Triangle Pastoral Counseling

What Triangle Pastoral Counseling does

Triangle Pastoral Counseling is a 501(c)(3) nonprofit mental health organization founded in 1975 and headquartered in the Research Triangle region of North Carolina. It delivers outpatient psychotherapy across individual, couples, family, child and adolescent, and group modalities, with specialized offerings including EMDR, therapeutic horticulture, and clergy support. The organization operates three physical offices in the Triangle (Raleigh and Clayton) and provides telehealth statewide across North Carolina, served by a clinical staff of 14+ licensed counselors and 3 administrative employees.

The business model is a hybrid of self-pay, in-network insurance reimbursement, and subsidized care. Standard session pricing is $175 for intake appointments and $140 for subsequent sessions; the organization holds in-network status with Blue Cross Blue Shield (BCBS) and Aetna. To preserve access, Triangle Pastoral operates a sliding-scale fee structure and administers Client Aid Funds for clients who cannot afford published rates. No revenue, donor, or grant figures are disclosed, and no equity or debt funding events are associated with the organization.

Triangle Pastoral has held Solihten Institute accreditation since 1999, a credential specific to pastoral counseling programs. In September 2025, the organization launched the Suzanne Luper Clinical Training Fellowship, formalizing a postgraduate training pipeline that extends its operating model beyond direct service delivery. The organization does not disclose any AI, automation, or proprietary technology stack.

Name

Triangle Pastoral Counseling

Legal name

Triangle Pastoral Counseling, Inc.

Website

https://tpccounseling.org

Company type

Private

Founded year

1975

Operating status

Operating

Headcount range

1–10 employees

Short description

Triangle Pastoral Counseling is a 501(c)(3) nonprofit founded in 1975 serving the Research Triangle region of North Carolina with individual, couples, family, and group psychotherapy, plus EMDR, horticulture, and clergy support, delivered by 14+ licensed counselors across three offices and statewide telehealth.

Ownership category

akta.pro rank

Headquarters

HQ city

Raleigh

HQ country

United States

HQ region

North America

Offices3 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Others

Revenue model

1. Counseling Session Fees: Fee-for-service model with standard session rates. Initial intake at $175, subsequent sessions at $140. Payment expected at time of service via cash, check, or major credit cards.
2. Insurance Reimbursement: In-network provider with Blue Cross Blue Shield (BCBS) and Aetna. Counselors may also participate in other insurance panels in-network or out-of-network.
3. Donations and Fundraising: 501(c)(3) nonprofit organization funded by community donations. Donations support Client Aid Funds for uninsured clients and the Clinical Training Program.
4. Sliding Scale and Client Aid Funds: Reduced fee sliding scale options for clients without insurance. Two Client Aid Funds (Silent Samaritan Fund for adults 27+, Soul Friends Fund for youth through age 26) provide short-term financial assistance.

Pricing tiers

Go-to-market motion3 records

Distribution channels3 records

Marketing channels4 records

Core offering

Triangle Pastoral Counseling is a 501(c)(3) non-profit that delivers spiritually integrated psychotherapy and pastoral counseling to individuals, couples, families, and adolescents across three locations in the Triangle area of North Carolina (North Raleigh, Raleigh at White Memorial, and Clayton). Its services include individual, couples, family, child/adolescent, and group therapy; specialized modalities such as EMDR and therapeutic horticulture; and telehealth sessions, with sliding-scale fees and Client Aid Funds supporting access.

Product overview

Triangle Pastoral Counseling (TPC) is a nonprofit counseling center offering a comprehensive suite of mental health and pastoral counseling services. The core offering consists of individual, couples, family, and group therapy provided by licensed psychotherapists and pastoral counselors who integrate spiritual and psychological perspectives. The center provides specialized services including EMDR trauma therapy, therapeutic horticulture, and pre-marital counseling. TPC operates three locations in the Triangle area (North Raleigh, Raleigh, and Clayton) and offers telehealth services statewide. As a 501(c)(3) nonprofit, TPC supplements its services with Client Aid Funds (Silent Samaritan Fund for adults 27+, Soul Friends Fund for youth through age 26) and a sliding scale fee program to ensure accessibility. In 2025, TPC launched its Clinical Training Program (Suzanne Luper Fellowship), a two-year paid fellowship for emerging clinicians seeking specialized training in spiritually integrated psychotherapy.

Differentiator

Problem solved

Functional benefit

Products and services

• Individual Counseling
• Couples Counseling
• Family Counseling
• Child and Adolescent Counseling
• Group Therapy
• EMDR Therapy
• Therapeutic Horticulture
• Telehealth Counseling
• Suzanne Luper Fellowship (Clinical Training Program)

Quantifiable outcome

• 50 years of continuous operation and service delivery
• +1 more outcomes

Named customers6 records

Segments6 records

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration3 records

Feature4 records

Partnerships

Four partnerships are on record, tiered core and minor.

• Solihten InstitutecoreStrategic or Co-development Partner · 1 January 1999TPC is accredited as a service and training center by the Solihten Institute, an interfaith counseling network. This accreditation means TPC has met rigorous professional standards in organizational structure, personnel, procedures, facilities, and professional accountability. The Solihten program has been acknowledged by the American Medical Association, ACPE, and the President's Commission on Mental Health.
• White Memorial Presbyterian ChurchminorOthersTPC maintains a satellite office at White Memorial Presbyterian Church in Raleigh (1708 Oberlin Road, Ross Building). The church hosts TPC counselors providing in-person sessions at this location.
• Christ the King United Methodist ChurchminorOthersTPC maintains a satellite office at Christ the King United Methodist Church in Clayton (1082 Amelia Church Road). The church hosts TPC counselors providing in-person sessions at this location.
• PayPal Giving FundminorChannel Partner/ Reseller/ DistributorTPC accepts donations through PayPal, using the PayPal 'Donate' button which redirects to PayPal's giving platform for secure charitable contributions.

Scale indicators5 records

Recent moves14 records

Expansion highlights4 records

Broad incumbents

• Talkspace: National telehealth therapy provider with broad insurance coverage. Competes for the same North Carolina client base that TPC serves via its telehealth channel.
• BetterHelp: Largest online therapy platform offering on-demand, lower-cost counseling nationwide. Represents the secular, digital-first competitive threat against TPC's in-person, faith-integrated model.
• Thriveworks Counseling: National mental health provider with offices across the U.S. including in Raleigh, NC. Represents the broader private-pay/in-network outpatient counseling competitive set that TPC operates within.

Direct peers

• Atlanta Psychoanalytic and Pastoral Counseling Center: Nonprofit counseling center providing individual, couples, and family therapy that integrates psychological and spiritual perspectives. Highly comparable size, mission, and pastoral counseling model to TPC.
• Samaritan Counseling Centers: Network of interfaith pastoral counseling centers affiliated with the Solihten Institute (formerly Samaritan Institute), operating the same spiritually-integrated psychotherapy model that TPC delivers. TPC itself is accredited by this broader network.
• Interfaith Counseling Center: Faith-based counseling practice serving individuals and families with spiritually integrated therapy. Comparable in mission, scale, and interfaith orientation to TPC.
• Pastoral Counseling Service of Western New York: Nonprofit pastoral counseling center offering faith-integrated psychotherapy to individuals, couples, and families. Mirrors TPC's model of combining licensed mental health practice with spiritual direction.

Regional players

• Jewish Family Services of Greater Raleigh: Faith-affiliated social services and counseling provider in the same Triangle NC market as TPC. Competes for the same spiritually-minded clients seeking counseling services in Wake County.
• Catholic Charities Diocese of Raleigh: Faith-affiliated nonprofit in the Triangle offering counseling and family support services. Competes for faith-community referrals and serves overlapping populations with TPC.

Emerging players

• Open Path Collective: Nonprofit network of therapists offering reduced-fee sessions ($30-$80) to make therapy accessible. Overlaps with TPC's sliding scale and Client Aid Fund mission of affordable access to counseling.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

Compliance3 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles3 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Triangle Pastoral Counseling