Laboro
Laboro is a Tokyo-based foreign-worker staffing and placement agency that supplies Japanese-language-proficient foreign employees to Japanese enterprises in food service and retail, having placed 10,000+ workers since launching operations in July 2021.
- Company typePrivate
- Founded2019
- HeadquartersToshima, Japan
- Headcount—
- GTM typeB2B
- OfferingServices
What Laboro does
Laboro (Laboro株式会社) is a Tokyo-based, privately held foreign-worker staffing and recruitment agency founded in July 2019 by former Goldman Sachs securities analyst Yusuke Noguchi. The company operates two core service lines: 人材派遣サービス (temporary staffing), which deploys foreign workers with N3-or-better Japanese proficiency to Japanese enterprises on a recurring basis; and 人材紹介サービス (permanent placement), which matches mid-career, new-graduate, and management-level foreign candidates with Japanese companies across visa categories including Specified Skilled Worker (特定技能) and Engineer/Specialist in Humanities. Laboro's positioning targets Japan's structural labor shortage, claiming 10,000+ foreign workers placed since commencing operations in July 2021, a network of 300,000+ foreign residents, 83% N3+ proficiency among placed workers versus an industry average of 30%, absenteeism rates below 3%, deployment capacity of up to 300 workers per month, and a fastest-contact-to-deployment cycle of 3 days.
The underlying operational infrastructure combines community-based talent acquisition — Laboro operates 2 of Japan's 3 largest foreign-worker media channels — with pre-employment training delivered in Vietnamese and Nepali, an in-house leader/mentor program, and a temporary-to-permanent pipeline that lets clients evaluate candidates on the job before committing to a Specified Skilled Worker hire. The company has no proprietary software platform; its competitive differentiation is built on community network depth, screening and training processes, and bilingual management rather than on technology. Revenue is generated through recurring fees on temporary staffing hours and one-time placement fees on permanent hires, with all pricing negotiated individually with enterprise clients (no public rate card). The go-to-market is sales-led B2B, reinforced by website case studies featuring named customers Toridoll Holdings (Marugame Seimen parent, food service) and Itoyokado (supermarket/retail), plus earned media on TBS television and in Nikkei Shimbun.
Laboro serves Japanese companies across food service, retail, and supermarket verticals that face chronic labor shortages, low retention, and skill gaps they cannot fill with domestic workers. The business is geographically concentrated in Japan (Kanto region, headquartered in Toshima-ku, Tokyo), bootstrapped or self-funded with no disclosed institutional investment, and operates as a founder-controlled entity with Yusuke Noguchi serving as Representative Director (CEO-equivalent).
Laboro firmographics
Firmographics- Name
- Laboro
- Legal name
- Laboro株式会社
- Website
- https://laboro.co.jp
- Company type
- Private
- Founded year
- 2019
- Operating status
- Operating
- Short description
- Laboro is a Tokyo-based foreign-worker staffing and placement agency that supplies Japanese-language-proficient foreign employees to Japanese enterprises in food service and retail, having placed 10,000+ workers since launching operations in July 2021.
- Ownership category
- akta.pro rank
Laboro industry classification
Industry- Product category
- Foreign Talent Staffing and Recruitment Services
- NAICS
- Temporary Help Services (561320), Employment Placement Agencies (561311)
- SIC
- Services-Employment Agencies (7361)
- akta.pro industry
- Contingent Workforce / Contractor RPO (Contractor Recruiting)Business & Public Services/HR, Staffing & Recruitment Services/Recruitment Process Outsourcing (RPO)Remote & Global/Multilingual Direct HireWorkforce Development, Employment Readiness & Job PlacementBusiness & Public Services/International Organizations & Development/Education & Skills Development Programs
Keywords
Where Laboro is headquartered
LocationHeadquarters
- HQ city
- Toshima
- HQ country
- Japan
- HQ region
- Asia
Offices1 record
Markets served
Laboro business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Technology or R&D
Revenue model
- 人材派遣サービス (Staffing/Temporary Staffing): The company provides foreign human resources to client companies on a temporary staffing basis. Companies engage Laboro's placed workers for their operations, paying for the staffing service. This is a recurring revenue model based on worker hours deployed at client sites.
- 人材紹介サービス (Permanent Placement): The company introduces full-time foreign employees to client companies for direct hiring. This includes new graduate placement, mid-career placement, and management-level placement services. Revenue is generated through placement fees upon successful hiring, typically a one-time transaction per placement.
Go-to-market motion1 record
Distribution channels1 record
Marketing channels3 records
Laboro product offering
Product offeringCore offering
Laboro provides Japanese companies with foreign talent staffing (人材派遣) and permanent placement (人材紹介) services, sourcing workers from a network of 300,000+ foreign residents in Japan. The company supplies N3+ Japanese-proficient foreign workers on a temporary/contract basis and also places mid-career, new graduate, and management-level foreign candidates for direct hire. Laboro supports visa pathways including Specified Skilled Worker (特定技能) and Engineer/Specialist in Humanities/International Services (技術人文知識国際業務), enabling clients to convert existing part-time foreign workers into full-time Specified Skilled Worker status.
Product overview
Laboro operates as a dual-service foreign talent recruitment platform consisting of two core offerings: (1) 人材派遣サービス (Staffing/Temporary Staffing Service), which provides on-demand foreign workers to companies with 80%+ N3+ Japanese language proficiency, average absenteeism below 3%, and the ability to deploy up to 300 workers within one month; and (2) 人材紹介サービス (Recruitment/Placement Service), which connects companies with mid-career and new graduate foreign talent for permanent positions, supporting visa categories such as 'Specified Skilled Worker' (特定技能) and 'Engineer/Specialist in Humanities/International Services' (技術人文知識国際業務). The two services are designed to work in tandem, enabling companies to evaluate candidates through temporary staffing before offering permanent positions.
Differentiator
Problem solved
Functional benefit
Products and services
- Temporary Staffing Service (人材派遣サービス) On-demand foreign worker staffing service that deploys Japanese-language proficient workers (N3+ level) to Japanese client companies on a temporary or contract basis. Leverages Japan's largest foreign community network to source candidates with industry-leading low absenteeism rates. Includes placement of leader/mentor personnel to support on-site integration and workforce management.
- Permanent Placement Service (人材紹介サービス) Job placement service that matches mid-career, new graduate, and management-level foreign talent with Japanese companies for direct permanent hire. Supports visa types including Specified Skilled Worker (特定技能) and Engineer/Specialist in Humanities/International Services (技術人文知識国際業務). Designed to work in tandem with the temporary staffing service, enabling clients to evaluate candidates before offering permanent positions.
Quantifiable outcome
- 83% of staff have N3+ Japanese proficiency vs. 30% industry average
- +4 more outcomes
Companies that use Laboro
Customer profileNamed customers2 records
Segments1 record
Ideal customer profiles1 record
Laboro technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Laboro partnerships and signals
Strategic signalScale indicators6 records
Recent moves6 records
Expansion highlights5 records
Laboro competitors and assessment
Company assessmentDirect peers
- Will Group: Japanese staffing firm with strong exposure to blue-collar, light-industrial, and foreign-worker temporary staffing across Asia. Directly comparable to Laboro's staffing-first model and its focus on connecting Asian foreign talent with Japanese employers facing labor shortages.
- Dip Corporation: Tokyo-listed Japanese HR services company operating job advertising platform Baitai and temporary staffing/introduction business. Overlaps with Laboro's permanent placement and staffing services, particularly in SMB and mid-market segments facing labor shortages.
Broad incumbents
- Persol Holdings: Major Japanese staffing group (parent of Persol Temp Staff and Persol Career), providing temporary staffing, permanent placement, and RPO across professional and clerical segments. Comparable operating model to Laboro across both staffing and placement, but at much larger scale and broader industry coverage.
- Pasona Group: One of Japan's largest diversified HR services groups offering temporary staffing, permanent placement, BPO, and global talent solutions including foreign-worker placement. Comparable to Laboro across both staffing and placement services, but operates at much larger scale and across many industries beyond Laboro's foreign-talent niche.
- ManpowerGroup Japan: Global staffing leader's Japan operation, providing temporary and permanent placement services across industries including light industrial and skilled trades. Overlaps with Laboro's temporary staffing business but addresses a broader, less foreign-talent-specialized market.
- Adecco Japan: Japanese arm of global staffing giant Adecco, providing temporary staffing, permanent placement, and RPO across clerical, industrial, and professional segments. Competes with Laboro for enterprise staffing contracts and offers overlapping foreign-talent solutions, but as part of a much broader global portfolio.
- Randstad Japan: Japanese subsidiary of Dutch global staffing firm Randstad, offering temporary staffing, permanent placement, and RPO across professional and industrial segments. Comparable in operating model to Laboro's staffing arm but with broader industry coverage and lower specialization in foreign talent.
- Recruit Holdings: Japan's largest HR services conglomerate and parent of Indeed/Glassdoor. Operates staffing, placement, and HR-tech platforms (e.g., Rikunabi, Townwork) at massive scale. Competes with Laboro across the full staffing-placement funnel, including HR marketing channels, but as a broad incumbent rather than a foreign-talent specialist.
Regional players
- HRnet Group: Asia-headquartered recruitment and staffing firm operating across Japan, Singapore, Hong Kong, and Greater China with strong cross-border talent placement capabilities. Comparable to Laboro on cross-border talent flows into Japan and Asia, though with different geographic focus and broader professional-services orientation.
- Fujita Resona Human Resources: Japanese staffing and HR services provider with meaningful foreign-worker placement operations, particularly for Vietnamese and other Southeast Asian nationals into Japanese manufacturing and service-sector employers. Direct functional overlap with Laboro's foreign-talent staffing model, though typically more manufacturing-skewed.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights6 records
Customer concentration
Laboro social profiles
Digital presenceLaboro financial estimates
Financial estimateRevenue estimate
Valuation estimate
Laboro leadership team
Management profileNumber of profiles
Profiles2 records
Laboro funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Laboro M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Laboro
What does Laboro do?
Laboro provides Japanese companies with foreign talent staffing (人材派遣) and permanent placement (人材紹介) services, sourcing workers from a network of 300,000+ foreign residents in Japan. The company supplies N3+ Japanese-proficient foreign workers on a temporary/contract basis and also places mid-career, new graduate, and management-level foreign candidates for direct hire. Laboro supports visa pathways including Specified Skilled Worker (特定技能) and Engineer/Specialist in Humanities/International Services (技術人文知識国際業務), enabling clients to convert existing part-time foreign workers into full-time Specified Skilled Worker status.
Is Laboro a public or private company?
Laboro is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Laboro founded?
Laboro was founded in 2019.
Where is Laboro based?
Laboro is headquartered in Toshima, Japan, in the Asia region.
How does Laboro make money?
Two revenue lines are on record. 人材派遣サービス (Staffing/Temporary Staffing) is the primary driver. The others are 人材紹介サービス (Permanent Placement).
Who are Laboro's main competitors?
Direct peers on record are Will Group and Dip Corporation. Broad incumbents are Persol Holdings, Pasona Group, ManpowerGroup Japan, Adecco Japan, Randstad Japan and Recruit Holdings. Regional players are HRnet Group and Fujita Resona Human Resources.
Does Laboro have an API?
No public API is recorded for Laboro.
What industry is Laboro in?
Laboro's product category is Foreign Talent Staffing and Recruitment Services. Its primary akta.pro industry code is BPACABAK, Contingent Workforce / Contractor RPO (Contractor Recruiting), with a secondary code of BPACAFAO, Remote & Global/Multilingual Direct Hire. Its NAICS code is 561320 and its SIC code is 7361.