Level 33
Level 33 is a family-run Australian builder-developer founded in 1999 that designs, constructs, and sells residential and mixed-use apartment developments across New South Wales, primarily in Sydney and the Wollongong/Illawarra region.
- Company typePrivate
- Founded1999
- HeadquartersRiverwood, Australia
- Headcount101–250
- GTM typeB2C
- OfferingServices
What Level 33 does
Level 33 is a family-run, Australian-owned builder-developer founded in 1999 and headquartered in Riverwood, NSW. The company designs, constructs, and develops residential and mixed-use properties across New South Wales, with a portfolio spanning luxury apartments, coastal communities, and boutique residential developments concentrated in the Sydney metropolitan area and the Illawarra/Wollongong region. Active projects include Gallery (213 residences in Wollongong), Atchison & Kenny (329 residences in two Wollongong towers), Elan (20 residences in Kiama), Easterly (21 luxury residences in Wollongong), Evo (Fairfield), and Summit. Cumulative delivery stands at 21 completed developments and 2100+ apartments, with 1300+ apartments currently under construction and 4300 dwellings in planning, representing a $6B total development pipeline. The company engages award-winning architectural partners including PBD Architects and Turner Architects on individual projects and sells primarily off-the-plan through dedicated display centres in Wollongong and Kiama plus a direct enquiry system on its website.
Level 33 firmographics
Firmographics- Name
- Level 33
- Legal name
- Level 33 Property Group
- Website
- https://level33.com.au
- Company type
- Private
- Founded year
- 1999
- Operating status
- Operating
- Headcount range
- 101–250 employees
- Short description
- Level 33 is a family-run Australian builder-developer founded in 1999 that designs, constructs, and sells residential and mixed-use apartment developments across New South Wales, primarily in Sydney and the Wollongong/Illawarra region.
- Ownership category
- akta.pro rank
Level 33 industry classification
Industry- Product category
- Real Estate Development
- NAICS
- New Housing For-Sale Builders (236117), Residential Building Construction (23611), Construction of Buildings (236)
- SIC
- Operative Builders (1531), Land Subdividers & Developers (No Cemeteries) (6552), General Bldg Contractors - Residential Bldgs (1520)
- akta.pro primary industry
- Residential Land Development & Subdivision Homebuilding (Build-to-Sell Communities) (IMAFABAL)
- akta.pro secondary industries
- New Construction & Builder Sales (BPAJAAAB), Residential Design-Build & Renovation-Integrated Builders (IMAFABAE)
Keywords
Where Level 33 is headquartered
LocationHeadquarters
- HQ city
- Riverwood
- HQ country
- Australia
- HQ region
- Oceania
Offices3 records
Markets served
Level 33 business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Operations, Supply Chain, Personnel, Marketing or Sales, Others
Revenue model
- Property Development Sales: Revenue generated through the sale of residential and commercial property developments. The company develops residential apartments, luxury residences, and mixed-use developments across NSW, generating one-time transaction revenue from property sales to buyers.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Pay-as-you-go | Property sales via direct enquiry |
Go-to-market motion1 record
Distribution channels2 records
Marketing channels6 records
Level 33 product offering
Product offeringCore offering
Level 33 is a family-run, Australian-owned builder-developer that designs, develops, and constructs residential and commercial property projects across New South Wales. The company delivers end-to-end property development services spanning luxury apartments, boutique coastal residences, and mixed-use developments, managing the full lifecycle from site identification through design, construction, sales, and post-settlement customer support. Properties are sold directly to end buyers through the company's own sales team at physical display centres and via website enquiries.
Product overview
Level 33 is a family run, Australian-owned and operated builder-developer offering end-to-end property development and construction services since 1999. The company's product portfolio consists of distinct residential development projects across NSW's coastline and cityscapes: Easterly (21 luxury residences in Wollongong), Elan (20 coastal residences in Kiama), Atchison & Kenny (329 residences in two Wollongong towers), Gallery (213 residences across four Wollongong buildings), Evo (Fairfield community), and Summit (in progress). These are complemented by service offerings covering Residential Property Development, Luxury Apartment Development Sydney, Boutique Apartment Development, Coastal Property Development, and Off-the-Plan Apartments Sydney. The developments are supported by in-house design, construction, and development capabilities.
Differentiator
Problem solved
Functional benefit
Products and services
- Easterly A boutique collection of 21 luxury two- and three-bedroom east-facing residences in Wollongong, designed by Turner Architects, featuring premium Gaggenau appliances, full-height windows, and ocean views, targeted at discerning buyers seeking a coastal lifestyle.
- Elan A boutique collection of 20 luxury coastal residences in Kiama designed by award-winning PBD Architects, comprising 14 three-bedroom residences and one four-bedroom penthouse with ocean views, targeted at premium lifestyle buyers.
- Atchison & Kenny A landmark development comprising two distinct towers offering 329 one-, two-, three-, and four-bedroom residences in the heart of Wollongong, including the premium Skyline Series collection on the highest floors.
- Gallery A collection of 213 residences across four buildings centred around a central courtyard in the heart of Wollongong, located at 35 Flinders Street, offered to first home buyers and investors.
- Evo A residential community located at 46 Court Road, Fairfield, NSW, forming part of Level 33's Sydney-based development portfolio.
- Summit A development project currently in progress as part of Level 33's NSW residential portfolio.
Quantifiable outcome
- 21 completed developments with 2100+ apartments delivered
- +1 more outcomes
Companies that use Level 33
Customer profileNamed customers1 record
Segments3 records
Ideal customer profiles2 records
Level 33 technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature2 records
Level 33 partnerships and signals
Strategic signalPartnerships
Two partnerships are on record, tiered core.
- PBD ArchitectscoreAward-winning architectural firm engaged for Elan Kiama project. PBD Architects and PBD Interior Designers collaborated on the boutique coastal residence collection, providing architectural and interior design services.
- Turner ArchitectscoreInternationally acclaimed architectural firm partnered for Easterly Wollongong project. Collaborated with Level 33 to design luxury residences featuring full-height windows, natural light optimization, and stunning ocean vistas.
Scale indicators8 records
Recent moves1 record
Expansion highlights5 records
Level 33 competitors and assessment
Company assessmentBroad incumbents
- Mirvac: ASX-listed diversified Australian property developer with a substantial residential apartment business alongside commercial and build-to-rent. Overlaps with Level 33 in Sydney apartment development and integrated design-build capability, but operates as a broad incumbent with a much larger and more diversified portfolio.
- Lendlease: Global, ASX-listed developer and constructor with significant Australian residential and mixed-use operations. Comparable end-to-end development-and-construction integration, though Lendlease operates as a broad incumbent at much greater scale than Level 33.
- Sekisui House Australia: Australian arm of Japan's largest homebuilder, active in medium-density and master-planned residential communities across Sydney and east-coast Australia. Overlaps with Level 33 in for-sale residential development, but operates as a broad incumbent backed by global capital.
- Meriton: Australia's largest apartment developer, founded in 1963, delivering high-volume apartment projects across Sydney and key east-coast cities. Operates a vertically integrated build-to-sell model directly comparable to Level 33's end-to-end builder-developer approach, though at substantially greater scale and geographic breadth.
- Frasers Property Australia: Australian residential and mixed-use developer with projects across Sydney, Melbourne and key east-coast cities. Comparable in residential for-sale product, though operates as a broad incumbent with institutional backing and wider geographic footprint.
Direct peers
- JQZ: Sydney-based private residential and mixed-use developer focused on architecturally designed apartment projects. Comparable in design-led product positioning, Sydney-focused geographic footprint, and privately-held builder-developer operating model.
- Walker Corporation: Australian privately-held developer of large-scale residential, mixed-use and master-planned communities. Comparable end-to-end development capability with strong NSW presence, though operating at significantly larger project scale than Level 33.
- Aqualand: Sydney-focused luxury apartment and mixed-use developer with a comparable builder-developer model and emphasis on premium architecture. Targets similar high-end owner-occupier and downsizer buyer segments in Sydney metropolitan precincts.
- Crown Group: Family-founded Sydney-based developer of architecturally distinctive, design-led apartment projects in Sydney and key NSW precincts. Closely comparable to Level 33 in product positioning (boutique, design-focused), target buyer (luxury apartment, lifestyle), and direct-to-buyer sales model.
Regional players
- Poly Australia: Australian arm of China-based Poly Group, developing residential apartment projects primarily in Sydney. Comparable in mid-to-high-rise Sydney apartment development and direct-to-buyer sales, though backed by offshore institutional capital.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights7 records
Customer concentration
Level 33 social profiles
Digital presenceLevel 33 compliance and trust
Trust signalCompliance1 record
Level 33 financial estimates
Financial estimateRevenue estimate
Valuation estimate
Level 33 leadership team
Management profileNumber of profiles
Profiles2 records
Level 33 funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Level 33 M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Level 33
What does Level 33 do?
Level 33 is a family-run, Australian-owned builder-developer that designs, develops, and constructs residential and commercial property projects across New South Wales. The company delivers end-to-end property development services spanning luxury apartments, boutique coastal residences, and mixed-use developments, managing the full lifecycle from site identification through design, construction, sales, and post-settlement customer support. Properties are sold directly to end buyers through the company's own sales team at physical display centres and via website enquiries.
Is Level 33 a public or private company?
Level 33 is a private company. It is classified as family owned and is currently operating.
When was Level 33 founded?
Level 33 was founded in 1999. It employs 101 to 250 people.
Where is Level 33 based?
Level 33 is headquartered in Riverwood, Australia, in the Oceania region.
How does Level 33 make money?
One revenue line is on record: property Development Sales.
Who are Level 33's main competitors?
Broad incumbents on record are Mirvac, Lendlease, Sekisui House Australia, Meriton and Frasers Property Australia. Direct peers are JQZ, Walker Corporation, Aqualand and Crown Group. Poly Australia is listed as a regional player.
Does Level 33 have an API?
No public API is recorded for Level 33.
What industry is Level 33 in?
Level 33's product category is Real Estate Development. Its primary akta.pro industry code is IMAFABAL, Residential Land Development & Subdivision Homebuilding (Build-to-Sell Communities), with a secondary code of BPAJAAAB, New Construction & Builder Sales. Its NAICS code is 236117 and its SIC code is 1531.