Genergy
Genergy is a U.S. manufacturer of portable power and entertainment cable assemblies, including GenFlex Type W, GenFlex Stage, and ToughFlex Welding cables, serving industrial rental power and entertainment production customers from facilities in Pennsylvania, Nevada, and Texas.
- Company typePrivate
- Founded2010
- HeadquartersNew Holland, United States
- Headcount11–50
- GTM typeB2B
- OfferingHardware or Manufacturing
What Genergy does
Genergy is a Pennsylvania-based, vertically-integrated manufacturer of portable power and entertainment cable assemblies serving industrial equipment and entertainment production customers across the United States. The company produces three primary product families—GenFlex Type W and Stage Cable assemblies (rated at 2,000V and 600V respectively) for industrial and event power distribution, and ToughFlex Welding Cable assemblies built on Class K annealed 30-gauge copper in a super-flexible EPDM jacket. Its competitive position is anchored by upstream access to a fully integrated copper and compound manufacturing operation, in-house continuity testing, and UL-rated output, allowing it to compete against buy-resell assemblers on cost and quality control. The product portfolio spans Type W assemblies, SC banded assemblies, quad boxes, 50A spiderboxes, medium voltage assemblies, stage pin extensions, stingers, twistlocks, and welding leads/grounds/ stingers.
Genergy generates revenue through direct, sales-led, quote-based B2B sales of cable assemblies under Net 30 payment terms, targeting two primary verticals: Industrial Equipment (notably rental power companies and Cat generator dealers such as Ring Power and Milton CAT) and Entertainment (concert venues, sporting events, and studio lots). The company is incorporated as Genergy LLC in Pennsylvania, is privately held with no disclosed external investment, and operates a national footprint from three facilities—Lancaster, PA (headquarters and east-coast assembly), Las Vegas, NV (west-coast assembly), and Sugar Land, TX (Gulf Coast warehouse)—to deliver shorter lead times and deeper finished-goods inventories than typical regional competitors. Its go-to-market combines direct field sales, a Wix-hosted e-commerce website, three downloadable product catalogs, an email newsletter, a multi-platform social media presence, and active tradeshow participation in industry events tied to EGSA and ARA memberships.
Genergy firmographics
Firmographics- Name
- Genergy
- Legal name
- Genergy LLC
- Website
- https://genergycable.com
- Company type
- Private
- Founded year
- 2010
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Genergy is a U.S. manufacturer of portable power and entertainment cable assemblies, including GenFlex Type W, GenFlex Stage, and ToughFlex Welding cables, serving industrial rental power and entertainment production customers from facilities in Pennsylvania, Nevada, and Texas.
- Ownership category
- akta.pro rank
Genergy industry classification
Industry- Product category
- Portable Power & Entertainment Cable Assemblies
- NAICS
- Other Communication and Energy Wire Manufacturing (335929)
- SIC
- Electrical Industrial Apparatus (3620)
- akta.pro primary industry
- Wiring Harnesses & Pre-Fabricated Assemblies (IMADAMAN)
- akta.pro secondary industry
- Cable Assemblies & Wire Harnesses (HDAHAOAB)
Keywords
Where Genergy is headquartered
LocationHeadquarters
- HQ city
- New Holland
- HQ country
- United States
- HQ region
- North America
Offices3 records
Markets served
Genergy business model
Business model- GTM type
- B2B
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Operations, Personnel, Infrastructure, Marketing or Sales, Technology or R&D
Revenue model
- Cable Assembly Sales: Genergy generates revenue through the manufacture and sale of portable power and entertainment cable assemblies including Type W assemblies, stage pin assemblies, welding cable assemblies, and distribution boxes. Sales are conducted through direct sales with quote-based pricing and standard Net 30 payment terms.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Multi-year contract | Quote-based pricing |
Go-to-market motion2 records
Distribution channels2 records
Marketing channels4 records
Genergy product offering
Product offeringCore offering
Genergy manufactures and assembles portable power and entertainment cable assemblies for industrial equipment and entertainment industry customers. The company produces three main product families: Industrial Power Cable Assemblies (including Type W, SC Banded, Quad Box, 50A Spiderboxes, MV, and Pin & Sleeve assemblies), Entertainment Power Cable Assemblies (including Stage Pin, SC Feeder, 15A Stingers, and Twistlock), and Welding Cable Assemblies (including Lead, Ground, Stinger, and ToughFlex welding cable). Genergy leverages vertically integrated copper and compound manufacturing to produce proprietary GenFlex and ToughFlex branded cable products with continuity testing on all finished assemblies.
Product overview
Genergy is a portable power and entertainment cable assembly manufacturer offering three main product categories: Industrial Power Products (featuring GenFlex Type W dual jacketed cable), Entertainment Power Products (featuring GenFlex Stage Cable), and Welding Products (featuring ToughFlex Welding Cable). The company operates as a vertically-aligned manufacturer with access to copper and compound manufacturing facilities, producing cable assemblies including Type W Assemblies, SC Banded Assemblies, Quad Box Assemblies, 50A Spiderboxes, MV Assemblies, Stage Pin Extensions, 15A Stingers, Welding Leads, Welding Grounds, and Welding Stingers. Their products serve industrial equipment and entertainment industry customers requiring portable power and entertainment cable solutions.
Differentiator
Problem solved
Functional benefit
Brands
- GenFlex: GenFlex TYPE W and STAGE CABLE was designed specifically to be the most consistent, flexible & durable cable on the job. The 2,000V & 600V rated GenFlex cable offers on-site job performance.
Products and services
- Industrial Power Cable Assemblies Complete range of industrial portable power cable assemblies including Type W Assemblies & Pigtails, SC Banded Assemblies, Quad Box Assemblies & Extensions, 15A Extensions, 50A Spiderboxes & Extensions, Siamese CAM Assemblies, MV (Medium Voltage) Assemblies, and Pin & Sleeve Assemblies. Designed for rental power companies, equipment dealers, and industrial facilities requiring durable, high-performance cable assemblies for demanding jobsite applications.
- Entertainment Power Cable Assemblies Entertainment industry cable assemblies including SC Feeder & Banded Assemblies, Stage Pin Extensions, Splitters, Snakebites, 15A Stingers, and Twistlock Assemblies. Designed for concert production companies, sporting event organizers, and studio lot operations requiring flexible, high-performance cables for touring and event production power distribution.
- Welding Cable Assemblies Welding cable products featuring ToughFlex Welding Cable with Class K annealed 30 gauge copper housed in super flexible EPDM rubber jacket. Includes Welding Lead Assemblies, Welding Ground Assemblies, Welding Stinger Assemblies, and Welding Cable. Designed for industrial welding operations requiring consistent, flexible, and durable welding cable connections.
- GenFlex Type W Cable Proprietary dual jacketed TYPE W cable known for consistent durability and performance, designed specifically for demanding industrial jobsite applications. Rated at 2,000V and available in 600V rating, GenFlex cable offers on-site job performance with the company's trademarked dual jacketed design.
- GenFlex Stage Cable Proprietary stage cable providing unmatched flexibility and performance for sporting events, studio lots, and concert venues. Rated at 600V and designed to be the most consistent, flexible, and durable stage cable for entertainment industry power distribution applications.
- ToughFlex Welding Cable Proprietary welding cable featuring Class K annealed 30 gauge copper housed in super flexible EPDM rubber jacket, marketed as the best in the business. Designed to be the most consistent, flexible, and durable welding cable for industrial welding applications.
Quantifiable outcome
- Continuity testing performed on all cables leaving facility
- +1 more outcomes
Companies that use Genergy
Customer profileNamed customers2 records
Segments2 records
Ideal customer profiles2 records
Genergy technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature4 records
Genergy partnerships and signals
Strategic signalPartnerships
Two partnerships are on record, tiered minor.
- EGSA (Electrical Generating Systems Association)minorGenergy displays the EGSA (Electrical Generating Systems Association) logo on their website, indicating membership in this industry association for electrical generating systems professionals.
- ARA (American Rental Association)minorGenergy displays the ARA (American Rental Association) logo on their website, indicating membership in this trade association serving the equipment rental industry.
Scale indicators3 records
Recent moves7 records
Expansion highlights6 records
Genergy competitors and assessment
Company assessmentBroad incumbents
- Prysmian Group: Prysmian Group (post-General Cable acquisition) is a global wire and cable leader producing industrial, energy, and specialty cable products across many of the same end-uses Genergy serves, but with vastly broader product breadth.
- Hubbell Incorporated: Hubbell is a diversified electrical products manufacturer with adjacent offerings in wiring devices, cord connectors, pin-and-sleeve devices, and temporary power distribution that compete with elements of Genergy's assembly portfolio.
- Southwire Company: Southwire is one of North America's largest wire and cable manufacturers producing Type W, welding cable, and a broad portfolio that overlaps materially with Genergy's industrial and welding cable lines, albeit at much larger scale and breadth.
- Encore Wire Corporation: Encore Wire manufactures copper and aluminum wire and cable for industrial, commercial, and residential applications, providing broader-based cable competition for Genergy's portable power and welding cable lines.
- Leviton Manufacturing: Leviton produces wiring devices, cords, and electrical connection products for industrial and entertainment applications, offering partial overlap with Genergy's stage pin assemblies, twistlocks, and pin-and-sleeve assemblies.
- Coleman Cable (a Southwire brand): Coleman Cable (now part of Southwire) historically supplied portable power, welding, and specialty cord products into the same industrial and rental channels served by Genergy, serving as a benchmark competitor at greater scale.
Direct peers
- Motion Labs: Motion Labs designs and manufactures portable power distribution and entertainment power cable assemblies for concerts, touring, and studios—a direct specialty competitor in the entertainment cable assembly segment Genergy targets with GenFlex Stage Cable.
- Lex Products: Lex Products manufactures portable power and entertainment cable assemblies including distribution boxes, splitters, and assemblies for live events, film/TV, and industrial applications—the most direct product-line and customer overlap with Genergy.
- Bergen Cable Technology: Bergen Cable is a US manufacturer of custom wire rope, cable, and mechanical cable assemblies for industrial and aerospace customers, providing a closer comparator on the cable assembly manufacturing model.
- Ericson Manufacturing: Ericson Manufacturing produces portable power cable assemblies, entertainment/stage power products, and temporary power distribution equipment, serving industrial and live-event customers with nearly identical SKUs to Genergy.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights6 records
Customer concentration
Genergy social profiles
Digital presenceGenergy financial estimates
Financial estimateRevenue estimate
Valuation estimate
Genergy leadership team
Management profileNumber of profiles
Profiles14 records
Genergy funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Genergy M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Genergy
What does Genergy do?
Genergy manufactures and assembles portable power and entertainment cable assemblies for industrial equipment and entertainment industry customers. The company produces three main product families: Industrial Power Cable Assemblies (including Type W, SC Banded, Quad Box, 50A Spiderboxes, MV, and Pin & Sleeve assemblies), Entertainment Power Cable Assemblies (including Stage Pin, SC Feeder, 15A Stingers, and Twistlock), and Welding Cable Assemblies (including Lead, Ground, Stinger, and ToughFlex welding cable). Genergy leverages vertically integrated copper and compound manufacturing to produce proprietary GenFlex and ToughFlex branded cable products with continuity testing on all finished assemblies.
Is Genergy a public or private company?
Genergy is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Genergy founded?
Genergy was founded in 2010. It employs 11 to 50 people.
Where is Genergy based?
Genergy is headquartered in New Holland, United States, in the North America region.
How does Genergy make money?
One revenue line is on record: cable Assembly Sales.
Who are Genergy's main competitors?
Broad incumbents on record are Prysmian Group, Hubbell Incorporated, Southwire Company, Encore Wire Corporation, Leviton Manufacturing and Coleman Cable (a Southwire brand). Direct peers are Motion Labs, Lex Products, Bergen Cable Technology and Ericson Manufacturing.
Does Genergy have an API?
No public API is recorded for Genergy.
What industry is Genergy in?
Genergy's product category is Portable Power & Entertainment Cable Assemblies. Its primary akta.pro industry code is IMADAMAN, Wiring Harnesses & Pre-Fabricated Assemblies, with a secondary code of HDAHAOAB, Cable Assemblies & Wire Harnesses. Its NAICS code is 335929 and its SIC code is 3620.