What Mackay Golf Club does

Mackay Golf Club Inc. is a non-profit, member-supported golf club founded in 1925 and located on Mackay Bucasia Road in Beaconsfield, Queensland, Australia. The club operates a single award-winning 18-hole public-access championship course and reports more than 60,000 rounds played annually, positioning it as the busiest and most established golf course in the Mackay region. It celebrated its centenary in 2025 and has been at its current site since 1928, following an initial nine-hole layout on what is now Mackay Airport.

The business operates a diversified, multi-vertical model anchored on the golf course. Revenue streams include public green fees (AUD $49 for 18 holes, $35 for 9 holes), tiered annual memberships (October-to-September cycle with pro-rata joining), corporate golf events, weddings and function hire (up to 150 guests in renovated clubhouse rooms), conferences, celebration of life services, sponsorship and advertising (20+ named regional sponsors), and bar and bistro hospitality open seven days a week. On-site ancillary operations include the We R Golf pro shop — a tenant-operated retail and coaching outlet equipped with a TrackMan 4 simulator for club fitting — and a separate Mackay Driving Range with putt putt offering annual memberships. Technology is limited to the MiClub online tee time and membership management platform integrated into the club's website.

The club serves a broad regional customer base spanning visiting casual golfers, full members, junior golfers aged 5-18, veteran golfers (55+), regional corporate clients, and wedding/function clients. It is governed by a volunteer board (President George Jenkins, Treasurer Lawrie Tompkins, Captain Stephen Rettke, Course Director Shane Page) with a paid General Manager (David Roche) and operates with 11-50 employees. Distribution is direct-to-consumer via on-site access, the club website, social media (Facebook, Instagram), a reciprocal club network of 30+ Australian clubs, and physical signage on Mackay Bucasia Rd and Golf Links Rd.

Name

Mackay Golf Club

Legal name

Mackay Golf Club Inc.

Website

https://mackaygolf.com.au

Company type

Private

Founded year

1925

Operating status

Operating

Headcount range

11–50 employees

Short description

Mackay Golf Club is a 100-year-old non-profit golf club in Beaconsfield, Queensland, operating a public-access 18-hole course with 60,000+ annual rounds and serving visiting golfers, members, corporate groups, weddings, juniors, and veterans.

Ownership category

akta.pro rank

Product category

Public Golf Club & Hospitality Services

NAICS

Golf Courses and Country Clubs (713910)

SIC

Services-Membership Sports & Recreation Clubs (7997)

akta.pro primary industry

Golf Courses & Golf Facilities (MPAKAEAD)

Keywords

• Public golf course
• Golf club membership
• Corporate golf events
• Wedding venue services
• Clubhouse hospitality

Headquarters

HQ city

Mackay

HQ country

Australia

HQ region

Oceania

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Marketing or Sales, Supply Chain

Revenue model

1. Green Fees: Public access green fees charged per round of golf. 18-hole and 9-hole options available at published rates.
2. Membership Subscriptions: Annual membership fees with pro-rata joining options. Membership year runs October to September. Includes various membership categories.
3. Hospitality (Bar & Bistro): Food and beverage revenue from the club's bar and bistro open 7 days a week. Dinner service on Friday nights with trivia events.
4. Pro Shop Operations: Equipment sales, club hire, cart hire, and coaching services operated by We R Golf as an on-site pro shop tenant.
5. Corporate Events & Functions: Revenue from corporate golf days, conferences, weddings, celebrations of life, and other private events held at the club.
6. Sponsorship & Advertising: Course signage, competition sponsorship, and event naming rights sold to local and regional businesses.

Pricing tiers

Go-to-market motion2 records

Distribution channels5 records

Marketing channels5 records

Core offering

Mackay Golf Club operates an award-winning, public-access 18-hole championship golf course in Beaconsfield, Queensland, supported by an annual membership program, an on-site pro shop (We R Golf) offering equipment, TrackMan 4 club fitting and coaching, a clubhouse bar and bistro, function venues for weddings and conferences, a junior golf development program, a veterans golf program, and corporate golf event packages. The club also operates a separate driving range and putt putt facility with its own annual membership.

Product overview

Mackay Golf Club is a public golf club offering a single 18-hole golf course as its core product, supplemented by multiple integrated services and facilities. The We R Golf Pro Shop provides equipment, fitting (TrackMan 4), and lessons, while MiClub Online Tee Times enables online reservations. Hospitality offerings include the Bar & Bistro, wedding services (up to 150 guests), and conference facilities. Golf development is supported through the Junior Golf Programme, Veterans Golf Programme, and Social Golf options. The club also operates a separate driving range and putt putt facility, with membership options for both golf course access and driving range use.

Differentiator

Problem solved

Functional benefit

Brands

• We R Golf Pro-shop: The pro-shop operated by Jeff Reid and his team, offering golf equipment, coaching, club fitting, and club repairs. Brands carried include Titleist, Srixon, Callaway, Scotty Cameron, Vokey, Footjoy, Under Armour, Greg Norman, Ecco, and others.
• Mackay Driving Range

Products and services

• 18-Hole Championship Golf Course The award-winning 18-hole championship course at Mackay Golf Club, featuring tree-lined fairways, an 18th hole described as one of the best closing holes in Queensland, public access for visitors and members, and approximately 60,000+ rounds played annually.
• MiClub Online Tee Time Booking

Named customers3 records

Segments6 records

Ideal customer profiles5 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature1 record

Partnerships

24 partnerships are on record, tiered minor and core.

• Pims GroupminorOthersNamed sponsor displayed on website with logo. Level and terms of sponsorship not specified.
• RimexminorOthersNamed sponsor displayed on website with logo. Level and terms of sponsorship not specified.
• North Jacklin MackayminorOthersNamed sponsor displayed on website with logo. Level and terms of sponsorship not specified.
• Fergus BuildersminorOthersNamed sponsor displayed on website with logo. Level and terms of sponsorship not specified.
• M&P ServicesminorOthersNamed sponsor displayed on website with logo. Level and terms of sponsorship not specified.
• Escape Rooms MackayminorOthersNamed sponsor displayed on website with logo. Level and terms of sponsorship not specified.
• Absolute EnterprisesminorOthersNamed sponsor displayed on website with logo. Level and terms of sponsorship not specified.
• IScopeminorOthersNamed sponsor displayed on website with logo. Level and terms of sponsorship not specified.
• Auto Corner MackayminorOthersNamed sponsor displayed on website with logo. Level and terms of sponsorship not specified.
• DBCT (Dugald River Port)minorOthersNamed sponsor displayed on website with logo. Level and terms of sponsorship not specified.
• We R GolfcoreOthersOperates the pro shop at Mackay Golf Club. Provides equipment sales, club fitting (TrackMan 4), club hire, cart hire, and coaching services.
• CQ POSminorOthersNamed sponsor displayed on website with logo. Level and terms of sponsorship not specified.
• TefolminorOthersNamed sponsor displayed on website with logo. Level and terms of sponsorship not specified.
• Star 101.9 FMminorOthersNamed sponsor/media partner displayed on website with logo. Level and terms of sponsorship not specified.
• WorkPac MackayminorOthersNamed sponsor/recruitment partner displayed on website with logo. Level and terms of sponsorship not specified.
• NQ Cleaning and PaintsminorOthersNamed sponsor displayed on website with logo. Level and terms of sponsorship not specified.
• WIN TV MackayminorOthersNamed sponsor/media partner displayed on website with logo. Level and terms of sponsorship not specified.
• InSpec IndustriesminorOthersNamed sponsor displayed on website with logo. Level and terms of sponsorship not specified.
• Club NBminorOthersNamed sponsor displayed on website with logo. Level and terms of sponsorship not specified.
• GardianminorOthersNamed sponsor displayed on website with logo. Level and terms of sponsorship not specified.
• BB ShedsminorOthersNamed sponsor displayed on website with logo. Level and terms of sponsorship not specified.
• Superior ConveyorsminorOthersNamed sponsor displayed on website with logo. Level and terms of sponsorship not specified.
• Reciprocal Clubs NetworkcoreOthersNetwork of over 30 golf clubs across Australia (QLD, SA, NSW, VIC, TAS, WA) providing reciprocal playing rights and member referrals for Mackay Golf Club members when traveling.
• MiClubcoreTechnology or IntegrationProvides the club's online booking system (MiClub Online Tee Times) and membership management platform used on the club's website.

Scale indicators3 records

Recent moves9 records

Expansion highlights5 records

Direct peers

• Townsville Golf Club: Large regional Queensland golf club with 18-hole championship course, full membership program, pro shop, clubhouse and event hosting. Comparable membership-based model with similar multi-revenue-stack operation.
• Bowen Golf Club: Regional Queensland golf club on the coast between Mackay and Townsville. Operates a public-access course with memberships, clubhouse and competitions, serving an overlapping regional customer base.
• Yeppoon Golf Club: Regional Queensland coastal golf club with an 18-hole course, memberships, hospitality and corporate golf days. Comparable operating model and customer profile to Mackay Golf Club in the Central Queensland market.
• Cairns Golf Club: Regional North Queensland golf club operating an 18-hole championship course, clubhouse, pro shop and corporate events. Comparable regional Australian golf club operating model with public access and membership tiers.
• Sarina Golf Club: Small regional golf club in Sarina, just south of Mackay. Operates a similar membership-based, public-access course with clubhouse functions and bar, making it a directly comparable regional Queensland country club.
• Rockhampton Golf Club: Long-established regional Queensland golf club offering an 18-hole course, membership tiers, clubhouse dining, corporate events and reciprocal arrangements. Directly comparable in scale, membership model and event revenue mix.
• Proserpine Golf Club: Regional Queensland golf club located near Mackay in the Whitsundays hinterland. Same regional public-access golf course model with memberships, green fees, clubhouse hospitality and social competitions, making it the closest geographic and operational peer.

Broad incumbents

• Royal Queensland Golf Club: One of Australia's premier private golf clubs, host of major championships. Higher-end and more exclusive than Mackay Golf Club, but it shares the membership-based 18-hole championship course model with extensive clubhouse facilities.

Others

• MiClub: Technology partner providing Mackay Golf Club's online tee time booking and membership management system. Comparable to other regional clubs using MiClub, and a key ecosystem enabler for Australian golf club operations.

Regional players

• Mt Isa Golf Club: Remote regional Queensland golf club located in the resource-driven Mt Isa economy. Similar reliance on regional business spending and corporate/sponsorship support, making it a resonate structural peer even though it serves a different region.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/mackaygolfclubinc
• Instagraminstagram.com/mackaygolfclubinc
• LinkedInlinkedin.com/company/mackaygolf

Revenue estimate

Valuation estimate

Number of profiles

Profiles9 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Mackay Golf Club