Photographer
Prographer is a Bengaluru-based, full-service Indian creative agency offering video production, photography, branding, design, 3D visualisation, digital marketing, media planning, PR, and integrated marketing to enterprise clients across real estate, hospitality, food, e-commerce, and travel.
- Company typePrivate
- Founded2017
- HeadquartersBengaluru, India
- Headcount251–500
- GTM typeB2B
- OfferingServices
What Photographer does
Prographer is a Bengaluru-headquartered, full-service creative agency that operates across India with an in-house team of 251-500 spanning photographers, videographers, writers, creative directors, editors, animators, 3D artists, motion artists, graphic and UI/UX designers, and digital marketers. The firm delivers eight integrated service lines: Video Production & Photography, Branding & Marketing, Design Solutions, 3D Visualisation, Digital Marketing, Media Planning and Buying, Public Relations, and Integrated Marketing Solutions. It is positioned as a one-stop creative and marketing partner rather than a specialist production vendor, enabling end-to-end campaign execution from concept through media buying and PR.
The company was founded in 2017 originally as a marketplace connecting customers with freelance photographers and videographers, and was re-positioned in 2024 as a comprehensive in-house creative agency. Its customer base includes 30+ named enterprise clients across real estate (CBRE, Cushman & Wakefield, ANAROCK), interior design (Livspace, Homelane, Flipspaces), hospitality (OYO, Zostel, Club Mahindra, Treebo, Saffron Stays), food and delivery (Swiggy, Zomato), e-commerce (Amazon, Zepto), travel (MakeMyTrip), paints and coatings (Asian Paints), construction (Saint-Gobain), and wellness (curefit). Prographer claims 25,000+ completed projects and 8,000+ customers over 7+ years of operating history.
Revenue is generated through professional-services fees on a project or retainer basis, with no disclosed pricing tiers, no platform or marketplace take-rate component post-pivot, and no disclosed funding rounds. Go-to-market is direct sales-led via the company website (prographer.com), email outreach ([email protected]), and business development targeting mid-market and enterprise buyers. Marketing channels are primarily organic social (LinkedIn, Instagram, YouTube) supported by the website portfolio. No AI/ML capabilities, patents, or proprietary technology platforms are referenced; the technology footprint is a human creative production stack rather than software IP.
Photographer firmographics
Firmographics- Name
- Photographer
- Legal name
- Prographer
- Website
- https://prographer.com
- Company type
- Private
- Founded year
- 2017
- Operating status
- Operating
- Headcount range
- 251–500 employees
- Short description
- Prographer is a Bengaluru-based, full-service Indian creative agency offering video production, photography, branding, design, 3D visualisation, digital marketing, media planning, PR, and integrated marketing to enterprise clients across real estate, hospitality, food, e-commerce, and travel.
- Ownership category
- akta.pro rank
Photographer industry classification
Industry- Product category
- Creative and Advertising Services
- NAICS
- Motion Picture and Video Production (512110), Commercial Photography (541922), Photographic Services (54192)
- SIC
- Services-Motion Picture & Video Tape Production (7812), Services-Advertising Agencies (7311), Services-Mailing, Reproduction, Commercial Art & Photography (7330)
- akta.pro primary industry
- Video/Film Creative Agencies (Concept-to-Creative) (MPAAAAAG)
- akta.pro secondary industries
- Content Studio & Creative Resourcing (In-house/Embedded Teams) (BPAFAIAJ), Photography & Still Production (Stills, Product, Lifestyle) (MPAAAMAI), Experiential Content Capture & Event Media Production (Photo/Video/Social) (BPAFAGAM)
Keywords
Where Photographer is headquartered
LocationHeadquarters
- HQ city
- Bengaluru
- HQ country
- India
- HQ region
- Asia
Offices1 record
Markets served
Photographer business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Technology or R&D
Revenue model
- Creative Agency Services: Project-based creative services including video production, photography, branding, design solutions, 3D visualization, digital marketing, media planning, PR, and integrated marketing solutions. Revenue is generated through client engagements for specific deliverables and ongoing retainer relationships.
Go-to-market motion1 record
Distribution channels1 record
Marketing channels4 records
Photographer product offering
Product offeringCore offering
Photographer (operating as Prographer) is a Bengaluru-headquartered, pan-India full-service creative agency that delivers video production, photography, branding, design solutions, 3D visualisation, digital marketing, media planning and buying, public relations, and integrated marketing solutions for business clients. The agency runs an in-house production team of photographers, videographers, writers, creative directors, editors, animators, 3D artists, and motion artists, and has completed 25,000+ projects for 8,000+ clients over 7+ years.
Product overview
Prographer is a full-service creative agency that evolved from a global audio-visual marketplace into a comprehensive creative powerhouse. The company offers a unified portfolio of eight interconnected service lines: Video Production & Photography (in-house production powerhouse), Branding & Marketing (brand strategy and storytelling), Design Solutions (graphic, web, UI/UX, print, and packaging design), 3D Visualisation (architectural, product, animation, VR/AR), Digital Marketing (SEO, PPC, social media, performance marketing), Media Planning and Buying, Public Relations, and Integrated Marketing Solutions. These services work together as a cohesive creative offering rather than standalone products, enabling the agency to deliver end-to-end marketing content and brand experiences for clients.
Differentiator
Problem solved
Functional benefit
Products and services
- Video Production & Photography
Quantifiable outcome
- 7+ years of experience with 25k+ completed projects
- +1 more outcomes
Companies that use Photographer
Customer profileNamed customers32 records
Segments4 records
Ideal customer profiles4 records
Photographer technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Photographer partnerships and signals
Strategic signalScale indicators3 records
Recent moves4 records
Expansion highlights4 records
Photographer competitors and assessment
Company assessmentDirect peers
- WatConsult: India-based digital and creative agency delivering video production, content, branding, and media buying for enterprise brands — directly comparable offering and customer profile to Prographer.
- Schbang: Mumbai-headquartered full-service creative and digital agency offering video, design, branding, and integrated marketing — closely mirroring Prographer's service portfolio and India enterprise focus.
- Autumn Grey: Indian independent creative agency offering advertising, branding, digital, and content services — operates at similar scale and serves comparable enterprise verticals as Prographer.
- DViO Digital: Bengaluru-based digital marketing and creative services firm with end-to-end capabilities in video, design, content, and performance media — comparable geography, scale, and service breadth.
- Social Beat: Chennai-based digital marketing and creative agency offering video production, branding, design, and performance marketing for Indian enterprise clients — overlaps significantly with Prographer's mid-market positioning.
- Tilt Brand Solutions: Indian creative and digital agency providing integrated marketing, design, and content services to mid-market and enterprise clients — a direct functional comparable to Prographer's full-service model.
Broad incumbents
- Leo Burnett India: Major global creative network's India arm offering advertising, design, digital, and content services — competes with Prographer for enterprise brand mandates but operates at substantially larger scale.
- Ogilvy India: Global creative network's India operation delivering advertising, branding, content, and digital services — competes for enterprise creative mandates at the top of the market where Prographer also plays.
- Lowe Lintas: One of India's largest legacy creative agencies, offering advertising, branding, digital, and integrated marketing at much greater scale — competes for the same enterprise brand mandates as Prographer but with significantly more resources.
Emerging players
- Pocket Aces: Mumbai-based digital entertainment and content company producing video, branded content, and creator-led campaigns — overlapping with Prographer's video production and branded content work for enterprise clients.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks7 records
Key highlights7 records
Customer concentration
Photographer social profiles
Digital presencePhotographer financial estimates
Financial estimateRevenue estimate
Valuation estimate
Photographer leadership team
Management profileNumber of profiles
Profiles2 records
Photographer funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Photographer M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Photographer
What does Photographer do?
Photographer (operating as Prographer) is a Bengaluru-headquartered, pan-India full-service creative agency that delivers video production, photography, branding, design solutions, 3D visualisation, digital marketing, media planning and buying, public relations, and integrated marketing solutions for business clients. The agency runs an in-house production team of photographers, videographers, writers, creative directors, editors, animators, 3D artists, and motion artists, and has completed 25,000+ projects for 8,000+ clients over 7+ years.
Is Photographer a public or private company?
Photographer is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Photographer founded?
Photographer was founded in 2017. It employs 251 to 500 people.
Where is Photographer based?
Photographer is headquartered in Bengaluru, India, in the Asia region.
How does Photographer make money?
One revenue line is on record: creative Agency Services.
Who are Photographer's main competitors?
Direct peers on record are WatConsult, Schbang, Autumn Grey, DViO Digital, Social Beat and Tilt Brand Solutions. Broad incumbents are Leo Burnett India, Ogilvy India and Lowe Lintas. Pocket Aces is listed as an emerging player.
Does Photographer have an API?
No public API is recorded for Photographer.
What industry is Photographer in?
Photographer's product category is Creative and Advertising Services. Its primary akta.pro industry code is MPAAAAAG, Video/Film Creative Agencies (Concept-to-Creative), with a secondary code of BPAFAIAJ, Content Studio & Creative Resourcing (In-house/Embedded Teams). Its NAICS code is 512110 and its SIC code is 7812.