Holistic Primary Care
Holistic Primary Care is a niche healthcare publishing firm that produces evidence-based articles, newsletters, webinars, and video content for integrative and functional medicine practitioners, monetized via subscriptions and advertising.
- Company typePrivate
- Founded2000
- HeadquartersNew York, United States
- Headcount1–10
- GTM typeB2B and B2C
- OfferingServices
Holistic Primary Care firmographics
Firmographics- Name
- Holistic Primary Care
- Legal name
- Ascending Media, LLC
- Website
- https://holisticprimarycare.net
- Company type
- Private
- Founded year
- 2000
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Holistic Primary Care is a niche healthcare publishing firm that produces evidence-based articles, newsletters, webinars, and video content for integrative and functional medicine practitioners, monetized via subscriptions and advertising.
- Ownership category
- akta.pro rank
Holistic Primary Care industry classification
Industry- Product category
- Medical Publishing
- SIC
- Services-Misc Health & Allied Services, Nec (8090)
- akta.pro primary industry
- Medical & Clinical Reference (Physicians, Nursing, Allied Health) (EDAGAGAA)
- akta.pro secondary industries
- Healthcare & Clinical Professional Development (CME/CE) (EDAGANAJ), Holistic & Integrative Wellness Education (Ayurveda, Traditional Practices) (EDAAAHAH)
Keywords
Where Holistic Primary Care is headquartered
LocationHeadquarters
- HQ city
- New York
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Holistic Primary Care business model
Business model- GTM type
- B2B and B2C
- Offering type
- Services
- Cost components
- Personnel, Marketing or Sales, Technology or R&D, Operations, Infrastructure
Revenue model
- Subscription/Newsletters: The publication offers newsletter subscriptions to healthcare professionals seeking continuing education and clinical updates on integrative medicine topics.
- Advertising and Sponsorships: Revenue generated through sponsored webinars, sponsored articles, and advertising space sold to nutraceutical and health-related companies seeking to reach healthcare practitioners.
Go-to-market motion1 record
Distribution channels1 record
Marketing channels4 records
Holistic Primary Care product offering
Product offeringCore offering
Holistic Primary Care is a healthcare publishing firm that produces an online publication, newsletter, webinars, and video content covering integrative, functional, and holistic medicine for practicing clinicians. It delivers evidence-based clinical journalism, scientific research summaries, expert interviews, and continuing education content to healthcare professionals such as MDs, DOs, naturopaths, chiropractors, and nurses.
Product overview
Holistic Primary Care is a healthcare publication offering news, research articles, webinars, and educational content for practitioners of integrative, functional, and holistic medicine. The publication covers topics across multiple health categories including cardiovascular health, cancer care, digestive health, functional medicine, nutrition, healthy aging, and vitamins/supplements. The company also produces webinars and maintains an archive of published issues. The publication is published by Ascending Media, LLC.
Differentiator
Problem solved
Functional benefit
Products and services
- Holistic Primary Care Publication A healthcare publication providing news, articles, and educational content for health practitioners focused on integrative, functional, and holistic medicine approaches. Distributed as a digital newsletter and website covering cardiovascular health, cancer care, digestive health, functional medicine, nutrition, healthy aging, and vitamins/supplements.
- Webinars
Quantifiable outcome
- 59% of surveyed practitioners did not recognize DSHEA terminology, highlighting educational gap the publication addresses
Companies that use Holistic Primary Care
Customer profileSegments2 records
Ideal customer profiles2 records
Holistic Primary Care technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Holistic Primary Care partnerships and signals
Strategic signalScale indicators2 records
Recent moves4 records
Expansion highlights4 records
Holistic Primary Care competitors and assessment
Company assessmentBroad incumbents
- MDedge: MDedge is a network of specialty physician publications operated by Frontline Medical Communications, delivering news, CME, and sponsored content across medical specialties. It is comparable to Holistic Primary Care as a multi-specialty medical publisher monetizing practitioner attention via advertising and educational content.
- Medscape: Medscape is the largest medical news and CME platform for physicians, offering news, clinical reference, and continuing education. It is comparable to Holistic Primary Care as a digital healthcare publisher serving clinicians, though it covers all of medicine rather than specializing in integrative and functional medicine.
- Cleveland Clinic Journal of Medicine: Cleveland Clinic Journal of Medicine is a peer-reviewed medical journal providing original research, reviews, and CME for practicing physicians. It competes with Holistic Primary Care for clinician attention on evidence-based clinical content and continuing education.
Direct peers
- Pri-Med: Pri-Med provides CME programs, online courses, and clinical resources primarily for primary care physicians. It mirrors Holistic Primary Care's core focus on primary-care clinicians and on recurring education plus sponsor-supported content as revenue drivers.
- Natural Medicine Journal: Natural Medicine Journal is a peer-reviewed publication focused on integrative and natural medicine for clinicians, offering CE credits and original research reviews. It competes directly with Holistic Primary Care for the same practitioner readership interested in evidence-based integrative and naturopathic medicine.
- Healio: Healio is a specialty medical publisher delivering news, journals, and CME to physicians across multiple specialties via a digital platform. Its model of specialty-focused news, CME, and sponsored content directly mirrors Holistic Primary Care's approach of serving specific practitioner communities with clinical news, education, and sponsor-supported content.
- ReachMD: ReachMD is a digital medical education platform offering video, audio, and live programming for healthcare professionals, with heavy emphasis on CME. It directly parallels Holistic Primary Care's mix of articles, webinars, and video content targeted at practicing clinicians seeking continuing education.
- Integrative Practitioner: Integrative Practitioner is a media brand serving integrative, naturopathic, and functional medicine practitioners with clinical articles, CE content, and product showcases. It is a near-direct competitor to Holistic Primary Care in audience, content categories, and sponsor-supported business model.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat3 records
Key risks6 records
Key highlights6 records
Customer concentration
Holistic Primary Care social profiles
Digital presenceHolistic Primary Care financial estimates
Financial estimateRevenue estimate
Valuation estimate
Holistic Primary Care leadership team
Management profileNumber of profiles
Profiles1 record
Holistic Primary Care funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Holistic Primary Care M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Holistic Primary Care
What does Holistic Primary Care do?
Holistic Primary Care is a healthcare publishing firm that produces an online publication, newsletter, webinars, and video content covering integrative, functional, and holistic medicine for practicing clinicians. It delivers evidence-based clinical journalism, scientific research summaries, expert interviews, and continuing education content to healthcare professionals such as MDs, DOs, naturopaths, chiropractors, and nurses.
Is Holistic Primary Care a public or private company?
Holistic Primary Care is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Holistic Primary Care founded?
Holistic Primary Care was founded in 2000. It employs 1 to 10 people.
Where is Holistic Primary Care based?
Holistic Primary Care is headquartered in New York, United States, in the North America region.
How does Holistic Primary Care make money?
Two revenue lines are on record. Subscription/Newsletters are the primary driver. The others are advertising and Sponsorships.
Who are Holistic Primary Care's main competitors?
Broad incumbents on record are MDedge, Medscape and Cleveland Clinic Journal of Medicine. Direct peers are Pri-Med, Natural Medicine Journal, Healio, ReachMD and Integrative Practitioner.
Does Holistic Primary Care have an API?
No public API is recorded for Holistic Primary Care.
What industry is Holistic Primary Care in?
Holistic Primary Care's product category is Medical Publishing. Its primary akta.pro industry code is EDAGAGAA, Medical & Clinical Reference (Physicians, Nursing, Allied Health), with a secondary code of EDAGANAJ, Healthcare & Clinical Professional Development (CME/CE). Its SIC code is 8090.