Golfclub Domat Ems

What Golfclub Domat Ems does

Golfclub Domat Ems is a Swiss private golf club association (Verein) founded in 1995 and headquartered at Vogelsang, Postfach 107, CH-7013 Domat/Ems, in the Canton of Graubünden. The club operates a 27-hole facility spanning over 90 hectares in the Tuma landscape (a gently hilled Romansh-named terrain), comprising an 18-hole Yellow/Red Championship course and a 9-hole Blue course, supported by driving range, putting, chipping, and pitching greens. The club celebrated its 30th anniversary in 2025 and is positioned as one of the most notable golf facilities in Switzerland.

The business operates a diversified, multi-stream revenue model anchored by recurring membership fees and per-round greenfee charges, supplemented by externally operated on-site revenue lines: Restaurant VISTA (to be run by ANDSAN Gastro AG from January 2026) and The Golfer's Proshop and Custom Fitting Center (operating since 2016). Ancillary streams include golf instruction by four Swiss PGA-qualified professionals, Platzreife certification courses (PIM intensive at CHF 1,195, plus unit-priced options), sponsorship (golf cart and tee signage, tournament sponsorship), and event hosting (weddings, corporate events). Distribution is single-site with online tee-time booking via PCCaddie (members 4.5 days ahead, guests 3.5 days ahead), complemented by phone and email booking through the secretariat, plus a partner hotel reciprocal program with four regional hotels offering 20% greenfee discounts.

The customer base spans club members (primary), greenfee guests, corporate and private event clients, juniors (ages 6+), and senior/ladies sections. From 2026, the club participates in the Swiss Premium Golf Courses network of six clubs (Domat/Ems, Erlen, Rheinblick, Limpachtal, Andermatt Realp, Ybrig) offering members three free reciprocal rounds per year and 20% additional greenfee discounts. Go-to-market is direct-to-consumer via website (golfdomatems.ch), Swiss Golf newsletter distribution, and tournament organization. No technology platform, AI/ML capability, or venture funding is associated with the entity; it operates as a traditional, member-governed golf association with seasonal operations from March to November.

Name

Golfclub Domat Ems

Legal name

Golfclub Domat/Ems

Website

https://golfdomatems.ch

Company type

Private

Founded year

1995

Operating status

Operating

Headcount range

11–50 employees

Short description

Golfclub Domat Ems is a Swiss private golf club association founded in 1995, operating a 27-hole course on 90+ hectares in Graubünden's Tuma landscape, serving members, greenfee guests, and event clients across Switzerland.

Ownership category

akta.pro rank

Product category

Golf Club Facility

NAICS

Golf Courses and Country Clubs (713910), Caterers (722320)

SIC

Services-Membership Sports & Recreation Clubs (7997)

akta.pro primary industry

Golf Courses & Golf Facilities (MPAKAEAD)

akta.pro secondary industry

Golf Equipment Repair, Regripping & Customization Services (CRAMAGAK)

Keywords

• Golf club facility
• Golf course membership
• Golf instruction
• Golf event hosting
• Pro shop retail

Headquarters

HQ city

Domat Ems

HQ country

Switzerland

HQ region

Europe

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Marketing or Sales, Others

Revenue model

1. Membership Fees: Annual club memberships providing access to the 27-hole facility, practice areas, and member benefits including participation in club events and tournaments.
2. Greenfee Revenue: Day-play greenfee charges for non-member guests playing the 27-hole course. Guests require valid Platzreife (playing permit) or handicap certificate and must book tee times in advance.
3. Restaurant/Gastronomy: Restaurant VISTA operated by ANDSAN Gastro AG (from 2026) or directly by club, offering dining to members, guests, and public. Includes event catering for private celebrations and corporate events.
4. Proshop Sales: The Golfer's Proshop operated by external operator, selling golf equipment, apparel, accessories, and offering custom club fittings. Open March to November.
5. Sponsorship: Sponsorship opportunities including advertising on golf carts, tee markers, tournament sponsorship, and signage throughout the facility.
6. Golf Instruction: Fees for golf lessons from Swiss PGA professionals, including individual and group instruction, Platzreife courses, and Schnupperkurse (trial courses).

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels4 records

Core offering

Golfclub Domat Ems operates a 27-hole golf facility (18-hole Platz plus 9-hole course) in the Tuma landscape of Domat/Ems, Canton of Graubünden, Switzerland, supplemented by a grass driving range, putting and pitching greens, and a Trolley Park. The club sells memberships, greenfee rounds, Swiss PGA-led golf instruction and Platzreife/Schnupperkurse, club-section participation, junior/Jugend&Sport development, and hosts events. Its premises also house the Restaurant VISTA and the "The Golfer's" proshop with custom fittings.

Product overview

Golfclub Domat Ems operates as a single golf facility offering a 27-hole course (Yellow, Red, and Blue courses) complemented by multiple service modules. The core offering is the championship golf course with integrated tee time booking via PCCaddie. Supporting services include Pro instruction and Platzreife certification, trial courses for beginners, and a proshop with custom fitting services operated by The Golfer's. Dining is provided through Restaurant VISTA under external management. The club also provides youth and section-based programs, event hosting, and participates in the Swiss Premium Golf Courses network for member benefits at partner clubs.

Differentiator

Problem solved

Functional benefit

Brands

• Swiss Premium Golf Courses: An exclusive partnership network of six golf clubs (Domat/Ems, Erlen, Rheinblick, Limpachtal, Andermatt Realp, and Ybrig) offering members reciprocal play benefits and uniform high standards.

Products and services

• 27-Hole Golf Course Access (18-hole + 9-hole) Two-course golf facility (18-hole and 9-hole) set in the Tuma landscape, available to members and greenfee guests in the Graubünden region of Switzerland.
• Annual Club Membership Annual membership tiers (Standard, Mitglieder werben Mitglieder, Partnerfirmen, Viernamenticket, 10er-Abo) granting access to the course and member benefits, with a 20% Junioren-Mitgliedschaft bonus on a 10er-Abo for juniors.
• Greenfee Rounds Pay-per-play rounds on the 18-hole and 9-hole courses, with greenfee-spezial offers and regular greenfee rates.
• Online Tee-Time Booking (PCCaddie) Online reservation system enabling members and guests to book tee times through the PCCaddie portal.
• Swiss PGA Golf Instruction Individual and group golf lessons delivered by Swiss PGA–certified professionals, leveraging launch monitors, video analysis, and putting diagnostics.
• Platzreife Course Qualification Certification program preparing golfers to obtain the Platzreife (course-playing permit/license), coordinated by Ladina Moen and the Swiss PGA team.
• Schnupperkurse (Trial Courses) Introductory trial golf courses designed for beginners, coordinated by Ladina Moen and the Swiss PGA team.
• Restaurant VISTA On-site restaurant serving members, greenfee guests, and event clients, with VISTA as the venue for restaurant services and event hosting.
• Proshop The Golfer's On-site proshop offering golf equipment, apparel, and custom club fittings for members and guests.
• Custom Fittings Custom club-fitting service provided through the on-site proshop to optimize equipment for individual golfers.
• Junioren / Jugend&Sport Program Junior golf development program combining Swiss PGA coaching with Jugend&Sport programming, with a 20% Junioren-Mitgliedschaft bonus on a 10er-Abo.
• Club Sections (Damen, Herren, Senioren, Junioren) Member-organized sections — Damen (Ladies), Herren (Men), Senioren, and Junioren — providing ongoing member engagement and section-specific events.
• Event Hosting (Corporate & Private) Hosted corporate tournaments, society days, and private events combining course play with Restaurant VISTA hospitality.
• Partner Hotel Packages Greenfee-and-stay packages offered through partner hotels (e.g., Hotel Adula, La Boutique) for visiting golfers.
• Practice Facilities (Driving Range, Putting & Pitching Greens, Trolley Park) On-site practice amenities including a grass driving range, putting green, pitching green, and Trolley Park for members and guests.

Segments5 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration1 record

Partnerships

Eight partnerships are on record, tiered core and minor.

• Swiss Premium Golf Courses NetworkcoreChannel Partner/ Reseller/ Distributor · 1 January 2025Exclusive partnership network of six Swiss golf clubs (Domat/Ems, Erlen, Rheinblick, Limpachtal, Andermatt Realp, Ybrig) known for high standards in course quality, service, and facilities. From 2026, members of one club receive 3 free rounds per year at partner clubs plus 20% discount on additional guest greenfees.
• Swiss GolfcoreTechnology or IntegrationSwiss Golf is the national golf federation. Club membership includes Swiss Golf Card for score registration, handicap index management, tee time reservation at partner clubs, tournament registration, and Swiss Golf Magazine subscription.
• Swiss Inclusive SportcoreOthersClub is certified by Swiss Inclusive Sport and participates in the Unified program, promoting inclusive sport that enables children, youth, and adults facing exclusion to participate in regular training within existing club structures.
• Hotel Alte PostminorGTM or Marketing PartnerPartner hotel in Bonaduz, 10 minutes from golf course. Offers 20% greenfee discount for guests. Part of partner hotel program with online booking available.
• Casa CaminadaminorGTM or Marketing PartnerBündner guesthouse in Fürstenau, 15 minutes from golf course. Offers 20% greenfee discount for guests. Features restaurant, bakery, shop, and ten guest rooms.
• SigninahotelminorGTM or Marketing Partner4-star hotel at Laax cable car station, 20 minutes from golf course. Offers 20% greenfee discount for guests.
• Hotel SommerauminorGTM or Marketing PartnerPartner hotel 10 minutes from golf course. Offers 20% greenfee discount for guests.
• ANDSAN Gastro AGcoreOthersSandro Steingruber operates Restaurant VISTA via ANDSAN Gastro AG starting January 1, 2026. Previously operated restaurant BUNA VISTA Golf Sagogn for 10 years. Taking over from direct club management.

Scale indicators5 records

Recent moves5 records

Expansion highlights4 records

Direct peers

• Golf Erlen: Swiss premium golf club and direct partner in the Swiss Premium Golf Courses network alongside Domat/Ems. Both operate premium 18/27-hole layouts with member-based access, instruction, restaurant, and reciprocal benefits, making them the most directly comparable peer.
• Golf Club Andermatt Realp: Newest member of the Swiss Premium Golf Courses network (effective 2026). Alpine premium-course operator with similar member/greenfee model and reciprocal benefits — closely comparable to Domat/Ems in positioning.
• Golf Rheinblick: Direct network peer in Swiss Premium Golf Courses. Comparable premium-course, member-and-greenfee operating model with reciprocal member benefits — operationally and economically aligned with Domat/Ems.
• Golf Limpachtal: Member of Swiss Premium Golf Courses network alongside Domat/Ems. Comparable Swiss premium golf club offering member subscriptions, greenfee play, instruction, and reciprocal network benefits.
• Golf Club Ybrig: Newest addition (2026) to the Swiss Premium Golf Courses network. Comparable Swiss member-and-greenfee club sharing reciprocal benefits with Domat/Ems, structurally similar in size and operating model.
• Engadin Golf Samedan & Zuoz-Madulain: Premium Alpine golf club in the Engadin targeting the same affluent domestic and international golf-tourism segment as Domat/Ems. Comparable high-end Swiss member-and-greenfee operating model.

Regional players

• Buna Vista Golf Sagogn: Regional Swiss golf club in nearby Graubünden/Glarus, home to Restaurant VISTA operated by the same operator (Sandro Steingruber) now taking over Domat/Ems's restaurant. Compares on geography, customer base, and guest/greenfee model.

Others

• Troon Golf (management partner referenced): International golf management company referenced as a partner in the Domat/Ems website footer. Provides course-management expertise and acts as a benchmark for premium-course operational standards — comparable as an industry enabler rather than a direct competitor.

Broad incumbents

• Golf Club Crans-Montana: One of Switzerland's most prestigious and well-established golf clubs in Valais, hosting European Tour events. Comparable as a high-end Swiss member/guest club, but operates at a larger scale and broader international recognition.
• Golf Club Ascona: Long-established Ticino golf club on Lake Maggiore. Comparable Swiss member-and-greenfee premium club with golf school and panoramic hospitality, similar in service breadth to Domat/Ems but with broader regional draw.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks7 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/Golf-Club-DomatEms-100057055495947
• LinkedInlinkedin.com/company/golf-club-domat-ems

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles8 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Golfclub Domat Ems