Select School Travel
Select School Travel Limited is a UK family-owned school tour operator delivering fully-bonded educational trips, school ski programmes, and curriculum-linked tours via regional Travel Advisors and an owned Normandy château.
- Company typePrivate
- Founded1980
- HeadquartersLondon, United Kingdom
- Headcount11–50
- GTM typeB2B
- OfferingServices
Select School Travel firmographics
Firmographics- Name
- Select School Travel
- Legal name
- Select School Travel Limited
- Website
- https://selectschooltravel.com
- Company type
- Private
- Founded year
- 1980
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Select School Travel Limited is a UK family-owned school tour operator delivering fully-bonded educational trips, school ski programmes, and curriculum-linked tours via regional Travel Advisors and an owned Normandy château.
- Ownership category
- akta.pro rank
Select School Travel industry classification
Industry- Product category
- School Educational Travel Services
- NAICS
- Tour Operators (561520)
- SIC
- Services-Educational Services (8200)
- akta.pro primary industry
- Educational & Student Multi-Day Tour Operators (THAKADAJ)
- akta.pro secondary industries
- School Group & Curriculum-Led Trips (THAKAGAB), Student & Youth Educational Tours (THAKAGAA)
Keywords
Where Select School Travel is headquartered
LocationHeadquarters
- HQ city
- London
- HQ country
- United Kingdom
- HQ region
- Europe
Offices1 record
Markets served
Select School Travel business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Infrastructure, Others
Revenue model
- School Package Tours: The company generates revenue through organising and selling package school tours that include transport, accommodation, meals, excursions and activities. These are fully bonded package holidays protected by ATOL and ABTOT.
- School Ski Trips: Flagship ski programmes to European resorts and North America, including ski equipment hire, lift passes, ski school lessons, and accommodation.
- Château du Baffy Accommodation: Revenue from operating the company's own Normandy château property, accommodating up to 180 guests, with dining, excursions and activities included.
- Travel Insurance: Comprehensive travel insurance offered as part of tour packages through Aviva partnership.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Multi-year contract | Custom school tour packages - pricing varies by specification |
Go-to-market motion1 record
Distribution channels3 records
Marketing channels6 records
Select School Travel product offering
Product offeringCore offering
Select School Travel is a UK-based school tour operator that organises and sells package school trips covering transport, accommodation, meals, excursions, and activities. Its portfolio spans curriculum-linked educational tours across Europe and the USA (through Select School Tours), ski programmes to resorts in seven countries (through Select School Skiing), and accommodation at its own Château du Baffy in Normandy. All packages are protected by ATOL, ABTA, and ABTOT bonding, with travel insurance included via an Aviva partnership.
Product overview
Select School Travel is a UK-based, family-owned school tour operator offering a portfolio of three interconnected sub-brands: Select School Tours (educational school trips across Europe and worldwide), Select School Skiing (flagship ski programme to seven countries), and Château du Baffy (company-owned Normandy château accommodation). The company provides comprehensive travel insurance through Aviva as standard, along with teacher resources and dedicated travel advisors. Trips are 100% financially protected via ATOL, ABTA, and ABTOT bonding.
Differentiator
Problem solved
Functional benefit
Brands
- Select School Tours: Educational school trips to Europe and beyond
- Select School Skiing
- Château du Baffy
Products and services
- Select School Tours Educational school trip programme offering bespoke tours across Europe and beyond for UK primary and secondary schools, covering subjects including Geography, Languages, WWII History, Art & Design, and Cross-Curricular topics. Packages include transport, accommodation, meals, excursions, travel insurance, and 100% financial protection.
- Select School Skiing Specialist school ski trip programme for UK schools, providing ski trips to seven countries including leading resorts in Europe, the USA and Canada. Packages include ski instruction, equipment hire, lift passes, accommodation, and rep support with travel insurance included as standard.
- Château du Baffy Company-owned Normandy château offering school group accommodation with three accommodation options within the grounds allowing up to 180 guests. Serves as a base for exploring Normandy, including D-Day landings and Bayeux historical sites, with dining, excursions, and activities included.
Quantifiable outcome
- Schools return year after year - West Kirby Grammar has visited annually since 2018
- +1 more outcomes
Companies that use Select School Travel
Customer profileNamed customers4 records
Segments1 record
Ideal customer profiles1 record
Select School Travel technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Select School Travel partnerships and signals
Strategic signalPartnerships
Eleven partnerships are on record, tiered core and supporting.
- AvivacoreSelect School Travel has partnered with Aviva for travel insurance needs, offering tailored comprehensive coverage for educational trips, school ski trips, and Château du Baffy visits. Documents include Travel Summary, Policy Schedule, and Policy Wording available on the company website.
- P&O FerriessupportingP&O Ferry Meal Vouchers (£10 per paying pupil) are offered for school trips using channel crossings, providing convenient breaks and dining options during coach tours to continental Europe.
- Jet2holidayssupportingFeatured partner brand visible in company logo sections for school travel arrangements.
- Euro Space CentresupportingBelgium destination partner for science and space exploration educational visits with interactive experiences for students.
- Disneyland ParissupportingFeatured attraction partner for France school trips, offering curriculum-linked experiences combined with entertainment.
- MJB Hotels / Meininger HotelssupportingFeatured hotel partner brands visible in company associations for school accommodation.
- In Flanders Fields MuseumsupportingBelgium partner for WWI educational experiences, supporting history curriculum with immersive museum visits to Ypres and the Somme.
- School Travel Forum (STF)coreFull member of the School Travel Forum, a group of leading school tour operators promoting good practice and safety. Adheres to rigorous Code of Practice and Safety Management Standards externally verified annually.
- ABTAcoreAssociation of British Travel Agents membership (Y6267) with arbitration scheme for dispute resolution and Code of Conduct obligations.
- ABTOTcoreAssociation of Bonded Travel Organisers Trust (membership 5519) providing financial protection under The Package Travel and Linked Travel Arrangements Regulations 2018.
- Civil Aviation Authority (ATOL)coreATOL licence holder (11022) providing financial protection for air tours and flights arranged by UK resident customers.
Scale indicators3 records
Recent moves6 records
Expansion highlights5 records
Select School Travel competitors and assessment
Company assessmentDirect peers
- NST (National School Trips): One of the largest UK educational tour operators, NST organises school trips and music/sport tours to Europe and beyond on similar ATOL/ABTA-bonded package terms. It is the closest head-to-head competitor to Select's Select School Tours sub-brand across curriculum subjects and destinations.
- Halsbury Travel: UK educational travel specialist offering subject-specific school trips, ski programmes and music tours to European and worldwide destinations. Directly comparable to Select School Travel on customer (UK primary and secondary schools), product (curriculum-led itineraries) and distribution (regional advisors).
- The School Travel Company: UK school travel specialist providing curriculum-focused trips and residential visits across Europe for primary and secondary schools. Closely comparable to Select on subject-led itineraries, customer profile and package-tour delivery model.
- SkiBound: Specialist UK school ski trip operator to leading European ski resorts with instruction, equipment hire and lift passes bundled into packages. Directly comparable to the Select School Skiing sub-brand on product, group customer and ATOL-bonded package model.
- Equity School Travel: UK school tour operator running curriculum-linked trips across Europe for primary and secondary schools. Mirrors Select School Tours on customer base, itinerary style and destination footprint including France, Belgium, Italy and Germany.
- JCA (John Catt Adventures): UK school adventure and ski trip operator running residential activity programmes, ski weeks and European educational tours. Overlaps directly with Select on target customer (UK schools), ski and educational touring, and accredited school travel model.
Broad incumbents
- Premier Travel: Established UK high-street travel agency chain with a school trip division serving UK schools alongside general leisure and business travel. Overlaps Select on customer segment (UK schools) and destination coverage but operates a much broader consumer travel portfolio rather than specialising in educational tours.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks5 records
Key highlights6 records
Customer concentration
Select School Travel social profiles
Digital presenceSelect School Travel compliance and trust
Trust signalCompliance7 records
Select School Travel financial estimates
Financial estimateRevenue estimate
Valuation estimate
Select School Travel leadership team
Management profileNumber of profiles
Profiles7 records
Select School Travel subsidiaries and ownership
Company hierarchySubsidiaries3 records
Select School Travel funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Select School Travel M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Select School Travel
What does Select School Travel do?
Select School Travel is a UK-based school tour operator that organises and sells package school trips covering transport, accommodation, meals, excursions, and activities. Its portfolio spans curriculum-linked educational tours across Europe and the USA (through Select School Tours), ski programmes to resorts in seven countries (through Select School Skiing), and accommodation at its own Château du Baffy in Normandy. All packages are protected by ATOL, ABTA, and ABTOT bonding, with travel insurance included via an Aviva partnership.
Is Select School Travel a public or private company?
Select School Travel is a private company. It is classified as family owned and is currently operating.
When was Select School Travel founded?
Select School Travel was founded in 1980. It employs 11 to 50 people.
Where is Select School Travel based?
Select School Travel is headquartered in London, United Kingdom, in the Europe region.
How does Select School Travel make money?
Four revenue lines are on record. School Package Tours are the primary driver. The others are school Ski Trips, château du Baffy Accommodation and travel Insurance.
Who are Select School Travel's main competitors?
Direct peers on record are NST (National School Trips), Halsbury Travel, The School Travel Company, SkiBound, Equity School Travel and JCA (John Catt Adventures). Premier Travel is listed as a broad incumbent.
Does Select School Travel have an API?
No public API is recorded for Select School Travel.
What industry is Select School Travel in?
Select School Travel's product category is School Educational Travel Services. Its primary akta.pro industry code is THAKADAJ, Educational & Student Multi-Day Tour Operators, with a secondary code of THAKAGAB, School Group & Curriculum-Led Trips. Its NAICS code is 561520 and its SIC code is 8200.