Vidde Mobility

What Vidde Mobility does

Vidde Mobility is a Swedish private company founded in 2021 in Jörn, Sweden, by CEO Christian Lystrup and co-founder Yalda Mirbaz. It designs and manufactures the Vidde Alfa, positioned as the world's first circular, electric light-utility snowmobile, built for Arctic professional and recreational use. The core product pairs a 20 kWh battery (delivering up to 100 km range) with a 113 kW (~160 hp) electric motor, near-silent operation at ~56 dB, an integrated heated battery system for temperatures as low as -39°C, and AC/DC fast-charging compatibility including V2G and V2V bidirectional capabilities. Software-defined functionality is delivered through the proprietary RapidRide™ platform, which provides OTA updates, custom drive modes, live vehicle monitoring, remote diagnostics, and fleet management.

The company's technology stack rests on a circular design platform — modular drivetrain, exchangeable wearing parts, upgradeable components, and a take-back/refurbish program — supported by supply-chain partnerships with Hydro (aluminum recycling), Pininfarina (design), PaperShell (bio-composites), STILRIDE (sustainable manufacturing), and Zparq (simulation). Vidde generates revenue from one-time hardware sales of the Alfa (net €27,000 per unit), pre-orders collected via a SEK 1,000 reservation deposit, custom-priced B2B fleet contracts, and a nascent aftermarket/service operation; the RapidRide™ software offers latent recurring-revenue potential.

Vidde goes to market through a dual motion: a D2C online pre-order portal with a Pre-Order Queue, and an emerging B2B enterprise field-sales channel — recently professionalized with the hire of Tesla's former B2B EV sales lead for Sweden — targeting ski resorts, tourism operators (Granö Beckasin, Spruce Island Husky), energy and utility companies (Skellefteå Kraft), authorities, forestry operators, and rental companies. The company is pre-revenue, ramping serial production in Sweden for first commercial deliveries in the 2026/27 winter season, with Partnerinvest Norr as a recently added institutional investor.

Name

Vidde Mobility

Legal name

Vidde Mobility

Website

https://viddemobility.com

Company type

Private

Founded year

2021

Operating status

Operating

Headcount range

1–10 employees

Short description

Vidde Mobility is a Swedish company that designs and manufactures the Vidde Alfa, the world's first circular, electric snowmobile, serving ski resorts, tourism operators, energy and utility companies, authorities, and terrain-mobility professionals.

Ownership category

akta.pro rank

Product category

Electric Snowmobiles

NAICS

Automotive Equipment Rental and Leasing (5321)

SIC

Motorcycles, Bicycles & Parts (3751)

akta.pro primary industry

Snowmobile Manufacturing (IMACAEAG)

akta.pro secondary industries

Snowmobile & Motorized Snow Tours (Snowmobiling, Snowbike) (THAAAJAF), Snowmobile Riding Gear Retail (CRAMANAI), V2G Aggregators & Flexibility Service Providers (Market Participation) (EUAFAMAG)

Keywords

• Electric snowmobiles
• Light utility vehicles
• Circular design
• Sustainable mobility
• Terrain vehicles

Headquarters

HQ city

Jörn

HQ country

Sweden

HQ region

Europe

Offices2 records

Markets served

GTM type

B2B and B2C

Offering type

Hardware or Manufacturing

Cost components

Technology or R&D, Personnel, Supply Chain, Operations, Marketing or Sales, Infrastructure

Revenue model

1. Electric Snowmobile Sales: One-time hardware sales of Vidde Alfa electric snowmobiles. Net price starting at €27,000 per unit. Revenue from individual consumers (via pre-order) and B2B customers (ski resorts, tourism operators, energy companies, authorities, rental companies, forestry).
2. Connected Software Services: RapidRide™ platform provides software services including fleet management, battery management, vehicle diagnostics, and over-the-air updates. Potential recurring revenue from software services.
3. Service and Aftermarket: Building out service and aftermarket function including spare parts, annual service, field repairs, and maintenance. Role being established to own customer experience post-purchase.

Pricing tiers

Go-to-market motion3 records

Distribution channels3 records

Marketing channels7 records

Core offering

Vidde Mobility manufactures the Vidde Alfa, an electric light utility snowmobile designed for arctic conditions with a 20 kWh battery (up to 100 km range), 113 kW motor, AC/DC fast charging, V2G/V2V capability, and the RapidRide™ connected software platform. The company sells directly to professional buyers (ski resorts, tourism operators, energy companies, authorities) and to individual consumers through a pre-order system.

Product overview

Vidde Mobility offers a single unified product: the Vidde Alfa electric snowmobile, paired with the RapidRide™ connected software platform. The Alfa is the core vehicle—a circular, electric light utility snowmobile manufactured in Sweden for arctic conditions. RapidRide™ is an integrated software module that provides fleet management, remote diagnostics, over-the-air updates, and energy optimization features. Together, the hardware product and software platform form a connected, sustainable terrain mobility solution.

Differentiator

Problem solved

Functional benefit

Brands

• Alfa: First commercial Vidde electric snowmobile model
• RapidRide™

Products and services

• Vidde Alfa The world's first circular, electric snowmobile (light utility vehicle) designed for arctic conditions, featuring a 20 kWh battery providing up to 100 km range, 113 kW (~160 hp) electric motor with approximately 400 Nm torque, near-silent operation at ~56 dB, AC/DC charging with V2G and V2V support, and a heated battery system for temperatures as low as -39°C. Targeted at professionals and enthusiasts at ski destinations, tourism operations, energy/utilities, authorities, rental companies, and forestry.

Quantifiable outcome

• CO2 reduction of up to 85% over vehicle lifetime compared to traditional snowmobiles
• +5 more outcomes

Named customers3 records

Segments6 records

Ideal customer profiles6 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Partnerships

Five partnerships are on record, tiered core.

• SkistarcoreStrategic or Co-development PartnerProduct development partnership with Skistar, a major ski resort operator. Vidde products developed based on real-world insights from ski destination operations.
• IcehotelcoreStrategic or Co-development PartnerProduct development partnership with Icehotel, leveraging their experience in extreme winter conditions and sustainable tourism operations.
• Skellefteå KraftcoreStrategic or Co-development PartnerProduct development and commercial partnership with Skellefteå Kraft, an energy company using Vidde snowmobiles for winter maintenance operations. They have signed binding purchase agreements.
• HydrocoreTechnology or IntegrationPartnership with Hydro (aluminum company) for integrated recycling solutions from the start. Hydro's recycling capabilities support Vidde's circular economy model.
• PininfarinacoreStrategic or Co-development PartnerStrategic design partnership with Pininfarina (renowned Italian design house) for sustainable and circular product design. Pininfarina's SVP Experience Design endorses Vidde's circular model.

Scale indicators7 records

Recent moves6 records

Expansion highlights6 records

Direct peers

• Taiga Motors: Canadian manufacturer of electric snowmobiles and personal watercraft. Most directly comparable to Vidde as a pure-play EV powersports OEM targeting similar professional and recreational use cases in cold-weather environments.

Emerging players

• Zero Motorcycles: US-based electric motorcycle manufacturer with established EV powertrain, battery management, and software capabilities. Comparable EV two-wheeler engineering and software-defined vehicle approach, but focused on on-road motorcycles rather than snowmobiles.
• Cake: Swedish electric off-road motorcycle and light utility vehicle maker with similar sustainability and circular design positioning. Comparable EV engineering in the Nordic region and overlap in professional/outdoor use cases.
• Electric Motion: French manufacturer of electric trials, off-road, and utility motorcycles. Comparable small-scale EV powersports player with similar professional and outdoor applications, though not focused on snow specifically.
• Daymak: Canadian company developing a range of light electric vehicles including an electric snowmobile (Sno). Comparable EV light-vehicle focus with cold-weather product overlap, though smaller scale and less developed premium brand positioning.

Broad incumbents

• Segway Powersports: Powersports arm of Segway-Ninebot offering off-road side-by-sides and ATVs. Adjacent product category with growing EV portfolio and similar professional/outdoor customer segments in tourism and rental.
• Yamaha Motor: Japanese powersports manufacturer with a snowmobile line (VK Professional, Sidewinder) and active electric two-wheeler programs. Broad incumbent with relevant cold-weather and EV expertise that could enter the electric snowmobile segment.
• Polaris Inc. Large US powersports conglomerate selling snowmobiles (Indy, RMK), off-road vehicles, and motorcycles under multiple brands. Broad incumbent with adjacent EV efforts in ORV and Indian Motorcycle. Comparable customer base and dealer-driven GTM.
• Arctic Cat (Textron): Traditional snowmobile OEM owned by Textron, competing directly in the same product category. Established cold-weather engineering and dealer footprint that Vidde lacks.
• BRP (Ski-Doo/Lynx): Dominant incumbent snowmobile manufacturer with Ski-Doo and Lynx brands. Same product category with deep dealer network, established cold-weather engineering, and announced plans to electrify its lineup. Represents Vidde's primary competitive threat.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/viddemobiliy
• Facebookfacebook.com/profile.php

Revenue estimate

Valuation estimate

Number of profiles

Profiles5 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Vidde Mobility