Paragon Carpets

Name

Paragon Carpets

Legal name

Paragon Carpet Tiles

Website

https://paragon-carpets.co.uk

Company type

Private

Founded year

1997

Operating status

Operating

Headcount range

51–100 employees

Ownership category

akta.pro rank

Product category

Commercial Flooring Manufacturing

NAICS

Carpet and Rug Mills (314110)

SIC

Carpets & Rugs (2273)

akta.pro primary industry

Carpet Tile Manufacturing (Modular) (IMAOAJAB)

akta.pro secondary industries

Rug & Mat Manufacturing (Entry/Anti-fatigue/Utility) (IMAOAJAD), Carpet & Carpet Tile (Broadloom, Modular) (IMADAJAB)

Keywords

• Commercial carpet tiles
• Entrance matting systems
• Luxury vinyl flooring
• Design-led flooring manufacturer
• Sustainable commercial flooring

Headquarters

HQ city

Rotherham

HQ country

United Kingdom

HQ region

Europe

Offices2 records

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Personnel, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Carpet Tile Sales: One-time product sales of commercial carpet tiles and entrance matting solutions to architects, specifiers, contractors, and end customers. Products sold through direct sales team and flooring contractor channel.
2. Entrance Matting Solutions: Sale of Mat.Works branded entrance matting systems including aluminium primary, modular, and secondary solutions along with custom logo matting.
3. Luxury Commercial Vinyl: LVT flooring products sold alongside carpet tiles to provide complete flooring solutions for commercial environments.

Go-to-market motion1 record

Distribution channels4 records

Marketing channels7 records

Core offering

Paragon Carpets manufactures and sells design-led commercial carpet tiles (loop pile, cut pile, and design loop ranges), luxury commercial vinyl (LVT) tiles, and a full range of entrance matting systems (aluminium primary, modular, secondary, and logo matting) under the Mat.Works division. Products are UK-manufactured at the company's facility in Wath-upon-Dearne, Rotherham, and sold to architects, specifiers, contractors, and end-client organisations across commercial, education, healthcare, retail, leisure, public sector, and residential segments.

Product overview

Paragon Carpets is a UK-based manufacturer of design-led commercial flooring solutions. The product portfolio consists of two main divisions: carpet tiles and entrance matting (Mat.Works). Carpet tile offerings include Elemental Collection (nature-inspired premium range), Design Loop Carpet Tiles (patterned aesthetic ranges like Inspiration Collection, Codec, Strobe, Total Contrast, Vapour, Workspace Linear), Cut Pile Carpet Tiles (Maestro, Workspace Cut Pile providing luxury softness), and Loop Pile Carpet Tiles (hard-wearing ranges including Diversity, Diversity Groove, Evolve, Macaw, Sirocco, Toccarre, Vital, Workspace Loop). The Luxury Commercial Vinyl range (Duera, Rappórt) provides LVT alternatives. The Mat.Works division offers complete entrance solutions including aluminium primary matting (Frameworks series in various thicknesses), modular primary systems (Treadloc 25, Treadsure 205, Entrack 50), secondary entrance solutions (MW Maxim, CrossFort, Frontier Fusion), and custom logo matting. All products are UK-manufactured with a focus on sustainability, featuring recycled content and BREEAM A+ ratings.

Differentiator

Problem solved

Functional benefit

Brands

• Mat.Works: Entrance solutions division providing aluminium primary matting, modular entrance systems, secondary entrance solutions, and custom logo matting.
• Elemental Collection
• Inspiration Collection

Products and services

• Elemental Collection Nature-inspired premium carpet tile collection featuring four designs (Cloudburst, Heathstar, Hornbeam, Millstone) drawing inspiration from moss, bark patterns, grinding stones, and rain showers, designed for premium commercial interiors with UK manufacturing.
• Design Loop Carpet Tiles Design-led loop pile carpet tile category including patterned ranges (Inspiration Collection, Codec, Strobe, Total Contrast, Vapour, Workspace Linear) for creating aesthetically distinctive commercial spaces.
• Cut Pile Carpet Tiles Cut pile carpet tile category providing luxury and softness to commercial spaces, including the Maestro and Workspace Cut Pile ranges.
• Loop Pile Carpet Tiles Hard-wearing loop pile carpet tile category suitable for high-traffic commercial environments, including Diversity, Diversity Groove, Evolve, Macaw, Macaw Stripe, Sirocco, Sirocco Stripe, Toccarre, Vital, and Workspace Loop ranges, all with Envirobase backing.
• Luxury Commercial Vinyl (LVT) LVT flooring range providing sleek, contemporary finish for commercial environments where carpet is not practical, including Duera and Rappórt products.
• Frameworks Aluminium Primary Matting Aluminium primary entrance matting range including Frameworks 12, 15C, 17C, 17CS, 17OP, 22C, 22OP, and Clic-Fix variants providing heavy-duty first-line defence against dirt and moisture at high-traffic entrances.
• Treadloc 25 Modular Matting 25cm x 25cm nitrile modular primary entrance matting system, twice the weight of competitor products, with anti-microbial copper additives reducing MRSA bacterial load by 99.29% and easy tile replacement capability.
• Treadsure 205 Primary Modular Matting Primary modular entrance matting solution designed for heavy traffic areas, complementing the Mat.Works primary modular range alongside Treadloc 25 and Entrack 50.
• Entrack 50 Modular Entrance Flooring 50cm x 50cm modular entrance flooring solution versatile enough to prevent buckling, movement or breaking under heavy loads or foot traffic.
• Secondary Entrance Matting Solutions Secondary entrance matting range including Workspace Entrance, CrossFort, DDA Coir, EXT Mat, Frontier Fusion, Loose Lay Mats, MW Maxim, MW Rib HD, and Premier products for second-line interior dirt and moisture removal.
• Logo Matting Solutions Custom entrance matting with logos for branded entrance areas, including Brush Logo, Coir Logo, Fusion Logo Mat, MW Maxim Logo Mat, MW Print Mat, and Outdoor Logo Mat products.

Quantifiable outcome

• Up to 78% recycled content in carpet tile products
• +4 more outcomes

Named customers16 records

Segments8 records

Ideal customer profiles5 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration2 records

Feature4 records

Partnerships

Four partnerships are on record, tiered core and minor.

• National FloorcoveringscoreStrategic or Co-development PartnerParent company of Paragon Carpet Tiles. Since formation in 1997, Paragon has operated as part of National Floorcoverings group, supplying carpet tiles to higher education and commercial sites across the UK.
• NEUPC (North Eastern Universities Purchasing Consortium)coreChannel Partner/ Reseller/ DistributorFramework agreement supplier for higher education sector. Also covers NWUPC, LUPC, SUPC, and HEPCW consortia. Provides carpet tiles and Mat.Works entrance solutions to universities across the UK.
• Arbex Contract Flooring SpecialistsminorImplementation/ SI/ Consulting PartnerFlooring contractor for HPA Health Protection Agency project, installing Workspace Loop and Workspace Linear with BREEAM A+ rated products.
• Project FlooringminorImplementation/ SI/ Consulting PartnerSpecialist flooring contractor for Pembroke University of Medway project, completing 3,000m2 installation across three phases.

Scale indicators4 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Condor Group: Belgian manufacturer of commercial modular carpet tiles and planks serving European offices, education, and hospitality. Comparable mid-sized European competitor with design-led tile ranges and similar specification-led distribution.
• Milliken: Design-led commercial modular carpet manufacturer with strong traction in corporate offices, healthcare, and education. Closely comparable to Paragon on design differentiation, sustainability credentials, and specification-led go-to-market.
• Balsan: French manufacturer of broadloom and modular carpet tiles serving European commercial markets including offices, hotels, and education. Comparable in product mix (tiles + planks), European specification channel, and design-led positioning.
• Mannington Commercial: US commercial flooring business with modular carpet tile and LVT ranges targeting corporate, healthcare, and education segments. Comparable product mix and specification channel to Paragon's commercial tile business.
• Burmatex: UK-based manufacturer of commercial carpet tiles and planks with overlapping verticals (education, offices, public sector). The closest like-for-like domestic peer to Paragon, sharing the same UK manufacturing base and specification channel.
• Interface: Global market leader in modular carpet tiles (InterfaceFLOR) with a strong sustainability narrative (Climate Take Back, Carbon Neutral Floors). Directly comparable to Paragon's commercial carpet tile business, though at much greater scale and international reach.
• Shaw Contract: Commercial division of Shaw Industries producing broadloom and modular carpet tiles with a design-led and sustainability-focused portfolio (including Cradle to Cradle certified products). Direct competitor in the same specification channel and product category as Paragon.

Broad incumbents

• Tarkett: Large European flooring conglomerate with a commercial carpet tile line alongside vinyl, LVT, wood, and sports flooring. Overlaps with Paragon in commercial carpet tiles and LVT, but operates across a much broader flooring portfolio.
• Forbo Flooring Systems: Swiss-headquartered flooring manufacturer with a commercial carpet tile business (Flotex, Tessera) plus LVT and entrance flooring systems (Nuway/Coral). Comparable breadth to Paragon's combined carpet tile + Mat.Works entrance matting offering.
• Mohawk Group: North American flooring conglomerate with commercial carpet tile and LVT divisions. Overlaps with Paragon on commercial modular carpet and LVT (Duera/Rappórt), though at substantially greater scale and geographic reach.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xx.com/ParagonCarpets
• Facebookfacebook.com/ParagonCarpetTiles
• LinkedInlinkedin.com/company/paragon-carpet-tiles

Compliance10 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Subsidiaries1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Paragon Carpets