Golf Ascona

What Golf Ascona does

Golf Ascona, formally Golf Club Patriziale Ascona, is a private golf club founded in March 1928 in Ascona, Canton Ticino, Switzerland. The club operates a single 18-hole championship course (5,947 meters from the championship tees, Par 72, CR 71.2/SL 125) spanning over 50 hectares on the shores of Lake Maggiore, plus a driving range, on-site restaurant (Bucadiciannove), and a pro-shop operated in partnership with Golf Center AG. The course was designed by architects including Roelli (1932 Clubhouse), and the British firm Colt & Alison working with C.K. Cotton (1957 second nine). The club is owned by the Patriziato of Ascona, a municipal patrician corporation, and is governed by an elected committee led by President Luca Allidi.

The business operates a hybrid model combining recurring membership subscriptions with usage-based green-fee revenue from visiting golfers. Membership tiers include junior (under 18: CHF 500/year; under 21: CHF 700/year), three active full tiers (entry fees CHF 5,000-25,000; annual dues CHF 2,700-3,700+), passive membership (CHF 600/year), and senior/ex-resident categories. Active members receive embedded benefits such as restaurant credits (up to CHF 500), driving range balls (up to CHF 300), and reciprocal green-fee discounts at Tessiner Golfclubs (GC Losone, GC Lugano). Green fees for non-members range from CHF 95 (Sunset Fee) to CHF 190 (Prime Time weekends/holidays), with junior pricing at half the listed rate and 20-30% discounts for affiliated club members.

Distribution combines a direct-to-consumer online booking system with a 24+ hotel partner referral network targeting Lake Maggiore tourism. The club maintains dedicated Ladies, Seniors, and Juniors sections with their own captains and programming, plus an 'Amazing Generations' initiative bundling junior golfer benefits with regional attractions (lidos, cinemas, miniatures, restaurants). The club was voted #1 Best Golf Course in Switzerland in 1999 and is preparing for its 100th anniversary in 2028. Notable operational development: restaurant operator Guido Casparis announced his departure effective December 31, 2026, after 12 years of operation.

Name

Golf Ascona

Legal name

Golf Club Patriziale Ascona

Website

https://golfascona.ch

Company type

Private

Founded year

1928

Operating status

Operating

Headcount range

11–50 employees

Short description

Golf Ascona (Golf Club Patriziale Ascona) is a private 18-hole championship golf club founded in 1928 on Lake Maggiore in Ascona, Switzerland. It serves paying members through tiered subscriptions and visiting golfers via green fees, supported by a pro-shop, driving range, on-site restaurant, and 24+ hotel partner network.

Ownership category

akta.pro rank

Product category

Golf Club Operations

NAICS

Golf Courses and Country Clubs (713910)

SIC

Services-Membership Sports & Recreation Clubs (7997)

akta.pro primary industry

Golf Courses & Golf Facilities (MPAKAEAD)

akta.pro secondary industry

Golf Clubs & Tournament-Host Clubs (Professional/Elite Golf Clubs) (MPAKABAE)

Keywords

• Championship golf course
• Golf club membership
• Golf instruction services
• Golf course hospitality
• Golf tournament events

Headquarters

HQ city

Ascona

HQ country

Switzerland

HQ region

Europe

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel

Revenue model

1. Green Fees: Revenue from daily play fees for non-members. 18-hole green fees range from CHF 95 (Sunset Fee) to CHF 190 (Prime Time weekend/holidays). 9-hole maintenance fees at CHF 80-90. This is the primary revenue stream for visiting golfers.
2. Annual Memberships: Multiple membership tiers with different initiation fees (CHF 5,000-25,000) and annual dues (CHF 2,700-3,700+). Includes passive membership at CHF 600/year. Provides unlimited course access for active members along with restaurant credits (up to CHF 500), free driving range balls (up to CHF 300), and other benefits.
3. Pro-shop and Equipment Rental: Pro-shop managed in partnership with Golf Center AG. Equipment rentals include buggies (CHF 50-100), trolleys (CHF 10), and e-trolleys (CHF 30). Also sells clubs, balls, bags, and accessories.
4. Driving Range: Practice facility revenue. Adults pay CHF 30 for 48 balls, juniors pay CHF 20 for 48 balls.
5. Restaurant: On-site restaurant (Buca diciannove) operated by Guido Casparis until end of 2026. Club receives revenue from restaurant operations and members receive dining credits.
6. Vouchers and Subscriptions: Gift vouchers sold for green fees and memberships. Subscription packages offered for unlimited play.

Pricing tiers

Go-to-market motion2 records

Distribution channels5 records

Marketing channels7 records

Core offering

Golf Ascona (Golf Club Patriziale Ascona) operates an 18-hole championship golf course spanning over 50 hectares on the shores of Lake Maggiore in Ascona, Switzerland. The club provides tee-time access, tiered annual memberships, and supporting amenities including a driving range, pro-shop, on-site restaurant (Bucadiciannove), and golf academy instruction. Founded in 1928, the club combines daily green-fee play for visiting golfers with a tiered membership program for active, passive, junior, and senior players.

Product overview

Golf Ascona (Golf Club Patriziale Ascona) is a traditional golf club founded in 1928, offering a single 18-hole championship course (5947m) in Ascona, Switzerland. The club operates as a unified facility combining the core golf course with supporting services including a Driving Range, Pro-shop (managed with Golf Center AG), on-site Restaurant (Bucadiciannove), and Golf Academy instruction. The club serves members through tiered membership programs (active, passive, junior, senior categories) and day visitors via Green Fee access. Additional offerings include online booking, tournament organization, and junior/ladies/senior specialized programs. The club maintains approximately 50 hectares of golf course terrain and was recognized as 'Best Golf Course in Switzerland' in 1999.

Differentiator

Problem solved

Functional benefit

Quantifiable outcome

• Voted #1 Best Golf Course in Switzerland in 1999

Named customers3 records

Segments6 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

27 partnerships are on record, tiered flagship, core and minor.

• Hotel Giardino AsconaflagshipStrategic or Co-development PartnerExclusive partnership offering '4 nights stay, pay for 3' Hole-in-One package for Golf Club Patriziale members. Hotel offers private direct access to the golf course. Members receive complimentary extras and the hotel promotes golf to its guests.
• Hotel Castello SeeschlosscoreGTM or Marketing PartnerPartner hotel offering free stays for junior golfers under 18 when accompanied by paying adult member as part of the Amazing Generations initiative.
• Hotel City LocarnocoreGTM or Marketing PartnerPartner hotel offering free stays for junior golfers under 18 when accompanied by paying adult member.
• Hotel City LuganocoreGTM or Marketing PartnerPartner hotel offering free stays for junior golfers under 18 when accompanied by paying adult member.
• Hotel Elvezia AsconacoreGTM or Marketing PartnerPartner hotel offering free stays for junior golfers under 18 when accompanied by paying adult member.
• Hotel Garni ElenacoreGTM or Marketing PartnerPartner hotel offering free stays for junior golfers under 18 when accompanied by paying adult member.
• Hotel Geranio au Lac LocarnocoreGTM or Marketing PartnerPartner hotel offering free stays for junior golfers under 18 when accompanied by paying adult member.
• Hotel ibis LocarnocoreGTM or Marketing PartnerPartner hotel offering free stays for junior golfers under 18 when accompanied by paying adult member.
• Hotel & Lounge Lago MaggiorecoreGTM or Marketing PartnerPartner hotel offering free stays for junior golfers under 18 when accompanied by paying adult member.
• Smart Hotel Binario LocarnocoreGTM or Marketing PartnerPartner hotel offering free stays for junior golfers under 18 when accompanied by paying adult member.
• Chiva SunminorGTM or Marketing PartnerPartner brand shown in promotional materials and website.
• Campofelice restaurant & loungecoreGTM or Marketing PartnerRestaurant partner offering complimentary pizza/meals for junior golfers under 18 as part of Amazing Generations initiative.
• Cardada Impianti TuristiciminorGTM or Marketing PartnerTourist attraction partner offering free access for junior golfers under 18 as part of Amazing Generations initiative.
• Falconeria LocarnominorGTM or Marketing PartnerPartner attraction offering free access for junior golfers under 18 as part of Amazing Generations initiative.
• Lido di AsconacoreGTM or Marketing PartnerBeach/lido partner offering free access for junior golfers under 18 as part of Amazing Generations initiative.
• Lido di LocarnocoreGTM or Marketing PartnerBeach/lido partner offering free access for junior golfers under 18 as part of Amazing Generations initiative.
• PalaCinema LocarnominorGTM or Marketing PartnerCinema partner offering free movie access for junior golfers under 18 as part of Amazing Generations initiative (valid Tuesday-Friday, excluding events and holidays).
• SwissminiaturminorGTM or Marketing PartnerMiniature park partner offering free access for junior golfers under 18 as part of Amazing Generations initiative.
• Centri Porsche TicinominorGTM or Marketing PartnerPorsche dealership partner with Hole-in-One Experience prize (Porsche Macan 4) for Hole 17.
• CAT Wealth ManagementminorGTM or Marketing PartnerWealth management partner shown on website.
• FalconeriminorGTM or Marketing PartnerFashion/jewelry brand partner shown on website.
• Private FineminorGTM or Marketing PartnerLuxury brand partner shown on website.
• Golf Center AGflagshipStrategic or Co-development PartnerOperates the pro-shop in partnership with Golf Club Patriziale Ascona. Provides product specialists for club fitting (2 days/week), post-sale service including warranty and repair management, and organizes Demo Days with major brands (Callaway, Titleist, TaylorMade, ONOFF, Honma, Ping).
• Golf Club LosonecoreStrategic or Co-development PartnerReciprocal agreement: Members of GC Losone receive 30% discount on green fees. Part of Tessiner Golfclubs agreement.
• Golf Club LuganocoreStrategic or Co-development PartnerReciprocal agreement: Members of GC Lugano receive 30% discount on green fees. Part of Tessiner Golfclubs agreement.
• Bucadiciannove (Restaurant)flagshipStrategic or Co-development PartnerRestaurant operated by Guido Casparis for 12 years, providing on-site dining for members and guests. Notified departure effective 31 December 2026.
• Golf Academy AsconacoreStrategic or Co-development PartnerGolf professional services providing lessons and instruction for members and guests, including junior programs.

Scale indicators5 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Golf Club de Lausanne: Swiss Romandie private member club with an 18-hole championship layout. Comparable in scale, member-base demographics, and operating structure to Golf Ascona.
• Golf Club Bad Ragaz: Swiss luxury member club paired with a five-star thermal resort. Directly comparable on the premium-hospitality integration model Golf Ascona pursues via its hotel partnerships.
• Golf Club Losone: Ticino-based private member golf club with a reciprocal 30% green-fee discount agreement with Golf Ascona. Operates an 18-hole course serving the same regional golfer base in the Lake Maggiore area, making it the closest directly comparable peer.
• Golf Club Lugano: Another Ticino-based 18-hole member club in the Tessiner Golfclubs reciprocal network with Golf Ascona. Comparable in scale, member-base structure, and regional catchment, serving the Italian-speaking Swiss golf market.
• Golf Club Crans-Montana: Premium Swiss alpine member club that, like Golf Ascona, has hosted prestigious professional events (Omega European Masters) and competes for top-of-country rankings. Comparable in brand positioning and tournament calendar.
• Golf Engadin St. Moritz: Swiss luxury golf club at high altitude serving an affluent international and local membership. Comparable as a heritage Swiss member club with premium pricing and tourism-driven green-fee revenue.
• Golf Club Andermatt: Modern premium Swiss member course opened in 2016 in the Ursern Valley. Comparable as a high-end, design-forward Swiss course targeting affluent members and resort guests, though newer and lacking the heritage of Golf Ascona.
• Golf & Country Club Zürich: Established private member club in the Zurich area with comparable multi-tier membership and tournament programming. A natural comparable on Swiss private-club operating model.

Regional players

• Circolo Golf Villa d'Este: Historic Italian lakeside private member club near Lake Como. Comparable as a lakeside heritage member club in the broader northern-Italian/Swiss-Italian golf market that Golf Ascona draws visitors from.
• Marco Simone Golf & Country Club: Italian member club near Rome that hosted the 2023 Ryder Cup. Comparable as a tournament-hosting Italian member club, though at much larger scale and different geography than Golf Ascona.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat5 records

Key risks5 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/golfclubascona
• Instagraminstagram.com/golfascona
• LinkedInlinkedin.com/company/golf-club-patriziale-ascona

Revenue estimate

Valuation estimate

Number of profiles

Profiles10 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Golf Ascona