Stellar Designs

What Stellar Designs does

Stellar Designs, Inc. is a privately held promotional products distributor and branding solutions provider founded in 1981 and headquartered at 6340 Petersburg Street in Anchorage, Alaska. The company customizes apparel and merchandise for businesses through screen printing, embroidery, and personalization services, and operates an e-commerce storefront backed by a small sales team. Its catalog spans Apparel, Bags, Drinkware, Events, Leisure, Office, Recognition, Tech, and Wellness categories, sourcing from major brand partners including The North Face, Eddie Bauer, Under Armour, TravisMathew, OGIO, New Era, Sport-Tek, Port & Co, CORE365, District, TriDri, Next Level, and Richardson. No public listing, parent company, subsidiaries, or external funding rounds are disclosed.

The company's core product surface is the "Signature Collection," a curated selection of promotional items refreshed daily with trending merchandise. Its primary differentiating product IP is the MaxGlide Hybrid Ink Technology (U.S. Pat. #D709,950), commercialized via the MaxGlide Click Corporate Pen with anti-fraud black-ink option. Pricing follows a unit-based, quantity-tiered model with pay-as-you-go billing across the catalog (e.g., pens from $0.79–$0.86, performance tees from $9.58–$15.74, ThermoBall vests from $244.58–$275.58). Decoration methods include silk screen printing and embroidery.

Stellar Designs uses a sales-led, B2B go-to-market combining a direct e-commerce storefront (with shopping cart, wishlists, accounts, and product inquiry forms), a field sales team of representatives (Tim Ellis, Jon Ellis, Jaclyn Ellis, David McNeely) plus a Production Manager, and trade show/event lead capture. It exclusively serves Alaska-based businesses for use cases including trade shows, employee rewards, customer engagement, brand promotion, events, and corporate gifting. The website is undergoing work to align with WCAG 2.1 A/AA accessibility standards.

Name

Stellar Designs

Legal name

Stellar Designs, Inc.

Website

https://stellar-designs.com

Company type

Private

Founded year

1981

Operating status

Operating

Headcount range

1–10 employees

Short description

Stellar Designs, Inc. is a privately held promotional products distributor founded in 1981 in Anchorage, Alaska, providing customized apparel, drinkware, and branded merchandise to Alaska businesses through an e-commerce storefront and direct sales team.

Ownership category

akta.pro rank

Product category

Promotional Products Distribution

NAICS

Gift, Novelty, and Souvenir Retailers (459420)

SIC

Apparel & Other Finishd Prods Of Fabrics & Similar Matl (2300), Pens, Pencils & Other Artists' Materials (3950)

akta.pro primary industry

Branded Merchandise & Corporate Gifts (BPAFAMAA)

akta.pro secondary industries

Custom Printing & Decoration Services (Screen Print, Embroidery, Laser) (BPAFAMAL), Trade Show Giveaways & Event Premiums (BPAFAMAG)

Keywords

• Promotional products distribution
• Custom embroidery services
• Screen printing services
• Branded merchandise
• Corporate gifting solutions

Headquarters

HQ city

Anchorage

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Supply Chain, Personnel, Operations, Marketing or Sales

Revenue model

1. Promotional Products Sales: Direct sale of branded apparel and promotional merchandise to businesses. Products include custom jackets, embroidered hats, branded clothing, and promotional swag. Customers place orders through the e-commerce platform or via sales representatives for customization and branding solutions.

Pricing tiers

Go-to-market motion1 record

Distribution channels2 records

Marketing channels4 records

Core offering

Stellar Designs distributes promotional merchandise and provides custom decoration services—primarily silk screen printing and embroidery—on apparel, accessories, drinkware, and office supplies for businesses across Alaska. The company curates a Signature Collection of promotional products refreshed daily and operates an e-commerce storefront complemented by direct sales representative support to help organizations source branded clothing, drinkware, tech accessories, event items, and corporate gifts.

Product overview

Stellar Designs is a promotional products distributor founded in 1981 and headquartered in Anchorage, Alaska. The company operates as a business branding solutions provider offering a diverse catalog of customizable promotional merchandise across multiple categories including Apparel, Bags, Drinkware, Events, Leisure, Office, Recognition, Tech, and Wellness products. The company's primary product offering is its Signature Collection—a curated selection of promotional items refreshed daily with trending merchandise. The portfolio includes branded apparel from major brands (CORE365, Sport-Tek, Eddie Bauer, Under Armour, The North Face, TravisMathew, OGIO, New Era, District, Port & Co, TriDri, Next Level, Richardson) as well as drinkware, office supplies, and accessories. Products are customizable through decoration methods including embroidery, silk screen printing, and can be personalized with company logos. The company primarily serves businesses across Alaska seeking custom jackets, embroidered hats, promotional swag, event merchandise, employee recognition items, and corporate gifting solutions.

Differentiator

Problem solved

Functional benefit

Brands

• Signature Collection: A curated collection of carefully selected promotional items that are refreshed daily with the newest, hottest and trendiest products.

Products and services

• Signature Collection A curated collection of promotional products refreshed daily with trending merchandise, serving as the company's signature branded offering for Alaska businesses.
• Custom Apparel Decoration Custom branded apparel from major name-brand suppliers spanning headwear, jackets/vests, polos, t-shirts, sweatshirts, pants/shorts, knits/wovens, footwear, accessories, safety, socks, and youth categories.
• Custom Embroidery Decoration Service Custom embroidery decoration services applied to apparel and accessories for personalized branding of corporate merchandise.
• Silk Screen Printing Decoration Service Silk screen printing decoration services applied to apparel and merchandise for custom branding and graphics.
• Promotional Bags Promotional bag merchandise including backpacks, coolers, briefcases, drawstring bags, duffels, outdoor bags, totes, and travel bags customized for client branding.
• Promotional Drinkware Promotional drinkware including pint glasses, beer/wine/spirit accessories, mugs, tumblers, and water bottles customizable with company logos.
• Promotional Event Items Promotional event merchandise including displays and signs, lanyards and name badges, lapel pins and buttons, and wristbands for trade shows and corporate events.
• Promotional Office Supplies Promotional office supplies including branded binders, calendars, planners, decals, magnets, stickers, notebooks, journals, stress relievers, and pens such as the patented MaxGlide Click Corporate Pen.
• Promotional Tech Accessories Promotional tech merchandise including branded headphones, USB memory sticks, power banks, chargers, speakers, and tech accessories.
• Promotional Recognition Items Promotional recognition merchandise including awards, clocks, watches, food gifts, and gift sets or kits for employee recognition and corporate gifting.
• Promotional Wellness Items Promotional wellness merchandise including eco-aware products, branded eyewear, health and beauty items, and PPE products.
• MaxGlide Click Corporate Pen (Pat #D709,950) Patented hybrid-ink promotional pen with a rubber comfort grip, available in blue (default) or black MaxGlide anti-fraud ink, sold in bulk packaging for corporate branding.

Segments1 record

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature1 record

Scale indicators2 records

Recent moves5 records

Expansion highlights3 records

Direct peers

• National Pen: Direct promotional products company best known for pens and writing instruments, with a broader catalog of branded merchandise for SMBs. Closely comparable given Stellar Designs' MaxGlide pen line and overall promotional catalog.
• Custom Ink: Custom apparel and promotional products company with an e-commerce-led ordering platform and group-order features for businesses and teams. Comparable in customization-led apparel offering and B2B customer focus.
• Crestline Promotional Products: Promotional products distributor specializing in customized branded merchandise for businesses, schools, and organizations. Comparable in category breadth, e-commerce ordering model, and decoration service offering.
• Hub Pen Company: US-based manufacturer and supplier of custom promotional pens and writing instruments with B2B distribution. Directly comparable given Stellar Designs' patented MaxGlide pen product line and pen-heavy catalog.
• Brandvia: Promotional products distributor offering customizable branded merchandise, apparel, and corporate gifts. Directly comparable in B2B sales motion, decoration services, and product categories served.
• Boundless Network: Promotional products distributor offering customized branded merchandise and corporate gifts to businesses and organizations. Closely aligned in catalog scope, B2B customer base, and decoration-driven value proposition.
• SnugZ USA: Promotional products manufacturer and distributor of branded merchandise, lanyards, and accessories. Comparable in product categories (lanyards/name badges, drinkware, accessories), B2B sales motion, and decoration capabilities.
• Halo Branded Solutions: Large promotional products distributor offering custom-branded merchandise, apparel, and corporate gifts to businesses nationwide. Directly comparable in product mix, B2B sales motion, and decoration services.
• 4imprint: One of the largest promotional products distributors in North America with a multi-thousand-SKU catalog of customizable apparel, drinkware, and office items sold direct to businesses. Direct competitor in the same product category serving the same B2B buyer with similar decoration services.

Broad incumbents

• Proforma: Large network of promotional products distributors and marketing services providers offering branded merchandise, print, and marketing solutions. Broader incumbent serving the same end customers through a distributor network rather than a single store.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat2 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xx.com/Stellar_Designs
• Facebookfacebook.com/StellarDesigns

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles5 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Stellar Designs