What Brasserie Simon does

Brasserie Simon is a family-owned craft brewery headquartered in Wiltz, Luxembourg, operating since 1824 and currently in its fifth consecutive generation of ownership under sole shareholder Betty Fontaine. The company produces a portfolio of 10 beers across three brands: the Simon core range (Pils, Régal, Dinkel, Bio, IPA, Noël, 0% non-alcoholic, and Triple), the Okult organic sub-brand (Blanche, Summer, Triple), and the Ourdaller specialty sub-brand (Wäissen wheat, Wëllen buckwheat, Karel rye, Hanna hemp). All beers are brewed at the Wiltz facility using artisanal methods, notably the only last-generation open fermentation vats in Luxembourg paired with closed-vat maturation, and locally sourced raw materials from northern Luxembourg farms (Ferme Breuer, Ferme Eilenbecker, Ferme Fischbach).

The business operates entirely within the Luxembourg domestic market against industrial brewers approximately seven times its size, and monetizes through a mix of direct brewery sales, regional HoReCa and retail distribution, and a presence on the Luxcaddy online marketplace. The company holds three certifications that anchor its market positioning: Fournisseur de la Cour (Royal Court Supplier), Made in Luxembourg, and EU Organic Certification (LU-BIO-04). Pricing is not publicly disclosed, and revenue is not reported. The competitive positioning is explicitly service- and proximity-led rather than scale-led, with the company emphasizing customization, on-demand production flexibility, and farm-to-brewery ingredient sourcing as its differentiators. The workforce totals 27 people, the majority drawn from the local region, and there are no disclosed institutional investors, subsidiaries, or international expansion plans.

Name

Brasserie Simon

Legal name

Brasserie Simon

Website

https://brasseriesimon.lu

Company type

Private

Founded year

1824

Operating status

Operating

Headcount range

11–50 employees

Short description

Brasserie Simon is a fifth-generation family-owned craft brewery in Wiltz, Luxembourg, producing 10 beers across the Simon, Okult, and Ourdaller brands using open-vat fermentation and locally sourced ingredients for the Luxembourg domestic market.

Ownership category

akta.pro rank

Product category

Craft Beer / Artisanal Brewery

NAICS

Breweries (312120)

SIC

Malt Beverages (2082)

akta.pro primary industry

Packaging & Production Breweries (Limited/No On-site Service) (THAFALAB)

akta.pro secondary industry

Craft & Specialty Beverage Wholesale (Local/Artisanal) (AFAIAGAH)

Keywords

• Craft beer production
• Artisanal brewery
• Traditional brewing methods
• Organic beer
• Open fermentation brewing

Headquarters

HQ city

Wiltz

HQ country

Luxembourg

HQ region

Europe

Offices1 record

Markets served

GTM type

B2C

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Personnel, Marketing or Sales

Revenue model

1. Beer Product Sales: Sale of brewed beer products including multiple brands (Simon, Okult, Ourdaller) across 10 different beer varieties. Revenue generated through direct sales, regional distribution, and local marketplace channels.

Go-to-market motion1 record

Distribution channels3 records

Marketing channels3 records

Core offering

Brasserie Simon is a craft brewery that produces and sells 10 different artisanal beers across three brands (Simon, Okult, Ourdaller), including traditional pils, organic, non-alcoholic, and specialty varieties made with locally sourced ingredients from northern Luxembourg farms. All production takes place at the Wiltz facility using a unique two-stage open-vat fermentation process, and the company sells directly to consumers, regional hospitality/retail outlets, and via the Luxcaddy online marketplace.

Product overview

Brasserie Simon is a traditional Luxembourgish brewery founded in 1824, currently in its 5th consecutive generation of family ownership. The company produces a portfolio of 10 different beers under three distinct brands: Simon (core brand featuring traditional styles including Pils, Régal, Dinkel, Bio, IPA, Noël, 0%, and Triple), Okult (organic-focused sub-brand with wheat beers including Blanche, Summer, and Triple), and Ourdaller (regional specialty sub-brand featuring wheat, buckwheat, rye, and hemp-based beers). All beers are produced at the Luxembourg facility using artisanal brewing methods with natural and local ingredients, featuring open fermentation tanks and non-filtered options.

Differentiator

Problem solved

Functional benefit

Brands

• Simon: Main beer brand portfolio including Pils, Régal, Dinkel, Bio, IPA, Noël, 0% (non-alcoholic), and Triple varieties.
• Okult
• Ourdaller

Products and services

• Simon Pils Classic blonde pils-style beer hopped in the tradition of traditional pils recipes with deliberate bitterness, refreshing character, and 4.8% alcohol by volume; targeted at general consumers seeking an everyday quality beer.
• Simon Régal

Segments2 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature2 records

Partnerships

Three partnerships are on record, tiered core.

• Ferme Breuer (Wiltz)coreOthersAgricultural supplier providing épeautre (spelt) for the Simon Dinkel beer. Located in Wiltz, the same municipality as the brewery, supporting local economy and ultra-fresh ingredient sourcing.
• Ferme Eilenbecker (Kalborn)coreOthersAgricultural supplier providing sarrasin (buckwheat) for the Ourdaller Wëllen beer. Located in Kalborn in northern Luxembourg.
• Ferme Fischbach (Enscherange)coreOthersAgricultural supplier providing organic wheat (froment bio) for Okult Blanche and rye (seigle) for Ourdaller Karel. Located in Enscherange in northern Luxembourg.

Scale indicators4 records

Recent moves5 records

Expansion highlights4 records

Direct peers

• Brasserie Cantillon: Brussels-based artisanal brewery famous for traditional spontaneous/lambic brewing methods; directly comparable to Simon on the 'authenticity through heritage production technique' axis and on small-batch, family-tradition positioning.
• De Struise Brouwers: Belgian small-scale craft brewery operating from a single production site with a similarly broad SKU portfolio spanning traditional and specialty styles; comparable in scale, multi-style range, and craft-led GTM.
• Brasserie Rodenbach: Flemish craft brewery specializing in aged, non-filtered traditional ales; closely comparable on production philosophy (non-filtered, maturation-emphasized) and on heritage positioning as a craft/traditional alternative to mass-market pils.
• Brasserie d'Orval (Abbaye Notre-Dame d'Orval): Belgian Trappist brewery producing a single-mark specialty ale on a small scale with monastic heritage and traditional process; relevant as a benchmark for small-scale, tradition-driven, single-site premium brewing operations.
• Brasserie Nationale (Bofferding/Diekirch): Luxembourg's dominant brewery group, explicitly referenced in Brasserie Simon's own commentary as a competitor 'seven times its size.' Both operate packaging/production breweries serving the same single-country Luxembourg market with broadly similar pils and traditional lagers.
• Brasserie de Silly: Belgian family-owned craft brewery of similar small-to-mid scale, with a traditional product lineup and family heritage analogous to Simon; both target regional/tourism-driven distribution and emphasize provenance and artisanal production.
• Brasserie de l'Abbaye de Val-Dieu: Small Belgian abbey-style brewery producing a range of traditional and seasonal beers; parallels Simon on traditional/authentic brewing identity, regional concentration, and family/heritage-driven brand story.

Broad incumbents

• AB InBev (Leffe/Hoegaarden): Global beer incumbent whose portfolio (Leffe, Hoegaarden, Stella Artois) directly competes for craft and traditional-style shelf space and on-premise taps in the same Benelux corridors where Simon operates; relevant as the benchmark 'larger incumbent' shaping category economics.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/brasseriesimon
• LinkedInlinkedin.com/company/brasserie-simon

Compliance3 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Brasserie Simon