Ottawa Valley Midwives

What Ottawa Valley Midwives does

Ottawa Valley Midwives is an independently owned midwifery practice founded in 1998 by Leslie Viets and Anne-Marie Carter-McAuslan, providing individualized prenatal, birth, and postpartum care to healthy low-risk pregnant people and their families across West Ottawa and the Ottawa Valley. The practice operates through two clinic locations — Bells Corners in Ottawa (opened 2018) and Carleton Place — and delivers care at client homes, Queensway Carleton Hospital, and Almonte General Hospital. Service offerings include scheduled prenatal visits, 24/7 on-call midwife availability, attendance at home or hospital births, postpartum home visits on days 1, 3, and 5, and three postpartum clinic visits through six weeks. The practice comprises 14 registered midwives, a practice manager, and a medical receptionist, with multilingual service delivery in English, French, Russian, and Greek.

The practice operates within Ontario's publicly funded midwifery model: all care is fully funded by the Ontario government at no out-of-pocket cost to eligible residents, and revenue is generated through government payment per course of care rather than direct client billing. All midwives are registered with and regulated by the College of Midwives of Ontario. The practice also functions as a teaching site for the Midwifery Education Program (MEP) and International Midwifery Pre-registration Program (IMPP), accepting student placements from Laurentian University, McMaster University, and Toronto Metropolitan University. Go-to-market is direct-to-consumer, relying on the practice website, online client intake form, healthcare provider referrals, Association of Ontario Midwives referrals, and word-of-mouth. No venture capital, private equity, or parent-company ownership is present in the available materials.

Name

Ottawa Valley Midwives

Legal name

Ottawa Valley Midwives

Website

https://ottawavalleymidwives.com

Company type

Private

Founded year

1998

Operating status

Operating

Headcount range

11–50 employees

Short description

Ottawa Valley Midwives is an independently owned midwifery practice founded in 1998, providing publicly funded prenatal, birth, and postpartum care to low-risk pregnant families across West Ottawa and the Ottawa Valley through 14 registered midwives and two clinic locations.

Ownership category

akta.pro rank

Product category

Midwifery & Maternity Healthcare Services

NAICS

Offices of Physicians (6211)

SIC

Services-Specialty Outpatient Facilities, Nec (8093)

akta.pro primary industry

Midwifery & Birth Centers (HLAFAJAC)

akta.pro secondary industries

Maternal/Newborn & Postpartum Skilled Home Visits (HSABACAK), Lactation, Postpartum & Perinatal Support Services (HLAFAJAN), Postpartum Newborn Care & Parent Education (NCS) (HSAAACAA)

Keywords

• Midwifery care services
• Prenatal care
• Postpartum care
• Home birth services
• Maternal healthcare

Headquarters

HQ city

Ottawa

HQ country

Canada

HQ region

North America

Offices2 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Marketing or Sales, Technology or R&D, Others

Revenue model

1. Publicly Funded Midwifery Care: Midwifery care is fully funded at no cost to residents of Ontario. The practice is regulated by the College of Midwives of Ontario and receives government funding for providing prenatal, birth, and postpartum care services.

Pricing tiers

Go-to-market motion1 record

Distribution channels5 records

Marketing channels4 records

Core offering

Ottawa Valley Midwives provides individualized, government-funded midwifery care to healthy low-risk pregnant people and their families throughout pregnancy, birth, and the first six weeks postpartum. Care is delivered by 14 registered midwives across two clinic locations and includes scheduled prenatal appointments, attended births (at home, Queensway Carleton Hospital, or Almonte General Hospital), 24/7 on-call phone support, postpartum home visits on days 1, 3, and 5, and three postpartum clinic visits through six weeks of age.

Product overview

Ottawa Valley Midwives operates as a group midwifery practice with 14 registered midwives providing comprehensive maternal and newborn care services. The practice offers a unified service model centered on midwifery care that spans prenatal appointments, attended births (at home or hospital), and postpartum support through the first six weeks. Care is structured so clients typically see 2-3 midwives during their pregnancy. The practice has two clinic locations (Bells Corners in Ottawa and Carleton Place) and serves a catchment area from Renfrew to McDonalds Corners, and Smiths Falls to Manotick and Dunrobin. Services are available in English, French, Russian, and Greek. The practice also functions as a teaching environment for midwifery students.

Differentiator

Problem solved

Functional benefit

Quantifiable outcome

• Care provided at no cost to Ontario residents

Named customers4 records

Segments1 record

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Eight partnerships are on record, tiered core and minor.

• Midwifery Education Program (MEP) and International Midwifery Pre-registration Program (IMPP)coreOthersTeaching practice committed to promoting the growth of midwifery in Ontario by providing learning opportunities for MEP and IMPP students. Student midwives join prenatal/postpartum appointments and attend births, providing valuable clinical experience while enriching client care.
• Laurentian UniversityminorOthersSeveral midwives on the team graduated from Laurentian University's Midwifery Education Program. The practice accepts clinical placements from Laurentian students.
• McMaster UniversityminorOthersSeveral midwives graduated from McMaster University's Midwifery Education Program. Current students from McMaster (now Toronto Metropolitan University) complete senior placements at the practice.
• Toronto Metropolitan University (formerly Ryerson)minorOthersCurrent senior students from Toronto Metropolitan University's Midwifery Education Program complete placements at Ottawa Valley Midwives. One midwife graduated from the International Midwifery Pre-registration Program at Ryerson.
• Queensway Carleton HospitalcoreOthersThe practice has hospital privileges at Queensway Carleton Hospital, allowing midwives to attend hospital births for clients in west Ottawa. The hospital has specific COVID-19 birth unit policies for midwifery clients.
• Almonte General HospitalcoreOthersThe practice has hospital privileges at Almonte General Hospital, serving rural Ottawa Valley clients. Midwives can attend births at this community hospital for eligible clients.
• Association of Ontario MidwivescoreOthersProfessional association representing Ontario midwives. The practice links to their resources and follows their guidelines for care standards and client education materials.
• College of Midwives of OntariocoreOthersRegulatory body that regulates the practice of midwifery in Ontario. All 14 midwives at the practice are registered with this college and operate under their standards.

Scale indicators3 records

Recent moves5 records

Expansion highlights4 records

Direct peers

• Mountain Midwifery Care: Ontario-based midwifery practice providing full-scope midwifery care to low-risk pregnancies. Comparable group practice structure, government funding model, and service offering to Ottawa Valley Midwives.
• Midwives of Hamilton: Hamilton-area midwifery practice delivering full-scope prenatal, birth, and postpartum care. Comparable Ontario government-funded group practice with similar teaching practice potential.
• Midwifery Care North Don River Valley: Toronto-based midwifery practice providing full-scope prenatal, birth, and postpartum care under Ontario government funding. Directly comparable as an Ontario group midwifery practice with similar teaching affiliations and course-of-care model.
• Midwives of Brampton: Brampton-based Ontario midwifery practice providing full-scope care. Directly comparable business model with hospital privileges and Ontario government funding structure.
• East Ottawa Midwives: Ottawa-region midwifery practice serving healthy low-risk pregnancies with full-scope care. Strong geographic and service model overlap with OVM, including hospital privileges and bilingual service capability.
• Midwives Collective: Toronto midwifery collective providing full-scope care to Ontario residents. Comparable group practice model, course-of-care billing, and choice of birthplace options including home and hospital births.
• Sage Midwifery: Toronto midwifery practice offering full-scope midwifery care to Ontario residents with hospital privileges. Closely matches OVM's service model, choice-of-birthplace positioning, and government funding structure.

Others

• Association of Ontario Midwives: Professional association representing Ontario midwives and supporting midwifery practices including OVM. Ecosystem participant that shapes regulatory advocacy, funding negotiations, and practice standards affecting OVM.
• College of Midwives of Ontario: Regulatory body governing midwifery practice in Ontario. Direct regulator of all 14 OVM midwives and the practice itself; sets scope of practice, registration standards, and professional requirements.
• Queensway Carleton Hospital: Hospital partner where OVM holds birth attendance privileges. Ecosystem enabler of the hospital-birth portion of OVM's choice-of-birthplace offering.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/ottawavalleymidwives
• LinkedInlinkedin.com/company/ottawa-valley-midwives

Revenue estimate

Valuation estimate

Number of profiles

Profiles3 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Ottawa Valley Midwives