Mediagraphic
Mediagraphic is an Italian management consultancy, founded 1999 and headquartered in Barletta, that provides technical-legal advisory, Q&A subscription services, legal advertising, and e-procurement software support exclusively to Italian Public Administrations across the public contract lifecycle.
- Company typePrivate
- Founded1999
- HeadquartersBarletta, Italy
- Headcount11–50
- GTM typeB2B
- OfferingServices
What Mediagraphic does
Mediagraphic Srl Unipersonale is an Italian management consultancy founded in 1999 and headquartered in Barletta, Italy, specializing exclusively in public procurement (appalti pubblici) services for Italian Public Administrations. The company serves municipalities, ministries, state-owned enterprises, port authorities, universities, healthcare providers, and regional governments, providing technical-legal advisory across the full public contract lifecycle — from programming and tender design through publication, award, and execution — under the new Codice dei Contratti Pubblici (D.Lgs. 36/2023). Since 2008, the company has held official concessionaire status from the Istituto Poligrafico e Zecca dello Stato for legal advertising in the Gazzetta Ufficiale, and has operated the MediAppalti monthly digital journal since 2010.
The company's core service offerings include: (1) A.D.R. ('A domanda rispondiamo'), a subscription-based Q&A portal delivering written and telephone advisory on procurement questions, with tiered packages ranging from 3-hour monte ore blocks to 80-hour annual subscriptions; (2) Gestione ciclo di vita Contratti Pubblici, full-lifecycle contract management support; (3) Pubblicità e Avvisi Legali, editorial coordination of legal notices across official outlets, certified under UNI EN ISO 9001:2015; (4) Marketing e Comunicazione Istituzionale, institutional communications campaigns on digital and traditional media; and (5) the MediAppalti monthly journal and 'Oltre la Norma' webinar format, which serve as content marketing and thought-leadership channels. The firm operates the InnovaGraphic CRM 4.0 platform (completed October 2023, CUP B37H21015730007) and, in partnership with Mediaconsult, resells an e-procurement software suite covering supplier registries, electronic tenders, electronic contracts, and electronic marketplaces.
Mediagraphic employs 11-50 staff and operates as a single-member LLC owned by legal representative Sabino Fiorella, with no external investors, parent company, or disclosed funding rounds. The company is privately held and generates revenue through professional services fees, ADR subscription packages, per-publication legal advertising fees, and e-procurement software access fees. The company reports 95% client retention and 40+ managed commissions across a nationally distributed Italian PA client base. Distribution is entirely direct, with no channel partners, and the operating geography is exclusively Italy.
Mediagraphic firmographics
Firmographics- Name
- Mediagraphic
- Legal name
- Mediagraphic srl Unipersonale
- Website
- https://mediagraphic.it
- Company type
- Private
- Founded year
- 1999
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Mediagraphic is an Italian management consultancy, founded 1999 and headquartered in Barletta, that provides technical-legal advisory, Q&A subscription services, legal advertising, and e-procurement software support exclusively to Italian Public Administrations across the public contract lifecycle.
- Ownership category
- akta.pro rank
Mediagraphic industry classification
Industry- Product category
- Public Procurement Consulting
- NAICS
- Advertising, Public Relations, and Related Services (5418), Public Relations Agencies (54182)
- SIC
- Services-Advertising (7310), Services-Advertising Agencies (7311)
- akta.pro primary industry
- Media Planning, Buying & Optimization (BPAFAAAC)
Keywords
Where Mediagraphic is headquartered
LocationHeadquarters
- HQ city
- Barletta
- HQ country
- Italy
- HQ region
- Europe
Offices1 record
Markets served
Mediagraphic business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Technology or R&D, Marketing or Sales
Revenue model
- Professional Services – Public Procurement Advisory: Technical-legal consulting for the entire procurement lifecycle, including tender management, contract lifecycle support, RUP assistance, and compliance services. Revenue is generated through structured service packages (written Q&A, telephone support hours, mixed plans) and subscriptions for Public Administration clients.
- Legal Advertising Services: Editorial coordination and publication of optional advertising for public procurement, and publication of legal notices (staff selection, expropriations, balances, asset disposals, judicial auctions, etc.) in official press outlets, the Ministry of Infrastructure website, and international publications. Since 2008, the company has been a concessionaire of the Istituto Poligrafico e Zecca dello Stato for Gazzetta Ufficiale insertions. Revenue is per-publication / per-insertion.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Usage-based | Pay-as-you-go | Small – 3 hours telephone support |
| Usage-based | Pay-as-you-go | Medium – 6 hours telephone support |
| Usage-based | Pay-as-you-go | Large – 10 hours telephone support |
| Subscription | Annual | Annual Subscription – up to 80 hours telephone support |
| Hybrid | Annual | Basic Mixed – 10 written Q&A + 10 telephone hours |
| Hybrid | Annual | Medium Mixed – 20 written Q&A + 20 telephone hours |
| Hybrid | Annual | Premium Mixed – 40 written Q&A + 40 telephone hours |
| Subscription | Annual | Annual Written Q&A – up to 80 questions |
| Usage-based | Pay-as-you-go | Single Written Q&A |
| Professional services/ project-based | Pay-as-you-go | Pro-veritate Opinion |
Go-to-market motion1 record
Distribution channels1 record
Marketing channels6 records
Mediagraphic product offering
Product offeringCore offering
Mediagraphic is an Italian consultancy that provides technical-legal advisory and operational support to Italian Public Administrations across the full public procurement lifecycle. Its core offerings include tender and contract lifecycle management, the A.D.R. (A domanda rispondiamo) Q&A advisory service, legal advertising and notice publication (as concessionaire of the Istituto Poligrafico e Zecca dello Stato), and institutional marketing/communication services. The company complements these services with the MediAppalti monthly journal and the Oltre la Norma webinar format.
Product overview
Mediagraphic is a consultancy company specializing in public procurement services for Italian Public Administrations. The company operates as a services provider rather than a traditional software vendor, offering a portfolio of interconnected professional services: (1) Gestione ciclo di vita Contratti Pubblici - technical-legal support for the entire public contract lifecycle; (2) Servizi per le Stazioni Appaltanti - services for contracting authorities at various qualification levels; (3) A.D.R. (A domanda rispondiamo) - Q&A consulting service with written, telephone, and mixed support options; (4) Pubblicità e Avvisi Legali - legal advertising and notice publication services (certified UNI EN ISO 9001:2015, concessionaire of Istituto Poligrafico e Zecca dello Stato since 2008); and (5) Marketing e Comunicazione Istituzionale - institutional marketing and communication campaigns. Supporting offerings include MediAppalti magazine and the Oltre la Norma webinar format. In partnership with Mediaconsult, Mediagraphic also provides e-procurement software solutions including supplier registry, electronic tender management, electronic contracts, and electronic marketplace functionalities accessible at mediappalti.it and software.mediaconsult.it/e-procurement/.
Differentiator
Problem solved
Functional benefit
Brands
- MediAppalti: Monthly digital magazine dedicated to public procurement professionals, providing analysis of regulatory changes, jurisprudence, and practical cases since 2010.
- MediAppalti
Products and services
- Gestione ciclo di vita Contratti Pubblici (Public Contract Lifecycle Management) Technical-legal support for managing the entire lifecycle of public contracts, from programming and design through award and advertising to execution and ANAC data transmission, in compliance with the Public Contracts Code and digitization obligations.
- Servizi per le Stazioni Appaltanti (Contracting Authority Services) Support services for contracting authorities at various qualification levels, including platform loading, publication, CIG acquisition, FVOE verification, bidding document preparation, and tender session assistance.
- A.D.R. (A domanda rispondiamo) Consulting service providing written, telephone, and mixed support answers to questions from Public Administrations and private entities on public procurement and Consip/MePA conventions.
- Pubblicità e Avvisi Legali (Legal Advertising and Notices) Editorial coordination service for optional advertising in public procurement and publication of legal notices (staff selection, expropriations, balances, asset disposals, judicial auctions, etc.) in official press outlets, the Ministry of Infrastructure website, and international publications.
- Marketing e Comunicazione Istituzionale (Institutional Marketing and Communication) Communication services for public administrations, including advertising campaigns on print, radio, TV, Google ADS, and social networks (Facebook, LinkedIn, Twitter, Instagram) for institutional, tourist, and branding communication.
- MediAppalti (Monthly Digital Journal) Monthly digital journal dedicated to public contracts professionals, offering analysis of regulatory changes, case law, and practical cases. Articles serve as the basis for the Oltre la Norma webinar format.
- MediAppalti E-Procurement Platform E-procurement platform developed in partnership with Mediaconsult, enabling supplier registries, electronic tender management, electronic contracts, and electronic marketplace for complex procurement needs.
- Oltre la Norma (Webinar Format) Free webinar and video-pill series dedicated to RUPs, officials, and managers working in public procurement, featuring practical cases and operative interpretations coherent with regulations.
- Servizio A.D.R. - Area Riservata (Reserved Portal) Reserved area portal for the ADR service where clients submit questions and receive responses, operated via Mediaconsult's infrastructure.
Quantifiable outcome
- 95% client retention rate – the majority of clients continue choosing Mediagraphic year after year
- +2 more outcomes
Companies that use Mediagraphic
Customer profileNamed customers18 records
Segments1 record
Ideal customer profiles1 record
Mediagraphic technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature3 records
Mediagraphic partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- MediaconsultcoreMediaconsult is a long-standing strategic partner of Mediagraphic, specializing in managerial training and technical updating on legal-management topics for Public Administrations. Together, the two companies co-developed e-procurement software solutions covering electronic supplier registers (albo fornitori), electronic tender management (gestione di gare telematiche), electronic contracts (contratto informatico), and electronic marketplaces (mercato elettronico). Mediaconsult is described as 'Azienda leader in Italia nelle attività di supporto tecnico-legale in tema di appalti e formazione per le Pubbliche Amministrazioni' (a leading company in Italy in technical-legal support for public procurement and training). Mediagraphic offers Mediaconsult's platforms as part of its own service offering to clients. The ADR Q&A service is operated via Mediaconsult's infrastructure (adr.mediaconsult.it).
Scale indicators5 records
Recent moves6 records
Expansion highlights5 records
Mediagraphic competitors and assessment
Company assessmentBroad incumbents
- Wolters Kluwer Italia: Global legal and regulatory information publisher with a substantial Italian presence serving law firms, PAs, and corporate compliance. Comparable to Mediagraphic on legal publishing and regulatory interpretation, though Wolters Kluwer operates across all legal verticals rather than focusing on procurement.
- Maggioli Group: Major Italian provider of software, publishing, and professional services for public administrations, including procurement and legal compliance offerings. Overlaps with Mediagraphic on e-procurement software and legal publishing but at much greater scale and with a broader portfolio.
- Giuffrè Francis Lefebvre (Mollier Editore): Leading Italian legal publisher and information provider serving lawyers and public administrations with codes, commentaries, and journals. Overlaps with Mediagraphic's MediAppalti journal and regulatory update content but serves a much broader legal audience.
Direct peers
- Mediaconsult: Long-standing strategic partner of Mediagraphic and self-described leader in technical-legal support and training for Italian Public Administrations on public procurement. Co-develops the e-procurement stack and hosts the ADR Q&A portal, making it both a partner and the closest functional competitor in the same niche.
- Halley Consulting: Italian consultancy and software house specialized in services for local public administrations, including procurement support and PA compliance tooling. Comparable niche player to Mediagraphic focused on the same municipal and provincial PA buyer with similar advisory-plus-software model.
- Promo PA Fondazione: Italian organization providing training, communications, and editorial services for public administrations, with strong overlap in PA communications and tender-related publishing. Comparable to Mediagraphic's institutional marketing, newsletter, and webinar-style offerings for the PA buyer.
Regional players
- Publika Editrice: Italian editorial and training publisher focused on public administration, taxation, and labor topics, with periodicals and textbooks for PA officials. Comparable to the MediAppalti publication line and professional training segment but serves a wider PA content universe.
Emerging players
- ANCI Servizi: Service arm of the Italian National Association of Italian Municipalities, offering advisory, training, and operational support directly to member comuni. Overlaps with Mediagraphic's municipal procurement advisory offering but with a captive membership base rather than an open market model.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights6 records
Customer concentration
Mediagraphic social profiles
Digital presenceMediagraphic compliance and trust
Trust signalCompliance1 record
Mediagraphic financial estimates
Financial estimateRevenue estimate
Valuation estimate
Mediagraphic leadership team
Management profileNumber of profiles
Profiles1 record
Mediagraphic funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Mediagraphic M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Mediagraphic
What does Mediagraphic do?
Mediagraphic is an Italian consultancy that provides technical-legal advisory and operational support to Italian Public Administrations across the full public procurement lifecycle. Its core offerings include tender and contract lifecycle management, the A.D.R. (A domanda rispondiamo) Q&A advisory service, legal advertising and notice publication (as concessionaire of the Istituto Poligrafico e Zecca dello Stato), and institutional marketing/communication services. The company complements these services with the MediAppalti monthly journal and the Oltre la Norma webinar format.
Is Mediagraphic a public or private company?
Mediagraphic is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Mediagraphic founded?
Mediagraphic was founded in 1999. It employs 11 to 50 people.
Where is Mediagraphic based?
Mediagraphic is headquartered in Barletta, Italy, in the Europe region.
How does Mediagraphic make money?
Two revenue lines are on record. Professional Services – Public Procurement Advisory is the primary driver. The others are legal Advertising Services.
Who are Mediagraphic's main competitors?
Broad incumbents on record are Wolters Kluwer Italia, Maggioli Group and Giuffrè Francis Lefebvre (Mollier Editore). Direct peers are Mediaconsult, Halley Consulting and Promo PA Fondazione. Publika Editrice is listed as a regional player. ANCI Servizi is listed as an emerging player.
Does Mediagraphic have an API?
No public API is recorded for Mediagraphic.
What industry is Mediagraphic in?
Mediagraphic's product category is Public Procurement Consulting. Its primary akta.pro industry code is BPAFAAAC, Media Planning, Buying & Optimization. Its NAICS code is 5418 and its SIC code is 7310.