Nametag Films
- Company typePrivate
- Founded2012
- HeadquartersDallas, United States
- Headcount1–10
- GTM typeB2B
- OfferingServices
Nametag Films firmographics
Firmographics- Name
- Nametag Films
- Legal name
- Nametag Films
- Website
- https://nametagfilms.com
- Company type
- Private
- Founded year
- 2012
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Ownership category
- akta.pro rank
Nametag Films industry classification
Industry- Product category
- Commercial Video Production Services
- NAICS
- Motion Picture and Video Production (512110), Motion Picture and Video Production (51211)
- SIC
- Services-Motion Picture & Video Tape Production (7812)
- akta.pro primary industry
- Brand Advertising (Broadcast/Online Commercials) (MPADAEAA)
- akta.pro secondary industries
- Branded Documentary & Purpose-Driven Content (MPADAEAJ), Photography & Photo Production (BPAFAIAF), Product Launches & Brand Activations (Experiential Marketing) (MPAGAHAD)
Keywords
Where Nametag Films is headquartered
LocationHeadquarters
- HQ city
- Dallas
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Nametag Films business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Technology or R&D, Marketing or Sales, Infrastructure
Revenue model
- Broadcast Commercial Production: Production of TV commercials and branded content for brands and advertising agencies. One-time project-based fees for creative concepting, filming, and post-production.
- Branded Content and Social: Creation of branded content and social media content for platforms including broadcast, digital, and social media. Project-based pricing.
- Original Entertainment: Production of original films, network programs, and docuseries for entertainment clients.
- Live Event Content: Capture and production of live event content, including corporate events and large-scale productions like Mary Kay Seminar.
- Photography Services: Print and social photography services complementing video production offerings.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Pay-as-you-go | Custom project-based pricing |
Go-to-market motion1 record
Distribution channels2 records
Marketing channels6 records
Nametag Films product offering
Product offeringCore offering
Nametag Films is a full-service video production company that concept, produces, and edits broadcast commercials, branded social content, entertainment programming, live event content, and photography for consumer brands and advertising agencies. It also operates an XR (Extended Reality) virtual production stage using LED walls, camera tracking, and Unreal Engine, paired with an in-house post-production team and emerging AI Creation capability.
Product overview
Nametag Films is a Dallas-based full-service video production company operating as a single unified offering rather than a platform-plus-modules architecture. The company provides a comprehensive suite of production services including Broadcast Commercial Production, Entertainment Programming, Post-Production Services, Photography Services, XR Production (Extended Reality), and AI Creation. These services are delivered through their roster of in-house directors, editors, and post-production professionals, supported by an AI Creation capability for enhanced content generation. The company positions itself as a creative production partner rather than a software platform.
Differentiator
Problem solved
Functional benefit
Products and services
- Broadcast Commercial Production Production of broadcast-quality television commercials and branded content for broadcast and social media platforms, serving brands and advertising agencies.
- Entertainment Programming Production of original films, network programs, and docuseries for television and streaming distribution for entertainment clients.
- Post-Production Services Comprehensive in-house post-production including editing, music scoring, motion graphics, animation, sound design, and finishing.
- Photography Services Print and social photography services that complement the studio's video production offerings for brand clients.
- XR Production (Extended Reality)
Quantifiable outcome
- 1.3 billion viewers reached for Mike and Carrie Underwood conversation series (Entertainment Tonight: 'remarkably candid' and 'comforting')
- +2 more outcomes
Companies that use Nametag Films
Customer profileNamed customers19 records
Segments3 records
Ideal customer profiles3 records
Nametag Films technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature3 records
Nametag Films partnerships and signals
Strategic signalPartnerships
Four partnerships are on record, tiered minor and core.
- Feed the HungryminorCharitable partnership supporting food relief efforts. Nametag Films shares blessings with charitable organizations as part of their core values around generosity and giving back to the community.
- Building Blocks for KidsminorCharitable organization supporting underprivileged children. Part of Nametag Films' commitment to supporting organizations that help children in need.
- Buckner Shoes for Orphan SoulsminorCharitable partnership providing shoes for orphaned children. Supports Buckner International's ministry to children.
- I AM SECONDcoreLong-term collaborator with the I AM SECOND movement. Jonah Ingram directed and edited behind-the-scenes featurette for 'American Underdog: The Kurt Warner Story' and created complementing film with Kurt Warner. Ongoing creative partnership producing inspirational content.
Scale indicators4 records
Recent moves5 records
Expansion highlights5 records
Nametag Films competitors and assessment
Company assessmentDirect peers
- MJZ: Leading commercial production company representing award-winning directors for global advertising campaigns. Comparable in serving Fortune 500 brand advertisers with high-end broadcast and digital commercial production.
- Tool of North America: Dallas-anchored commercial production company with a similar branded content and broadcast commercial focus. Tool's director roster and regional positioning make it the most direct geographic and service-overlap comparable to Nametag Films.
- Hecho Studios: Hispanic-owned commercial and branded content production company serving major advertisers. Comparable minority-owned positioning, focus on purpose-driven branded content, and Fortune 500 brand client base.
- M ss ng P eces (Missing Pieces): Branded content and commercial production company known for documentary-style branded films and purpose-driven content. Highly comparable to Nametag's I AM SECOND and Mary Kay documentary work.
- Arts & Science: Boutique ad agency with integrated production capabilities for brand storytelling and commercial campaigns. Comparable in offering creative production services from concept through delivery for major advertisers.
- Hey Wonderful: Boutique commercial and branded content production studio serving brands and agencies with broadcast and digital advertising production. Similar scale, direct-to-brand commercial production model, and creative director-led offerings.
- Radical Media: Long-established commercial and branded content production company delivering broadcast commercials, branded films and entertainment content for major brands. Direct overlap with Nametag's commercial production and branded content offerings.
Emerging players
- B-Reel: Creative production and interactive content studio known for commercial campaigns and brand experiences with technology-forward production. Comparable in branded content work and emerging tech adoption similar to Nametag's XR Production service.
Regional players
- Fourth Wall Films: Regional Midwest-based commercial production company serving brands and agencies with advertising and branded content production. Comparable regional production company model, though operating in the Midwest rather than Texas.
Broad incumbents
- VMLY&R: Global advertising agency with extensive content production capabilities across commercial, branded content, and entertainment programming. Largest-scale comparable offering integrated production services to the same brand clients Nametag serves.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights7 records
Customer concentration
Nametag Films social profiles
Digital presenceNametag Films financial estimates
Financial estimateRevenue estimate
Valuation estimate
Nametag Films leadership team
Management profileNumber of profiles
Profiles8 records
Nametag Films funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Nametag Films M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Nametag Films
What does Nametag Films do?
Nametag Films is a full-service video production company that concept, produces, and edits broadcast commercials, branded social content, entertainment programming, live event content, and photography for consumer brands and advertising agencies. It also operates an XR (Extended Reality) virtual production stage using LED walls, camera tracking, and Unreal Engine, paired with an in-house post-production team and emerging AI Creation capability.
Is Nametag Films a public or private company?
Nametag Films is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Nametag Films founded?
Nametag Films was founded in 2012. It employs 1 to 10 people.
Where is Nametag Films based?
Nametag Films is headquartered in Dallas, United States, in the North America region.
How does Nametag Films make money?
Five revenue lines are on record. Broadcast Commercial Production is the primary driver. The others are branded Content and Social, original Entertainment, live Event Content and photography Services.
Who are Nametag Films's main competitors?
Direct peers on record are MJZ, Tool of North America, Hecho Studios, M ss ng P eces (Missing Pieces), Arts & Science, Hey Wonderful and Radical Media. B-Reel is listed as an emerging player. Fourth Wall Films is listed as a regional player. VMLY&R is listed as a broad incumbent.
Does Nametag Films have an API?
No public API is recorded for Nametag Films.
What industry is Nametag Films in?
Nametag Films's product category is Commercial Video Production Services. Its primary akta.pro industry code is MPADAEAA, Brand Advertising (Broadcast/Online Commercials), with a secondary code of MPADAEAJ, Branded Documentary & Purpose-Driven Content. Its NAICS code is 512110 and its SIC code is 7812.