SMA Negeri 28 Jakarta

What SMA Negeri 28 Jakarta does

SMA Negeri 28 Jakarta is a public senior high school (Sekolah Menengah Atas Negeri) established in 1970 and located on Jl. Raya Ragunan No.33 in Pasar Minggu, South Jakarta. Owned and operated by the DKI Jakarta Provincial Government under the Dinas Pendidikan, the school delivers general upper-secondary education (Grades 10–12) to SMP graduates typically aged 15–18 in the South Jakarta catchment, with admission routed exclusively through the provincial SPMB online system. Since the 2004/2005 academic year it has held the Sekolah Plus Standar Nasional designation and has been selected as a Sekolah Unggul Garuda Transformasi, implementing the Kurikulum Sekolah Penggerak alongside a character framework rooted in IMTAK (faith-based values) and IPTEK (science and technology).

The school's product portfolio consists of institutional educational services rather than commercial technology products. Core academic delivery is supported by Interactive Flat Panel (IFP) classroom technology, the Gerakan Indonesia ASRI environmental initiative (water filtration, composting bank, hydroponics), and internal digital administrative systems including E-Persuratan (electronic correspondence), E-Peminjaman (loan/booking system), and the SPMB-aligned enrollment portal. The most differentiated operational asset is the Robotik 28 extracurricular program under supervisor Arif Harahap, S.T., which teaches electronics, Arduino/Raspberry Pi microcontroller programming, and robot design, and which organizes the annual ASEAN Robotic Day international robotics competition (511 participants in 2025 from Indonesia, Malaysia, and Singapore).

The business model is non-commercial: as a government educational institution, the school receives funding from the DKI Jakarta Provincial Education Office and charges no tuition. There are no disclosed pricing structures, no venture or private equity investors, and no public listing. Revenue mechanics are limited to whatever internal activities the school elects to monetize (none disclosed), and growth is funded through provincial block grants and partnerships rather than commercial contracts. The school's strategic differentiation is therefore expressed through outcomes — international competition wins (Grand Prix Absolute Winner at Etoiles de Paris 2026; multiple medals at IRC 2025, IICYMS 2024, ISTEC 2026), Garuda and Beasiswa Indonesia Maju scholarship placements, and SNBT university admissions — rather than through financial returns.

Name

SMA Negeri 28 Jakarta

Legal name

SMA Negeri 28 Jakarta

Website

https://sman28jkt.sch.id

Company type

Private

Founded year

1970

Operating status

Operating

Short description

SMA Negeri 28 Jakarta is a DKI Jakarta government-funded public senior high school in South Jakarta serving SMP graduates (Grades 10–12) with general upper-secondary education, distinguished by its Robotik 28 extracurricular program and ASEAN Robotic Day international competition.

Ownership category

akta.pro rank

Product category

Secondary Education

NAICS

Elementary and Secondary Schools (6111), Elementary and Secondary Schools (611110)

SIC

Services-Educational Services (8200)

akta.pro primary industry

Public K–12 Combined Schools (EDAJAAAE)

akta.pro secondary industry

Public Magnet & Specialty Schools (STEM/Arts/IB/CTE) (EDAJAAAF)

Keywords

• Senior secondary education
• Public high school
• Robotics education
• Character education
• College preparation

Headquarters

HQ city

Dki Jakarta

HQ country

Indonesia

HQ region

Asia

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Others

Distribution channels3 records

Marketing channels6 records

Core offering

SMA Negeri 28 Jakarta is a public senior high school (Sekolah Menengah Atas Negeri) providing general upper-secondary education for Grades 10–12 under the Kurikulum Sekolah Penggerak (Driver School Curriculum). The school integrates IMTAK (religious/character values) and IPTEK (science and technology), and operates extracurricular programs including the Robotik 28 robotics program that organizes the ASEAN Robotic Day international competition.

Product overview

SMA Negeri 28 Jakarta is a public senior high school (Sekolah Menengah Atas Negeri) operating as a government educational institution, not a commercial technology product company. Its primary offerings are educational programs and related digital administrative systems. The school's product portfolio consists of several digital sub-systems under its institutional ecosystem: (1) E-Persuratan28 — an internal electronic document/correspondence management system; (2) E-Peminjaman — a facilities and equipment borrowing reservation system; (3) SPMB — a student enrollment management system aligned with the Jakarta provincial SPMB process; (4) Rumah Pendidikan — a government-issued learning access application launched by the Ministry of Education; and (5) Robotik 28 / ASEAN Robotic Day — a robotics extracurricular and competition program with a dedicated website, competition platform, workshop offerings, and international event management capabilities. These are institutional tools serving the school's educational mission, not independently marketed SaaS products.

Differentiator

Problem solved

Functional benefit

Brands

• Robotik 28: The robotics extracurricular program of SMA Negeri 28 Jakarta, which organizes workshops, competitions, and the ASEAN Robotic Day event.

Products and services

• SMA Negeri 28 Jakarta General Upper-Secondary Education Three-year general senior secondary education program for students aged approximately 15-18, integrating academic curriculum with character education (IMTAK), science and technology (IPTEK), and preparing students for national university entrance exams (SNBT/SNBP). Designated as Sekolah Plus Standar Nasional since the 2004/2005 academic year and recently as Sekolah Unggul Garuda Transformasi.
• Robotik 28 Extracurricular Program Student extracurricular robotics program that develops problem-solving, teamwork, and innovation skills through hands-on training in electronics, microcontroller programming (Arduino/Raspberry Pi), mechanical robot design, and participation in regional and national robotics competitions.
• ASEAN Robotic Day International Competition Annual international robotics competition featuring multiple categories (Soccer, Sumo, Maze Solving, ASV, ROV, Creative), hosted by Robotik 28 SMAN 28 Jakarta and attracting participants from across ASEAN countries with international judges.

Quantifiable outcome

• Grand Prix 'Absolute Winner' at Etoiles de Paris 2026 international folklore competition
• +11 more outcomes

Segments1 record

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Partnerships

17 partnerships are on record, tiered major, minor and core.

• Skola+ IndonesiamajorStrategic or Co-development Partner · 26 September 2025Skola+ Indonesia partnered with SMAN 28 Jakarta to present the Tim Nawasena folklore team at the Etoiles de Paris 2026 international competition in France, Switzerland, and Italy. Skola+ is an organization that supports Indonesian schools in international cultural diplomacy and representation.
• ASEAN Schools and International ParticipantsmajorStrategic or Co-development Partner · 26 September 2025ASEAN Robotic Day 2025, organized by Robotik 28, hosted 511 participants from Indonesia and ASEAN countries including Malaysia and Singapore, with international judges from three countries. The competition featured categories including ASV, ROV, Maze Solving, Sumo, Soccer, and Creative. Schools from across ASEAN participate in this annual robotics event.
• International Islamic University Malaysia (IIUM)majorStrategic or Co-development Partner · 9 August 2025SMAN 28 Jakarta's Robotik 28 team competed at the IIUM Robotic Competition (IRC) 2025 organized by International Islamic University Malaysia. Multiple teams from SMAN 28 participated, winning 1 Gold Medal and 5 Silver Medals. This represents an ongoing partnership through student participation in IIUM's annual international robotics competition.
• DISPORA DKI JakartaminorStrategic or Co-development Partner · 25 July 2025DISPORA (Dinas Pemuda dan Olahraga/Youth and Sports Office) of DKI Jakarta organized the Lomba Karya Ilmiah Pemuda (Youth Scientific Work Competition) at city and provincial levels. SMAN 28 Jakarta won first place at both the Kota Administrasi Jakarta Selatan level and the Provincial DKI Jakarta level in the Technology category.
• Beasiswa Indonesia Maju (BIM) Scholarship ProgrammajorOthers · 1 March 2025The Beasiswa Indonesia Maju (BIM) 2025 program awarded scholarships to 4 outstanding students from Robotik 28 for overseas university studies at Monash University (Australia), University of Toronto (Canada), and University of Adelaide (Australia). BIM is a prestigious Indonesian government scholarship program for outstanding students to study abroad.
• QITEP in Science & ITBcoreStrategic or Co-development Partner · 19 February 2025Robotik 28 SMAN 28 Jakarta participated in The 13th Fun and Challenge – Robotic & Coding Competition 2025, organized by Robotika Nusantara in collaboration with QITEP in Science (Quality Instruction for Teaching and Education in Science) and ITB (Institut Teknologi Bandung). This partnership provides competitive robotics programming for students.
• DKI Jakarta Provincial Education Office (Dinas Pendidikan Provinsi DKI Jakarta)coreOthersAs a public school under the Dinas Pendidikan Provinsi DKI Jakarta, SMAN 28 receives operational oversight and support from the provincial education office. The head of the DKI Jakarta Education Office attended the opening of ASEAN Robotic Day 2025 and the Vice Minister of Education visit. The Dinas provides policy direction including Kurikulum Sekolah Penggerak implementation.
• Kemendikdasmen (Ministry of Primary and Secondary Education)coreOthersThe Vice Minister of Primary and Secondary Education, Prof. Dr. Atip Latipulhayat, visited SMAN 28 Jakarta on the first day after Eid al-Fitr holidays. The ministry oversees the school's national standard compliance and the Sekolah Penggerak program implementation.
• LTMPT ( Lembaga Tes Masuk Perkinsertaan Tinggi)minorOthersThe school is listed in the LTMPT Top 1000 Schools ranking, indicating its students' performance in national university entrance exams (SNBT/SNBP).
• Badan Standardisasi Nasional (BSN)minorStrategic or Co-development PartnerSMAN 28 students participated in Kompetisi Standardisasi Nasional 2025 (National Standardization Competition) organized by BSN (National Standardization Agency), with the winning team representing Indonesia at the 20th International Standards Olympiad in Seoul, South Korea in August 2025.
• Komunitas Robotika NusantaraminorStrategic or Co-development PartnerRobotika Nusantara collaborated with QITEP in Science and ITB to organize The 13th Fun and Challenge – Robotic & Coding Competition 2025, in which SMAN 28 Jakarta students won multiple awards.
• Universitas Indonesia (UI)minorStrategic or Co-development PartnerMultiple SMAN 28 students were accepted into Universitas Indonesia through the Talent Scouting pathway, demonstrating an ongoing academic partnership between the school and Indonesia's leading university.
• SMAN 1 Dramaga BogorminorChannel Partner/ Reseller/ DistributorRobotik SMAN 28 Jakarta conducted a study visit (studi banding) with KIR (Karya Ilmiah Remaja/Scientific Youth Works) of SMAN 1 Dramaga, Bogor, on December 11, 2025. Activities included sharing of competition information, robotics training, and collaboration on mini-innovation projects.
• SMAN 70 JakartaminorChannel Partner/ Reseller/ DistributorRobotik SMAN 28 Jakarta conducted a study visit with KIR SMAN 70 Jakarta on November 10, 2025, including technology collaboration, sharing sessions on robotics and research, and joint innovation activities.
• SMAN 47 JakartaminorChannel Partner/ Reseller/ DistributorRobotik SMAN 28 Jakarta participated in COMPAST 2026 (program studi banding) organized by KIR SMAN 47 Jakarta, serving as both participant and host school, demonstrating active collaboration in sharing best practices in scientific research and robotics.
• BPMP (Balai Pengembangan Mutu Pendidikan) DKI JakartaminorOthersBPMP (Education Quality Development Center) of DKI Jakarta is planned as the venue for ASEAN Robotic Day 2027 activities. BPMP provides facilities support for the school's major robotics competition.
• Indonesian Young Scientist Association (IYSA)minorStrategic or Co-development PartnerIYSA organized the International Invention Competition for Young Moslem Scientists (IICYMS) 2024, where Robotik 28 won Gold & Bronze medals. This is an ongoing partnership through student participation in IYSA-organized international competitions.

Scale indicators11 records

Recent moves9 records

Expansion highlights5 records

Direct peers

• SMA Negeri 70 Jakarta: Public senior high school within the same Jakarta Selatan SPMB zone and active robotics/program partner of SMAN 28. Operates the regional SPMB Posko for Jakarta Selatan 2, making it both a peer and an operational collaborator.
• SMA Labschool Jakarta: University-affiliated laboratory school under Universitas Negeri Jakarta with a strong reputation for academic outcomes and STEM programs. Comparable on quality designation, university placement, and parent-perceived brand strength within Jakarta.
• SMA Negeri 5 Jakarta: Established public senior high school in South Jakarta with comparable Plus National Standard status, similar SPMB catchment overlap, and a parallel track record of SNBT admissions. Direct competitor within the Jakarta Selatan 2 admission zone.
• SMA Negeri 3 Jakarta: Top-tier public senior high school in Jakarta with a strong tradition of national and international academic competition wins. Comparable to SMAN 28 in university placement rates, magnet-like quality designation, and concentration of high-achieving students.
• SMA Negeri 8 Jakarta: Public senior high school with strong international competition and academic achievement profile. Comparable STEM and extracurricular positioning, and a recognized contender for top-tier university placement outcomes.
• SMA Negeri 1 Jakarta: Elite public senior high school in central Jakarta, consistently ranked among the top SMA Negeri in Indonesia and frequently compared with SMAN 28 for SNBT/SNBP outcomes and extracurricular intensity. Most direct competitor for high-achieving Jakarta applicants within the SPMB system.
• SMA Negeri 47 Jakarta: Jakarta public senior high school with active KIR (scientific youth research) and robotics collaboration with SMAN 28, including hosting COMPAST 2026. Similar size, governance structure, and competition-driven culture.
• SMA Negeri 1 Dramaga Bogor: Public senior high school in Bogor with active student-research (KIR) and robotics exchange partnership with SMAN 28. Comparable focus on competition readiness and STEM extracurriculars outside the immediate Jakarta core.

Broad incumbents

• Raffles Institution: Premier public secondary institution in Singapore that participates in ASEAN-level science and robotics competitions. Comparable in organizing regional STEM events and in serving as a benchmark for top-tier ASEAN public secondary education, though structurally a much larger system.
• SMA Negeri 1 Bogor: Historically top-ranked public senior high school in West Java, frequently compared with Jakarta's elite SMA Negeri for SNBT outcomes. Comparable Plus National Standard quality designation and parent demand profile at a regional scale.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/p/SMAN-28-Jakarta-100063583988467
• LinkedInid.linkedin.com/school/sma-negeri-28-jakarta
• Instagraminstagram.com/sman28jkt

Revenue estimate

Valuation estimate

Number of profiles

Profiles3 records

Funding overview

Funding rounds

Investors

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M&A

Investments

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Frequently asked questions about SMA Negeri 28 Jakarta