Canal Solar
- Company typePrivate
- Founded2018
- HeadquartersSão Paulo, Brazil
- Headcount11–50
- GTM typeB2B
- OfferingDigital Commerce or Content
Canal Solar firmographics
Firmographics- Name
- Canal Solar
- Legal name
- Canal Solar
- Website
- https://canalsolar.com.br
- Company type
- Private
- Founded year
- 2018
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Ownership category
- akta.pro rank
Canal Solar industry classification
Industry- Product category
- Solar Energy Industry Media and Information Services
- NAICS
- Advertising, Public Relations, and Related Services (5418)
- SIC
- Television Broadcasting Stations (4833)
- akta.pro industry
- Video/CTV/OTT Media BuyingSolar Workforce, Training & Safety Services (Installer Training, Certification, EHS)Energy, Utilities & Environment/Renewable Energy (Solar, Wind, Hydro & Geothermal)/Solar Energy (PV, CSP, Rooftop & Utility-Scale)
Keywords
Where Canal Solar is headquartered
LocationHeadquarters
- HQ city
- São Paulo
- HQ country
- Brazil
- HQ region
- Latin America
Offices1 record
Markets served
Canal Solar business model
Business model- GTM type
- B2B
- Offering type
- Digital Commerce or Content
- Cost components
- Personnel, Technology or R&D, Marketing or Sales, Operations
Revenue model
- Advertising Services: Canal Solar's primary revenue stream comes from advertising services sold to companies in the solar energy sector. They offer tiered advertising packages (Diamond, Gold, Silver, Bronze) that include various combinations of website publications, social media posts, YouTube videos, podcast sponsorships, live streams, webinars, and magazine banner placements. The platform connects advertisers with a qualified audience of industry professionals including integrators, distributors, engineers, investors, and decision-makers.
- Magazine Subscriptions/Sales: Revenue generated from the Canal Solar Magazine publication, including Vol. 7, No. 2 (May/2026) and previous editions. The magazine covers technical articles, market analysis, and industry news.
- Educational Courses: Revenue from selling photovoltaic solar energy courses including solar sales, advanced project design for plants up to 3MW, solar energy fundamentals (EAD), battery storage courses, grounding and lightning protection, green hydrogen, and civil engineering applications in photovoltaic projects.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Multi-year contract | Bronze Plan - Entry-level advertising for companies starting in the sector |
| Other | Multi-year contract | Silver Plan - Consistent reputation and institutional presence |
| Other | Multi-year contract | Gold Plan - Market leaders consolidating technical authority |
| Other | Multi-year contract | Diamond Plan - Premium visibility for excellence in Brazilian solar sector |
Go-to-market motion1 record
Distribution channels4 records
Marketing channels9 records
Canal Solar product offering
Product offeringCore offering
Canal Solar is a B2B media company that produces and distributes daily news, technical articles, a bimonthly magazine, a leading energy podcast (Papo Solar), and professional training courses focused on the Brazilian photovoltaic solar energy market. Its core commercial offering is audience access: it sells tiered advertising and sponsorship packages (Bronze through Diamond) to solar manufacturers, distributors, integrators and investors seeking reach among qualified industry professionals.
Product overview
Canal Solar operates as an integrated multi-platform media company focused on Brazil's photovoltaic solar energy sector. The core offering is the Canal Solar News Portal, a comprehensive digital news platform delivering daily coverage of market developments, regulatory changes, and technology trends. Supporting the portal are the Revista Canal Solar magazine (bimonthly publication with technical and market analysis), the Papo Solar podcast (industry discussions since 2019), and Canal Solar Courses (professional training in solar energy technologies). CS Consultoria provides specialized technical consulting services. The platform serves professionals, investors, integrators, and enthusiasts across Brazil's solar energy market.
Differentiator
Problem solved
Functional benefit
Brands
- CS Consultoria: A consulting service referenced on the website offering expertise in the electrical sector, with five years of experience in performance, reliability, and technical analysis.
- Papo Solar
- Canal Solar Magazine
- Canal Conecta Magazine
Products and services
- Canal Solar News Portal Primary digital news and information platform delivering daily coverage of Brazil's photovoltaic solar energy market, including market and investment news, international market coverage, policy and regulation, projects and applications, renewables, sustainability/ESG, and technology and innovation categories, for solar professionals, integrators, engineers and investors.
- Revista Canal Solar Bimonthly digital/print magazine featuring in-depth technical articles, market analysis, and industry case studies covering Brazil and Latin America's photovoltaic solar energy sector.
- Papo Solar Podcast Brazil's leading energy podcast (also distributed on YouTube and Spotify) that convenes solar sector executives and experts to discuss technology trends, market developments and policy issues; hosted by Ericka Araújo, Editor-in-Chief of Canal Solar.
- Canal Solar Courses Self-paced online professional training covering solar fundamentals (EAD), advanced project design for plants up to 3MW, battery storage, grounding and lightning protection, green hydrogen, civil engineering for photovoltaic projects, and solar sales, for engineers, installers, integrators and sales professionals in Brazil.
- CS Consultoria
Quantifiable outcome
- 31M+ unique contacts per year across all platforms
- +4 more outcomes
Companies that use Canal Solar
Customer profileNamed customers1 record
Segments3 records
Ideal customer profiles3 records
Canal Solar technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Canal Solar partnerships and signals
Strategic signalPartnerships
Three partnerships are on record, tiered core.
- CS ConsultoriacoreCS Consultoria is the consulting arm associated with Canal Solar, offering specialized consulting services in solar energy. The company has a dedicated team providing consultancy services in the electrical sector, with expertise in performance, reliability, and technical analysis of photovoltaic systems.
- ABSOLARcoreABSOLAR (Brazilian Association of Photovoltaic Solar Energy) partnered with SEBRAE to open certification for solar companies in Rio Grande do Norte, supporting the professionalization and quality standards in the Brazilian solar sector.
- SEBRAEcoreSEBRAE (Brazilian Support Service for Micro and Small Enterprises) partnered with ABSOLAR to open certification for solar companies, providing support for small businesses in the solar energy sector.
Scale indicators10 records
Recent moves6 records
Expansion highlights5 records
Canal Solar competitors and assessment
Company assessmentMarket position
Competitive moat4 records
Key risks6 records
Key highlights6 records
Customer concentration
Canal Solar social profiles
Digital presenceCanal Solar financial estimates
Financial estimateRevenue estimate
Valuation estimate
Canal Solar leadership team
Management profileNumber of profiles
Profiles2 records
Canal Solar funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Canal Solar M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Canal Solar
What does Canal Solar do?
Canal Solar is a B2B media company that produces and distributes daily news, technical articles, a bimonthly magazine, a leading energy podcast (Papo Solar), and professional training courses focused on the Brazilian photovoltaic solar energy market. Its core commercial offering is audience access: it sells tiered advertising and sponsorship packages (Bronze through Diamond) to solar manufacturers, distributors, integrators and investors seeking reach among qualified industry professionals.
Is Canal Solar a public or private company?
Canal Solar is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Canal Solar founded?
Canal Solar was founded in 2018. It employs 11 to 50 people.
Where is Canal Solar based?
Canal Solar is headquartered in São Paulo, Brazil, in the Latin America region.
How does Canal Solar make money?
Three revenue lines are on record. Advertising Services are the primary driver. The others are magazine Subscriptions/Sales and educational Courses.
Does Canal Solar have an API?
No public API is recorded for Canal Solar.
What industry is Canal Solar in?
Canal Solar's product category is Solar Energy Industry Media and Information Services. Its primary akta.pro industry code is MPAAABAE, Video/CTV/OTT Media Buying, with a secondary code of EUAMABAO, Solar Workforce, Training & Safety Services (Installer Training, Certification, EHS). Its NAICS code is 5418 and its SIC code is 4833.