Protextile
Protextile is a privately held Turkish textile manufacturer and DTC apparel brand, founded in 2013 in Istanbul, producing fashion, daily wear, sportswear, and accessories for women, men, and kids via in-house proto-to-production capabilities and its own e-commerce storefront.
- Company typePrivate
- Founded2013
- HeadquartersPendik
- Headcount11–50
- GTM typeB2C
- OfferingHardware or Manufacturing
What Protextile does
Protextile is a privately held Turkish textile and apparel manufacturer established in 2013 in Istanbul by co-founders Cesur Cansız and Ersin Gökçen, each bringing academic education and over 20 years of production department experience. The company operates from a single headquarters in the Pendik district of Istanbul and reports an employee count in the 11-50 range. Its core capability spans the full apparel production chain — proto samples, sales samples, and full production runs for fast and seasonal collections — covering fashion wear, daily wear, and sportswear across women's, men's, and kids' categories, plus accessories such as leather belts and cardholders. The product range includes T-shirts, shirts, sweatshirts, sweatpants, coats, jackets, dresses, skirts, knitwear, pants, and children's clothing.
The business operates on two related tracks: a contract manufacturing service for external brand clients (with pre-collection design support and trend-monitoring) and a direct-to-consumer e-commerce brand sold through its own storefront at protextiletr.com. Products are priced in Turkish Lira across a unit-pricing model ranging roughly from ₺13.99 for accessories to ₺99 for higher-end items like denim jackets, with visible volume discounts and a 10% newsletter subscriber discount. Distribution is single-channel, direct-to-consumer via the company's website, with marketing conducted through organic social media and email newsletter campaigns. The company ships domestically in Turkey and accepts international orders, though its primary market is Istanbul.
The technology stack is a standard WordPress/WooCommerce e-commerce implementation with cart, wishlist, checkout, and a basic product configurator; no proprietary technology, patents, AI/ML capabilities, external funding, partnerships, or third-party integrations are disclosed. The company remains founder-owned and independently operated with no identified parent company, subsidiaries, or external investors.
Protextile firmographics
Firmographics- Name
- Protextile
- Legal name
- Protextile
- Website
- https://protextiletr.com
- Company type
- Private
- Founded year
- 2013
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Protextile is a privately held Turkish textile manufacturer and DTC apparel brand, founded in 2013 in Istanbul, producing fashion, daily wear, sportswear, and accessories for women, men, and kids via in-house proto-to-production capabilities and its own e-commerce storefront.
- Ownership category
- akta.pro rank
Protextile industry classification
Industry- Product category
- Apparel Manufacturing
- NAICS
- Apparel Manufacturing (315), Clothing and Clothing Accessories Retailers (458110)
- SIC
- Apparel & Other Finishd Prods Of Fabrics & Similar Matl (2300), Retail-Apparel & Accessory Stores (5600)
- akta.pro primary industry
- Athletic / Performance & Activewear Brands (CRAAAAAD)
Keywords
Where Protextile is headquartered
LocationHeadquarters
- HQ city
- Pendik
Offices1 record
Markets served
Protextile business model
Business model- GTM type
- B2C
- Offering type
- Hardware or Manufacturing
- Cost components
- Personnel, Supply Chain, Operations, Marketing or Sales, Infrastructure
Revenue model
- Direct Product Sales: Revenue is generated through direct retail sales of fashion, daily wear, and sports apparel via the company's e-commerce platform. The company produces proto samples, sales samples, and full production runs for fast and seasonal collections, delivering products to customers through online orders.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Product Grouped (Dresses) - Price Range |
| Unit Pricing | Pay-as-you-go | Individual Dresses |
| Unit Pricing | Pay-as-you-go | Accessories |
| Unit Pricing | Pay-as-you-go | Tops and Outerwear |
Go-to-market motion1 record
Distribution channels1 record
Marketing channels3 records
Protextile product offering
Product offeringCore offering
Protextile manufactures and sells a portfolio of fashion, daily wear, and sports apparel — including T-shirts, shirts, sweatshirts, sweatpants, coats, dresses, skirts, kids' clothing, knitwear, pants, jackets, blazers, and accessories (belts, cardholders) — directly to consumers through its own online storefront. The company also provides apparel manufacturing services covering proto samples, sales samples, and full production runs for brands' seasonal and fast-fashion collections, with pre-collection design support.
Product overview
Protextile is a Turkish textile and fashion manufacturing company established in 2013 in Istanbul by partners Cesur Cansız and Ersin Gökçen. The company offers a comprehensive portfolio of fashion, daily wear, and sports clothing products including T-Shirts, Shirts, Sweatshirts, Sweatpants, Coats, Dresses, Skirts, Kids Collection, Jackets (Mont), Knitwear (Örme), and Pants (Pantalon). The product line spans women's apparel (dresses, blazers, cardigans), men's apparel (polo shirts, overshirts, trousers), and children's clothing (printed shirts, kids wear). The company also manufactures accessories including leather belts and cardholders. Protextile provides end-to-end manufacturing services including prototype samples, sales samples, and production for seasonal collections, with design support to help brands develop new products aligned with current fashion trends.
Differentiator
Problem solved
Functional benefit
Products and services
- T-Shirts T-shirts for fashion, daily wear, and sports clothing, sold directly through the Protextile online storefront.
- Shirts Shirts for fashion and daily wear, sold through the Protextile online storefront.
- Sweatshirts Sweatshirts for fashion and sports clothing production, sold through the Protextile online storefront.
- Sweatpants Sweatpants for sports and casual wear, sold through the Protextile online storefront.
- Coats and Outerwear Coats and outerwear for fashion clothing, including blazers and jackets sold through the Protextile online storefront.
- Dresses Dresses for women's fashion, including asymmetrical satin, floral lace, paisley print, stripe textured, polka dot midi, and tassels embroidered styles sold through the Protextile online storefront.
- Skirts Skirts for women's fashion clothing sold through the Protextile online storefront.
- Kids Collection Children's clothing including T-shirts, Hawaiian printed shirts, and other casual kids wear sold through the Protextile online storefront.
- Mont (Jackets) Jackets and winter outerwear for fashion clothing, sold through the Protextile online storefront.
- Örme (Knitwear) Knitted clothing and textile products sold through the Protextile online storefront.
- Pantalon (Pants and Trousers) Pants and trousers for fashion production, including trousers with belt and medium denim overshirts sold through the Protextile online storefront.
- Leather Suit Belt Linen and cotton mix leather belt with classic collar, sleeveless design, and removable belt at waist; sold through the Protextile online storefront.
- Multiple Compartment Cardholder Multi-compartment cardholder accessory sold through the Protextile online storefront.
- Fashion and Sportswear Manufacturing Services Full-service textile manufacturing for fashion brands including proto samples, sales samples, and production runs for fast and seasonal collections, with pre-collection design support. Offered to brands and companies seeking contract apparel production.
Companies that use Protextile
Customer profileSegments3 records
Ideal customer profiles2 records
Protextile technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Protextile partnerships and signals
Strategic signalScale indicators2 records
Recent moves5 records
Expansion highlights4 records
Protextile competitors and assessment
Company assessmentBroad incumbents
- Zara (Inditex): Zara is the flagship fast-fashion brand of Inditex, operating in-house design and rapid manufacturing for women's, men's, and kids apparel via DTC — a broad incumbent benchmark for vertical integration and seasonal collection cadence.
- H&M: H&M is a global fast-fashion incumbent with vertically integrated manufacturing and DTC e-commerce across women's, men's, and kids wear — a broad incumbent reference point for Protextile's product breadth and fast-fashion model.
Direct peers
- Koton: Koton is a Turkish fashion brand designing, manufacturing, and retailing women's, men's, and children's apparel through its own stores and e-commerce — directly comparable to Protextile's vertically integrated apparel brand model.
- DeFacto: DeFacto is a Turkey-based fashion retailer offering men's, women's, and children's apparel, with its own design and manufacturing supply chain — comparable to Protextile in product breadth and DTC positioning.
- İpekyol: İpekyol is a Turkish women's fashion brand with its own production facilities, offering dresses, outerwear, and seasonal collections — directly comparable to Protextile's women's apparel focus and in-house manufacturing model.
- Mavi Jeans: Mavi is a Turkish-founded denim and apparel brand with in-house design and manufacturing operations, selling globally through DTC and wholesale — a comparable vertically integrated Turkish apparel peer.
- LC Waikiki: LC Waikiki is a Turkish apparel manufacturer and retail brand producing and selling affordable fashion across men's, women's, and children's categories — a direct comparable given Protextile's similar hybrid manufacturer/DTC model and category mix.
- Sarar: Sarar is a Turkish apparel manufacturer and brand known for formalwear, suits, and shirts with integrated production — comparable to Protextile's tailored apparel (shirts, blazers) and cut-and-sew manufacturing capability.
- Network (NetWork): NetWork is a Turkish ready-to-wear brand offering men's and women's apparel with its own production infrastructure and retail network, directly comparable to Protextile's fashion apparel positioning.
Regional players
- Beymen Club: Beymen Club is the contemporary diffusion line of Turkish luxury retailer Beymen, offering men's and women's fashion apparel — a regional comparable in the Turkish mid-market fashion segment.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat3 records
Key risks6 records
Key highlights5 records
Customer concentration
Protextile social profiles
Digital presenceProtextile financial estimates
Financial estimateRevenue estimate
Valuation estimate
Protextile leadership team
Management profileNumber of profiles
Profiles2 records
Protextile funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Protextile M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Protextile
What does Protextile do?
Protextile manufactures and sells a portfolio of fashion, daily wear, and sports apparel — including T-shirts, shirts, sweatshirts, sweatpants, coats, dresses, skirts, kids' clothing, knitwear, pants, jackets, blazers, and accessories (belts, cardholders) — directly to consumers through its own online storefront. The company also provides apparel manufacturing services covering proto samples, sales samples, and full production runs for brands' seasonal and fast-fashion collections, with pre-collection design support.
Is Protextile a public or private company?
Protextile is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Protextile founded?
Protextile was founded in 2013. It employs 11 to 50 people.
Where is Protextile based?
Protextile is headquartered in Pendik.
How does Protextile make money?
One revenue line is on record: direct Product Sales.
Who are Protextile's main competitors?
Broad incumbents on record are Zara (Inditex) and H&M. Direct peers are Koton, DeFacto, İpekyol, Mavi Jeans, LC Waikiki, Sarar and Network (NetWork). Beymen Club is listed as a regional player.
Does Protextile have an API?
No public API is recorded for Protextile.
What industry is Protextile in?
Protextile's product category is Apparel Manufacturing. Its primary akta.pro industry code is CRAAAAAD, Athletic / Performance & Activewear Brands. Its NAICS code is 315 and its SIC code is 2300.