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Lions Sports & Media

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uuid002c2ti

Namestring
Lions Sports & Media
Company typeenum
Private
Founded yearint
2017
Descriptiontext

Lions Sports & Media is a privately held Argentine firm founded in 2017 and headquartered in Tandil. According to its short profile, the company offers three lines of service: sports marketing, event management, and FIFA Match Agent services — the latter being a regulated designation to broker international friendly football matches. The firm operates with a 1-10 person team, consistent with a boutique agency model serving football clubs, federations, athletes, or event organizers primarily in South America, though no specific geographies, client logos, or segments are disclosed in the available sources.

The service portfolio spans commercial representation (marketing), operational execution of sporting events (event management), and licensed match-brokering under FIFA's regulatory framework. The FIFA Match Agent designation, if actively held, is the most structurally distinctive element of the offering, as it is granted to a limited set of intermediaries worldwide. The core "product" is therefore service- and relationship-driven rather than technology- or IP-driven; no proprietary technology, platforms, or digital products are documented, and the technology field in the source data is empty.

The implied business model is project- and commission-based, typical of small sports agencies — revenue is likely generated through marketing retainers or fees, event management charges, and commissions on arranged friendly matches. No pricing details, customer lists, headcount beyond the 1-10 range, funding history, or revenue figures are disclosed. The company's own website (lionssportsmedia.com) currently renders only a verification/loading page, which limits validation of service claims, technology stack, and active operating status. Ownership, investor backing, management team composition, and certifications are all undocumented in the input.

Short descriptiontext

Lions Sports & Media is a privately held Argentine firm founded in 2017, based in Tandil, offering sports marketing, event management, and FIFA Match Agent services. The company operates with a small 1-10 person team serving football-related clients.

Operating statusenum
Operating
Ownership categoryenum
Headcount rangeband
1–10
akta.pro rankint
HeadquartersTandil, Argentina
HQ citystring
Tandil
HQ countrystring
Argentina
HQ regionstring
Latin America
Markets served

Serves global market

Keyword5 values
sports marketing services, event management, FIFA match agent, football match brokering, international friendly matches
Industry3 codes
1Sponsorship & Sports Media Rights Buying
CodeMPAAABAOPrimaryYes
2Sponsorship Sales, Valuation & Analytics Services (Rights Sales, Measurement, Consulting)
CodeMPAKALAKPrimaryNo
3Team Sports Matches (Club & National)
CodeMPAGAMABPrimaryNo
NAICS code2 codes
  • Promoters of Performing Arts, Sports, and Similar Events7113
  • Media Buying Agencies54183
SIC code1 code
  • Services-Miscellaneous Amusement & Recreation7990
Product category
Sports Marketing and Match Agency Services
Social media profiles1 record
Cost components4 values
Personnel, Operations, Marketing or Sales, Others
GTM typeB2B
B2B
Offering typeServices
Services
Core offering1 text field

Lions Sports & Media is a boutique sports agency that provides sports marketing, event management, and FIFA Match Agent services. The firm brokers and organizes international friendly football matches on behalf of clubs and national federations under its FIFA-accredited match agent status, while also supporting sports marketing initiatives and live event execution for football-related engagements.

Differentiator
Functional benefit
Problem solved
Product and service3 records
1FIFA Match Agent Services
CategorySports Match Agency / Football Match Brokering
Description

Brokering and organizing official FIFA-sanctioned international friendly football matches on behalf of federations, clubs, and commercial partners, leveraging the company's licensed Match Agent status.

2Sports Marketing Services
CategorySports Marketing
Description

Marketing and commercial support for football-related engagements, including sponsorship activation, partnership support, and commercial rights advisory.

3Event Management Services
CategoryEvent Management
Description

End-to-end event planning and on-site execution for football matches and related sports events, covering logistics, operations, and event delivery.

Recent move1 record

Each record includes

Date, Type, Title, Description, Source

Peers10 records
TypeBroad incumbent
Description

Octagon is a global sports marketing agency representing federations, brands, and athletes across sponsorship, events, and rights. Comparable as a much larger incumbent offering the same sports marketing and event management services.

TypeBroad incumbent
Description

Sportfive is a global sports marketing agency providing sponsorship, media rights, and event services to federations and rights holders. Comparable on the sports marketing and event management pillars.

TypeDirect peer
Description

Match World operates in football match organization, sponsorship sales, and sports media rights — overlapping with Lions' three-pillar service offering across marketing, events, and match agency work.

TypeDirect peer
Description

Pitch International is a sports marketing agency with strong football match-organization and sponsorship sales capabilities, including work with national federations. Closely comparable across sports marketing and event/match delivery.

TypeBroad incumbent
Description

Wasserman is a global sports marketing, talent management, and consulting agency. Comparable on sports marketing services, though its talent representation focus is broader than Lions' match-agent orientation.

TypeEmerging player
Description

Talent Sports Group is a boutique sports marketing agency active in football sponsorship, events, and federation support. Comparable as a similarly sized player operating in football marketing services.

TypeBroad incumbent
Description

Infront is a leading sports marketing company focused on media rights, sponsorship, and event organization across football and winter sports. Comparable on rights sales and event management mandates.

TypeDirect peer
Description

Relevent organizes international football matches and tours for federations and clubs, combining event operations with commercial partnerships. Directly comparable on the match-organization and event side.

TypeDirect peer
Description

ISM is a long-standing FIFA-licensed Match Agent that organizes international friendly football matches for national federations. Directly comparable to Lions Sports & Media on the most differentiated line of business.

TypeBroad incumbent
Description

IMG is a global leader in sports marketing, events, media rights, and federation representation. Comparable across all three of Lions' service lines but at vastly greater scale and geographic reach.

Market position
Strengths3 records

Each record includes

Headline, Details, Source

Weaknesses4 records

Each record includes

Headline, Details, Source

Competitive moat1 record

Each record includes

Type, Details

Key risks5 records

Each record includes

Headline, Details, Source

Key highlights4 records

Each record includes

Headline, Details, Source

Customer concentration

Classification, Details

Ideal customer profile2 records

Each record includes

Profile, Firmographic size, Sales motion, Sales cycle length, Buying structure, Purchase trigger, Buyer persona, Geography, Industry vertical, Primary use case, Description, Pain points, Evidence proof points, Target buyer

Technology focused
No
API detail
Has APIbool
No

Docs URL, Description

AI maturity
App detail

Has app

Core technology
Revenue estimate
Valuation estimate
Number of profiles
No data
No data
Funding overview

Funding stage, Last funding date, Total funding USD

Funding rounds

Each record includes

Round, Amount USD, Date, Pre money valuation, Total investors, Investors, News

Investors

Each record includes

Name, Type, Date of entry, Rounds participated, Website

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Each record includes

Name, Acquisition type, Announced date, Completed date, Status, Website, News

Investment

Each record includes

Name, Round, Announced date, Lead investor, Website, News

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Lions Sports & Media

Sports Marketing and Match Agency Serviceslionssportsmedia.com

Lions Sports & Media is a privately held Argentine firm founded in 2017, based in Tandil, offering sports marketing, event management, and FIFA Match Agent services. The company operates with a small 1-10 person team serving football-related clients.

What Lions Sports & Media does

Lions Sports & Media is a privately held Argentine firm founded in 2017 and headquartered in Tandil. According to its short profile, the company offers three lines of service: sports marketing, event management, and FIFA Match Agent services — the latter being a regulated designation to broker international friendly football matches. The firm operates with a 1-10 person team, consistent with a boutique agency model serving football clubs, federations, athletes, or event organizers primarily in South America, though no specific geographies, client logos, or segments are disclosed in the available sources.

The service portfolio spans commercial representation (marketing), operational execution of sporting events (event management), and licensed match-brokering under FIFA's regulatory framework. The FIFA Match Agent designation, if actively held, is the most structurally distinctive element of the offering, as it is granted to a limited set of intermediaries worldwide. The core "product" is therefore service- and relationship-driven rather than technology- or IP-driven; no proprietary technology, platforms, or digital products are documented, and the technology field in the source data is empty.

The implied business model is project- and commission-based, typical of small sports agencies — revenue is likely generated through marketing retainers or fees, event management charges, and commissions on arranged friendly matches. No pricing details, customer lists, headcount beyond the 1-10 range, funding history, or revenue figures are disclosed. The company's own website (lionssportsmedia.com) currently renders only a verification/loading page, which limits validation of service claims, technology stack, and active operating status. Ownership, investor backing, management team composition, and certifications are all undocumented in the input.

Lions Sports & Media firmographics

Firmographics
Name
Lions Sports & Media
Website
https://lionssportsmedia.com
Company type
Private
Founded year
2017
Operating status
Operating
Headcount range
1–10 employees
Short description
Lions Sports & Media is a privately held Argentine firm founded in 2017, based in Tandil, offering sports marketing, event management, and FIFA Match Agent services. The company operates with a small 1-10 person team serving football-related clients.
Ownership category
akta.pro rank

Lions Sports & Media industry classification

Industry
Product category
Sports Marketing and Match Agency Services
NAICS
Promoters of Performing Arts, Sports, and Similar Events (7113), Media Buying Agencies (54183)
SIC
Services-Miscellaneous Amusement & Recreation (7990)
akta.pro primary industry
Sponsorship & Sports Media Rights Buying (MPAAABAO)
akta.pro secondary industries
Sponsorship Sales, Valuation & Analytics Services (Rights Sales, Measurement, Consulting) (MPAKALAK), Team Sports Matches (Club & National) (MPAGAMAB)

Keywords

  • Sports marketing services
  • Event management
  • FIFA match agent
  • Football match brokering
  • International friendly matches

Where Lions Sports & Media is headquartered

Location

Headquarters

HQ city
Tandil
HQ country
Argentina
HQ region
Latin America

Markets served

Lions Sports & Media business model

Business model
GTM type
B2B
Offering type
Services
Cost components
Personnel, Operations, Marketing or Sales, Others

Lions Sports & Media product offering

Product offering

Core offering

Lions Sports & Media is a boutique sports agency that provides sports marketing, event management, and FIFA Match Agent services. The firm brokers and organizes international friendly football matches on behalf of clubs and national federations under its FIFA-accredited match agent status, while also supporting sports marketing initiatives and live event execution for football-related engagements.

Differentiator

Problem solved

Functional benefit

Products and services

  • FIFA Match Agent Services Brokering and organizing official FIFA-sanctioned international friendly football matches on behalf of federations, clubs, and commercial partners, leveraging the company's licensed Match Agent status.
  • Sports Marketing Services Marketing and commercial support for football-related engagements, including sponsorship activation, partnership support, and commercial rights advisory.
  • Event Management Services End-to-end event planning and on-site execution for football matches and related sports events, covering logistics, operations, and event delivery.

Companies that use Lions Sports & Media

Customer profile

Ideal customer profiles2 records

Lions Sports & Media technology and API

Technology

Technology focussed No

API detail

Has API
No
API docs
API detail

Core technology

AI maturity

App detail

Lions Sports & Media partnerships and signals

Strategic signal

Recent moves1 record

Lions Sports & Media competitors and assessment

Company assessment

Broad incumbents

  • Octagon: Octagon is a global sports marketing agency representing federations, brands, and athletes across sponsorship, events, and rights. Comparable as a much larger incumbent offering the same sports marketing and event management services.
  • Sportfive: Sportfive is a global sports marketing agency providing sponsorship, media rights, and event services to federations and rights holders. Comparable on the sports marketing and event management pillars.
  • Wasserman: Wasserman is a global sports marketing, talent management, and consulting agency. Comparable on sports marketing services, though its talent representation focus is broader than Lions' match-agent orientation.
  • Infront Sports & Media: Infront is a leading sports marketing company focused on media rights, sponsorship, and event organization across football and winter sports. Comparable on rights sales and event management mandates.
  • IMG (Endeavor): IMG is a global leader in sports marketing, events, media rights, and federation representation. Comparable across all three of Lions' service lines but at vastly greater scale and geographic reach.

Direct peers

  • Match World: Match World operates in football match organization, sponsorship sales, and sports media rights — overlapping with Lions' three-pillar service offering across marketing, events, and match agency work.
  • Pitch International: Pitch International is a sports marketing agency with strong football match-organization and sponsorship sales capabilities, including work with national federations. Closely comparable across sports marketing and event/match delivery.
  • Relevent Sports: Relevent organizes international football matches and tours for federations and clubs, combining event operations with commercial partnerships. Directly comparable on the match-organization and event side.
  • International Sports Management (ISM): ISM is a long-standing FIFA-licensed Match Agent that organizes international friendly football matches for national federations. Directly comparable to Lions Sports & Media on the most differentiated line of business.

Emerging players

  • Talent Sports Group: Talent Sports Group is a boutique sports marketing agency active in football sponsorship, events, and federation support. Comparable as a similarly sized player operating in football marketing services.

Market position

Strengths3 records

Weaknesses4 records

Competitive moat1 record

Key risks5 records

Key highlights4 records

Customer concentration

Lions Sports & Media social profiles

Digital presence

Lions Sports & Media financial estimates

Financial estimate

Revenue estimate

Valuation estimate

Lions Sports & Media leadership team

Management profile

Number of profiles

Lions Sports & Media funding detail

Funding detail

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

Lions Sports & Media M&A and investment

M&A and investment

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Lions Sports & Media

What does Lions Sports & Media do?

Lions Sports & Media is a boutique sports agency that provides sports marketing, event management, and FIFA Match Agent services. The firm brokers and organizes international friendly football matches on behalf of clubs and national federations under its FIFA-accredited match agent status, while also supporting sports marketing initiatives and live event execution for football-related engagements.

When was Lions Sports & Media founded?

Lions Sports & Media was founded in 2017. It employs 1 to 10 people.

Where is Lions Sports & Media based?

Lions Sports & Media is headquartered in Tandil, Argentina, in the Latin America region.

Who are Lions Sports & Media's main competitors?

Broad incumbents on record are Octagon, Sportfive, Wasserman, Infront Sports & Media and IMG (Endeavor). Direct peers are Match World, Pitch International, Relevent Sports and International Sports Management (ISM). Talent Sports Group is listed as an emerging player.

Does Lions Sports & Media have an API?

No public API is recorded for Lions Sports & Media.

What industry is Lions Sports & Media in?

Lions Sports & Media's product category is Sports Marketing and Match Agency Services. Its primary akta.pro industry code is MPAAABAO, Sponsorship & Sports Media Rights Buying, with a secondary code of MPAKALAK, Sponsorship Sales, Valuation & Analytics Services (Rights Sales, Measurement, Consulting). Its NAICS code is 7113 and its SIC code is 7990.

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Live signals
PR NewswireEcuador vs. Nigeria Soccer Friendly Tonight at Red Bull Arena SOLD OUTCMN Sports and Lions Sports Media announced that the international soccer friendly between Ecuador and Nigeria at Red Bull Arena in Harrison, New Jersey on June 2, 2022 is sold out, with the venue at full 25,000 capacity. The event marks a pre-World Cup tune-up match for both national teams ahead of their respective tournaments. Ecuador is scheduled to open the 2022 FIFA World Cup against Qatar on November 21, while Nigeria is preparing for its sixth World Cup appearance.PR NewswireCMN Sports and Lions Sports to present World Cup-bound Ecuador against Nigeria, Mali on June 2 and June 11CMN Sports and Lions Sports announced they are co-producing two international friendly matches featuring 2022 FIFA World Cup-bound Ecuador against Nigeria on June 2 at Red Bull Arena in Harrison, NJ, and against Mali on June 11 at Rentschler Field in Hartford, CT. Ticket sales for the Ecuador-Nigeria match begin May 6 at 10 a.m. via Ticketmaster, while the Ecuador-Mali tickets go on sale May 13 with a pre-sale starting May 12. The matches will serve as preparation for Ecuador, which will face Qatar in the opening match of the 2022 World Cup on November 21.PR NewswireCMN Sports and Lions Sports to present World Cup-bound Ecuador against Nigeria, Mali on June 2 and June 11CMN Sports and Lions Sports announced they are co-producing two international friendly matches featuring 2022 FIFA World Cup-bound Ecuador against Nigeria on June 2 at Red Bull Arena in Harrison, NJ, and against Mali on June 11 at Rentschler Field in Hartford, CT. Tickets for the Ecuador-Nigeria match go on sale May 6 via Ticketmaster, with the Ecuador-Mali match tickets available May 13. Ecuador, which missed the 2018 World Cup, is preparing for its fourth World Cup appearance and will open the 2022 tournament against host Qatar on November 21.PR NewswireCMN Sports y Lions Sports presentarán los partidos de Ecuador contra Nigeria y Mali el 2 y el 11 de junio, en el marco de la Copa MundialCMN Sports and Lions Sports announced they will co-produce two international friendly matches featuring Ecuador against Nigeria and Mali in June 2022 as warm-up games ahead of the FIFA World Cup. Ecuador will face Nigeria on June 2 at the Red Bull Arena in Harrison, New Jersey, and Mali on June 11 at Rentschler Field in Hartford, Connecticut, with tickets going on sale May 6 and May 13 respectively through Ticketmaster. Ecuador will make its fourth World Cup appearance, opening the tournament against Qatar on November 21, 2022.