What ASYS does

ASYS Co., Ltd. is a Tokyo-based Japanese software vendor founded in 1994 that develops Web-to-Print and automatic typesetting (自動組版) technology, primarily serving business card and variable-data print production. Its core product family is BizCard, which combines a browser-based ordering/approval system (BizCard Web) with a desktop automatic layout and imposition engine (BizCard Pro) capable of handling Japanese typography specifics such as name-pitch adjustment, ruby/furigana positioning, and full-width number conversion. The portfolio has been extended into adjacent workflows — BizMane Online Submission handles end-to-end print job management from data receipt through proofing to dispatch, and BizRelate provides workflow automation that links cloud services using generative AI (OpenAI, Google Gemini, DeepL) for summarization, translation, and OCR-driven data extraction.

The company operates a hybrid revenue model: BizCard Pro is sold as a perpetual software license starting from under ¥1,000,000, while BizCard Web is delivered as an ASP/SaaS subscription where ASYS manages the server infrastructure and customers can deploy in roughly two weeks. Enterprise variants include BizCard Web for EDI (integrating with procurement platforms such as SAP ARIBA, e-Sourcing, SOLOEL) and BizCard Pro LE (a lower-priced edition for card-printer users). Customers fall into three segments: printing companies serving corporate clients, large enterprises with in-house Corporate Resources Division (CRD) print operations, and special subsidiary companies (特例子会社) established for employment of people with disabilities.

Since April 1, 2023, ASYS has been a wholly-owned subsidiary of Unity Group Co., Ltd. (ユニティグループ株式会社) following a stock transfer from former parent Cybernet Co., Ltd. The company holds Privacy Mark accreditation from JIPDEC (valid through June 2027) and ASPIC cloud service information disclosure certification (No. 0235-2004), and received the ASPIC President's Award in 2019 for industry-specialized SaaS. Headcount and revenue are not publicly disclosed; no funding rounds, M&A activity, or named enterprise customer logos appear in the available record.

Name

ASYS

Legal name

株式会社エイシス (ASYS Co., LTD.)

Website

https://asys.co.jp

Company type

Private

Founded year

1994

Operating status

Operating

Headcount range

11–50 employees

Short description

ASYS Co., Ltd. is a Tokyo-based Japanese software vendor (founded 1994) that develops Web-to-Print and automatic typesetting systems (BizCard family) for business cards and variable-data print, serving printing companies, large enterprises, and special subsidiary companies in Japan.

Ownership category

akta.pro rank

Headquarters

HQ city

Toshima

HQ country

Japan

HQ region

Asia

Offices1 record

Markets served

GTM type

B2B

Offering type

Software

Cost components

Personnel, Technology or R&D, Infrastructure, Marketing or Sales, Supply Chain

Revenue model

1. Software Product Sales & Licensing: ASYS develops and sells proprietary software products — BizCard Web, BizCard Pro, BizMane — primarily as perpetual licenses (one-time purchase) with optional support/maintenance contracts. BizCard Pro starts at under ¥1,000,000 (approximately $100,000 or less).
2. ASP/SaaS Subscription Services: BizCard Web is offered as an ASP (Application Service Provider) service where ASYS manages servers and site operations. The customer pays for usage without managing infrastructure, implying recurring subscription billing.
3. Professional Services & Support: Comprehensive support from pre-sale consultation through post-implementation, including system integration assistance, operational guidance, and ongoing technical support. Customization services are also offered for specific customer requirements.

Pricing tiers

Go-to-market motion2 records

Distribution channels2 records

Marketing channels2 records

Core offering

ASYS develops and sells Web to Print and auto-composition (自動組版) software for business card ordering, typesetting, and production. Its flagship BizCard product family lets employees self-service order business cards through a web browser, while printers automate typesetting, imposition, and print output. Products are sold as ASP/SaaS subscriptions or as perpetual on-premises licenses, with optional professional services and EDI integration to corporate procurement systems such as SAP ARIBA.

Product overview

ASYS operates a multi-product portfolio centered on Web to Print and automatic typesetting (autocomposition) technologies for the printing industry. The core product family is BizCard, comprising BizCard Web (a web-based business card ordering/approval system) and BizCard Pro (an automated typesetting/print output system for print production), which together form a complete Web to Print solution. BizCard is offered in multiple variants: BizCard Web ver.5 (standard), BizCard Web for EDI ver.5 (procurement system integration), BizCard Webオンライン名刺 (online digital card exchange), BizCard Pro ver.5 (standard production system), and BizCard Pro ver.5 LE (cost-reduced version for card printers). A parallel product line is BizManeオンライン入稿, a cloud-based print production management system covering job requests, proofing, data submission, and print ordering. A newer offering is BizRelate (ビズリレイト), a workflow automation tool that integrates multiple cloud services for cross-tool business process automation. Supporting supplies include paper stock and card cutting equipment. The portfolio collectively serves general enterprises (in-house card printing), printing companies, and special subsidiary companies (shokuba kaihatsu / vocational development for people with disabilities).

Differentiator

Problem solved

Functional benefit

Brands

• BizCard Web: 法人向け名刺受発注システム。Web上で名刺の変更・校正・印刷発注までを発注者自身で行うことができる。
• BizCard Pro
• BizManeオンライン入稿
• BizRelate（ビズリレイト）
• BizCard Web for EDI
• BizCard Webオンライン名刺
• BizCard Pro LE

Products and services

• BizCard Web ver.5 Web-based business card ordering and approval workflow system (Web to Print) for corporate enterprises, enabling employees to request, edit, preview, approve, and order business cards online without specialized DTP skills.
• BizCard Pro ver.5 Automatic typesetting (auto-composition) and print output system for printing companies and in-house print departments, automating the prepress workflow from CSV data import through layout, imposition, and printed card output.
• BizMane Online Submission (BizManeオンライン入稿) Cloud-based print production management and online submission system that handles the full workflow from job request and proofing through data submission, print ordering, progress tracking, and file management for printing companies or in-house print departments.
• BizCard Pro ver.5 LE (Lite Edition) Simplified, lower-cost version of BizCard Pro designed for enterprises using card printers for in-house business card production, supporting single-sided output and smaller batch processing.
• BizCard Web for EDI ver.5 EDI-connected business card ordering system that integrates with corporate ERP and procurement platforms (SAP ARIBA, e-Sourcing, SOLOEL, Benri-net, Biznet, and custom systems) to enable automated business card purchasing within existing procurement workflows.
• BizCard Web Online Business Card (BizCard Web オンライン名刺) Online business card exchange add-on service for BizCard Web users, enabling download of business card data as QR codes, card images, or vCard (.vcf) files for use in web meetings and remote work.
• BizRelate (ビズリレイト) Workflow automation and service integration tool that connects various cloud services and systems (CRM, SFA, marketing, communication, project management, AI services) to automate daily business tasks and cross-tool data synchronization.
• ASYS Supply Products (サプライ製品) Consumable and supply products for business card printing, including paper stock (1,000-sheet and 200-sheet packs in various weights and colors), business card boxes, and card cutters (Proscut PCM-15, Kirikko MC-22T Plus, AeroCut nano+).

Quantifiable outcome

• Elimination of proofing review cycles — print orders proceed immediately after employee preview confirmation
• +3 more outcomes

Segments3 records

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration77 records

AI capability9 records

Feature6 records

Partnerships

Two partnerships are on record, tiered minor.

• Cybernet Co., Ltd. (株式会社サイバーネット)minorOthersListed as a joint user of customer personal information under the company's privacy policy. Both companies share personal data (name, company affiliation, phone, email, and other input data) for purposes including management, risk control, service provision, and product/service information. Co-managed under a shared data governance framework with ASYS as data controller. Both are subsidiaries of Unity Group Co., Ltd. (ユニティーグループ株式会社).
• Tokyo Office Service Co., Ltd. (東京オフィスサービス株式会社)minorOthersListed as a joint user of customer personal information under the company's privacy policy. Both companies share personal data for purposes including management, risk control, service provision, and product/service information. Co-managed under a shared data governance framework. Tokyo Office Service Co., Ltd. is a separate subsidiary under Unity Group Co., Ltd. Established March 1, 1978.

Scale indicators3 records

Recent moves7 records

Expansion highlights5 records

Broad incumbents

• Canva: Canva offers design and print ordering templates including business cards, comparable to ASYS's Web-to-Print value proposition at the SMB end of the market. Overlaps in browser-based design-to-print workflow but lacks enterprise approval/EDI integrations.
• Cimpress (Vistaprint): Vistaprint/Cimpress operates global Web-to-Print platforms serving small businesses and enterprises, broadly comparable to ASYS's BizCard Web and BizCard Pro offering. Larger scale but lacks ASYS's Japanese-typography specialization.
• 富士フイルムビジネスイノベーション (Fuji Xerox): Fuji Xerox/FFBII sells enterprise print management software and document workflow solutions in Japan, overlapping with ASYS's print production and workflow automation offerings at the enterprise level. Much larger player with broader portfolio.
• Adobe (Adobe Express / InDesign): Adobe's design and typesetting tools (InDesign, Adobe Express) cover professional layout and template-based print production, comparable to ASYS's auto-composition functionality for DTP-adjacent users. Broader portfolio with no Japanese-print specialization.
• Brother Industries: Brother manufactures card printers and related print hardware/software bundles targeting in-house business card production, directly comparable to ASYS's BizCard Pro LE use case for card-printer-based in-house workflows.

Direct peers

• Sansan (Eight): Sansan's Eight is a leading Japanese digital business card service that directly substitutes physical business card workflows — competing with ASYS's BizCard Web for digital exchange. Highly comparable in target buyer (Japanese enterprises) and overlapping in the business-card data layer.
• インフォマート (Infomart): Infomart operates B2B ordering platforms (BtoBプラットフォーム) in Japan including transaction flows for printed materials and office supplies. Comparable as a Japanese B2B SaaS platform serving enterprise procurement workflows that overlap with ASYS's EDI-integrated ordering system.
• Sansan (Eight for Business): Eight for Business is Sansan's enterprise digital business card product, directly comparable to ASYS's BizCard Web Online Business Card SKU. Targets the same Japanese enterprise buyers with a digital-first alternative to physical cards.

Emerging players

• Wantedly People: Wantedly People provides a digital business card app in Japan with similar functionality to ASYS's BizCard Web オンライン名刺. Competes specifically on digital business card exchange for remote-work and online-meeting contexts.

Regional players

• 日本名刺センター: Nihon Meishi Center is a Japanese business card printing service provider with online ordering capabilities, comparable to ASYS's printing-company-segment offerings from the print-buyer perspective.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat5 records

Key risks6 records

Key highlights6 records

Customer concentration

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about ASYS