Jazz

What Jazz does

Jazz, operating under the WeJazz brand and legally registered as JAZZ ALTERNATIVE THINKING, S.L.U. (with a parallel entity ONION DIGITAL SERVICES S.L.U.), is a privately held Spanish communication and social media agency headquartered in Madrid with a secondary contact office in Barcelona. The firm provides brand-side services — social media strategy, content creation, community management, transmedia campaigns and brand storytelling — to a roster of major consumer and enterprise brands including El Corte Inglés, Danone (Activia and Oikos), Canon, Ferrero Rocher, Telepizza, Kinder Bueno, Club del Gourmet, Lanjarón, Vicky Foods / Dulcesol, Iberia, Prosegur, Novotel and Banco de España. Its differentiation centers on a 'culture-first' methodology that seeks to embed brands into real-time cultural conversations via social behavior insights and multidisciplinary team collaboration.

The core offering is professional services rather than software: each engagement involves editorial planning, content production (often featuring transmedia tie-ins such as the Danone Oikos x Netflix La Casa de Papel collaboration and branded influencer work), and day-to-day community management across client channels. No proprietary technology platform, APIs, SDKs or productized tools are disclosed; the agency's 'technology' framing in source material refers to cultural insight and real-time monitoring rather than a tech stack.

The business model is sales-led, direct B2B professional services, with revenue generated through retainers and project work from enterprise clients across retail, food & beverage, technology, hospitality, banking and security verticals. Pricing is not publicly disclosed and the firm operates as an independent, privately held entity — there is no institutional investor, parent company or venture funding identified. A team of approximately 30 multidisciplinary staff supports the account portfolio, anchored by multi-year engagements (notably nearly eight years as Canon's social media agency) that provide revenue stability but also expose the firm to enterprise client concentration.

Name

Jazz

Legal name

JAZZ ALTERNATIVE THINKING, S.L.U.

Website

https://wejazz.es

Company type

Private

Founded year

2023

Operating status

Operating

Headcount range

11–50 employees

Short description

Jazz (WeJazz) is a Madrid-based Spanish communication and social media agency providing content strategy, social media management and transmedia campaigns for major consumer and enterprise brands across retail, F&B, technology, hospitality and banking.

Ownership category

akta.pro rank

Product category

Creative & Communication Agency Services

NAICS

Advertising Agencies (541810)

SIC

Services-Advertising Agencies (7311)

akta.pro primary industry

Graphic Design & Visual Content Production (BPAFAIAC)

Keywords

• Social media management
• Content creation services
• Brand strategy
• Creative communications
• Marketing agency

Headquarters

HQ city

Madrid

HQ country

Spain

HQ region

Europe

Offices3 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D

Revenue model

1. Agency Services: Communication and social media agency services including content creation, social media strategy, and campaign management for major consumer brands.

Go-to-market motion1 record

Distribution channels1 record

Marketing channels3 records

Core offering

WeJazz is a Spanish communication and creative agency that provides social media strategy, content creation, community management, brand storytelling, and campaign execution for major consumer brands. The agency operates as a multidisciplinary creative services firm connecting brands culturally with consumers across social platforms, delivering always-on content, special campaigns, and transmedia actions for premium clients.

Product overview

WeJazz is a Spanish communication/marketing agency (agencia de comunicación) that provides social media management and content creation services for brands. The company operates as a creative services firm rather than a software product company. Services include social media strategy development, content creation, community management, and campaign execution across various client brands. Based in Madrid and Barcelona, Spain, the company works with clients including El Corte Inglés, Danone, Canon, Telepizza, Ferrero Rocher, Kinder Bueno, and others. The entity is legally registered as JAZZ ALTERNATIVE THINKING, S.L.U. No standalone software products, modules, or technology offerings are identified in the source materials.

Differentiator

Problem solved

Functional benefit

Products and services

• Social Media Strategy

Quantifiable outcome

• Nearly 8 years as Canon social media agency
• +1 more outcomes

Named customers10 records

Segments1 record

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Scale indicators2 records

Recent moves5 records

Expansion highlights4 records

Direct peers

• BAP&Conde: Independent Spanish agency with strong consumer brand portfolio, particularly in food & beverage. Comparable to WeJazz in client base and creative-services model.
• Sra. Rushmore: Independent Spanish creative agency with a comparable roster of major consumer brands (Heineken, Campofrío, Lactalis) and similar scale. Directly comparable as a Madrid-based, brand-led creative shop competing for the same enterprise briefs.
• Kitchen: Spanish creative agency working with major consumer brands, similar in size and independent structure. Direct competitor for the same Spanish brand social media and content briefs.
• El Ruso de Rocky: Madrid-based independent creative agency with strong brand portfolio and cultural-creative positioning. Directly comparable in scale, location, and target brand clients.
• Fuego Camina Conmigo: Spanish independent creative agency known for premium creative work on consumer brands. Comparable to WeJazz in independence, scale, cultural-creative positioning, and target client base.
• Darwin & Verne: Spanish independent digital/creative agency focused on social media and brand content for major Spanish and international clients. Directly comparable in offering and customer overlap.

Broad incumbents

• TBWA\Spain: TBWA's Spanish operations cover advertising, content, and social for major multinationals. Broader incumbent with international network capabilities competing for the same enterprise briefs.
• DDB Spain: Global network agency in Spain offering advertising, social, and digital services to enterprise brands. Broad incumbent competitor with greater scale and international reach than WeJazz.
• Havas Spain: Havas's Spanish operations span creative, media, and content services for enterprise brands. Broader incumbent competitor with cross-channel capabilities exceeding WeJazz's pure-services focus.
• Ogilvy Spain: Global advertising and communications network in Spain with full-service brand, social, and content capabilities. Broader incumbent competitor offering integrated services at greater scale.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/wejazz
• Instagraminstagram.com/wejazz
• Xx.com/wejazz_

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Jazz