Developer docs
API playgroundTry for free, no card

Search company profiles

Aaron Martin

Full company profile

uuid002kyu3

Namestring
Aaron Martin
Legal namestring
Aaron Martin Harness Ltd.
Websiteurl
aaronmartin.com
Company typeenum
Private
Founded yearint
1980
Short descriptiontext

Aaron Martin Harness Ltd. is a Canadian manufacturer founded in 1980 that designs and sells custom harnesses and accessories for the global Draft and Driving horse industry, dairy operations, and pet owners through direct-to-consumer e-commerce and phone orders.

Operating statusenum
Operating
Ownership categoryenum
Headcount rangeband
11–50
akta.pro rankint
HeadquartersLinwood, Canada
HQ citystring
Linwood
HQ countrystring
Canada
HQ regionstring
North America
Markets served

Serves global market

Offices1 record

Each record includes

City, Country, Type, Description, Source

Keyword5 values
equine harnesses, draft horse equipment, custom harness manufacturing, pet harnesses accessories, dairy cattle equipment
Industry2 codes
1Vegan/Alternative Material Goods Manufacturing (PU/Plant-based/Mycelium)
CodeIMAOAHAHPrimaryYes
2Pet Apparel & Accessories Retail (Leashes, Collars, Clothing)
CodeCRALAHAMPrimaryNo
NAICS code1 code
  • Leather and Allied Product Manufacturing316
SIC code1 code
  • Leather & Leather Products3100
Product category
Equine and Pet Harness Manufacturing
Social media profiles2 records
GTM motion1 record

Each record includes

Type, Description, Source

Revenue model1 record
1Harness and Accessory Sales
TypeOne Time License
Description

Direct sales of harnesses and accessories for horses, dairy, and pets through e-commerce and phone orders. Products include standard catalog items and custom-made solutions.

aaronmartin.com
Marketing channels2 records

Each record includes

Title, Type, Stage, Description, Source

Distribution channels3 records

Each record includes

Title, Type, Scope, Target buyer, Description, Source

Cost components5 values
Supply Chain, Personnel, Operations, Marketing or Sales, Infrastructure
Pricing details1 tier
1Standard product catalog and custom orders
ModelOtherBilling cadencePay-as-you-go
Notes

Quote-based pricing for custom solutions. Standard catalog items available through website.

aaronmartin.com
GTM typeB2C
B2C
Offering typeHardware or Manufacturing
Hardware or Manufacturing
Core offering1 text field

Aaron Martin Harness manufactures and sells custom and standard harnesses and accessories for horses (draft and driving), dairy cattle, and pets. The company produces products in-house at its Wallenstein, Ontario facility and also offers UV-printed Biothane pet and equine gear through partnerships with TRU PrintedPet and BïoBlüc.

Differentiator
Functional benefit
Problem solved
Product overview1 text field

Aaron Martin Harness is a manufacturer of equine and pet harnesses and accessories serving the Draft and Driving horse industry globally since 1980. Their core offering consists of custom-made harnesses for horses, dairy, and pets, with the ability to address specific size or style requirements. The company expanded their product portfolio through partnerships to offer UV printed Biothane products: TRU PrintedPet (available since 2022 with unique pre-made and custom designs) and BïoBlü (Canadian-made smooth-finish UV-printed BioThane with stretch-built inks and custom branding options).

Product and service4 records
1Aaron Martin Harness (Harnesses and Accessories for Horses, Dairy, and Pets)
CategoryEquine and Pet Harness Manufacturing
Description

Manufacturer of high-quality harnesses and accessories for horses, dairy, and pets, offering standard catalog products and custom solutions serving the global Draft and Driving horse industry.

2Custom Harnesses
CategoryCustom Harness Manufacturing
Description

Custom-made harnesses addressing specific size or style requirements, manufactured in-house to ensure highest standards of quality and craftsmanship for horse, dairy, and pet applications.

3TRU PrintedPet UV Printed Biothane
CategoryUV-Printed Biothane Products
Description

UV-printed Biothane products for pets and equine gear offered through partnership with TRU PrintedPet, featuring unique pre-made and custom designs with durable prints that do not crack or peel.

4BïoBlüc UV-Printed BioThane
CategoryUV-Printed Biothane Products
Description

Canadian-made UV-printed smooth-finish Beta 520 BioThane products featuring stretch-built UV inks that flex with material, offering custom work including ranch brands and business logos for pet and equine applications.

Scale indicator2 records

Each record includes

Type, Value, Description, Source

Recent move4 records

Each record includes

Date, Type, Title, Description, Source

Expansion highlight4 records

Each record includes

Type, Description

Peers8 records
1Big D Harness
TypeDirect peer
Description

Big D Harness is a specialty manufacturer of harnesses for draft and driving horses. Direct niche competitor in the same draft and driving horse harness category that Aaron Martin primarily serves.

2Weaver Leather
TypeDirect peer
Description

Weaver Leather is a US-based manufacturer of leather goods, harnesses, and equestrian tack. Directly comparable to Aaron Martin as a vertically integrated harness and tack manufacturer with both equine and broader livestock product lines.

3Zilco
TypeDirect peer
Description

Zilco is a manufacturer of synthetic equestrian harnesses and equipment using coated webbing materials. Comparable to Aaron Martin's Biothane-based products, with overlapping material technology and equine customer base.

4Schneiders Saddlery
TypeDirect peer
Description

Schneiders is a long-established US equestrian retailer carrying harnesses, tack, and stable supplies. Comparable to Aaron Martin on the equestrian product mix, with broader catalog breadth and stronger e-commerce scale.

5Dover Saddlery
TypeBroad incumbent
Description

Dover Saddlery is one of the largest US equestrian retailers offering apparel, tack, and harnesses across all disciplines. A broad incumbent serving an overlapping customer base with a much wider product portfolio than Aaron Martin's harness specialization.

6SmartPak Equine
TypeBroad incumbent
Description

SmartPak Equine is a major US equine health, supplement, and supplies retailer. Overlaps with Aaron Martin on equine tack and accessories, though SmartPak's scale and supplement focus make it a broader incumbent rather than a direct harness competitor.

7Riding Warehouse
TypeDirect peer
Description

Riding Warehouse is a US equestrian retailer specializing in riding apparel, tack, and stable supplies. Comparable to Aaron Martin on equestrian product mix and direct-to-consumer e-commerce positioning in the same niche.

8Bit of Britain
TypeDirect peer
Description

Bit of Britain is a UK-based equestrian retailer focused on riding gear, tack, and country apparel. Comparable to Aaron Martin on equestrian target customer and DTC model, though UK-based and with broader riding apparel focus.

Market position
Strengths5 records

Each record includes

Headline, Details, Source

Weaknesses5 records

Each record includes

Headline, Details, Source

Competitive moat3 records

Each record includes

Type, Details

Key risks5 records

Each record includes

Headline, Details, Source

Key highlights6 records

Each record includes

Headline, Details, Source

Customer concentration

Classification, Details

Segment3 records

Each record includes

Title, Type, Primary, Description, Pain point addressed, Use case, Source

Ideal customer profile3 records

Each record includes

Profile, Firmographic size, Sales motion, Sales cycle length, Buying structure, Purchase trigger, Buyer persona, Geography, Industry vertical, Primary use case, Description, Pain points, Evidence proof points, Target buyer

Technology focused
No
API detail
Has APIbool
No

Docs URL, Description

AI maturity
App detail

Has app

Feature1 record

Each record includes

Title, Differentiator, Description, Source

Core technology
Revenue estimate
Valuation estimate
Number of profiles
No data
No data
Funding overview

Funding stage, Last funding date, Total funding USD

Funding rounds

Each record includes

Round, Amount USD, Date, Pre money valuation, Total investors, Investors, News

Investors

Each record includes

Name, Type, Date of entry, Rounds participated, Website

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Each record includes

Name, Acquisition type, Announced date, Completed date, Status, Website, News

Investment

Each record includes

Name, Round, Announced date, Lead investor, Website, News

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Aaron Martin

Equine and Pet Harness Manufacturingaaronmartin.com

Aaron Martin Harness Ltd. is a Canadian manufacturer founded in 1980 that designs and sells custom harnesses and accessories for the global Draft and Driving horse industry, dairy operations, and pet owners through direct-to-consumer e-commerce and phone orders.

Aaron Martin firmographics

Firmographics
Name
Aaron Martin
Legal name
Aaron Martin Harness Ltd.
Website
https://aaronmartin.com
Company type
Private
Founded year
1980
Operating status
Operating
Headcount range
11–50 employees
Short description
Aaron Martin Harness Ltd. is a Canadian manufacturer founded in 1980 that designs and sells custom harnesses and accessories for the global Draft and Driving horse industry, dairy operations, and pet owners through direct-to-consumer e-commerce and phone orders.
Ownership category
akta.pro rank

Aaron Martin industry classification

Industry
Product category
Equine and Pet Harness Manufacturing
NAICS
Leather and Allied Product Manufacturing (316)
SIC
Leather & Leather Products (3100)
akta.pro primary industry
Vegan/Alternative Material Goods Manufacturing (PU/Plant-based/Mycelium) (IMAOAHAH)
akta.pro secondary industry
Pet Apparel & Accessories Retail (Leashes, Collars, Clothing) (CRALAHAM)

Keywords

  • Equine harnesses
  • Draft horse equipment
  • Custom harness manufacturing
  • Pet harnesses accessories
  • Dairy cattle equipment

Where Aaron Martin is headquartered

Location

Headquarters

HQ city
Linwood
HQ country
Canada
HQ region
North America

Offices1 record

Markets served

Aaron Martin business model

Business model
GTM type
B2C
Offering type
Hardware or Manufacturing
Cost components
Supply Chain, Personnel, Operations, Marketing or Sales, Infrastructure

Revenue model

  1. Harness and Accessory Sales: Direct sales of harnesses and accessories for horses, dairy, and pets through e-commerce and phone orders. Products include standard catalog items and custom-made solutions.

Pricing tiers

ModelBillingPrice
OtherPay-as-you-goStandard product catalog and custom orders

Go-to-market motion1 record

Distribution channels3 records

Marketing channels2 records

Aaron Martin product offering

Product offering

Core offering

Aaron Martin Harness manufactures and sells custom and standard harnesses and accessories for horses (draft and driving), dairy cattle, and pets. The company produces products in-house at its Wallenstein, Ontario facility and also offers UV-printed Biothane pet and equine gear through partnerships with TRU PrintedPet and BïoBlüc.

Product overview

Aaron Martin Harness is a manufacturer of equine and pet harnesses and accessories serving the Draft and Driving horse industry globally since 1980. Their core offering consists of custom-made harnesses for horses, dairy, and pets, with the ability to address specific size or style requirements. The company expanded their product portfolio through partnerships to offer UV printed Biothane products: TRU PrintedPet (available since 2022 with unique pre-made and custom designs) and BïoBlü (Canadian-made smooth-finish UV-printed BioThane with stretch-built inks and custom branding options).

Differentiator

Problem solved

Functional benefit

Products and services

  • Aaron Martin Harness (Harnesses and Accessories for Horses, Dairy, and Pets) Manufacturer of high-quality harnesses and accessories for horses, dairy, and pets, offering standard catalog products and custom solutions serving the global Draft and Driving horse industry.
  • Custom Harnesses Custom-made harnesses addressing specific size or style requirements, manufactured in-house to ensure highest standards of quality and craftsmanship for horse, dairy, and pet applications.
  • TRU PrintedPet UV Printed Biothane UV-printed Biothane products for pets and equine gear offered through partnership with TRU PrintedPet, featuring unique pre-made and custom designs with durable prints that do not crack or peel.
  • BïoBlüc UV-Printed BioThane Canadian-made UV-printed smooth-finish Beta 520 BioThane products featuring stretch-built UV inks that flex with material, offering custom work including ranch brands and business logos for pet and equine applications.

Companies that use Aaron Martin

Customer profile

Segments3 records

Ideal customer profiles3 records

Aaron Martin technology and API

Technology

Technology focussed No

API detail

Has API
No
API docs
API detail

Core technology

AI maturity

App detail

Feature1 record

Aaron Martin partnerships and signals

Strategic signal

Scale indicators2 records

Recent moves4 records

Expansion highlights4 records

Aaron Martin competitors and assessment

Company assessment

Direct peers

  • Big D Harness: Big D Harness is a specialty manufacturer of harnesses for draft and driving horses. Direct niche competitor in the same draft and driving horse harness category that Aaron Martin primarily serves.
  • Weaver Leather: Weaver Leather is a US-based manufacturer of leather goods, harnesses, and equestrian tack. Directly comparable to Aaron Martin as a vertically integrated harness and tack manufacturer with both equine and broader livestock product lines.
  • Zilco: Zilco is a manufacturer of synthetic equestrian harnesses and equipment using coated webbing materials. Comparable to Aaron Martin's Biothane-based products, with overlapping material technology and equine customer base.
  • Schneiders Saddlery: Schneiders is a long-established US equestrian retailer carrying harnesses, tack, and stable supplies. Comparable to Aaron Martin on the equestrian product mix, with broader catalog breadth and stronger e-commerce scale.
  • Riding Warehouse: Riding Warehouse is a US equestrian retailer specializing in riding apparel, tack, and stable supplies. Comparable to Aaron Martin on equestrian product mix and direct-to-consumer e-commerce positioning in the same niche.
  • Bit of Britain: Bit of Britain is a UK-based equestrian retailer focused on riding gear, tack, and country apparel. Comparable to Aaron Martin on equestrian target customer and DTC model, though UK-based and with broader riding apparel focus.

Broad incumbents

  • Dover Saddlery: Dover Saddlery is one of the largest US equestrian retailers offering apparel, tack, and harnesses across all disciplines. A broad incumbent serving an overlapping customer base with a much wider product portfolio than Aaron Martin's harness specialization.
  • SmartPak Equine: SmartPak Equine is a major US equine health, supplement, and supplies retailer. Overlaps with Aaron Martin on equine tack and accessories, though SmartPak's scale and supplement focus make it a broader incumbent rather than a direct harness competitor.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks5 records

Key highlights6 records

Customer concentration

Aaron Martin social profiles

Digital presence

Aaron Martin financial estimates

Financial estimate

Revenue estimate

Valuation estimate

Aaron Martin leadership team

Management profile

Number of profiles

Aaron Martin funding detail

Funding detail

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

Aaron Martin M&A and investment

M&A and investment

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Aaron Martin

What does Aaron Martin do?

Aaron Martin Harness manufactures and sells custom and standard harnesses and accessories for horses (draft and driving), dairy cattle, and pets. The company produces products in-house at its Wallenstein, Ontario facility and also offers UV-printed Biothane pet and equine gear through partnerships with TRU PrintedPet and BïoBlüc.

Is Aaron Martin a public or private company?

Aaron Martin is a private company. It is classified as founder individual operated bootstrapped and is currently operating.

When was Aaron Martin founded?

Aaron Martin was founded in 1980. It employs 11 to 50 people.

Where is Aaron Martin based?

Aaron Martin is headquartered in Linwood, Canada, in the North America region.

How does Aaron Martin make money?

One revenue line is on record: harness and Accessory Sales.

Who are Aaron Martin's main competitors?

Direct peers on record are Big D Harness, Weaver Leather, Zilco, Schneiders Saddlery, Riding Warehouse and Bit of Britain. Broad incumbents are Dover Saddlery and SmartPak Equine.

Does Aaron Martin have an API?

No public API is recorded for Aaron Martin.

What industry is Aaron Martin in?

Aaron Martin's product category is Equine and Pet Harness Manufacturing. Its primary akta.pro industry code is IMAOAHAH, Vegan/Alternative Material Goods Manufacturing (PU/Plant-based/Mycelium), with a secondary code of CRALAHAM, Pet Apparel & Accessories Retail (Leashes, Collars, Clothing). Its NAICS code is 316 and its SIC code is 3100.

Unlock the full company data

50 free credits on sign-up, no credit card required.

Contact sales