Janze Farms

Name

Janze Farms

Legal name

Janzé Volailles Tradition

Website

https://lesfermesdejanze.fr

Company type

Private

Founded year

1980

Operating status

Operating

Headcount range

11–50 employees

Ownership category

akta.pro rank

Product category

Free-Range Poultry

NAICS

Poultry Processing (311615), Broilers and Other Meat Type Chicken Production (11232)

SIC

Poultry Slaughtering And Processing (2015), Food And Kindred Products (2000)

akta.pro primary industry

Broiler Processing (Whole Bird, Parts, Further Processing) (AFANACAI)

akta.pro secondary industries

Organic & Pasture-Raised Poultry & Egg Production (AFAEADAJ), Further Processed Poultry (Cooked, Breaded, Nuggets, Patties, Wings) (AFANACAC)

Keywords

• Free-range poultry
• Label Rouge chickens
• Poultry farming cooperative
• Guinea fowl products
• Value-added terrines

Headquarters

HQ city

Janzé

HQ country

France

HQ region

Europe

Offices1 record

Markets served

GTM type

B2C

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Personnel, Marketing or Sales, Infrastructure, Technology or R&D

Revenue model

1. Direct-to-Consumer E-commerce: Consumers purchase poultry products directly from the company's online shop at lesfermesdejanze.fr. Orders are delivered to homes nationwide via Chronofresh cold-chain courier. This is the primary direct sales channel to end consumers.
2. Retail (Hypermarkets & Traditional Butchers): Products sold through retail outlets including hypermarkets and traditional butchers across France, reaching consumers who purchase in physical stores rather than online.
3. Restaurant / Food Service: Products supplied to restaurants and chefs, including featured recipes at partner restaurants like Les Cocottes Noires in Janzé and La Table du Balthazar in Rennes.

Pricing tiers

Go-to-market motion2 records

Distribution channels3 records

Marketing channels6 records

Core offering

Les Fermes de Janzé produces and sells premium free-range poultry, including whole chickens (white, yellow, black, and organic), guinea fowl, capon, and turkey, all raised under Label Rouge, IGP, and organic certifications by a cooperative of 170 independent producers in Brittany. Its portfolio also includes value-added prepared products (terrines, shredded chicken spreads) and bulk/cut packs (thighs, fillets, supremes), distributed through cold-chain e-commerce, hypermarkets, traditional butchers, and restaurants across France.

Product overview

Janze Farms operates as a poultry farming cooperative of approximately 170 producers in Ille-et-Vilaine, Brittany, France, offering a portfolio of Label Rouge certified free-range poultry products. The core product range includes whole chickens (white, yellow, and organic varieties), guinea fowl, capons, and turkeys, sold primarily as whole birds and also as cuts (thighs, fillets, supremes). A secondary line of value-added prepared products includes terrines (with cider, truffle, foie gras, candied lemon, apple brandy, and seaweed varieties) and shredded chicken spreads (with honey, original, and beer flavors), sold in 90g portions. The cooperative's Label Rouge chickens are raised free-range for a minimum of 81 days and fed non-GMO cereals, with an IGP (Protected Geographical Indication) designation for Brittany. Products are sold directly to consumers via the company's e-commerce site with temperature-controlled home delivery.

Differentiator

Problem solved

Functional benefit

Products and services

• Poulet fermier blanc (White Label Rouge Farm Chicken) Whole white Label Rouge farm chicken, ~1.7 kg, raised free-range for a minimum of 81 days on non-GMO cereals under IGP Brittany origin. Sold at 16.49€ per unit (9.70€/kg) on the cooperative's e-commerce site.
• Poulet fermier jaune (Yellow Label Rouge Farm Chicken) Whole yellow Label Rouge farm chicken, ~1.25 kg (4-person portion), raised free-range for a minimum of 81 days on non-GMO cereals. Sold at 11.61€ per unit (9.29€/kg) on the e-commerce site.
• Pintade fermière (Label Rouge Free-Range Guinea Fowl) Label Rouge free-range guinea fowl, ~1.4 kg, raised for a minimum of 94 days with firm, game-flavored meat. Sold at 16.98€ per unit (12.13€/kg) on the e-commerce site.
• Poulet Bio (Organic Chicken) Certified organic chicken raised for 81 days including 40 days free-range, from slow-growing rustic breeds fed 100% organic cereals, on certified organic farmland in Brittany.
• Émietté de poulet de Janzé au miel de Janzé (Shredded Janzé Chicken with Janzé Honey)
• Terrine de Chapon de Janzé à la truffe (Janzé Capon Terrine with Truffle) Premium terrine made with Janzé capon meat and truffle, 90g, sold at 6.14€ per unit on the e-commerce site.
• Terrine de Chapon de Janzé au Foie gras (Janzé Capon Terrine with Foie Gras) Premium terrine made with Janzé capon meat and foie gras, 90g, sold at 6.12€ per unit on the e-commerce site.
• Terrine de poulet de Janzé au cidre (Janzé Chicken Terrine with Cider) Terrine made with Janzé chicken meat and cider, 90g, sold at 4.64€ per unit on the e-commerce site.
• Émietté de poulet de Janzé à la bière Ste Colombe (Shredded Janzé Chicken with Ste Colombe Beer) Shredded chicken spread with Ste Colombe beer flavor, 90g, sold at 5.27€ per unit on the e-commerce site.
• 8 poulets fermiers jaunes (Bulk Pack of 8 Yellow Label Rouge Farm Chickens) Bulk pack of 8 whole yellow Label Rouge farm chickens, each ~1.7 kg, presented under film in food packaging, sold at 110.70€ per box (8.14€/kg) on the e-commerce site.
• 16 cuisses de poulet fermier jaune (Bulk Pack of 16 Yellow Farm Chicken Thighs) Bulk pack of 16 yellow Label Rouge farm chicken thighs, each ~240g, sold via the e-commerce site.
• 20 filets de poulet fermier jaune (Bulk Pack of 20 Yellow Farm Chicken Fillets) Bulk pack of 20 yellow Label Rouge farm chicken fillets, each ~150g, sold via the e-commerce site.
• 20 suprêmes de poulet fermier jaune (Bulk Pack of 20 Yellow Farm Chicken Supremes) Bulk pack of 20 yellow Label Rouge farm chicken supremes, each ~190g, sold via the e-commerce site.
• 3 kg de cuisses désossées à snacker (Bulk Deboned Thighs for Snacking) Approximately 3 kg of deboned yellow Label Rouge farm chicken thighs suitable for snacking, sold via the e-commerce site.
• Coffret à picorer (Janzé Nibbling Gift Box) Gift box containing 3 terrines of 90g each, ideal for appetizers and gifting, sold via the cooperative's e-commerce site.
• Terrine de poulet de Janzé au citron confit (Janzé Chicken Terrine with Candied Lemon) Terrine made with Janzé chicken meat and candied lemon, 90g, sold via the cooperative's e-commerce boutique.

Quantifiable outcome

• All 170 Janzé producers received the maximum grade A on the Animal Welfare Label, audited individually by an independent certification body.
• +2 more outcomes

Named customers6 records

Segments2 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Partnerships

Six partnerships are on record, tiered minor and core.

• Espoirs d'EnfantsminorOthers · 1 January 2012Since 2012, Janzé supports the Espoirs d'Enfants association which helps underprivileged children in Benin. Janzé helped establish a laying hen farm whose egg sales cover 85% of the needs of the Ouidah orphanage housing 65 children aged 3-17. This reflects the cooperative's solidarity and social responsibility values.
• Chronofresh (Chronopost)coreTechnology or IntegrationChronofresh is the cold-chain logistics partner of Janzé, providing temperature-controlled express delivery (0-4°C) for all e-commerce orders. They manage delivery scheduling, real-time tracking, and temperature monitoring from preparation to consumer doorstep. Janzé transmits customer contact details to Chronofresh for each order.
• OKwindcoreTechnology or IntegrationOKwind provides and installs sun-tracking solar panel systems (trackers) at Janzé poultry farms. The trackers orient toward sunlight like sunflowers to generate on-site electricity, covering 100% of the cooperative's poultry barn energy needs. Jean Jouzel, French climatologist, cited this as a model example of immediate environmental action.
• Les Mini MondesminorGTM or Marketing PartnerPartnership to create and distribute a 20-page educational magazine ('Les Mini Mondes') about Janzé farm life for children and families. Consumers who purchase a whole Janzé chicken at a hypermarket can request a free magazine by submitting their proof of purchase. The magazine includes games, coloring pages, and behind-the-scenes farm content.
• Agriculteurs de BretagneminorOthersJanzé is a member of the Agriculteurs de Bretagne association, which promotes Breton agricultural identity and pride in the Brittany region.
• France 3 Bretagne / Comité Régional du Tourisme de BretagneminorGTM or Marketing PartnerJanzé participated in the 'Depaysez-vous en Bretagne' regional tourism campaign launched by the Brittany region and its tourism committee, with a fun, offbeat tone to promote the region and its local products.

Scale indicators4 records

Recent moves5 records

Expansion highlights6 records

Direct peers

• Les Volailles du Gers: Label Rouge poultry producer group from the Gers region of southwestern France. Comparable in product range (whole chickens, guinea fowl, capons, turkeys), certification stack, and premium positioning, with a similar focus on terroir-driven storytelling for restaurant and retail customers.
• Fermiers du Sud-Ouest: Cooperative of southwestern France poultry producers offering Label Rouge chicken, duck, and turkey. Direct competitor in the French regional premium poultry segment with similar cooperative structure, IGP/quality certifications, and multi-channel distribution.
• Duc de Mayenne: Premium French poultry brand based in Mayenne, offering Label Rouge whole birds and prepared products. Comparable for its mix of whole poultry and processed value-added SKUs (rillettes, pâtés, terrines) sold through premium retail and food service channels.
• Les Fermiers de Loué: Cooperative of Label Rouge free-range poultry producers in Sarthe/Maine, France. Most directly comparable peer: similar cooperative governance, multi-decade brand history, national retail and DTC distribution, and overlapping certifications (Label Rouge, organic). Competes with Janzé for the same French premium poultry consumer and hypermarket shelf space.
• Les Fermiers Landais: Cooperative of Landes-region poultry producers supplying Label Rouge chicken, capon, and turkey. Direct peer in the Southwest France premium poultry category with similar cooperative structure, chef partnerships, and festive/holiday product positioning.
• Volailles de Houdan: Heritage breed poultry producer in the Yvelines region of France, known for Houdan chicken and Label Rouge certifications. Comparable as a French regional premium poultry specialist with similar breed heritage storytelling and direct sales to restaurants and retailers.

Broad incumbents

• Maître Coq: One of France's largest poultry processors, offering a broad portfolio of whole birds, cuts, and prepared poultry products to retail and food service. Overlaps with Janzé in processed poultry SKUs but operates at significantly larger industrial scale with broader mass-market positioning.
• Galliance: Cooperative-owned poultry group (Terrena) producing Label Rouge and standard poultry at industrial scale for French retail and food service. Comparable governance model (cooperative ownership) but at much larger scale with broader category coverage including fresh, frozen, and processed products.
• Rougié: Premium French foie gras and specialty poultry producer serving chefs and premium retail worldwide. Comparable on premium positioning, chef-led storytelling, and festive/holiday product mix, with broader geographic reach and a stronger foodservice export orientation than Janzé.
• St SEVER: Southwestern France poultry and charcuterie producer offering Label Rouge and processed poultry products to retail. Comparable in the prepared poultry (terrines, rillettes) category and shares food service and retail distribution with Janzé, though at larger scale and broader portfolio.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/pouletdejanze
• Instagraminstagram.com/concours_lestoquesdejanze

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Janze Farms