Hearst Media Services

What Hearst Media Services does

Hearst Media Services operates as a local advertising and marketing services franchise under The Hearst Corporation umbrella, headquartered at 2450 W Cardinal Dr, Beaumont, TX, with primary operations tied to the Beaumont Enterprise newspaper (in operation since 1880). The company delivers digital marketing services to small and medium-sized businesses in Beaumont and the surrounding Houston metro suburbs, including search engine optimization, website design, search engine marketing, social media marketing, reputation management, Constant Contact email marketing, pay-per-click advertising, and retargeting campaigns. Pricing is quote-based and not publicly disclosed. The Enterprise ranks as the sixth-largest among Hearst's fifteen daily newspapers, providing both print and digital audience reach to local advertisers.

The data also references Hearst Media Production Group (HMPG), a related Hearst entity that operates a content library of 85 series with over 6,000 episodes reaching 17 million weekly US broadcast viewers through ABC network affiliates. HMPG generates revenue via content licensing for unscripted programming including 'The Champion's Edge with Bonnie Bernstein' (a sports/leadership series on the Weekend Adventure educational block), 'Home For Good' (renovation), and nature/wildlife franchises such as Ocean Mysteries with Jeff Corwin and the Jack Hanna library. In April 2026, HMPG entered a strategic partnership with Merzigo to expand its content distribution across YouTube and Facebook via Merzigo's network of 6,000+ digital channels in 30+ languages, generating approximately 17 billion monthly views internationally.

The business operates with a headcount of 101-250 employees and has no public listing. Go-to-market combines enterprise content licensing and broadcast carriage deals at the HMPG level with retail SMB services at the Beaumont Enterprise level. Core technology is not publicly disclosed, and the company has no disclosed AI/ML capabilities, patents, or proprietary technology stack beyond its content library and partner distribution relationships.

Name

Hearst Media Services

Legal name

Beaumont Enterprise

Website

https://hearstmediasetx.com

Company type

Private

Founded year

1880

Operating status

Operating

Headcount range

101–250 employees

Short description

Hearst Media Services operates the Beaumont Enterprise newspaper and provides digital marketing services (SEO, website design, social media, PPC) to local SMBs in Beaumont, TX, alongside the related Hearst Media Production Group, which licenses unscripted broadcast TV content to ABC affiliates and digital platforms internationally.

Ownership category

akta.pro rank

Product category

Advertising & Marketing Services

NAICS

Newspaper Publishers (51311), Motion Picture and Video Distribution (51212), Media Streaming Distribution Services, Social Networks, and Other Media Networks and Content Providers (516210)

SIC

Newspapers: Publishing Or Publishing & Printing (2711), Services-Motion Picture & Video Tape Distribution (7822), Services-Advertising (7310)

akta.pro primary industry

Consumer News & Digital Newsrooms (Web/App-First) (MPAJADAD)

akta.pro secondary industries

Subscription & Fulfillment Services (Print & Digital) (MPAJAKAB), Specialty & Niche Channel Distribution (Religious, Comic Shops, Specialty Retail) (MPAJAKAH)

Keywords

• Advertising marketing solutions
• Digital marketing services
• Television content production
• Local newspaper advertising
• Broadcast programming licensing

Headquarters

HQ city

Beaumont

HQ country

United States

HQ region

North America

Offices2 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Broadcast Television Programming: HMPG produces unscripted television series for broadcast distribution, generating revenue through licensing content to national network affiliates like ABC stations.
2. Digital Content Licensing: Partnership with Merzigo enables HMPG to expand its content library across YouTube and Facebook platforms, reaching international audiences through digital distribution channels.
3. Digital Marketing Services: Beaumont Enterprise offers digital marketing services including SEO, website design, social media marketing, reputation management, email marketing, and pay-per-click advertising to local businesses in Beaumont, TX.

Go-to-market motion2 records

Distribution channels3 records

Marketing channels4 records

Core offering

Hearst Media Services delivers advertising and marketing solutions through two related business lines. Hearst Media Production Group (HMPG) produces and licenses unscripted television programming (85 series with 6,000+ episodes) to broadcast networks such as ABC affiliates. Separately, Beaumont Enterprise (a Hearst-owned newspaper since 1880) sells digital marketing services including SEO, website design, search engine marketing, social media marketing, reputation management, Constant Contact email marketing, pay-per-click advertising, and retargeting campaigns to local businesses in the Beaumont, TX area.

Product overview

Hearst Media Production Group (HMPG) operates a television content production business producing sports programming (The Champion's Edge with Bonnie Bernstein), renovation series (Home For Good), and nature/wildlife content (Ocean Mysteries with Jeff Corwin, Jack Hanna library). The company manages a content library of 85 series with over 6,000 episodes reaching 17 million weekly viewers across US broadcast television. Separately, local Hearst newspapers like Beaumont Enterprise (operating since 1880) provide digital marketing services to business clients including SEO, website design, search engine marketing, social media marketing, reputation management, email marketing, pay per click, and retargeting campaigns.

Differentiator

Problem solved

Functional benefit

Products and services

• Beaumont Enterprise Digital Marketing Services Local newspaper-based digital marketing services for businesses in Beaumont, TX and surrounding areas, including search engine optimization, website design, search engine marketing, social media marketing, reputation management, Constant Contact email marketing, pay-per-click advertising, and retargeting campaigns.
• The Champion's Edge with Bonnie Bernstein Weekly unscripted sports television series featuring former female athletes who have transitioned into professional leadership roles, produced in partnership with the Rose Bowl Institute and Walk Swiftly Productions and distributed on ABC stations as part of the Weekend Adventure educational programming block.
• Home For Good Renovation television series airing on ABC stations.
• Ocean Mysteries with Jeff Corwin Nature and wildlife television series produced by Hearst Media Production Group and distributed via US broadcast television and, through the Merzigo partnership, on YouTube and Facebook.
• HMPG Programming Library Library of 85 television series with over 6,000 episodes reaching 17 million weekly viewers across US broadcast television, operated by Hearst Media Production Group and including iconic nature and wildlife programming.
• Jack Hanna Content Library Content library from wildlife expert Jack Hanna being distributed through the Merzigo partnership for digital expansion on YouTube and Facebook across 30+ languages.

Quantifiable outcome

• Reaches 17 million weekly viewers across US broadcast television
• +1 more outcomes

Named customers2 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Three partnerships are on record, tiered flagship and core.

• Rose Bowl InstituteflagshipStrategic or Co-development Partner · 30 April 2026Production partnership with Rose Bowl Institute for The Champion's Edge with Bonnie Bernstein series. The Rose Bowl Institute contributes expertise in leadership development and athletic excellence, with the series featuring former female athletes who have become leaders in fields including meteorology, neurosurgery, sports broadcasting, and coaching.
• Walk Swiftly ProductionsflagshipStrategic or Co-development Partner · 30 April 2026Production partnership with Walk Swiftly Productions for The Champion's Edge with Bonnie Bernstein. The series features former female athletes who have become leaders in various professional fields, produced in partnership with Walk Swiftly Productions to inspire next generation of leaders through stories of athletic-to-professional success.
• MerzigocoreTechnology or Integration · 8 April 2026Strategic partnership with Merzigo to expand HMPG's digital content presence across YouTube and Facebook. Merzigo provides proprietary technology platform and global distribution infrastructure, optimizing and scaling HMPG programming titles including Jack Hanna library and Ocean Mysteries with Jeff Corwin. The partnership enables HMPG to reach international audiences through Merzigo's network of 6,000+ digital channels in 30+ languages generating approximately 17 billion monthly views.

Scale indicators5 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• E.W. Scripps Company: Diversified media operator running local TV stations plus national networks and digital businesses. Comparable to HMPG's broadcast production plus Beaumont Enterprise's local digital marketing services bundle.
• Thryv Holdings: Provider of SaaS-based marketing and business management software to SMBs. Comparable to Beaumont Enterprise's digital marketing services (SEO, website design, PPC, reputation management) sold to local businesses.
• Tegna: US broadcast and digital media company operating local TV stations and digital marketing solutions for local businesses. Comparable on both the HMPG broadcast side and the Beaumont Enterprise local digital marketing services side.
• Gray Television: US television broadcaster operating local ABC, CBS, NBC, and Fox affiliates producing local news and unscripted programming. Closely comparable to HMPG's ABC-affiliate distribution and unscripted content focus.
• Nexstar Media Group: Largest US television broadcaster operating ABC, NBC, CBS, and Fox affiliates plus national cable networks. Highly comparable to HMPG's broadcast TV content licensing and network-affiliate distribution model.
• Gannett: Largest US newspaper chain and publisher of USA TODAY. Directly comparable to Beaumont Enterprise as a multi-title daily newspaper operator now leaning heavily into digital marketing and subscriptions.
• Lee Enterprises: Operates a large portfolio of local daily newspapers across the US Midwest and South. Comparable to Beaumont Enterprise as a multi-title local newspaper group monetizing print and digital audiences.
• Sinclair Broadcast Group: One of the largest US TV station operators producing local and network-affiliated broadcast content. Comparable to HMPG's broadcast production and ABC affiliate distribution model.
• McClatchy: US newspaper publisher operating daily titles across multiple states. Directly comparable to Beaumont Enterprise's role as a local Hearst daily covering Beaumont, TX and surrounding markets.
• The New York Times Company: Newspaper and digital news publisher (NYT) with subscription and advertising revenue. Comparable to Hearst Media Services' newspaper and digital newsroom operations, though at much larger scale.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xtwitter.com/bmtentmobi
• YouTubeyoutube.com/user/BeaumontEnterpriseTX
• Facebookfacebook.com/hearstmediaservicesSETX
• LinkedInlinkedin.com/company/hearst-media-services-southeast-texas

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Hearst Media Services