What PartyDeco does

PartyDeco Sp. z o.o. is a Polish manufacturer and wholesale distributor of party decorations and balloons, headquartered in Szczecin and founded in 1995. The company offers over 4,500-5,000 unique SKUs spanning balloons, balloon accessories, piñatas, garlands, banners, tableware, packaging, costumes, cake decorations, confetti cannons, interior decorations, and licensed character merchandise (Minions, Jurassic World, Gabby's Dollhouse) across 19 annual occasions including birthdays, weddings, Halloween, Christmas, and Easter. It maintains 13,500 m2 of warehouse infrastructure and operates a dedicated B2B e-commerce platform (shop.partydeco.pl) with electronic data interchange (EDI) and API integration files that enable online retailers to synchronize PartyDeco's catalog and stock levels in real time for dropshipping fulfillment.

The company sells exclusively through B2B channels: online stores and wholesalers (with marketing support and integration files), brick-and-mortar party supply retailers (with professional consultancy and bulk-pack pricing), and retail chains (with customized planograms and pre-loaded display stands). Distribution is executed through a multi-carrier logistics network (DHL, Raben, UPS, GLS, Dascher, Rohling) shipping directly to customer warehouses in over 80 countries, complemented by the company-owned PartyDeco BrandStore in Szczecin and the Let's Party partner retail network. The company employs over 200 staff, supports six languages in customer service, and serves thousands of customers and over 4,000 active trading partners worldwide.

Revenue is generated primarily through wholesale product sales on a quote-based, volume-tiered pricing model with individualized discount programs that improve with customer tenure and purchase volume. A free-shipping threshold of 300 EUR/GBP applies across most European delivery zones. The company is privately held with no disclosed institutional investors, funding rounds, or parent company, and operates as a mature, profitable entity with no public listing.

Name

PartyDeco

Legal name

PartyDeco Sp. z o.o.

Website

https://partydeco.pl

Company type

Private

Founded year

1995

Operating status

Operating

Headcount range

101–250 employees

Short description

PartyDeco is a Polish wholesale manufacturer of party decorations and balloons, offering over 4,500 SKUs across 19 annual occasions and shipping B2B to more than 4,000 trading partners in 80+ countries via its EDI-integrated shop platform.

Ownership category

akta.pro rank

Product category

Wholesale Party Decorations and Balloons

NAICS

Gift, Novelty, and Souvenir Retailers (459420)

SIC

Costume Jewelry & Novelties (3960)

akta.pro primary industry

Party & Entertaining Disposable Supplies (CRAJAGAL)

Keywords

• Wholesale party decorations
• Balloon manufacturing
• Party supplies wholesale
• Event decoration products
• Festive goods distribution

Headquarters

HQ city

Szczecin

HQ country

Poland

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Personnel, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Wholesale B2B Product Sales: Primary revenue stream from selling party decorations and balloons to wholesale customers including online stores, brick-and-mortar retailers, chain stores, and event decorators. Volume-based pricing with bulk packaging options and tiered discounts for regular customers. Direct global shipping to customer warehouses.
2. Individualized Discount Programs: Customized discount policy tailored to the development possibilities of each business customer, providing more favorable terms as cooperation develops and purchase volumes increase.

Pricing tiers

Go-to-market motion3 records

Distribution channels6 records

Marketing channels7 records

Core offering

PartyDeco manufactures and wholesale-distributes party decorations, balloons, tableware, costumes, cake decorations, and seasonal/occasion-specific party supplies (Halloween, Christmas, wedding, birthday, first communion, etc.). The company offers over 4,500 unique products across 19 annual occasions, shipping to retailers and event decorators in over 80 countries with EDI/integration-enabled B2B ordering and dropshipping support.

Product overview

PartyDeco is a manufacturer and wholesale distributor of balloons and party decorations, offering over 4,500 products across multiple categories. The core product portfolio includes balloon accessories (helium tanks, pumps, stands, weights, ribbons), party accessories (piñatas, paper hats, streamers, confetti, sparklers), and various balloon types (foil, latex, bubble). The decorations lineup features hanging decorations, backdrops, floral decorations, LED neon signs, and decorative accessories. Additional offerings include interior decorations (dreamcatchers, candle holders, signs, stickers), fabrics and ribbons (satin, tulle, organza), packaging (gift bags, wrapping paper), tableware, costumes, cake decorations (candles, toppers, figurines), and confetti cannons. The company also offers licensed character products (Minions, Jurassic World, Gabby's Dollhouse). PartyDeco serves both online and brick-and-mortar retailers with B2B integration capabilities for inventory synchronization.

Differentiator

Problem solved

Functional benefit

Products and services

• Balloons Foil balloons, latex balloons, bubble/balloon balls, garlands and balloon bouquets, and racks — core balloon inventory for retail and event-decoration resellers.
• Balloon Accessories Helium tanks and pumps, balloon stands and nets, balloon boxes, weights, ribbons, and related accessories for balloon setup and display.
• Party Accessories Piñatas, paper hats and whistles, streamers, invitations, confetti, and sparklers for parties and events.
• Decorations Hanging decorations, backdrops and stands, floral decoration, light decorations and LED neon signs, car decorations, and decorative accessories.
• Interior Decorations Dreamcatchers and macramé, candle holders, letters and signs, stickers, greeting cards, and ornaments for interior decoration.
• Fabrics and Ribbons Tapes and ribbons, decorative fabrics, treads, satin, tulle, and organza materials used for decorating and crafting.
• Packaging Gift bags and boxes, wrapping paper, packaging accessories, guest gift packaging, telegram boxes, and buckets/baskets.
• Tableware Table settings, table textiles, table decorations, chair decorations, gastronomic boxes, and gastronomic displays for events and celebrations.
• Costumes Costumes, clothing accessories, costume accessories, makeup accessories, and temporary tattoos for themed parties and events.
• Cake Decorations Birthday candles, number candles, cake fountains, baking accessories, cake and cupcake toppers, and cake figurines.
• Confetti Cannons and Smoke Bombs Party confetti cannons, gender-reveal confetti cannons, wedding confetti cannons, handheld confetti, smoke bombs, and push pops for event climaxes.
• Licensed Character Products Products featuring licensed characters including Jurassic World, Minions, and Gabby's Dollhouse (both series and movie).
• Halloween Product Collection Complete range of Halloween decorations, balloons, costumes, tableware, and treat bags for Halloween celebrations.
• Christmas Product Collection Holiday decorations including Christmas tree ornaments, gift wrapping, table settings, and festive accessories.
• Wedding Product Collection Wedding-specific decorations, balloons, tableware, cake items, packaging, confetti cannons, fabrics, and accessories.
• Birthday Product Collection Birthday party supplies including balloons, tableware, decorations, accessories, gift items, piñatas, candles, and invitations for adult and children's parties.
• Retail Displays Floor display stands, floor display racks, plastic clip strips, and countertop displays sold alongside party products for retail presentation.
• B2B Online Shop Integration Service Electronic integration (EDI/API) service allowing online retailers to synchronize PartyDeco product catalog and stock levels for drop-ship fulfillment and automated withdrawal of out-of-stock products.

Named customers4 records

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

Yes

API docs

API detail

Core technology

AI maturity

App detail

Integration1 record

Feature2 records

Partnerships

Nine partnerships are on record, tiered core and minor.

• DHLcoreOthersPrimary logistics partner for international package delivery. Long-term cooperation established with attractive price levels. All shipments insured. Part of PartyDeco's multi-carrier logistics strategy.
• RabencoreOthersEuropean freight and logistics partner supporting PartyDeco's distribution to over 80 countries. Long-term cooperation with negotiated pricing. All shipments insured.
• UPScoreOthersInternational express delivery partner for time-sensitive shipments. Long-term cooperation with competitive rates. All shipments insured.
• GLScoreOthersEuropean parcel delivery service supporting PartyDeco's continental European distribution. Part of multi-carrier logistics approach.
• DascherminorOthersEuropean logistics partner for freight services. Part of PartyDeco's carrier diversification strategy.
• RohlingminorOthersTransport and logistics partner in PartyDeco's carrier network for specific regional delivery routes.
• RossmanncoreChannel Partner/ Reseller/ DistributorMajor European retail chain distributing PartyDeco licensed products including Minions balloons and party decorations. Products available at Rossmann stores across Poland.
• Let's PartycoreChannel Partner/ Reseller/ DistributorPartner retail store network selling PartyDeco party products. PartyDeco BrandStore Szczecin operates as part of this network. Partner store locator available on website.
• AllegrominorChannel Partner/ Reseller/ DistributorPolish e-commerce marketplace where PartyDeco products are available through third-party sellers.

Scale indicators9 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Ginger Ray: Ginger Ray is a UK-based designer and supplier of party decorations, balloons, and themed celebration accessories sold to independent party stores and online retailers — a direct peer overlapping PartyDeco's product mix and B2B/wholesale GTM.
• Talking Tables: Talking Tables is a UK-based designer of tableware, party decorations, and themed entertaining accessories sold through retail and wholesale channels — a direct peer overlapping PartyDeco's tableware, decoration, and themed-s occasion product assortment.
• Procos: Procos is a French/European manufacturer and wholesaler of party decorations, costumes, and seasonal novelties serving retail chains, party stores, and online resellers across Europe — operating a closely comparable B2B party-decoration distribution model to PartyDeco.
• Anagram Balloons: Anagram is one of the world's largest manufacturers of foil/metallic balloons and licensed-character balloons, supplying party stores and mass-market retailers globally — directly comparable to PartyDeco on its balloon product line, licensed IP, and B2B distribution.
• The Beistle Company: Beistle is one of the oldest US party goods manufacturers producing themed decorations, costumes, hats, and tableware — directly comparable to PartyDeco as a long-tenured specialty party-decoration manufacturer with a broad SKU catalogue.
• Betallic: Betallic is a US-based manufacturer of foil balloons, novelty items, and licensed character merchandise for party retailers — closely comparable to PartyDeco's balloons-plus-licensed-IP product strategy within a similar wholesale/retail supply chain.
• Windy City Novelties: Windy City Novelties is a US-based wholesale distributor of party supplies, costumes, and Halloween/seasonal décor serving party stores, costume shops, and retailers — operationally comparable to PartyDeco's wholesale distribution of party and seasonal merchandise.

Broad incumbents

• Amscan International: Amscan is one of the largest global manufacturers and distributors of party goods, balloons, and tableware serving retail and wholesale channels across multiple continents — a broad incumbent in the same category as PartyDeco but with global rather than European-centric scale.
• Pioneer/Qualatex: Pioneer's Qualatex brand is a leading global manufacturer of latex and foil balloons widely used in party decoration and balloon-art — a broad incumbent that overlaps with PartyDeco's balloon category but at a different (broader, deeper) category footprint.

Others

• Carta Mundi: Carta Mundi is one of the world's largest manufacturers of greeting cards, gift wrap, party paper goods, and seasonal stationery — adjacent to PartyDeco through the greeting-card and gift-wrap product lines, sharing wholesale distribution to retailers and party stores.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks7 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/channel/UChpXqNnE80IvvXFhw6A7oEA
• Facebookfacebook.com/PartyDeco.eu
• LinkedInlinkedin.com/company/partydeco-eu
• Instagraminstagram.com/partydeco.eu
• Pinterestpl.pinterest.com/partydecoeu

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about PartyDeco