Ambury Park Centre
Ambury Park Centre is a New Zealand registered charity founded in 1983 in Mangere Bridge, Auckland, delivering hippotherapy, remedial riding, NZQA-accredited secondary education for at-risk youth aged 13-18, and vocational training for adults 18+ with intellectual disabilities.
- Company typePrivate
- Founded1983
- HeadquartersAuckland, New Zealand
- Headcount11–50
- GTM typeB2C
- OfferingServices
What Ambury Park Centre does
Ambury Park Centre is a New Zealand registered charity (CC23165) founded in 1983 and headquartered at 66 Wellesley Road, Mangere Bridge, Auckland, that delivers riding therapy, equine-facilitated education, and vocational training for children, adolescents, and adults with physical, emotional, psychological, and intellectual disabilities. The centre operates three integrated programmes: Therapy Rides (hippotherapy with physiotherapists, remedial riding, and non-mounted equine facilitated learning); a registered independent NZQA-accredited secondary school for students aged 13-18 not coping in mainstream education (serving approximately 25-30 students); and a full-time vocational programme for adults 18+ with intellectual disabilities (approximately 27 clients), covering life skills, literacy, numeracy, and horse care. The therapeutic methodology is built around purposeful manipulation of equine movement, with the centre stating its horses deliver 100-120 steps per minute and 1,500-2,500 neuromotor inputs per typical therapy session, supported by a purpose-trained herd of 25 horses and ponies.
The centre is staffed by 11-50 personnel including a Director/Principal, senior equine therapist, riding instructor, equine manager, registered teachers and aides, physiotherapist, remedial therapy coaches, vocational course supervisor, and an office management team, supplemented by trained volunteers (up to three per session). It is a member of NZRDA (NZ Riding for the Disabled) and through it FRDI, and delivers NCEA-credentialed education through NZQA and Te Kura Pounamu. Patron Gaynor Brown received the Queen's Service Medal in 2012 for services to education.
Revenue is generated through three roughly equal streams: client and agency fees (school and riding fees), government grants (NZ Lottery Grants Board, Foundation North, COGS, Auckland Council), and community fundraising (donations, sponsorships, fundraising events, and facility hire). Donation and sponsorship products include a $2,500/year horse sponsorship and a Stripe-powered multi-tier giving platform spanning monthly ($50-$500), quarterly ($500-$2,500), annual ($1,000-$10,000), and multi-year legacy ($15,000-$50,000+) tiers. The centre also monetizes its indoor (40m x 35m) and outdoor (80m x 45m) arenas plus function rooms via facility hire. Major charitable trust supporters include ASB Community Trust, Maurice Paykel Charitable Trust, Joyce Fisher Charitable Trust, Kelliher Charitable Trust, Woolf Fisher Trust, and Foundation North, alongside smaller trusts and corporate donors.
Ambury Park Centre firmographics
Firmographics- Name
- Ambury Park Centre
- Legal name
- Ambury Park Centre Incorporated
- Website
- https://amburyparkcentre.org.nz
- Company type
- Private
- Founded year
- 1983
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Ambury Park Centre is a New Zealand registered charity founded in 1983 in Mangere Bridge, Auckland, delivering hippotherapy, remedial riding, NZQA-accredited secondary education for at-risk youth aged 13-18, and vocational training for adults 18+ with intellectual disabilities.
- Ownership category
- akta.pro rank
Ambury Park Centre industry classification
Industry- Product category
- Equine-Assisted Therapy and Disability Services
- NAICS
- Offices of Physical, Occupational and Speech Therapists, and Audiologists (62134), Services for the Elderly and Persons with Disabilities (624120)
- SIC
- Services-Misc Health & Allied Services, Nec (8090), Services-Social Services (8300), Services-Educational Services (8200)
- akta.pro primary industry
- Pediatric Physical Therapy & Developmental Rehab (HSADAIAE)
- akta.pro secondary industries
- Gait, Balance & Coordination Rehabilitation (School-Age) (EDAKAGAH), Gross Motor Development & Motor Learning Interventions (EDAKAGAG)
Keywords
Where Ambury Park Centre is headquartered
LocationHeadquarters
- HQ city
- Auckland
- HQ country
- New Zealand
- HQ region
- Oceania
Offices1 record
Markets served
Ambury Park Centre business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Infrastructure, Marketing or Sales, Others
Revenue model
- Client and Agency Fees: School fees and riding fees paid by clients or supporting agencies contribute around one-third of income.
- Government Grants: Government grants supply approximately one-third of the centre's income.
- Community Fundraising: The board raises the remaining one-third through fundraising events, donations, and horse sponsorship programmes.
- Horse Sponsorship: Donations of $2,500 per year help pay for upkeep of selected working horses, with sponsors receiving certificates, biographies, social media acknowledgement, and invitations to events.
- Facility Hire: Indoor arena (40m x 35m), outdoor arena (80m x 45m), function rooms, classrooms, and kitchen facilities available for hire.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Monthly | Monthly Giving Tiers |
| Subscription | Pay-as-you-go | Quarterly Giving Tiers |
| Subscription | Annual | Annual Giving Tiers |
| Subscription | Annual | Horse Sponsorship |
| One time/ perpetual license | Multi-year contract | Legacy Giving Tiers |
Go-to-market motion1 record
Distribution channels4 records
Marketing channels6 records
Ambury Park Centre product offering
Product offeringCore offering
Ambury Park Centre delivers hippotherapy and remedial riding therapy programmes for children, adolescents and adults with physical, emotional, psychological and intellectual disabilities. It also operates a registered Independent NZQA-accredited secondary school for students aged 13–18 who are not coping in mainstream education, and a full-time vocational training programme for adults aged 18+ with intellectual disabilities that combines life-skills education, literacy/numeracy, NCEA standards, and horse care.
Product overview
Ambury Park Centre operates as a multi-service riding therapy charity established in 1983, offering a unified portfolio of programmes centered on therapeutic horseback riding and equestrian education. The core offerings include Therapy Rides (Intensive Therapy/hippotherapy, Remedial Riding, and Equine Facilitated Learning), a Secondary School for students aged 13-18, and a Vocational Programme for adults 18+ with intellectual disabilities. Supporting services include Arena and Facility Hire, Horse Sponsorship, Volunteer Programme, and donation/bequest programmes. All programmes use horses as therapeutic and educational tools to support physical, emotional, psychological, and intellectual development.
Differentiator
Problem solved
Functional benefit
Quantifiable outcome
- 500 neuromotor inputs in 5 minutes of riding; 1500-2500 inputs in typical 15-25 minute therapy session
- +2 more outcomes
Companies that use Ambury Park Centre
Customer profileNamed customers3 records
Segments3 records
Ideal customer profiles3 records
Ambury Park Centre technology and API
TechnologyAPI detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature1 record
Ambury Park Centre partnerships and signals
Strategic signalPartnerships
Ten partnerships are on record, tiered core and minor.
- NZRDA (NZ Riding for the Disabled)coreAmbury Park Centre is a member of NZRDA, whose core purpose is to provide interaction with horses to improve health and wellbeing outcomes for people experiencing disability.
- PlytechminorProvided plywood wall linings for bathroom renovations in 2023.
- InzideminorProvided floor and shower vinyl for bathroom renovations in 2023.
- RescominorProvided toilet partitions for bathroom renovations in 2023.
- MicominorProvided sanitary fixtures for bathroom renovations in 2023.
- AllproofminorProvided floor drains for bathroom renovations in 2023.
- Roof LogicminorProvided insulation for bathroom renovations in 2023.
- Federation of Riding for the Disabled International (FRDI)coreInternational federation connecting RDA organisations worldwide. Ambury Park Centre is affiliated through NZRDA membership.
- NZ Qualifications AuthoritycoreGovernment body that manages NZQA qualifications, enabling the centre's school to offer NCEA credentials.
- Te Kura PounamuminorCorrespondence school through which secondary students choose additional subjects.
Scale indicators4 records
Recent moves6 records
Expansion highlights5 records
Ambury Park Centre competitors and assessment
Company assessmentDirect peers
- Riding for the Disabled New Zealand (NZRDA): National umbrella body of which Ambury Park Centre is a member. Directly comparable as the parent/membership organization providing brand legitimacy, training, and accreditation to centres delivering the same service model.
- Cheff Center for Therapeutic Riding: Michigan-based PATH Intl Premier Accredited therapeutic riding centre offering hippotherapy, adaptive riding, and equine-assisted learning. Closely comparable operating model, including volunteer-driven delivery and multi-programme structure.
- Special Equestrians: Pennsylvania-based PATH Intl accredited centre providing therapeutic riding to individuals with special needs. Comparable in programme structure, volunteer model, and nonprofit funding mix.
- BraveHearts Therapeutic Riding & Equine-Assisted Activities: US therapeutic riding charity serving children, adults, and veterans with disabilities. Comparable in service mix (hippotherapy, adaptive riding, equine-assisted learning) and reliance on community fundraising.
- Riding for the Disabled Association (UK): UK national charity delivering equine-assisted therapy and riding for people with disabilities. Most directly comparable peer — same therapeutic riding model, multi-decade operating history, charity structure, and reliance on volunteers and donors.
- Riding for the Disabled Australia: Australian federation providing therapeutic riding programmes for people with disabilities. Directly comparable regional peer operating the same model at scale across multiple centres, with similar funding and volunteer dynamics.
Regional players
- Wilson Home Trust: NZ charitable trust supporting disability services including therapeutic programmes. Comparable as a regional NZ funder/operator in the disability services space, and listed as a current donor to Ambury Park Centre.
Broad incumbents
- Professional Association of Therapeutic Horsemanship International (PATH Intl): US-based global accrediting body for equine-assisted therapy centres. Broad incumbent comparable as the standards-setting and network organization across the global therapeutic riding category.
- HETI (Horses in Education and Therapy International): International federation promoting equine-assisted therapy and education. Comparable as an umbrella/knowledge-exchange organization linking centres like Ambury Park to global best practice and research.
Others
- Te Kura Pounamu (Correspondence School): NZ government correspondence school through which Ambury's secondary students enrol for additional subjects. Strategic partner rather than competitor, but comparable as an alternative-education provider in the NZ special-needs learning ecosystem.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat5 records
Key risks5 records
Key highlights6 records
Customer concentration
Ambury Park Centre social profiles
Digital presenceAmbury Park Centre financial estimates
Financial estimateRevenue estimate
Valuation estimate
Ambury Park Centre leadership team
Management profileNumber of profiles
Ambury Park Centre funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Ambury Park Centre M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Ambury Park Centre
What does Ambury Park Centre do?
Ambury Park Centre delivers hippotherapy and remedial riding therapy programmes for children, adolescents and adults with physical, emotional, psychological and intellectual disabilities. It also operates a registered Independent NZQA-accredited secondary school for students aged 13–18 who are not coping in mainstream education, and a full-time vocational training programme for adults aged 18+ with intellectual disabilities that combines life-skills education, literacy/numeracy, NCEA standards, and horse care.
Is Ambury Park Centre a public or private company?
Ambury Park Centre is a private company. It is currently operating.
When was Ambury Park Centre founded?
Ambury Park Centre was founded in 1983. It employs 11 to 50 people.
Where is Ambury Park Centre based?
Ambury Park Centre is headquartered in Auckland, New Zealand, in the Oceania region.
How does Ambury Park Centre make money?
Five revenue lines are on record. Client and Agency Fees are the primary driver. The others are government Grants, community Fundraising, horse Sponsorship and facility Hire.
Who are Ambury Park Centre's main competitors?
Direct peers on record are Riding for the Disabled New Zealand (NZRDA), Cheff Center for Therapeutic Riding, Special Equestrians, BraveHearts Therapeutic Riding & Equine-Assisted Activities, Riding for the Disabled Association (UK) and Riding for the Disabled Australia. Wilson Home Trust is listed as a regional player. Broad incumbents are Professional Association of Therapeutic Horsemanship International (PATH Intl) and HETI (Horses in Education and Therapy International). Te Kura Pounamu (Correspondence School) is listed as an others.
Does Ambury Park Centre have an API?
No public API is recorded for Ambury Park Centre.
What industry is Ambury Park Centre in?
Ambury Park Centre's product category is Equine-Assisted Therapy and Disability Services. Its primary akta.pro industry code is HSADAIAE, Pediatric Physical Therapy & Developmental Rehab, with a secondary code of EDAKAGAH, Gait, Balance & Coordination Rehabilitation (School-Age). Its NAICS code is 62134 and its SIC code is 8090.