ThinkPlace
- Company typePrivate
- Founded2005
- HeadquartersCanberra, Australia
- Headcount101–250
- GTM typeB2B
- OfferingServices
ThinkPlace firmographics
Firmographics- Name
- ThinkPlace
- Website
- https://thinkplace.com.au
- Company type
- Private
- Founded year
- 2005
- Operating status
- Operating
- Headcount range
- 101–250 employees
- Ownership category
- akta.pro rank
ThinkPlace industry classification
Industry- Product category
- Management Consulting — Strategy & Design
- NAICS
- Management Consulting Services (54161), Other Management Consulting Services (541618)
- SIC
- Services-Management Consulting Services (8742)
- akta.pro primary industry
- Organization Design & Operating Model Consulting (BPAHAGAB)
- akta.pro secondary industry
- Think Tanks, Policy Research & Public Policy Institutes (BPAGAFAO)
Keywords
Where ThinkPlace is headquartered
LocationHeadquarters
- HQ city
- Canberra
- HQ country
- Australia
- HQ region
- Oceania
Offices1 record
Markets served
ThinkPlace business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure
Revenue model
- Professional Services - Government Consulting: ThinkPlaceX generates revenue through consulting engagements with government agencies and organisations. As the strategy, design and innovation arm of Synergy Group, they provide advisory services, research and insights, and design implementation across various public sector domains.
Go-to-market motion1 record
Distribution channels1 record
Marketing channels4 records
ThinkPlace product offering
Product offeringCore offering
ThinkPlaceX (the strategy, design and innovation arm of Synergy Group) provides professional consulting services that help government agencies, organisations and communities tackle complex challenges. Its offering is organised around three Signature Services (Complex Co-Design, Citizen-Centric Design, System Innovation) and five Core Capabilities (Research and Insights, Futures and Transitions, Regulatory Design, Service Design, Organisation Design), delivered via human-centered design and co-design methodologies.
Product overview
ThinkPlaceX is a strategy, design, and innovation consultancy operating as part of Synergy Group. Rather than a software product platform, ThinkPlaceX offers a portfolio of professional services organized into three Signature Services (Complex Co-Design, Citizen-Centric Design, and System Innovation) and five Core Capabilities (Research and Insights, Futures and Transitions, Regulatory Design, Service Design, and Organisation Design). These services are delivered to government agencies and organizations to address complex challenges through collaborative design approaches.
Differentiator
Problem solved
Functional benefit
Quantifiable outcome
- Contributed to strengthening social bonds in rural communities through cultural and community hub development
- +2 more outcomes
Companies that use ThinkPlace
Customer profileNamed customers3 records
Segments6 records
Ideal customer profiles2 records
ThinkPlace technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature5 records
ThinkPlace partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- Synergy GroupcoreThinkPlaceX is an integral part of Synergy Group, serving as its strategy, design and innovation arm. This is not an external partnership but a corporate relationship within the same parent organisation. ThinkPlaceX leverages the broader Synergy Group network capabilities while focusing on design and innovation services.
Scale indicators3 records
Recent moves5 records
Expansion highlights5 records
ThinkPlace competitors and assessment
Company assessmentDirect peers
- Frog Design: Global design and innovation firm (Capgemini-owned) delivering strategy, design, and transformation services. Competes for the same enterprise and government design mandates as ThinkPlaceX.
- IDEO: Global pioneer of human-centered design consulting. Comparable as a design-led strategy and innovation consultancy delivering co-design and service design to complex organizations, including public-sector work.
- Meld Studios: Australian service design consultancy working with government and enterprise on citizen experience and digital transformation. Overlaps directly with ThinkPlaceX's Citizen-Centric Design and Service Design offerings.
- Portable Studios: Australian design and innovation consultancy partnering with government and nonprofits on strategy, service design, and futures work. Closely aligned with ThinkPlaceX's Australian public-sector, systems-level focus.
Emerging players
- The Australian Centre for Social Innovation (TACSI): Australian non-profit focused on social innovation and co-design with communities and government. Comparable on co-design methodologies but more mission-driven and smaller-scale than ThinkPlaceX.
- Forum for the Future: International sustainability non-profit advising government and business on systems innovation and futures. Comparable to ThinkPlaceX's Futures and Transitions and Climate/Environment verticals.
- Policy Lab (UK) / Policy Innovation Labs: Network of government-affiliated policy design labs applying human-centered design and co-design to regulation. Adjacent emerging player to ThinkPlaceX's Regulatory Design and AI/Digital Governance verticals.
Broad incumbents
- Deloitte Australia (Public Sector / Human Capital): Big Four firm with substantial Australian federal government business, including design-led transformation. Overlaps with ThinkPlaceX in organization design, strategy, and service design mandates at scale.
- McKinsey & Company (Public Sector Practice): Global strategy consultancy operating in Australian government through its Public Sector practice. Competes with ThinkPlaceX for senior civil service strategy and innovation mandates.
- Accenture (Public Sector / Federal Services): Global consulting giant with a major public-sector and citizen experience practice in Australia. Competes with ThinkPlaceX on end-to-end government transformation where design is one capability in a much broader portfolio.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights7 records
Customer concentration
ThinkPlace social profiles
Digital presenceThinkPlace financial estimates
Financial estimateRevenue estimate
Valuation estimate
ThinkPlace leadership team
Management profileNumber of profiles
ThinkPlace funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
ThinkPlace M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about ThinkPlace
What does ThinkPlace do?
ThinkPlaceX (the strategy, design and innovation arm of Synergy Group) provides professional consulting services that help government agencies, organisations and communities tackle complex challenges. Its offering is organised around three Signature Services (Complex Co-Design, Citizen-Centric Design, System Innovation) and five Core Capabilities (Research and Insights, Futures and Transitions, Regulatory Design, Service Design, Organisation Design), delivered via human-centered design and co-design methodologies.
Is ThinkPlace a public or private company?
ThinkPlace is a private company. It is classified as corporate owned and is currently operating.
When was ThinkPlace founded?
ThinkPlace was founded in 2005. It employs 101 to 250 people.
Where is ThinkPlace based?
ThinkPlace is headquartered in Canberra, Australia, in the Oceania region.
How does ThinkPlace make money?
One revenue line is on record: professional Services - Government Consulting.
Who are ThinkPlace's main competitors?
Direct peers on record are Frog Design, IDEO, Meld Studios and Portable Studios. Emerging players are The Australian Centre for Social Innovation (TACSI), Forum for the Future and Policy Lab (UK) / Policy Innovation Labs. Broad incumbents are Deloitte Australia (Public Sector / Human Capital), McKinsey & Company (Public Sector Practice) and Accenture (Public Sector / Federal Services).
Does ThinkPlace have an API?
No public API is recorded for ThinkPlace.
What industry is ThinkPlace in?
ThinkPlace's product category is Management Consulting — Strategy & Design. Its primary akta.pro industry code is BPAHAGAB, Organization Design & Operating Model Consulting, with a secondary code of BPAGAFAO, Think Tanks, Policy Research & Public Policy Institutes. Its NAICS code is 54161 and its SIC code is 8742.