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Contract Office Marketing

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uuid002c9zq

Namestring
Contract Office Marketing
Legal namestring
Contract Office Marketing
Company typeenum
Private
Founded yearint
1985
Operating statusenum
Operating
Ownership categoryenum
Headcount rangeband
1–10
akta.pro rankint
HeadquartersMinneapolis, United States
HQ citystring
Minneapolis
HQ countrystring
United States
HQ regionstring
North America
Markets served

Serves global market

Offices1 record

Each record includes

City, Country, Type, Description, Source

Keyword5 values
commercial furniture representation, manufacturer sales representative, contract furniture specification, office furniture dealers, commercial interior design sales
Industry1 code
1Office Furniture & Workspace Accessories Retail
CodeCRALABAEPrimaryYes
NAICS code1 code
  • Furniture Merchant Wholesalers42321
SIC code1 code
  • Wholesale-Furniture & Home Furnishings5020
Product category
Commercial Furniture Representation
GTM motion1 record

Each record includes

Type, Description, Source

Revenue model1 record
1Commission-based Representation
TypeProfessional Services
Description

As a manufacturer's representative group, Contract Office Marketing earns commission by representing and selling products from multiple furniture manufacturers to commercial dealers, designers, and end users. Revenue is generated through successful sales of manufacturers' products within their territory.

contractofficemarketing.com
Marketing channels4 records

Each record includes

Title, Type, Stage, Description, Source

Distribution channels2 records

Each record includes

Title, Type, Scope, Target buyer, Description, Source

Cost components4 values
Personnel, Marketing or Sales, Operations, Others
GTM typeB2B
B2B
Offering typeServices
Services
Core offering1 text field

Contract Office Marketing is a manufacturer's representative group that sells middle-market commercial furniture on behalf of multiple manufacturers (including Artopex, SitOnIt Seating, Trinity Furniture, MPS/Making Privacy Simple, True Design, Thinkspace, Meltdown Glass, and Egan Visual) to commercial furniture dealers, interior designers, architects, and end users in Minnesota, North Dakota, South Dakota, and Western Wisconsin. The firm earns commissions by connecting manufacturers with the dealer and Architecture + Design (A+D) community in its four-state territory through education-based sales.

Differentiator
Functional benefit
Problem solved
Quantifiable outcome1 of 2 values shown
  • 1000+ projects completed
+1 more record
Product overview1 text field

Contract Office Marketing is a manufacturer's representative group (founded 1985) representing middle market commercial furniture manufacturers. They offer a comprehensive portfolio of furniture solutions across multiple manufacturers: Artopex (office furniture, systems, seating, storage), SitOnIt Seating (commercial seating - now incorporating Ideon and Symmetry lines), Trinity Furniture (sustainable furniture), MPS/Making Privacy Simple (acoustic solutions and sound masking), Meltdown Glass (kiln-fired glass), True Design (Italian furniture), Thinkspace (acoustic pods), and Egan Visual (healthcare/education furniture). Their product offerings serve Corporate, Healthcare, Hospitality, and Education market segments. They do not manufacture their own products but provide sales representation, design consultation, and CEU training to dealers, designers, and architects across Minnesota, North Dakota, South Dakota, and Western Wisconsin.

Product and service3 records
1Manufacturer's Representation Services
CategoryManufacturer Representation
Description

Commission-based sales representation of middle-market commercial furniture manufacturers to commercial furniture dealers, designers, architects, and end users across Minnesota, North Dakota, South Dakota, and Western Wisconsin.

2CEU Training Programs
CategoryProfessional Education
Description

Continuing Education Unit courses offered to the architecture and design community through manufacturer partners, including courses such as 'Next-Gen Workforce' by Exemplis/SitOnIt Seating, 'Turn Workspaces into Idea Places' by Claridge Products, and 'Visual + Acoustic Privacy Made Simple' by Making Privacy Simple.

3Manufacturer Roadshow Events
CategorySales Events
Description

Live product demonstration and showcase events hosted in the territory, such as SitOnIt Seating Roadshows, providing dealers, designers, and end users with hands-on exposure to manufacturer product lines.

Scale indicator4 records

Each record includes

Type, Value, Description, Source

Partnership14 partners
Strategic tierCoreTypeChannel Partner/ Reseller/ Distributor
Description

Leading manufacturer of office furniture offering everything under one roof - wood, laminate, casegoods, systems furniture, seating and storage. Represents middle market manufacturers with innovation in manufacturing and design. Products include Axel tile systems, LaserTec edge banding technology, and home office solutions.

Strategic tierCoreTypeChannel Partner/ Reseller/ Distributor
Description

Leading manufacturer of commercial solutions in the U.S. - #1 in task chairs. Offers tables, lounge, screens and comprehensive build-to-order solutions with award-winning design and fastest lead times (2, 5, or 10 day shipping). Also represents Ideon and Symmetry brands.

Strategic tierMinorTypeChannel Partner/ Reseller/ Distributor
Description

Producer of kiln-fired glass for architecture, interiors and fine art since 1993. Creates textured glass product through transformation of raw plates cast over hand-made molds.

Strategic tierCoreTypeChannel Partner/ Reseller/ Distributor
Description

Committed to environmental sustainability in business and manufacturing. FSC and BIFMA Level Certified 3E manufacturer focused on local, sustainable design and well-designed furniture in environmentally responsible ways.

Strategic tierCoreTypeChannel Partner/ Reseller/ Distributor
Description

Provides custom acoustic solutions from sound masking to acoustic material that increases workspace ROI by reducing distractions. Located in Richardson, TX. Pioneer of pairing acoustic paneling and white noise (ABC's of sound masking - Absorb, Block + Cover).

Strategic tierMinorTypeChannel Partner/ Reseller/ Distributor
Description

Italian manufacturer creating high-quality furnishings and accessories. Second generation family business focused on amplifying the extraordinary every day. Offers functional furnishing solutions designed for modern life environment.

Strategic tierMinorTypeChannel Partner/ Reseller/ Distributor
Description

Woman-owned company dedicated to bringing life back to today's workspaces. European designed and manufactured essential, beautiful, and fun furniture. Known as innovative, service-oriented leader in acoustic pod category with 3 inventory stocking locations across US.

Strategic tierMinorTypeChannel Partner/ Reseller/ Distributor
Description

Innovating solutions for healthcare facilities, educational institutions, and government offices since 1967. Empowering teams and individuals to ignite creativity in workspaces with products 'Built to Inspire.'

Strategic tierMinorTypeChannel Partner/ Reseller/ Distributor
Description

Manufacturer offering writing surfaces and related products. CEU training partner offering 'Turn Workspaces into Idea Places' course covering collaboration spaces and writing surface design.

10Oasis Berco
Strategic tierMinorTypeChannel Partner/ Reseller/ Distributor
Description

Manufacturer featuring Chameleon and height adjustable desks. Launched Novus - multi-functional zoning system for storage and separation. Products include Berco Designs.

contractofficemarketing.com
Strategic tierMinorTypeChannel Partner/ Reseller/ Distributor
Description

Part of Oasis Berco family. Manufacturer of collaborative seating and furniture solutions. Products featured in case studies like JAMF and Space Center.

Strategic tierCoreTypeStrategic or Co-development Partner
Description

International Interior Design Association Northland chapter. Upper level sponsor. Collaborates on tradeshows, CEU trainings, and event sponsorship.

13South Dakota Interior Design Chapter
Strategic tierCoreTypeStrategic or Co-development Partner
Description

South Dakota Interior Design chapter. Upper level sponsor. Participates in design community events and education.

contractofficemarketing.com
14North Dakota Interior Design Chapter
Strategic tierCoreTypeStrategic or Co-development Partner
Description

North Dakota Interior Design chapter. Upper level sponsor. Supports design community through sponsorship and events.

contractofficemarketing.com
Recent move6 records

Each record includes

Date, Type, Title, Description, Source

Expansion highlight4 records

Each record includes

Type, Description

Peers10 records
TypeBroad incumbent
Description

Steelcase is one of the largest global office furniture manufacturers, serving corporate, healthcare, and education customers via dealer networks — the same channel through which Contract Office Marketing operates. Comparable as a broad incumbent that defines the competitive set for the manufacturers COM represents.

TypeBroad incumbent
Description

Kimball International manufactures office and hospitality furniture sold through dealer networks across the U.S. Comparable as a broad incumbent in adjacent product categories (casegoods, seating, hospitality furniture) that Contract Office Marketing's principals also compete with.

TypeBroad incumbent
Description

HNI Corporation is the parent of The HON Company and Allsteel, two large office furniture manufacturers serving commercial customers via dealer and rep networks. Comparable as a broad incumbent in the same product categories Contract Office Marketing represents.

TypeDirect peer
Description

Workplace Resource is an office interiors and furniture dealership representing multiple manufacturers to commercial clients. It is comparable to Contract Office Marketing because both serve as manufacturer intermediaries offering multi-line office furniture solutions to dealers, designers, and end users.

TypeDirect peer
Description

Scott Rice is a regional office furniture dealership in the Midwest that represents manufacturers to corporate, healthcare, and education customers. It is comparable because it operates in the same dealer/rep channel with overlapping manufacturers (e.g., commercial seating, casegoods) and a similar territory footprint.

TypeBroad incumbent
Description

KI manufactures office, education, and healthcare furniture distributed through rep and dealer partners. Comparable to Contract Office Marketing as a manufacturer whose products move through the same channel to overlapping customer verticals (corporate, education, healthcare).

TypeDirect peer
Description

OfficeMaster is a Midwest-based office furniture dealer and interiors provider representing multiple commercial furniture manufacturers. Comparable to Contract Office Marketing in business model (multi-line rep/dealer) and regional commercial customer focus.

TypeDirect peer
Description

Tangram is a multi-region office furniture dealer and interiors rep group representing multiple manufacturers to commercial customers. It is comparable to Contract Office Marketing because both function as manufacturer-to-dealer-and-designer intermediaries in the commercial furniture channel, though Tangram operates at significantly larger scale and across more territories.

TypeBroad incumbent
Description

MillerKnoll (parent of Knoll, Herman Miller, Design Within Reach) is a major office furniture manufacturer with whom Contract Office Marketing's dealer partners ultimately place orders. Comparable as a broad incumbent whose products flow through rep groups like Contract Office Marketing.

TypeBroad incumbent
Description

Haworth is a major office furniture manufacturer with a strong dealer/rep distribution model serving corporate, education, and healthcare markets. Comparable as a broad incumbent whose competitors (Artopex, SitOnIt) are represented by Contract Office Marketing.

Market position
Strengths4 records

Each record includes

Headline, Details, Source

Weaknesses4 records

Each record includes

Headline, Details, Source

Competitive moat4 records

Each record includes

Type, Details

Key risks6 records

Each record includes

Headline, Details, Source

Key highlights6 records

Each record includes

Headline, Details, Source

Customer concentration

Classification, Details

Named customers5 records

Each record includes

Name, Industry, Type, Use case, Source, UUID

Segment4 records

Each record includes

Title, Type, Primary, Description, Pain point addressed, Use case, Source

Ideal customer profile2 records

Each record includes

Profile, Firmographic size, Sales motion, Sales cycle length, Buying structure, Purchase trigger, Buyer persona, Geography, Industry vertical, Primary use case, Description, Pain points, Evidence proof points, Target buyer

Technology focused
No
API detail
Has APIbool
No

Docs URL, Description

AI maturity
App detail

Has app

Core technology
Revenue estimate
Valuation estimate
Number of profiles
Profiles2 records

Each record includes

Name, Designation, Designation category, Overview, Profile commentary, Source

No data
Compliance2 records

Each record includes

Name, Class, Description

Funding overview

Funding stage, Last funding date, Total funding USD

Funding rounds

Each record includes

Round, Amount USD, Date, Pre money valuation, Total investors, Investors, News

Investors

Each record includes

Name, Type, Date of entry, Rounds participated, Website

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Each record includes

Name, Acquisition type, Announced date, Completed date, Status, Website, News

Investment

Each record includes

Name, Round, Announced date, Lead investor, Website, News

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Contract Office Marketing

Commercial Furniture Representationcontractofficemarketing.com

Contract Office Marketing firmographics

Firmographics
Name
Contract Office Marketing
Legal name
Contract Office Marketing
Website
https://contractofficemarketing.com
Company type
Private
Founded year
1985
Operating status
Operating
Headcount range
1–10 employees
Ownership category
akta.pro rank

Contract Office Marketing industry classification

Industry
Product category
Commercial Furniture Representation
NAICS
Furniture Merchant Wholesalers (42321)
SIC
Wholesale-Furniture & Home Furnishings (5020)
akta.pro primary industry
Office Furniture & Workspace Accessories Retail (CRALABAE)

Keywords

  • Commercial furniture representation
  • Manufacturer sales representative
  • Contract furniture specification
  • Office furniture dealers
  • Commercial interior design sales

Where Contract Office Marketing is headquartered

Location

Headquarters

HQ city
Minneapolis
HQ country
United States
HQ region
North America

Offices1 record

Markets served

Contract Office Marketing business model

Business model
GTM type
B2B
Offering type
Services
Cost components
Personnel, Marketing or Sales, Operations, Others

Revenue model

  1. Commission-based Representation: As a manufacturer's representative group, Contract Office Marketing earns commission by representing and selling products from multiple furniture manufacturers to commercial dealers, designers, and end users. Revenue is generated through successful sales of manufacturers' products within their territory.

Go-to-market motion1 record

Distribution channels2 records

Marketing channels4 records

Contract Office Marketing product offering

Product offering

Core offering

Contract Office Marketing is a manufacturer's representative group that sells middle-market commercial furniture on behalf of multiple manufacturers (including Artopex, SitOnIt Seating, Trinity Furniture, MPS/Making Privacy Simple, True Design, Thinkspace, Meltdown Glass, and Egan Visual) to commercial furniture dealers, interior designers, architects, and end users in Minnesota, North Dakota, South Dakota, and Western Wisconsin. The firm earns commissions by connecting manufacturers with the dealer and Architecture + Design (A+D) community in its four-state territory through education-based sales.

Product overview

Contract Office Marketing is a manufacturer's representative group (founded 1985) representing middle market commercial furniture manufacturers. They offer a comprehensive portfolio of furniture solutions across multiple manufacturers: Artopex (office furniture, systems, seating, storage), SitOnIt Seating (commercial seating - now incorporating Ideon and Symmetry lines), Trinity Furniture (sustainable furniture), MPS/Making Privacy Simple (acoustic solutions and sound masking), Meltdown Glass (kiln-fired glass), True Design (Italian furniture), Thinkspace (acoustic pods), and Egan Visual (healthcare/education furniture). Their product offerings serve Corporate, Healthcare, Hospitality, and Education market segments. They do not manufacture their own products but provide sales representation, design consultation, and CEU training to dealers, designers, and architects across Minnesota, North Dakota, South Dakota, and Western Wisconsin.

Differentiator

Problem solved

Functional benefit

Products and services

  • Manufacturer's Representation Services Commission-based sales representation of middle-market commercial furniture manufacturers to commercial furniture dealers, designers, architects, and end users across Minnesota, North Dakota, South Dakota, and Western Wisconsin.
  • CEU Training Programs Continuing Education Unit courses offered to the architecture and design community through manufacturer partners, including courses such as 'Next-Gen Workforce' by Exemplis/SitOnIt Seating, 'Turn Workspaces into Idea Places' by Claridge Products, and 'Visual + Acoustic Privacy Made Simple' by Making Privacy Simple.
  • Manufacturer Roadshow Events Live product demonstration and showcase events hosted in the territory, such as SitOnIt Seating Roadshows, providing dealers, designers, and end users with hands-on exposure to manufacturer product lines.

Quantifiable outcome

  • 1000+ projects completed
  • +1 more outcomes

Companies that use Contract Office Marketing

Customer profile

Named customers5 records

Segments4 records

Ideal customer profiles2 records

Contract Office Marketing technology and API

Technology

Technology focussed No

API detail

Has API
No
API docs
API detail

Core technology

AI maturity

App detail

Contract Office Marketing partnerships and signals

Strategic signal

Partnerships

14 partnerships are on record, tiered core and minor.

  • ArtopexcoreChannel Partner/ Reseller/ DistributorLeading manufacturer of office furniture offering everything under one roof - wood, laminate, casegoods, systems furniture, seating and storage. Represents middle market manufacturers with innovation in manufacturing and design. Products include Axel tile systems, LaserTec edge banding technology, and home office solutions.
  • SitOnIt SeatingcoreChannel Partner/ Reseller/ DistributorLeading manufacturer of commercial solutions in the U.S. - #1 in task chairs. Offers tables, lounge, screens and comprehensive build-to-order solutions with award-winning design and fastest lead times (2, 5, or 10 day shipping). Also represents Ideon and Symmetry brands.
  • Meltdown Glass Art + DesignminorChannel Partner/ Reseller/ DistributorProducer of kiln-fired glass for architecture, interiors and fine art since 1993. Creates textured glass product through transformation of raw plates cast over hand-made molds.
  • Trinity FurniturecoreChannel Partner/ Reseller/ DistributorCommitted to environmental sustainability in business and manufacturing. FSC and BIFMA Level Certified 3E manufacturer focused on local, sustainable design and well-designed furniture in environmentally responsible ways.
  • MPS (Making Privacy Simple)coreChannel Partner/ Reseller/ DistributorProvides custom acoustic solutions from sound masking to acoustic material that increases workspace ROI by reducing distractions. Located in Richardson, TX. Pioneer of pairing acoustic paneling and white noise (ABC's of sound masking - Absorb, Block + Cover).
  • True DesignminorChannel Partner/ Reseller/ DistributorItalian manufacturer creating high-quality furnishings and accessories. Second generation family business focused on amplifying the extraordinary every day. Offers functional furnishing solutions designed for modern life environment.
  • ThinkspaceminorChannel Partner/ Reseller/ DistributorWoman-owned company dedicated to bringing life back to today's workspaces. European designed and manufactured essential, beautiful, and fun furniture. Known as innovative, service-oriented leader in acoustic pod category with 3 inventory stocking locations across US.
  • Egan VisualminorChannel Partner/ Reseller/ DistributorInnovating solutions for healthcare facilities, educational institutions, and government offices since 1967. Empowering teams and individuals to ignite creativity in workspaces with products 'Built to Inspire.'
  • Claridge ProductsminorChannel Partner/ Reseller/ DistributorManufacturer offering writing surfaces and related products. CEU training partner offering 'Turn Workspaces into Idea Places' course covering collaboration spaces and writing surface design.
  • Oasis BercominorChannel Partner/ Reseller/ DistributorManufacturer featuring Chameleon and height adjustable desks. Launched Novus - multi-functional zoning system for storage and separation. Products include Berco Designs.
  • Berco DesignsminorChannel Partner/ Reseller/ DistributorPart of Oasis Berco family. Manufacturer of collaborative seating and furniture solutions. Products featured in case studies like JAMF and Space Center.
  • IIDA Northland ChaptercoreStrategic or Co-development PartnerInternational Interior Design Association Northland chapter. Upper level sponsor. Collaborates on tradeshows, CEU trainings, and event sponsorship.
  • South Dakota Interior Design ChaptercoreStrategic or Co-development PartnerSouth Dakota Interior Design chapter. Upper level sponsor. Participates in design community events and education.
  • North Dakota Interior Design ChaptercoreStrategic or Co-development PartnerNorth Dakota Interior Design chapter. Upper level sponsor. Supports design community through sponsorship and events.

Scale indicators4 records

Recent moves6 records

Expansion highlights4 records

Contract Office Marketing competitors and assessment

Company assessment

Broad incumbents

  • Steelcase: Steelcase is one of the largest global office furniture manufacturers, serving corporate, healthcare, and education customers via dealer networks — the same channel through which Contract Office Marketing operates. Comparable as a broad incumbent that defines the competitive set for the manufacturers COM represents.
  • Kimball International: Kimball International manufactures office and hospitality furniture sold through dealer networks across the U.S. Comparable as a broad incumbent in adjacent product categories (casegoods, seating, hospitality furniture) that Contract Office Marketing's principals also compete with.
  • HNI Corporation: HNI Corporation is the parent of The HON Company and Allsteel, two large office furniture manufacturers serving commercial customers via dealer and rep networks. Comparable as a broad incumbent in the same product categories Contract Office Marketing represents.
  • KI (Krueger International): KI manufactures office, education, and healthcare furniture distributed through rep and dealer partners. Comparable to Contract Office Marketing as a manufacturer whose products move through the same channel to overlapping customer verticals (corporate, education, healthcare).
  • MillerKnoll: MillerKnoll (parent of Knoll, Herman Miller, Design Within Reach) is a major office furniture manufacturer with whom Contract Office Marketing's dealer partners ultimately place orders. Comparable as a broad incumbent whose products flow through rep groups like Contract Office Marketing.
  • Haworth: Haworth is a major office furniture manufacturer with a strong dealer/rep distribution model serving corporate, education, and healthcare markets. Comparable as a broad incumbent whose competitors (Artopex, SitOnIt) are represented by Contract Office Marketing.

Direct peers

  • Workplace Resource: Workplace Resource is an office interiors and furniture dealership representing multiple manufacturers to commercial clients. It is comparable to Contract Office Marketing because both serve as manufacturer intermediaries offering multi-line office furniture solutions to dealers, designers, and end users.
  • Scott Rice Office Works: Scott Rice is a regional office furniture dealership in the Midwest that represents manufacturers to corporate, healthcare, and education customers. It is comparable because it operates in the same dealer/rep channel with overlapping manufacturers (e.g., commercial seating, casegoods) and a similar territory footprint.
  • OfficeMaster: OfficeMaster is a Midwest-based office furniture dealer and interiors provider representing multiple commercial furniture manufacturers. Comparable to Contract Office Marketing in business model (multi-line rep/dealer) and regional commercial customer focus.
  • Tangram: Tangram is a multi-region office furniture dealer and interiors rep group representing multiple manufacturers to commercial customers. It is comparable to Contract Office Marketing because both function as manufacturer-to-dealer-and-designer intermediaries in the commercial furniture channel, though Tangram operates at significantly larger scale and across more territories.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

Contract Office Marketing social profiles

Digital presence

Contract Office Marketing compliance and trust

Trust signal

Compliance2 records

Contract Office Marketing financial estimates

Financial estimate

Revenue estimate

Valuation estimate

Contract Office Marketing leadership team

Management profile

Number of profiles

Profiles2 records

Contract Office Marketing funding detail

Funding detail

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

Contract Office Marketing M&A and investment

M&A and investment

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Contract Office Marketing

What does Contract Office Marketing do?

Contract Office Marketing is a manufacturer's representative group that sells middle-market commercial furniture on behalf of multiple manufacturers (including Artopex, SitOnIt Seating, Trinity Furniture, MPS/Making Privacy Simple, True Design, Thinkspace, Meltdown Glass, and Egan Visual) to commercial furniture dealers, interior designers, architects, and end users in Minnesota, North Dakota, South Dakota, and Western Wisconsin. The firm earns commissions by connecting manufacturers with the dealer and Architecture + Design (A+D) community in its four-state territory through education-based sales.

Is Contract Office Marketing a public or private company?

Contract Office Marketing is a private company. It is classified as family owned and is currently operating.

When was Contract Office Marketing founded?

Contract Office Marketing was founded in 1985. It employs 1 to 10 people.

Where is Contract Office Marketing based?

Contract Office Marketing is headquartered in Minneapolis, United States, in the North America region.

How does Contract Office Marketing make money?

One revenue line is on record: commission-based Representation.

Who are Contract Office Marketing's main competitors?

Broad incumbents on record are Steelcase, Kimball International, HNI Corporation, KI (Krueger International), MillerKnoll and Haworth. Direct peers are Workplace Resource, Scott Rice Office Works, OfficeMaster and Tangram.

Does Contract Office Marketing have an API?

No public API is recorded for Contract Office Marketing.

What industry is Contract Office Marketing in?

Contract Office Marketing's product category is Commercial Furniture Representation. Its primary akta.pro industry code is CRALABAE, Office Furniture & Workspace Accessories Retail. Its NAICS code is 42321 and its SIC code is 5020.

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