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Baw Baw Shire Council

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Namestring
Baw Baw Shire Council
Legal namestring
Baw Baw Shire Council
Company typeenum
Private
Founded yearint
1994
Descriptiontext

Baw Baw Shire Council is the local government authority for Baw Baw Shire in the Gippsland region of Victoria, Australia, established in 1994 under the Victorian Local Government Act. The council operates from its headquarters in Drouin and a Customer Service Centre in Warragul, with a workforce of 251-500 employees delivering statutory municipal services across the shire, including roads and drainage, waste management, planning and building permits, animal management, emergency management coordination, community grants administration, and public health services. Its primary customer segment is the shire's residential population, with secondary segments comprising local community organisations (sports clubs, community groups) and local businesses requiring permits and economic development support.

The council has built a digital services portfolio to extend its service delivery beyond physical counters. Products include Baw Baw Connect (a community engagement and consultation platform), an Emergency Dashboard for consolidated emergency information, the Baw Baw Waste App for collection schedules and tip lookup, integration with Snap Send Solve for mobile-based issue reporting, and a Near Me location-based information service. The website is accessible in 20+ languages and is built on the Granicus platform. Recent activity includes the June 2026 launch of a Food Organics and Garden Organics (FOGO) waste service in cooperation with South Gippsland Shire and Wellington Shire Councils, and capture of over AUD 76,400 in grant funding from Victoria's Tiny Towns Fund for community infrastructure.

As a statutory local government entity, Baw Baw Shire Council generates operating revenue through council rates, statutory fees and charges, and government grants, rather than commercial product sales. Its distribution model is omnichannel and direct: 24/7 online services through bawbawshire.vic.gov.au, two Customer Service Centres, a toll-free call centre (1300 BAW BAW), and mobile reporting apps. Marketing reach is through the website, social media (Facebook, Instagram, YouTube), the Baw Baw Connect portal, and traditional public notices. No equity ownership, subsidiaries, merger activity, or commercial product pricing were disclosed in the available data.

Short descriptiontext

Baw Baw Shire Council is the local government authority for Baw Baw Shire in Victoria, Australia, delivering statutory municipal services including waste management, planning permits, emergency management, and community infrastructure to shire residents, local businesses, and community organisations.

Operating statusenum
Operating
Ownership categoryenum
Headcount rangeband
251–500
akta.pro rankint
HeadquartersDrouin, Australia
HQ citystring
Drouin
HQ countrystring
Australia
HQ regionstring
Oceania
Markets served

Serves global market

Offices1 record

Each record includes

City, Country, Type, Description, Source

Keyword5 values
local government services, municipal services, waste management, community engagement, emergency management
Industry1 code
1Municipal Solid Waste Collection (Residential/Commercial)
CodeIMAIAFAAPrimaryYes
NAICS code2 codes
  • Administration of Housing Programs, Urban Planning, and Community Development925
  • Administration of Urban Planning and Community and Rural Development925120
SIC code1 code
  • Refuse Systems4953
Product category
Local Government Services
Marketing channels6 records

Each record includes

Title, Type, Stage, Description, Source

Distribution channels4 records

Each record includes

Title, Type, Scope, Target buyer, Description, Source

Cost components5 values
Personnel, Operations, Infrastructure, Technology or R&D, Marketing or Sales
GTM typeB2C
B2C
Offering typeServices
Services
Core offering1 text field

Baw Baw Shire Council is a local government authority providing statutory municipal services to residents of the Baw Baw Shire region in Victoria, Australia. Core services include waste management (including the new FOGO service), roads and drainage maintenance, planning and building permits, animal management, emergency preparedness and response, community grants administration, and public health services. The council also delivers a portfolio of digital services — including the Baw Baw Connect community engagement platform, an Emergency Dashboard, the Baw Baw Waste App, and the Snap Send Solve issue reporting tool — to improve resident access to council services.

Differentiator
Functional benefit
Problem solved
Product overview1 text field

Baw Baw Shire Council provides a unified digital services portfolio consisting of community engagement platforms (Baw Baw Connect), emergency management tools (Emergency Dashboard), waste management services (Baw Baw Waste App), issue reporting systems (Snap Send Solve), and location-based information services (Near Me). These services are delivered through the council's main website powered by Granicus, accessible in 20 languages, and focus on improving resident access to council services, emergency information, and community participation opportunities.

Product and service6 records
1Baw Baw Connect
2Emergency Dashboard
3Baw Baw Waste App
4Snap Send Solve
CategoryIssue Reporting Digital Service
Description

Mobile-based service reporting tool that allows Baw Baw Shire residents to report issues like potholes, broken signage, and other maintenance concerns by photographing and sending location-tagged reports.

5Near Me
CategoryLocation-based Information Service
Description

Location-based information service enabling Baw Baw Shire residents to find relevant local information specific to their area within the shire.

6FOGO Service (Food Organics and Garden Organics)
CategoryWaste Management Service
Description

Food Organics and Garden Organics (FOGO) waste collection service jointly launched across Baw Baw Shire, South Gippsland Shire, and Wellington Shire Councils, providing residents with food and garden organics waste collection.

Recent move5 records

Each record includes

Date, Type, Title, Description, Source

Expansion highlight5 records

Each record includes

Type, Description

Peers10 records
TypeDirect peer
Description

Neighbouring Gippsland-region Victorian shire offering the same municipal service portfolio (waste collection, planning, community facilities, emergency management) to a similar population scale.

TypeBroad incumbent
Description

Large outer-melbourne council operating a comparable full municipal service portfolio at significantly greater scale, serving as an upper-bound benchmark for service breadth and digital maturity.

TypeDirect peer
Description

Eastern Victorian shire offering comparable municipal services to a mixed urban/rural population with active FOGO and digital engagement programs.

TypeDirect peer
Description

Adjacent Victorian shire and joint FOGO launch partner; operates as a comparable small-to-mid sized rural council providing identical municipal services (waste, roads, planning, community grants) to a similar population scale in Gippsland.

TypeDirect peer
Description

Large Gippsland shire with comparable rural municipal service portfolio, including waste management, emergency management, and community engagement platforms.

TypeDirect peer
Description

Outer-melbourne growth shire providing directly comparable municipal services (waste, planning, community engagement) to a rapidly expanding peri-urban population on a similar scale.

7Glenelg Shire Council
TypeDirect peer
Description

Western Victorian rural shire operating an essentially identical municipal service portfolio (waste, roads, planning, community grants) at a comparable small-shire scale.

TypeDirect peer
Description

Third joint FOGO partner and neighbouring Gippsland shire; provides the same suite of municipal services to a rural/regional population, making it the most direct operational and service-mix comparable to Baw Baw.

TypeBroad incumbent
Description

Larger metropolitan Melbourne council that operates more mature digital engagement and waste services at greater scale, providing a benchmark for the digital service trajectory Baw Baw is pursuing.

TypeDirect peer
Description

Gippsland-region council with larger urban centre (Morwell/Traralgon) providing the same core municipal service portfolio, including FOGO and digital engagement, at a larger population scale.

Market position
Strengths4 records

Each record includes

Headline, Details, Source

Weaknesses4 records

Each record includes

Headline, Details, Source

Competitive moat3 records

Each record includes

Type, Details

Key risks4 records

Each record includes

Headline, Details, Source

Key highlights5 records

Each record includes

Headline, Details, Source

Customer concentration

Classification, Details

Segment3 records

Each record includes

Title, Type, Primary, Description, Pain point addressed, Use case, Source

Ideal customer profile3 records

Each record includes

Profile, Firmographic size, Sales motion, Sales cycle length, Buying structure, Purchase trigger, Buyer persona, Geography, Industry vertical, Primary use case, Description, Pain points, Evidence proof points, Target buyer

Technology focused
No
API detail
Has APIbool
No

Docs URL, Description

AI maturity
App detail

Has app

Core technology
Revenue estimate
Valuation estimate
Number of profiles
No data
No data
Funding overview

Funding stage, Last funding date, Total funding USD

Funding rounds

Each record includes

Round, Amount USD, Date, Pre money valuation, Total investors, Investors, News

Investors

Each record includes

Name, Type, Date of entry, Rounds participated, Website

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Each record includes

Name, Acquisition type, Announced date, Completed date, Status, Website, News

Investment

Each record includes

Name, Round, Announced date, Lead investor, Website, News

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Baw Baw Shire Council

Local Government Servicesbawbawshire.vic.gov.au

Baw Baw Shire Council is the local government authority for Baw Baw Shire in Victoria, Australia, delivering statutory municipal services including waste management, planning permits, emergency management, and community infrastructure to shire residents, local businesses, and community organisations.

What Baw Baw Shire Council does

Baw Baw Shire Council is the local government authority for Baw Baw Shire in the Gippsland region of Victoria, Australia, established in 1994 under the Victorian Local Government Act. The council operates from its headquarters in Drouin and a Customer Service Centre in Warragul, with a workforce of 251-500 employees delivering statutory municipal services across the shire, including roads and drainage, waste management, planning and building permits, animal management, emergency management coordination, community grants administration, and public health services. Its primary customer segment is the shire's residential population, with secondary segments comprising local community organisations (sports clubs, community groups) and local businesses requiring permits and economic development support.

The council has built a digital services portfolio to extend its service delivery beyond physical counters. Products include Baw Baw Connect (a community engagement and consultation platform), an Emergency Dashboard for consolidated emergency information, the Baw Baw Waste App for collection schedules and tip lookup, integration with Snap Send Solve for mobile-based issue reporting, and a Near Me location-based information service. The website is accessible in 20+ languages and is built on the Granicus platform. Recent activity includes the June 2026 launch of a Food Organics and Garden Organics (FOGO) waste service in cooperation with South Gippsland Shire and Wellington Shire Councils, and capture of over AUD 76,400 in grant funding from Victoria's Tiny Towns Fund for community infrastructure.

As a statutory local government entity, Baw Baw Shire Council generates operating revenue through council rates, statutory fees and charges, and government grants, rather than commercial product sales. Its distribution model is omnichannel and direct: 24/7 online services through bawbawshire.vic.gov.au, two Customer Service Centres, a toll-free call centre (1300 BAW BAW), and mobile reporting apps. Marketing reach is through the website, social media (Facebook, Instagram, YouTube), the Baw Baw Connect portal, and traditional public notices. No equity ownership, subsidiaries, merger activity, or commercial product pricing were disclosed in the available data.

Baw Baw Shire Council firmographics

Firmographics
Name
Baw Baw Shire Council
Legal name
Baw Baw Shire Council
Website
https://bawbawshire.vic.gov.au
Company type
Private
Founded year
1994
Operating status
Operating
Headcount range
251–500 employees
Short description
Baw Baw Shire Council is the local government authority for Baw Baw Shire in Victoria, Australia, delivering statutory municipal services including waste management, planning permits, emergency management, and community infrastructure to shire residents, local businesses, and community organisations.
Ownership category
akta.pro rank

Baw Baw Shire Council industry classification

Industry
Product category
Local Government Services
NAICS
Administration of Housing Programs, Urban Planning, and Community Development (925), Administration of Urban Planning and Community and Rural Development (925120)
SIC
Refuse Systems (4953)
akta.pro primary industry
Municipal Solid Waste Collection (Residential/Commercial) (IMAIAFAA)

Keywords

  • Local government services
  • Municipal services
  • Waste management
  • Community engagement
  • Emergency management

Where Baw Baw Shire Council is headquartered

Location

Headquarters

HQ city
Drouin
HQ country
Australia
HQ region
Oceania

Offices1 record

Markets served

Baw Baw Shire Council business model

Business model
GTM type
B2C
Offering type
Services
Cost components
Personnel, Operations, Infrastructure, Technology or R&D, Marketing or Sales

Distribution channels4 records

Marketing channels6 records

Baw Baw Shire Council product offering

Product offering

Core offering

Baw Baw Shire Council is a local government authority providing statutory municipal services to residents of the Baw Baw Shire region in Victoria, Australia. Core services include waste management (including the new FOGO service), roads and drainage maintenance, planning and building permits, animal management, emergency preparedness and response, community grants administration, and public health services. The council also delivers a portfolio of digital services — including the Baw Baw Connect community engagement platform, an Emergency Dashboard, the Baw Baw Waste App, and the Snap Send Solve issue reporting tool — to improve resident access to council services.

Product overview

Baw Baw Shire Council provides a unified digital services portfolio consisting of community engagement platforms (Baw Baw Connect), emergency management tools (Emergency Dashboard), waste management services (Baw Baw Waste App), issue reporting systems (Snap Send Solve), and location-based information services (Near Me). These services are delivered through the council's main website powered by Granicus, accessible in 20 languages, and focus on improving resident access to council services, emergency information, and community participation opportunities.

Differentiator

Problem solved

Functional benefit

Products and services

  • Baw Baw Connect
  • Emergency Dashboard
  • Baw Baw Waste App
  • Snap Send Solve Mobile-based service reporting tool that allows Baw Baw Shire residents to report issues like potholes, broken signage, and other maintenance concerns by photographing and sending location-tagged reports.
  • Near Me Location-based information service enabling Baw Baw Shire residents to find relevant local information specific to their area within the shire.
  • FOGO Service (Food Organics and Garden Organics) Food Organics and Garden Organics (FOGO) waste collection service jointly launched across Baw Baw Shire, South Gippsland Shire, and Wellington Shire Councils, providing residents with food and garden organics waste collection.

Companies that use Baw Baw Shire Council

Customer profile

Segments3 records

Ideal customer profiles3 records

Baw Baw Shire Council technology and API

Technology

Technology focussed No

API detail

Has API
No
API docs
API detail

Core technology

AI maturity

App detail

Baw Baw Shire Council partnerships and signals

Strategic signal

Recent moves5 records

Expansion highlights5 records

Baw Baw Shire Council competitors and assessment

Company assessment

Direct peers

  • Bass Coast Shire Council: Neighbouring Gippsland-region Victorian shire offering the same municipal service portfolio (waste collection, planning, community facilities, emergency management) to a similar population scale.
  • Yarra Ranges Council: Eastern Victorian shire offering comparable municipal services to a mixed urban/rural population with active FOGO and digital engagement programs.
  • South Gippsland Shire Council: Adjacent Victorian shire and joint FOGO launch partner; operates as a comparable small-to-mid sized rural council providing identical municipal services (waste, roads, planning, community grants) to a similar population scale in Gippsland.
  • East Gippsland Shire Council: Large Gippsland shire with comparable rural municipal service portfolio, including waste management, emergency management, and community engagement platforms.
  • Cardinia Shire Council: Outer-melbourne growth shire providing directly comparable municipal services (waste, planning, community engagement) to a rapidly expanding peri-urban population on a similar scale.
  • Glenelg Shire Council: Western Victorian rural shire operating an essentially identical municipal service portfolio (waste, roads, planning, community grants) at a comparable small-shire scale.
  • Wellington Shire Council: Third joint FOGO partner and neighbouring Gippsland shire; provides the same suite of municipal services to a rural/regional population, making it the most direct operational and service-mix comparable to Baw Baw.
  • Latrobe City Council: Gippsland-region council with larger urban centre (Morwell/Traralgon) providing the same core municipal service portfolio, including FOGO and digital engagement, at a larger population scale.

Broad incumbents

  • City of Casey: Large outer-melbourne council operating a comparable full municipal service portfolio at significantly greater scale, serving as an upper-bound benchmark for service breadth and digital maturity.
  • Manningham City Council: Larger metropolitan Melbourne council that operates more mature digital engagement and waste services at greater scale, providing a benchmark for the digital service trajectory Baw Baw is pursuing.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks4 records

Key highlights5 records

Customer concentration

Baw Baw Shire Council social profiles

Digital presence

Baw Baw Shire Council financial estimates

Financial estimate

Revenue estimate

Valuation estimate

Baw Baw Shire Council leadership team

Management profile

Number of profiles

Baw Baw Shire Council funding detail

Funding detail

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

Baw Baw Shire Council M&A and investment

M&A and investment

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Baw Baw Shire Council

What does Baw Baw Shire Council do?

Baw Baw Shire Council is a local government authority providing statutory municipal services to residents of the Baw Baw Shire region in Victoria, Australia. Core services include waste management (including the new FOGO service), roads and drainage maintenance, planning and building permits, animal management, emergency preparedness and response, community grants administration, and public health services. The council also delivers a portfolio of digital services — including the Baw Baw Connect community engagement platform, an Emergency Dashboard, the Baw Baw Waste App, and the Snap Send Solve issue reporting tool — to improve resident access to council services.

Is Baw Baw Shire Council a public or private company?

Baw Baw Shire Council is a private company. It is classified as state government owned and is currently operating.

When was Baw Baw Shire Council founded?

Baw Baw Shire Council was founded in 1994. It employs 251 to 500 people.

Where is Baw Baw Shire Council based?

Baw Baw Shire Council is headquartered in Drouin, Australia, in the Oceania region.

Who are Baw Baw Shire Council's main competitors?

Direct peers on record are Bass Coast Shire Council, Yarra Ranges Council, South Gippsland Shire Council, East Gippsland Shire Council, Cardinia Shire Council, Glenelg Shire Council, Wellington Shire Council and Latrobe City Council. Broad incumbents are City of Casey and Manningham City Council.

Does Baw Baw Shire Council have an API?

No public API is recorded for Baw Baw Shire Council.

What industry is Baw Baw Shire Council in?

Baw Baw Shire Council's product category is Local Government Services. Its primary akta.pro industry code is IMAIAFAA, Municipal Solid Waste Collection (Residential/Commercial). Its NAICS code is 925 and its SIC code is 4953.

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Live signals
Mirage NewsBooks Galore In Baw BawBaw Baw Shire Council and Drouin Men's Shed installed book boxes in Drouin, Longwarry, and Warragul, offering free books for ages 0–12. The boxes use a 'take a book, leave a book' system, and more are being commissioned for community locations.Mirage NewsCouncil Community Grants Program Provides $137,000Baw Baw Shire Council conditionally offered over $137,000 through its Community Grants program to 35 local groups for the 2026/27 financial year. Grants of up to $5,000 will support activities, events, and programs, with a reception event planned for July 2027.Mirage NewsWarragul Leisure Centre Outdoor Pool Summer HoursBaw Baw Shire Council revised the outdoor pool hours at Warragul Leisure Centre for 2026/27, opening earlier in the season based on user feedback. The new hours run from October to April, with data collected until 10 April 2027 to monitor visitation.Mirage NewsLibrary, Learning Centre Site Prep Begins SoonEarly works for a new Library and Learning Centre in Warragul began next week, managed by Baw Baw Shire Council and Becon Constructions. The $30 million facility includes a library, meeting rooms, and co-working spaces, with early works completing by September. Main construction starts this year, with opening planned for early 2028.Mirage NewsCommunity Voices Encouraged Ahead Of State ElectionBaw Baw Shire Council is urging residents to support two local projects ahead of the Victorian State Election, including the Rokeby to Noojee Trail Extension. Over 360 letters have been sent, and the council is seeking $7 million for the second stage, with completion targeted for 2027.ABCGippsland councillor and One Nation candidate Ben Lucas pleads guilty to health code violationsBen Lucas, a One Nation candidate for Narracan, pleaded guilty to operating a category-one aquatic facility without registering it with Baw Baw Shire Council. He was fined $4,000 and placed on a 12-month adjourned undertaking. Lucas said he was glad the matter was resolved and focused on the upcoming election.Mirage NewsCouncil Endorses New Community Engagement PolicyBaw Baw Shire Council councillors unanimously endorsed a revised Community Engagement Policy after community consultation between May and June, which incorporated feedback on engagement timeframes and the use of artificial intelligence. Mayor Cr Kate Wilson said the policy will hold the council accountable and build trust, and it is now published on the council website.Mirage NewsCouncil to Revisit Future Waste Collection PlansA Notice of Motion raised by Central Ward Councillor Danny Goss at Baw Baw Shire Council's meeting requests officers report on the costs and implications of reverting to weekly red general rubbish bin collections. A petition with 6,139 signatories, 3,997 from the shire, was tabled. Mayor Kate Wilson said the FOGO program is state-mandated and Council would await the report before deciding.Mirage NewsGippy Girls Can Is Back In Baw BawBaw Baw Shire Council is supporting the launch of Gippy Girls Can in September 2026, a region-wide initiative promoting inclusive physical activity for women and girls across Gippsland. The program involves a partnership between GippSport, the Gippsland Region Public Health Unit, West Gippsland Healthcare, and local government areas to offer free or low-cost activities such as pickleball and gym classes.Mirage NewsAdvocating For Baw Baw Shire 100 Days Out From ElectionBaw Baw Shire Council is launching a 100-day advocacy campaign ahead of the Victorian State Election to secure funding for critical infrastructure projects, including a new hospital and intersection upgrades. The council is urging all political candidates to commit to addressing population-driven strain on services and restoring federal financial assistance grants.