ANDA Asset Management
- Company typePrivate
- Founded2011
- HeadquartersGangneung, South Korea
- Headcount11–50
- GTM typeB2B
- OfferingServices
ANDA Asset Management firmographics
Firmographics- Name
- ANDA Asset Management
- Legal name
- (주)안다자산운용
- Website
- https://andaasset.com
- Company type
- Private
- Founded year
- 2011
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Ownership category
- akta.pro rank
ANDA Asset Management industry classification
Industry- Product category
- Asset Management
- NAICS
- Portfolio Management and Investment Advice (523940)
- SIC
- Investment Advice (6282)
- akta.pro primary industry
- Emerging Markets Equity (Active) (FSAAAIAF)
- akta.pro secondary industries
- Multi-Asset Solutions for Institutional (Pensions/Endowments/Sovereigns) (FSAAAJAJ), Sustainable/ESG Equity (Active) (FSAAAIAM)
Keywords
Where ANDA Asset Management is headquartered
LocationHeadquarters
- HQ city
- Gangneung
- HQ country
- South Korea
- HQ region
- Asia
Offices2 records
Markets served
ANDA Asset Management business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Technology or R&D, Marketing or Sales, Others
Revenue model
- Fund Management Fees: ANDA generates revenue through management fees charged on its various fund products including hedge funds, private equity funds, multi-strategy funds, and ESG funds. The firm manages assets under supervision of approximately 8,509 billion KRW (AUM) and earns fees based on assets under management.
- Performance Fees: The firm likely earns performance fees (carry) on certain fund products, particularly on absolute return strategies and hedge funds where returns exceed defined benchmarks.
Go-to-market motion1 record
Distribution channels5 records
Marketing channels2 records
ANDA Asset Management product offering
Product offeringCore offering
ANDA Asset Management is a Korean asset management firm that manages long-short equity hedge funds, multi-strategy funds, private equity funds, and ESG funds focused on Korean equities. The firm serves institutional investors including overseas university endowments, corporate pensions, sovereign wealth funds, and family offices, with a total AUM of approximately 8,509 billion KRW. It also operates a real estate investment offering and distributes funds through major Korean securities firms.
Product overview
ANDA Asset Management는 2011년 설립된 한국의 헤지펀드 및 자산운용사로, 롱숏 전략 기반의 크루즈, 알파드림 시리즈와 목표달성형 펀드, 멀티전략 펀드 등을 주력 상품으로 운영한다. 주요 투자전략으로는 Korea Value Strategy, Korea Active Return Strategy, Multi Strategy, ESG Strategy, Real Estate Investment 등이 있으며, 국내 주식, 중소형주, ICT, 부동산 등 다양한 자산군에 투자하는 펀드 라인업을 갖추고 있다. 한국 스튜어드쉽 코드 서명자로 PRI와 TCFD 서포터즈 자격을 보유하며, 기관투자자와 공제회 등 법인 고객을 대상으로 사모펀드 운용 서비스를 제공한다.
Differentiator
Problem solved
Functional benefit
Brands
- ANDA Alpha Dream: Long-short equity fund series launched in collaboration with Shinhan Investment Securities, targeting absolute returns through pair trading strategies.
- ANDA Cruise
- ANDA ESG Fund
- ANDA Classic
Products and services
- ANDA Cruise Long-short equity hedge fund focused on Korean equities within ANDA's core fund lineup.
- ANDA Alpha Dream Equity hedge fund within ANDA's Korea-focused investment offerings.
- ANDA Classic Korean equity fund within ANDA's core fund family.
- ANDA Crescendo Multi-strategy fund within ANDA's fund lineup.
- ANDA Blue Chip Blue-chip Korean equity fund within ANDA's offerings.
- ANDA ESG Fund ESG-focused fund applying environmental, social, and governance criteria to Korean equity investments.
- ANDA Target Achievement Fund Targeted-return fund within ANDA's investment lineup, structured to meet specific return objectives.
- ANDA Asia Ventures Private equity fund for Asia/Korea-focused venture and growth investments.
- ANDA Real Estate Investment Real estate investment offering within ANDA's alternative investment lineup.
Quantifiable outcome
- ANDA Alpha Dream Fund No. 1 reached 800억 KRW in AUM within 1 year and 4 months
- +3 more outcomes
Companies that use ANDA Asset Management
Customer profileNamed customers2 records
Segments6 records
Ideal customer profiles2 records
ANDA Asset Management technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature5 records
ANDA Asset Management partnerships and signals
Strategic signalPartnerships
Five partnerships are on record, tiered minor and core.
- 창원특례시, 한국산업단지공단, 한화건설, LG CNSminorANDA Asset Management signed a cooperation agreement for the development of a data center in Changwon. The partnership involves building and operating a data center with a total floor area of over 44,000㎡.
- SEE Partners (SEE파트너즈)minorANDA partnered with SEE Partners as an external investment advisor for its ICT-focused investment fund. SEE Partners provides consulting services for domestic and international ICT company investments.
- KB Securities (KB증권)coreKB Securities is ANDA's largest sales partner, distributing approximately 22% of ANDA's fund products since 2014. The partnership includes distribution of flagship Cruise series and various other fund products. KB Securities also provides prime brokerage services.
- Shinhan Investment Securities (신한투자증권)coreShinhan Investment Securities provides prime brokerage services (PBS) including securities lending, leverage provision, and fund distribution for ANDA's Alpha Dream series. The partnership has expanded from the 1号 fund to the 2号 fund launch.
- NH Investment & Securities (NH투자증권)minorNH Investment Securities provides prime brokerage services for ANDA's target achievement fund series.
Scale indicators5 records
Recent moves8 records
Expansion highlights6 records
ANDA Asset Management competitors and assessment
Company assessmentRegional players
- Matthews Asia: US-based asset manager specializing in Asia-Pacific equities for institutional and advisory clients. Comparable to ANDA in targeting global institutional investors seeking differentiated Asian/Korean equity exposure with active fundamental strategies.
Broad incumbents
- Hanwha Asset Management: Major Korean asset manager and a previous employer of ANDA founder Kevin Choi. Operates equity and alternative strategies for institutional clients, comparable to ANDA in client base and product breadth.
- Samsung Asset Management: Major Korean asset manager affiliated with Samsung Securities (one of ANDA's distribution partners). Operates mutual funds and alternative strategies with institutional focus, overlapping with ANDA in Korean equity and ESG offerings.
- Franklin Templeton (Korea/EM equity): Global asset manager with dedicated Korea and emerging markets equity strategies serving institutional clients worldwide. Comparable to ANDA in providing active Korean equity exposure to global endowments and pension funds, though at vastly larger scale.
- Mirae Asset Global Investments: Korea's largest asset manager offering equity, fixed income, and alternative strategies including long-short equity products. Comparable as a Korean institutional asset manager serving similar pension and endowment clients, though at vastly larger scale.
- Woori Asset Management: Korean asset manager affiliated with Woori Financial Group, offering diverse equity and alternative products. Comparable to ANDA as a domestic institutional asset manager in the Korean market.
- Korea Investment Management: One of Korea's largest asset managers offering equity, fixed income, and alternative products to institutional and retail investors. Comparable to ANDA in serving Korean institutional clients with active equity strategies.
Direct peers
- KB Asset Management: Asset management arm of KB Financial Group, affiliated with KB Securities (ANDA's largest distribution partner). Directly comparable as a Korean asset manager with multi-strategy products distributed via KB Securities.
- Shinhan Asset Management: Asset management arm of Shinhan Financial Group, affiliated with Shinhan Investment Securities (one of ANDA's core partners). Comparable as a Korean asset manager with multi-strategy offerings distributed through Shinhan channels.
- Timefolio Asset Management: Boutique Korean asset manager specializing in equity strategies with a focus on long-term fundamental investing. Comparable to ANDA as a Korea-focused boutique manager serving institutional clients with actively managed equity products.
Market position
Strengths4 records
Weaknesses5 records
Competitive moat6 records
Key risks7 records
Key highlights7 records
Customer concentration
ANDA Asset Management compliance and trust
Trust signalCompliance3 records
ANDA Asset Management financial estimates
Financial estimateRevenue estimate
Valuation estimate
ANDA Asset Management leadership team
Management profileNumber of profiles
Profiles2 records
ANDA Asset Management subsidiaries and ownership
Company hierarchySubsidiaries2 records
ANDA Asset Management funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
ANDA Asset Management M&A and investment
M&A and investmentM&A
Investments3 records
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about ANDA Asset Management
What does ANDA Asset Management do?
ANDA Asset Management is a Korean asset management firm that manages long-short equity hedge funds, multi-strategy funds, private equity funds, and ESG funds focused on Korean equities. The firm serves institutional investors including overseas university endowments, corporate pensions, sovereign wealth funds, and family offices, with a total AUM of approximately 8,509 billion KRW. It also operates a real estate investment offering and distributes funds through major Korean securities firms.
Is ANDA Asset Management a public or private company?
ANDA Asset Management is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was ANDA Asset Management founded?
ANDA Asset Management was founded in 2011. It employs 11 to 50 people.
Where is ANDA Asset Management based?
ANDA Asset Management is headquartered in Gangneung, South Korea, in the Asia region.
How does ANDA Asset Management make money?
Two revenue lines are on record. Fund Management Fees are the primary driver. The others are performance Fees.
Who are ANDA Asset Management's main competitors?
Matthews Asia is listed as a regional player. Broad incumbents are Hanwha Asset Management, Samsung Asset Management, Franklin Templeton (Korea/EM equity), Mirae Asset Global Investments, Woori Asset Management and Korea Investment Management. Direct peers are KB Asset Management, Shinhan Asset Management and Timefolio Asset Management.
Does ANDA Asset Management have an API?
No public API is recorded for ANDA Asset Management.
What industry is ANDA Asset Management in?
ANDA Asset Management's product category is Asset Management. Its primary akta.pro industry code is FSAAAIAF, Emerging Markets Equity (Active), with a secondary code of FSAAAJAJ, Multi-Asset Solutions for Institutional (Pensions/Endowments/Sovereigns). Its NAICS code is 523940 and its SIC code is 6282.