Wohnraum

What Wohnraum does

WR Wohnraum AG is a publicly listed (Munich Freiverkehr/OTC, ticker 88D, ISIN DE000A2P8KF6) German residential real estate asset management company headquartered in Kempten, Bavaria. Through approximately twelve wholly-owned subsidiaries — notably WR Wohnraum Hausverwaltungs GmbH (property management), WR Wohnraum HLS Plan GmbH (heating/ventilation/sanitation engineering per §51 HOAI), WR Green Energy GmbH (sustainable energy concepts and contracting), and Beyond Tech GmbH (geospatial analytics / Wohnraum BI) — the group provides an integrated service stack covering commercial and technical property administration, asset-management consulting, HLS planning and construction supervision, energy operations, and data-driven portfolio analytics. The company targets property owners with portfolios exceeding 100 residential units and serves this segment through modular service packages (BASIS, TECHNIK, ENERGIE, IMMO-ASSETMANAGEMENT, GESCHÄFTSBESORGUNG, FACILITY MANAGEMENT). Operational scale comprises approximately 1,500 residential units across seven German locations totaling ~90,000 m², positioned in the affordable housing segment at an average rent of €5.87/m² (annual cold rent ~€5.5M).

Revenue derives from four streams: recurring property management fees (Hausverwaltung), project-based and retainer asset-management consulting (Wohnraum Consulting), engineering service fees for HLS planning (HLS-Plan GmbH), and managed-services revenue from energy facility development and operation (Green Energy). Go-to-market is sales-led and B2B-direct: outreach to institutional and large private landlords via the company website, regional field offices, and direct contact, supplemented by digital tenant acquisition through ImmobilienScout24 listings and a Casavi-powered tenant portal. Pricing is bespoke and not publicly disclosed; contracts are negotiated with each 100+ unit owner. The company is regulated as a public stock corporation under BaFin oversight. Reported FY2025 guidance signals material financial distress, with expected impairment charges of ~€26.4M and a projected annual loss of ~€28M (vs. €-6.06M prior year) tied to ongoing rehabilitation/restructuring proceedings.

Name

Wohnraum

Legal name

WR Wohnraum AG

Website

https://wohnraum.ag

Company type

Public

Founded year

2020

Operating status

Operating

Headcount range

11–50 employees

Short description

WR Wohnraum AG is a publicly listed German residential real estate asset management group that manages approximately 1,500 affordable-housing units across seven locations, serving property owners with portfolios exceeding 100 units through integrated property management, HLS engineering, green energy, and data-driven asset analytics.

Ownership category

akta.pro rank

Product category

Residential Real Estate Asset Management

NAICS

Residential Property Managers (531311)

SIC

Real Estate Agents & Managers (For Others) (6531), Operators Of Apartment Buildings (6513)

akta.pro primary industry

Residential Real Estate Asset Management (BPAJAMAA)

akta.pro secondary industry

Multifamily Apartment Property Management (BPAJAFAA)

Keywords

• Residential property management
• Real estate asset management
• HVAC planning services
• Green energy solutions
• Affordable housing management

Headquarters

HQ city

Weißenburg In Bayern

HQ country

Germany

HQ region

Europe

Offices9 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Technology or R&D, Marketing or Sales

Revenue model

1. Hausverwaltung (Property Management) Fees: Professional property management services for residential property owners with over 100 units. Revenue derived from recurring management fees, supplemented by optional add-on service packages (Technical Package, Energy Package, Asset Management Package, Business Services Package, Facility Management Package).
2. Immobilien-Asset-Management & Consulting: Data-driven consulting for portfolio structuring, due diligence, business planning, building survey, construction management, liquidity management, reporting & controlling, and object valuation. Revenue from project-based and retainer consulting engagements.
3. HLS Planung (HVAC/Building Services Planning): Planning, consulting, and construction supervision for heating, plumbing, and HVAC systems per §51 HOAI. Revenue from engineering service fees for new-build and renovation projects across residential, care, office, and hospitality asset classes.
4. Green Energy Solutions: Development and operation of sustainable energy generation systems, including contracting and intracting solutions. Revenue from energy concept development and ongoing operation of energy facilities.

Go-to-market motion1 record

Distribution channels3 records

Marketing channels6 records

Core offering

Wohnraum AG is a German residential real estate company that buys and professionally manages affordable housing portfolios through a modular 360° asset management platform spanning property management (Hausverwaltung), technical HLS engineering planning, data-driven real estate consulting, green energy solutions, and geospatial analytics (Wohnraum BI). The company serves property owners with portfolios exceeding 100 residential units across seven German locations, managing ~1,500 units and ~90,000 m² of residential floor area.

Product overview

Wohnraum AG operates a modular real estate asset management platform with five interconnected service areas: Hausverwaltung (property management) as the core offering with six configurable service packages (BASIS digital management, TECHNIK, ENERGIE, IMMO-ASSETMANAGEMENT, GESCHÄFTSBESORGUNG, and FACILITY MANAGEMENT); Planung & Sanierung (HLS-Plan GmbH) for technical planning and renovation services; Immobilien Asset Management/Consulting for strategic portfolio management; Green Energy for sustainable energy solutions; and Wohnraum BI as a geospatial analytics add-on. The company manages approximately 1,500 units across 90,000 m² at seven locations with an annual rent of approximately €5.5 million.

Differentiator

Problem solved

Functional benefit

Brands

• Wohnraum BI: Geospatial analytics service providing data-based insights for informed decisions. Operated by partner Beyond Tech GmbH (byndtech.de).
• Green Energy

Products and services

• Hausverwaltung (Property Management) Professional property management service targeting property owners with portfolios exceeding 100 residential units. Offers modular service packages covering commercial administration, tenant rent increase management, operating cost billing, technical administration, leasing, maintenance consulting, energy monitoring, asset management, and facility management — designed for value preservation, tenant satisfaction, and sustainable property development.
• Planung & Sanierung (HLS-Plan GmbH) Planning, consulting, and construction supervision for heating, plumbing, and ventilation/air conditioning systems per §51 HOAI. Services include foundation analysis, design, bidding, and construction monitoring across residential, care, office, kindergarten, and hospitality building types. Delivered to property developers and owners undertaking new-build or renovation projects.
• Immobilien Asset Management (Wohnraum Consulting) Data-driven real estate asset management consulting including strategic purchasing, portfolio structuring, due diligence, business planning, building surveys, construction management, liquidity management, reporting and controlling, and object valuation. Delivered to property owners and investors seeking sustainable portfolio development and informed investment decisions.
• Green Energy Development and implementation of sustainable energy concepts for achieving climate goals, delivered through WR Green Energy GmbH. Services include planning and construction of energy generation facilities, operation of energy systems, and contracting/intracting solutions for residential and commercial property owners.

Quantifiable outcome

• 1,500 residential units under management across 7 locations on ~90,000 m²
• +1 more outcomes

Named customers1 record

Segments1 record

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration4 records

Feature3 records

Scale indicators7 records

Recent moves9 records

Expansion highlights6 records

Direct peers

• TAG Immobilien AG: German-listed residential property company managing ~85,000 units across Northern and Eastern Germany. Comparable as a publicly traded German multifamily operator with a focus on B/C-class affordable housing — similar tenant segment and geographic overlap with Wohnraum's Wertheim, Merseburg, and Lindhorst locations.
• Vivawest Wohnen GmbH: One of Germany's largest privately-held residential property companies (~120,000 units), focused on affordable and mid-market rental housing. Comparable as a vertically integrated German affordable-housing operator with in-house technical and energy services.
• Accentro Real Estate AG: German-listed residential real estate company focused on affordable housing and German residential privatization. Comparable by listing status (Munich/Frankfurt), affordable-housing niche, and similar exposure to German residential market dynamics.
• Adler Group S.A. Listed German/European residential real estate company that underwent major restructuring and asset sales in 2022–2024. Closest comparable by structure: publicly listed, mid-size, German residential, balance-sheet distress — directly analogous to Wohnraum's current Sanierungsverfahren trajectory.

Broad incumbents

• Vonovia SE: Germany's largest residential real estate company with ~500,000+ units. Comparable as a listed operator of German multifamily residential portfolios, though vastly larger in scale and operating across all rent segments rather than affordable-only.
• Grand City Properties S.A. European (with German concentration) listed residential real estate company managing tens of thousands of units, including affordable-housing stock. Comparable by business model (residential asset management + value-add) and German exposure.
• Deutsche Wohnen SE: Major German residential property company now under Vonovia ownership; historically a direct competitor in urban German multifamily. Relevant comparable for listing structure, regulatory exposure, and integrated property management/asset management model.
• LEG Immobilien SE: German-listed residential operator managing ~165,000 units, primarily in North Rhine-Westphalia. Comparable as a public German residential operator with similar affordable-housing exposure but materially larger scale.

Emerging players

• Patrizia SE: European real estate investment and asset manager with substantial German residential exposure. Comparable as a publicly listed German-headquartered residential real estate asset manager serving institutional property owners — a natural competitor for Wohnraum's B2B asset-management mandate.

Others

• Helaba Immobilien / NABU (Landesbank Hessen-Thüringen real estate arm) and similar regional German property managers: Regional German residential and commercial property managers operating affordable-housing portfolios for municipal and institutional owners — direct competitor pool for Wohnraum's 100+ unit property management contracts.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks6 records

Key highlights5 records

Customer concentration

• Facebookfacebook.com/wohnraumag
• LinkedInlinkedin.com/company/wohnraum-ag
• Instagraminstagram.com/wohnraumag

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles8 records

Subsidiaries12 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Wohnraum