Daysout

What Daysout does

Daysout operates a subscription-based discount membership platform that gives US consumers access to reduced-price tickets at a curated catalog of entertainment and leisure attractions, including theme parks (Six Flags, Disneyland, Universal Studios Orlando), cinema chains (AMC, Regal, Cinemark), aquariums, zoos, museums, indoor attractions, Broadway shows, and hotel bookings. The core product is a flat-rate household membership priced at $1 for a 30-day trial, auto-converting to $1.99/month and covering unlimited family members, with digital ticket delivery and discounts that remain active on weekends and peak days.

Underlying technology is a web-based digital membership and ticket booking platform, supplemented by a mobile app distributed via the Apple App Store. The company runs a direct-to-consumer self-serve acquisition funnel on signup.daysout.com, supplemented by a B2B corporate channel ('daysout.com for Business') that sells the membership to employers as an employee benefit. Revenue is generated entirely through recurring subscription payments; the company's own material does not disclose revenue, ARR, or headcount beyond a stated 11–50 employee range.

Daysout is the US-market operation of UK-based Digital Rewards Group (DRG), which also runs the Kids Pass, Family Pass, and Days Out (.co.uk) brands in the United Kingdom. DRG's UK Kids Pass brand, cited at over 500,000 members, serves as the operational template and credibility anchor for the US business. Daysout reports that over 400,000 US families have used the platform, and the UK sister brand sells tens of thousands of tickets monthly.

Name

Daysout

Legal name

Daysout.com

Website

https://daysout.com

Company type

Private

Founded year

2021

Operating status

Operating

Headcount range

11–50 employees

Short description

Daysout is a US subscription discount membership platform that gives families reduced-price access to theme parks, cinemas, aquariums, hotels, and other leisure attractions for a flat $1.99/month household fee. It is the US arm of UK-based Digital Rewards Group.

Ownership category

akta.pro rank

Product category

Discount Entertainment Membership

NAICS

Amusement Parks and Arcades (7131)

SIC

Services-Amusement & Recreation Services (7900)

akta.pro primary industry

Travel Subscription, Membership & Deal Clubs (THAKAAAL)

Keywords

• Discount membership club
• Theme park tickets
• Cinema discounts
• Family entertainment savings
• Employee benefits platform

Headquarters

HQ city

Altrincham

HQ country

United Kingdom

HQ region

Europe

Offices2 records

Markets served

GTM type

B2B and B2C

Offering type

Digital Commerce or Content

Cost components

Marketing or Sales, Operations, Technology or R&D, Personnel, Infrastructure

Revenue model

1. Subscription Membership: The company generates revenue through a subscription membership model where customers pay $1 for a 30-day trial that auto-converts to a $1.99/month recurring subscription. Membership provides access to discounted tickets at partner attractions, theme parks, cinemas, and other entertainment venues. The subscription renews monthly unless cancelled.

Pricing tiers

Go-to-market motion2 records

Distribution channels2 records

Marketing channels5 records

Core offering

Daysout sells a subscription membership that gives households access to discounted tickets at thousands of US entertainment attractions including theme parks (Six Flags, Disneyland, Universal Studios Orlando), cinema chains (AMC, Regal, Cinemark), aquariums, zoos, museums, indoor water parks, Broadway shows, and hotels. Members sign up directly for a $1, 30-day trial that auto-converts to $1.99 per month, with a single subscription covering the entire family.

Product overview

Daysout is a subscription-based discount membership platform offering savings on leisure and entertainment experiences across the USA. The core product is the daysout.com Membership, which provides up to 50% off at thousands of attractions, up to 35% off movie tickets at major cinema chains, and up to 50% off hotel bookings worldwide. The platform organizes its offerings into four primary product categories: Theme Parks (Six Flags, Disneyland, Universal Studios Orlando), Movies/Cinema Tickets (AMC, Regal, Cinemark), Indoor Activities (Great Wolf Lodge, WonderWorks, California Academy of Sciences), and Family Days Out (aquariums, zoos, museums). An additional B2B module called 'daysout.com for Business' extends the platform as an employee rewards solution, enabling companies to provide their teams with discounted access to the same attractions and experiences.

Differentiator

Problem solved

Functional benefit

Products and services

• daysout.com Membership A subscription-based discount membership for US families and individuals, providing up to 50% off at thousands of attractions including theme parks (Six Flags, Disneyland, Universal Studios Orlando), cinema chains (AMC, Regal, Cinemark), aquariums, zoos, museums, indoor water parks, and Broadway shows. Priced at $1 for a 30-day trial, auto-renewing at $1.99 per month, with one membership covering the entire household.
• daysout.com for Business (B2B Employee Rewards) A B2B employee benefits and rewards package that allows US companies to offer their employees access to the daysout.com discount membership, with dedicated onboarding via a corporate sales team and contact form.

Quantifiable outcome

• Members can save up to 50% on attraction tickets
• +3 more outcomes

Named customers3 records

Segments2 records

Ideal customer profiles2 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

One partnership is on record.

• Digital Rewards Group (DRG)parent companyOthersParent company of daysout.com. Digital Rewards Group is a UK-based consumer rewards specialist that has successfully launched similar membership products in the UK market, including Kids Pass with over 500,000 members. DRG operates multiple brands including Family Pass, Days Out (.co.uk), and works with leading UK brands.

Scale indicators3 records

Recent moves5 records

Expansion highlights5 records

Broad incumbents

• AARP: AARP is the largest US membership organization for older Americans, providing discounts on travel, dining, and entertainment among a wider benefits portfolio. While targeting a different demographic (50+), it competes for the same household-discretionary-spend wallet share through membership-based entertainment savings.
• AAA (American Automobile Association): AAA is a massive membership organization offering discounts on hotels, attractions, dining, and entertainment as part of its broader roadside/travel benefits package. It is the closest legacy analog to Daysout's family-membership discount model, with far greater brand recognition and scale.
• Costco Travel: Costco Travel bundles deeply discounted vacation packages, hotels, theme park tickets, and entertainment for paying warehouse-club members. It competes with Daysout on the same consumer occasion (family leisure savings) while leveraging a much larger member base and balance sheet.

Direct peers

• Kids Pass: Kids Pass is Daysout's UK sister brand under Digital Rewards Group, with 500,000+ members and a near-identical subscription model for family discounts on UK attractions. It is the most direct comparison point for unit economics, churn, and growth trajectory of the Daysout model.
• Groupon: Groupon is the archetypal deals and discount marketplace, offering local experiences, travel, and entertainment at discounted rates. It directly competes with Daysout's value proposition of discounted access to attractions and experiences, though Groupon operates on a transactional voucher model rather than subscription.
• Travelzoo: Travelzoo is a curated travel and entertainment deals publisher reaching tens of millions of subscribers with discounted offers. While not a subscription discount club itself, it competes in the same consumer-discovery-and-purchase occasion for discounted travel and entertainment experiences.
• Entertainment.com (Entertainment Book): Entertainment.com sells membership-based discount books and apps offering 50%+ off restaurants, hotels, and attractions in the US. It is a near-direct subscription competitor with overlapping categories (theme parks, cinemas, dining) and similar pricing tiers.

Emerging players

• Goldstar: Goldstar is a discounted-ticket marketplace for theater, concerts, sports, and attractions, with a focus on local experiences and last-minute inventory. It overlaps with Daysout on the entertainment-discovery occasion and the Broadway/attractions use case.
• Vivid Seats: Vivid Seats is a ticket marketplace for sports, concerts, and theater events, offering deals and loyalty rewards. While primarily transactional, it competes with Daysout for the same family-events and entertainment-ticket wallet share.

Regional players

• Wowcher: Wowcher is a UK-based deals marketplace with overlapping categories to Daysout (family days out, attractions, experiences). It serves as a relevant geographic comparison point for the deal-club business model outside the US, where Daysout's UK sibling Kids Pass also competes.

Market position

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/daysout

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Daysout