Gay City News

What Gay City News does

Gay City News is a privately held LGBTQ+-focused digital news publication founded in 2002 and headquartered at 1 MetroTech Center North, Brooklyn. It serves gay, lesbian, bisexual, and transgender readers across the New York City metropolitan area, covering news, arts, crime, politics, and perspective pieces relevant to the local LGBTQ+ community. The publication's content categories span Arts (including Cinema, Nightlife, Theater), Crime, Politics, and Perspectives, and its editor-in-chief is Matt Tracy. It maintains a companion events discovery platform at events.gaycitynews.com and a specialized job board at jobs.gaycitynews.com, with additional modules including digital editions, webinars, and the 'Thank You For Coming Out' podcast hosted by Bobby Hankinson.

The publication operates within the Schneps Media network of regional news outlets, which provides shared editorial infrastructure, advertising sales, and cross-promotion across sister properties including AMNY, Brooklyn Paper, Bronx Times, QNS, and Caribbean Life. The technical footprint is a digital-first publishing platform with no disclosed mobile applications, no public APIs, and no proprietary AI or machine learning features; products are accessible via standard web browsers without paywalls.

The business model is advertising-led across three streams: display/sponsored content on the news site, event promotion fees on the events platform, and job posting fees on the jobs board. Pricing is not publicly disclosed and operates on a quote-based model. The entity is privately held with no independent venture backing disclosed, no funding history, and no public revenue figures.

Name

Gay City News

Legal name

Gay City News

Website

https://gaycitynews.com

Company type

Private

Founded year

2002

Operating status

Operating

Headcount range

1–10 employees

Short description

Gay City News is an LGBTQ+-focused digital news publication headquartered in Brooklyn, serving New York City's gay, lesbian, bisexual, and transgender community with news, arts, politics, and crime coverage. It operates companion events and job-board platforms within the Schneps Media network.

Ownership category

akta.pro rank

Headquarters

HQ city

Brooklyn

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Digital Commerce or Content

Cost components

Personnel, Operations, Technology or R&D, Marketing or Sales

Revenue model

1. Advertising: The publication sells advertising space on its website and operates a dedicated advertising page (gaycitynews.com/advertise), indicating display advertising and sponsored content as a primary revenue stream.
2. Event Listings and Promotions: Events platform allows businesses and organizations to list events targeting the LGBTQ+ community, generating revenue through event promotion fees.
3. Job Listings: Dedicated jobs board (jobs.gaycitynews.com) features employer listings including positions from Panera Bread, MDG Design & Construction, and Rams Auto Center, generating revenue from job posting fees.

Go-to-market motion1 record

Distribution channels3 records

Marketing channels6 records

Core offering

Gay City News is a digital LGBTQ+ news publication serving the New York City metropolitan area, producing original journalism across News, Arts, Crime, Politics, and Perspectives categories. It operates companion platforms for community event listings and LGBTQ+ friendly job postings, along with digital editions, webinars, and podcasts. Content is offered free to readers, with revenue generated through advertising, sponsored event listings, and job posting fees.

Product overview

Gay City News operates as a multi-platform LGBTQ+ media organization serving New York City. The core offerings include a digital news website delivering journalism across News, Arts, Crime, Politics, and Perspectives categories, an events discovery platform for LGBTQ+ community events, and a specialized job board. Additional products include Digital Editions, Webinars, and Podcasts as supplementary content modules. The organization is part of the Schneps Media network.

Differentiator

Problem solved

Functional benefit

Brands

• Gay City To Do: LGBTQ+ events calendar platform operating under the Gay City News brand

Products and services

• Gay City News Website The primary digital news platform delivering LGBTQ+ focused journalism covering news, arts, crime, politics, and perspective pieces for the New York City community. Free to readers with no paywall.
• LGBTQ+ Events Calendar (Gay City To Do) A local events discovery platform at events.gaycitynews.com featuring LGBTQ+ community events, nightlife, arts, theater, drag shows, pride events, film screenings, and community gatherings across New York City. Users and organizations can submit events for listing.
• LGBTQ+ Job Board A specialized job listings platform at jobs.gaycitynews.com connecting LGBTQ+ professionals with inclusive employers in the New York area, featuring postings from businesses seeking LGBTQ+-friendly candidates.
• Thank You For Coming Out Podcast Audio podcast featuring interviews with LGBTQ+ individuals and community members, hosted by Bobby Hankinson and distributed through the Schneps Media podcast platform.

Segments1 record

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

One partnership is on record.

• Schneps MediaflagshipOthersGay City News is owned and operated by Schneps Media, a network of local news publications in New York. The partnership provides editorial infrastructure, advertising sales, and cross-promotion across Schneps Media's portfolio including AMNY, Brooklyn Paper, Bronx Times, Caribbean Life, and other local outlets.

Scale indicators1 record

Recent moves5 records

Expansion highlights4 records

Emerging players

• Them: Them is Condé Nast's LGBTQ+ digital publication covering culture, identity, and politics. It overlaps with Gay City News' perspectives and arts verticals but operates under a major mainstream media parent with national reach and significantly larger editorial resources.
• Outsports: Outsports is a digital LGBTQ+ media brand focused on queer athletic coverage. It shares the same niche LGBTQ+ editorial positioning as Gay City News but specializes in sports rather than the broader news/arts/politics mix.

Regional players

• PinkNews: PinkNews is a major digital LGBTQ+ news outlet based in the UK, with growing U.S. readership. It directly competes with Gay City News for online LGBTQ+ news consumption and advertiser interest, but originates from and primarily serves a UK/European audience.
• Washington Blade: Washington Blade is a long-established LGBTQ+ news publication covering the D.C. metro and national politics. It is a strong structural comparable to Gay City News as a regional/community LGBTQ+ news outlet with strong political coverage, but in a different geography.
• Windy City Times: Windy City Times is the leading LGBTQ+ publication serving the Chicago metropolitan area, with news, arts, and community coverage. Comparable to Gay City News in editorial scope and audience focus, but serving a different Midwestern metro.
• Bay Area Reporter: Bay Area Reporter is one of the oldest continuously published LGBTQ+ newspapers in the U.S., serving the San Francisco Bay Area. It is closely comparable to Gay City News as a regional LGBTQ+ community title with print and digital editions.
• Philadelphia Gay News: Philadelphia Gay News is one of the country's oldest LGBTQ+ regional newspapers, with print and digital editions. It is structurally analogous to Gay City News as a regional LGBTQ+ community title, but serves Philadelphia rather than New York.

Direct peers

• Queerty: Queerty is a digital-native LGBTQ+ news and culture outlet covering politics, entertainment, and community. It directly competes with Gay City News for online LGBTQ+ readership and digital ad dollars, though with a broader geographic focus.
• Out Magazine: Out Magazine is a long-running LGBTQ+ media brand covering news, culture, and style. It directly overlaps with Gay City News' arts, nightlife, and culture verticals, and competes for the same national LGBTQ+ advertising budgets.
• The Advocate: The Advocate is the flagship U.S. national LGBTQ+ news publication, offering the closest direct comparison to Gay City News in editorial scope (politics, culture, community). It competes for the same advertisers and reader attention but operates at national rather than NYC-metro scale.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key highlights6 records

Customer concentration

• Xx.com/gaycitynews
• Facebookfacebook.com/gaycitynews
• LinkedInlinkedin.com/company/gay-city-news
• Instagraminstagram.com/gaycitynews

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Gay City News