorWorring Leder GmbH is BioThane's authorized distributor for Germany, located in Mülheim an der Ruhr. Serves the German-speaking market including France through a French-speaking contact (Pierric at +33 (0)787 702 382). Stocks the full range of BioThane products for equine and canine markets.
• Abbey EnglandcoreChannel Partner/ Reseller/ DistributorAbbey England is BioThane's authorized distributor for the United Kingdom and broader UK market, located in Knutsford, Cheshire. Stocks Beta, Beta Rope, Diamond, Gold, Granite, and Griamond products. Serves the UK equine and canine markets with genuine BioThane products.
• Aaron Martin Harness LtdcoreChannel Partner/ Reseller/ DistributorAaron Martin Harness Ltd in Wallenstein, Ontario, Canada is BioThane's authorized distributor for Canada. Stocks a variety of BioThane products including various profiles and widths. Offers purchases from 1ft to whole rolls. Serves the Canadian equine and canine markets.
• H Leffler & Son Pty LtdcoreChannel Partner/ Reseller/ DistributorH Leffler & Son Pty Ltd in West Melbourne, Australia is BioThane's authorized distributor for Australia, serving the Australian equine and canine markets. Contact: [email protected], Phone: 1800 337 006 (within Australia) or +61 39090 4500 (International).
• Curtisur 2000, S.L.coreChannel Partner/ Reseller/ DistributorCurtisur 2000 S.L. in Ubrique (Cádiz), Spain is BioThane's authorized distributor for Spain and the Spanish-speaking market. Located in Ubrique, a known leather goods manufacturing center, making them a natural fit for BioThane distribution.
• Paracord.shopcoreChannel Partner/ Reseller/ DistributorParacord.shop is a key online partner for BioThane DIY makers, offering exclusive BioThane colors and prints, tools, hardware accessories, and DIY kits including dog collar kits, dog leash kits, and paracord supplies. Markets under the Stunt Puppy brand and offers UV-printed BioThane, adapters, moulds, Angelus paints, and hand tools.
• Tech Industrial LimitedminorChannel Partner/ Reseller/ DistributorTech Industrial Limited in Hong Kong serves as BioThane's authorized distributor for Hong Kong and the broader Asian market. Contact: [email protected] and [email protected].
• Delta Canine Training Products Ltd.minorChannel Partner/ Reseller/ DistributorDelta Canine Training Products Ltd. in Paraparaumu Beach, New Zealand serves as BioThane's authorized distributor for New Zealand. Contact: [email protected].
• Ray Allen ManufacturingminorChannel Partner/ Reseller/ DistributorRay Allen Manufacturing is a key OEM manufacturer making police dog collars with double layers of BioThane coated webbing for extreme durability. Also manufactures working dog leashes built to hold back the toughest police dogs. Listed on BioThane's shop working dogs page.
• Working Horse TackminorChannel Partner/ Reseller/ DistributorWorking Horse Tack is a key OEM manufacturer of Beta BioThane horse tack including halters, bridles, breast collars, reins, and custom tack. Grown up in Ohio's Amish country with a unique understanding of horses and people. Listed on BioThane's shop tack page.
• Taylored TackminorChannel Partner/ Reseller/ DistributorTaylored Tack is described as the finest Beta and BioThane tack manufacturer in the USA and around the world. Known for unique, beautifully made, and well-fitting Beta and BioThane tack. Custom designs with customer and horse in mind. Listed on BioThane's shop tack page.
• Pioneer EnduranceminorChannel Partner/ Reseller/ DistributorPioneer Endurance manufactures a bespoke endurance range and is the preferred choice of elite endurance riders and teams in many countries. Produces endurance bridles, breastplates, reins, and martingales using genuine BioThane and BETA BioThane. Listed on BioThane's shop tack page.

Scale indicators3 records

Recent moves6 records

Expansion highlights6 records

Broad incumbents

• American Cord & Webbing: American Cord & Webbing (ACW) is a US manufacturer of narrow woven webbing, cordage, and strapping products for industrial, military, and consumer applications. They are a broader incumbent in narrow fabrics with comparable production capabilities and an overlapping customer base in pet, equestrian, and industrial strapping.
• Bally Ribbon Mills: Bally Ribbon Mills is a US manufacturer of narrow woven fabrics and specialty webbings (including narrow tapes, webbings, and braided structures) with a 100+ year history. They compete with BioThane in coated and specialty webbings across military, aerospace, medical, and industrial applications - a broader incumbent with significant scale and certifications.
• Murdock Webbing Company: Murdock Webbing is a US manufacturer of narrow woven webbing products (nylon, polyester, polypropylene) for industrial, military, and consumer applications. They are a broader incumbent in narrow fabrics with similar production technology and overlapping end-markets in strapping, pet products, and industrial webbing.

Direct peers

• Buckleguy: Buckleguy is a family-run hardware and webbing supplier (since 1945) and an authorized BioThane distributor and DIY kit partner. They sell complementary hardware (buckles, rivets, snaps, rings) and BioThane Leather Weight/Granite 230 profiles, targeting the same small-business maker and OEM customer base.
• Strapworks: Strapworks is a US-based manufacturer and online retailer of webbing, cordage, and strapping products (nylon, polypro, polyester), and is a current BioThane authorized distributor. They sell directly comparable webbing substrates and finished strap products, competing for the same OEM and maker customers across pet, equestrian, and industrial segments.
• Worring Leder GmbH: Worring Leder is BioThane's authorized distributor for Germany, France, and the German-speaking market. They also sell leather and leather-substrate materials for equestrian and pet applications, positioning them as both a channel partner and a direct peer in the European coated webbing and leather alternative space.
• Abbey England: Abbey England is a UK-based equestrian and leather-goods hardware supplier and authorized BioThane distributor, founded in 1982. They serve the same UK equestrian and pet OEM base as BioThane, with overlapping product portfolios in tack, harness, and DIY materials, making them a direct channel peer.
• Equimero: Equimero is a Germany-based manufacturer of equine products made from BioThane coated webbing (beta and gold series). It is one of BioThane's European OEM customers and a direct competitor to other BioThane-based tack makers like Taylored Tack and Pioneer Endurance, making it a useful peer for the European equestrian channel.

Emerging players

• Ray Allen Manufacturing: Ray Allen Manufacturing is a US OEM manufacturer of premium K9 and working dog equipment (collars, leashes, harnesses) that uses BioThane coated webbing as a primary material input. As a key downstream customer, they are a useful peer for understanding the working-dog segment of BioThane's end-market and the premium positioning of BioThane-based finished products.

Regional players

• H Leffler & Son Pty Ltd: H Leffler & Son is BioThane's authorized distributor for Australia and an established Australian equestrian and pet supplier. They are a regional peer in the Australian coated webbing and equestrian leather-alternative market, serving the same OEM and consumer end-markets in a different geography.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat5 records

Key risks6 records

Key highlights6 records

Customer concentration

• YouTubeyoutube.com/channel/UCP0WFctEdOQYhm1nZ42z93w
• Facebookfacebook.com/biothanedog

Compliance3 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about BioThane Coated Webbing